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HEADLINES
WRITING A HEADLINE
HEADLINES
 A headline is the title of a
newspaper/magazine story, printed in
large letters at the top of the story.
 It is a brief summary of what the article is
about.
 According to Webster’s dictionary,
headline is a head of a newspaper story or
article usually printed in large type and
giving the gist of the story or article that
follows.
HEADLINES
 Headlines are mostly in bold, and use
catchy phrases.
 The main objective of a headline is to
attract the attention of the reader.
 Most of the time headlines use only few
words which are action verbs.
WRITING A HEADLINE
 Headline should have 5 to 10 words
 Should be accurate and specific
WRITING A HEADLINE
 Use present simple tense for past events
 The present tense is quick and current, and helps
emphasize the action happening, rather than
 its completion.
 Examples:
 After Cong offers 2cr, Karnataka gives migrants
free ride
 Convict escapes prison
 If we want to demonstrate the result of an
action, or that something was completed, we can
useperfect tenses, and for changing events, the
present continuous may be used.
WRITING A HEADLINE
 Active verbs to be used
 Example: Film personalities sing
Lockdown special
WRITING A HEADLINE
 Leave out auxiliary verbs
 With perfect, progressive and passive structures,
auxiliary verbs are not necessary. This makes
some headlines appear to be in the past tense,
when actually the headlines use past participles,
or particles, not the past simple. Similarly,
changing events are represented by the present
participle.
 Examples:
 New policy decided by Parliament (New policy
has been decided by Parliament)
 Seventy stranded in sudden flood (Seventy
people have been stranded / were stranded)
WRITING A HEADLINE
 Avoid articles (a/an/the)
 Examples:
 US President visits Taj Mahal (The US
President visited the Taj Mahal)
 Man releases rabid dog in park (A man
released a rabid dog in a park)
WRITING A HEADLINE
 Use infinitives for future events
 Examples:
 Parliament to decide new policy tomorrow
 President to visit France for further talks
WRITING A HEADLINE
 Conjunctions to be replaced with
punctuation
 Examples
 Police arrest serial killer – close case on
abductions
 Fire in bakery: hundreds dead
 As with reporting speech, commas, colons,
semi-colons, hyphens and so on can replace
all conjunctions, or some joining verbs, to
join clauses. Commas may also be used to
join nouns
 Husband kills wife, self
WRITING A HEADLINE
 Numerals to be used instead of
numbers in words
 Examples:
 9 dead in lynching
 4 days, general election
WRITING A HEADLINE
 Repetition to be avoided
 Example:
 Headlines summarize; they don't repeat
the lead.
WRITING A HEADLINE
 Unidentified pronouns not to be used
 Example:
 He scored maiden century
Wrting a headline

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Wrting a headline

  • 2. HEADLINES  A headline is the title of a newspaper/magazine story, printed in large letters at the top of the story.  It is a brief summary of what the article is about.  According to Webster’s dictionary, headline is a head of a newspaper story or article usually printed in large type and giving the gist of the story or article that follows.
  • 3. HEADLINES  Headlines are mostly in bold, and use catchy phrases.  The main objective of a headline is to attract the attention of the reader.  Most of the time headlines use only few words which are action verbs.
  • 4. WRITING A HEADLINE  Headline should have 5 to 10 words  Should be accurate and specific
  • 5. WRITING A HEADLINE  Use present simple tense for past events  The present tense is quick and current, and helps emphasize the action happening, rather than  its completion.  Examples:  After Cong offers 2cr, Karnataka gives migrants free ride  Convict escapes prison  If we want to demonstrate the result of an action, or that something was completed, we can useperfect tenses, and for changing events, the present continuous may be used.
  • 6. WRITING A HEADLINE  Active verbs to be used  Example: Film personalities sing Lockdown special
  • 7. WRITING A HEADLINE  Leave out auxiliary verbs  With perfect, progressive and passive structures, auxiliary verbs are not necessary. This makes some headlines appear to be in the past tense, when actually the headlines use past participles, or particles, not the past simple. Similarly, changing events are represented by the present participle.  Examples:  New policy decided by Parliament (New policy has been decided by Parliament)  Seventy stranded in sudden flood (Seventy people have been stranded / were stranded)
  • 8. WRITING A HEADLINE  Avoid articles (a/an/the)  Examples:  US President visits Taj Mahal (The US President visited the Taj Mahal)  Man releases rabid dog in park (A man released a rabid dog in a park)
  • 9. WRITING A HEADLINE  Use infinitives for future events  Examples:  Parliament to decide new policy tomorrow  President to visit France for further talks
  • 10. WRITING A HEADLINE  Conjunctions to be replaced with punctuation  Examples  Police arrest serial killer – close case on abductions  Fire in bakery: hundreds dead  As with reporting speech, commas, colons, semi-colons, hyphens and so on can replace all conjunctions, or some joining verbs, to join clauses. Commas may also be used to join nouns  Husband kills wife, self
  • 11. WRITING A HEADLINE  Numerals to be used instead of numbers in words  Examples:  9 dead in lynching  4 days, general election
  • 12. WRITING A HEADLINE  Repetition to be avoided  Example:  Headlines summarize; they don't repeat the lead.
  • 13. WRITING A HEADLINE  Unidentified pronouns not to be used  Example:  He scored maiden century