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The Changing Face of Activism The Impact of Technology and New Media by Evgeny Morozov May 23, 2008
 
 
Somebody writes all those blogs!
...and somebody reads them!
Why should you care?
Why micro-publishing matters
It's easier to get your stories out!
From Individuals to Networks
 
 
 
From cloud computing to cloud campaigning  probably 95% of your campaigning can be done with existing online tools; don't build new ones!!!
Maps Mash-ups: case-study
 
 
 
 
 
 
 
 
 
 
...and 1412 more mash-ups with Google Maps ...336  with Flickr ...239 with YouTube
Don't only think in terms of web-sites!!!
Ringtones
Lifestyle-trackers
~ 3,3 billion mobile phone subscribers globally  The rising role of mobile activism
More than 1,1 billion sold last year worldwide
97% of people surveyed in Tanzania said they could access a mobile phone, while just 28% could access a land line phone...
Young people in the US 4.2% more likely to vote after an SMS reminder
Global New Year's SMS traffic: 43 billion messages, 30% up from last year
Kenya : only 19% of the country's 36 million people are reached by  traditional banking institutions. BUT virtually have access to the mobile phone.
 
 
SMS the word 'HIV' to 31771 followed by their post code or town name. Their two nearest testing locations will be SMS'ed back.
 
EpiSurveyor is a free, open source tool enabling anyone to very easily create a handheld data entry form, collect data on a mobile device, and then transfer the data back to a desktop or laptop for analysis
 
 
 
 
 
Leverage your community: crowdsource
What is “crowdsourcing”? ...the act of taking a task traditionally performed by an employee or contractor, and outsourcing it to an undefined, generally large group of people, in the form of an open call
 
 
 
 
Abandoning the Old Model
From networks of sympathizers to networks of activists
 

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