1. Shift Happens!
Mobile Edition
A compilation of research by really smart
people presented by a fan
Kevin Krason
CEO & ROI Fanatic, Biznet Internet Solutions

2. Digital / Internet Overview
~25 years old
Almost 3 Billion people
83% of the World’s wealth

3. 1 Billion Smart Phones

4. 250 Million Shipped
Q3 2013

5. 133 Million US Adults

6. Smartphone demographics
Source: Pew Research Center , June 2013

7. Mobile users pass desktop next Year
(3.4 Billion Users
Worldwide)

8. Global Mobile Traffic to
reach 25% next year

10. Mobile Adoption is
Fastest in History
Why?
Convenience
Accessibility
Cost

11. Apps are Preferred

12. Screen fragmentation is creating big
challenges and big opportunities
60% of online devices are now
smartphones or tablets

13. 150 times each day

16. Android vs. iOS

17. ~40%
~50%

21. Mobile is enabling new forms of
entertainment, communication, media, and
commerce.

24. What’s Next?

29. Today…
Only 6% Of Fortune 100 Companies Have Sites That
Comply With Google’s Mobile Requirements
“You really need to be thinking about mobile,”
“We’re starting to think a lot about mobile.”
- Matt Cutts, Google

30. Thank you!
Imitation is the sincerest form of flattery
Plagiarism is avoided by citations
Special thanks to Comscore, Business Insider, Morgan Stanley, Pew
Internet, Compuware, Google and Microsoft
Contact me:
kkrason@biznetis.net
Linkedin.com/in/KevinKrason