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Workplace Wellness 2.0
The document discusses the evolution of workplace wellness programs from a punitive 4P approach to a more empowering and holistic model that emphasizes employee engagement and personal health decisions. It outlines ten steps for creating a successful wellness program, including forming a wellness team, branding efforts, organizing activities, and measuring success. The ultimate goal is to create a positive work environment that promotes employee connection and well-being.
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Workplace Wellness 2.0
- 2. Workplace Wellness 1.0 • More than30 years old • 4P Approach (pry, poke, prod and punish) • Lack long-term results
- 3. 4P Approach • HRAs &other screenings = Prying & poking • Extrinsic incentives = Prodding • Missing out on incentives = Punishing
- 4. Blinding Flash of the Obvious • Manypeople don’t like their employers knowing their personal business • Many people don’t like being told what to do by their employers about something as personal as their health
- 5. Workplace Wellness 2.0 • The simplejoys of living • Empowering employees • Creating a positive workplace • Getting people connected with others
- 6. Simple Joys of Living • A chatwith a friend • A refreshing walk outdoors • Petting a dog or cat • Listening to a child’s laugh
- 7. Empower Employees • Make ownhealth decisions • Make own goals • Provide simple, sound information
- 8. Create a Positive Workplace • Peopleenjoy coming to work • People want to contribute as much as possible
- 9. Get People Connected • In theworkplace • In the community • Developing friendships • Discovering enriching experiences around them
- 10. Define Wellness “Wellness is fun,romantic, hip, sexy, and free. People who practice it are better looking, have higher morale, superior bowel movements, and more anti- bodies against disease. They also become wildly popular, tax exempt, and get elected to office.” – Donald B. Ardell, PhD
- 11. Define Wellness • Start fromthe right perspective: that of the participant • What’s in it for the participant? • What makes it enjoyable for the participant?
- 12. Emphasize Holistic Health • Career Wellbeing •Social Wellbeing • Financial Wellbeing • Physical Wellbeing • Community Wellbeing
- 13. Step 1: Form a Wellness Team • Composedof employees gives workers a sense of ownership • Use the word “team” instead of “committee” • Include a broad mix of employees
- 14.
- 15. Wellness Team Roles • Meeting facilitator •Meeting recorder/secretary • Leadership liaison • Statistician • Resources liaison • Participant liaison • Event coordinator • Communications coordinator • Email coordinator • Social media coordinator
- 16. Step 2: Brand Your Wellness Efforts • Name •Logo or symbol • Catchy tagline
- 17. Step 2: Brand Your Wellness Efforts • Tone •Less is more • Ask for input
- 19. Step 3: Organize Your Wellness Efforts • PhysicalHealth • Emotional/Mental Health • Food • Movement • Finances
- 20.
- 21. Resources at the Workplace • Conducta site survey • Encourage employees to fill out an interest questionnaire
- 22. Resources in the Community • Hospitalsand Medical Professionals • Local Farmers • Grocers • Restaurants and Chefs • Personal Trainers • Fitness Shop Owners • Non-Profit Agencies • Other Businesses
- 23. Resources at the State Level •State Health Department and Other Health- Related Agencies • State-Supported Colleges and Universities • State Chapters of National Health Organizations
- 24. Resources at the National Level • U.S.Department of Health and Human Services (healthfinder.gov) • American Heart Association • American Diabetes Association • American Cancer Society • Red Cross • Academy of Nutrition and Dietetics
- 25. Step 5: Establish an Editorial Calendar • NationalHealth Observances • Seasons of the Year
- 26. Elements of Editorial Calendar • What topicsyou’ll cover each month • What media you’ll use • Who will be responsible for creating the communication • When work on each piece needs to start • When the piece is due • When you plan to distribute the piece
- 27. Types of Media • Print • PDFs •Electronic • Email • Texting • Social Media • Videos
- 28. Step 6: Create Relevant, Accurate, Engaging Messages • Whyare you creating the content? • Are you using credible sources? • How are you presenting the information?
- 29. Relevant Content • Why areyou creating this communication? • Who do you want to reach? • What does your audience want? • How can you tell a compelling story?
- 30. Accurate Content • Consider thesource • Focus on quality • Be a skeptic • Look for evidence • Check for accuracy • Beware of bias
- 31. Engaging Content • Avoid longblocks of copy • Stick to one focus per message • Use Plain English • Be positive and inspirational • Specify with examples • Use photos • Use cartoons • Use videos
- 32. Step 7: Launch Your Wellness Efforts • Plana kick-off event • Get the word out
- 33. Kick-Off Event • Food • Activities •Handouts • Giveaways
- 34. Step 8: Plan Events & Programs • Think“fun” & “fresh” • Be creative & resourceful
- 35. Events: How Many to Hold • One MajorEvent/Quarter • Smaller Events/Every Few Weeks
- 36. Events: Using Incentives • Hold adrawing • Giveaway to first X- number of people who attend • Giveaway to everyone who attends
- 37. Events: Using Incentives • T-shirts • Waterbottles • Drawstring backpacks • Silicon wristbands with your logo or wellbeing message • Stress balls
- 38. Events: Debriefing • How manypeople attended the event? • What did people say about the event? • What about the event went well? • What about the event would you change to make it better? • Do you want to do this event again?
- 39. Step 9: Measure Success • Trackhow many employees participate in events and programs • Survey employees
- 40. Employee Survey • Allows youto ask participants the same questions in the same way • Easy to tally responses • Provides you with numbers to show management
- 41. Employee Survey • Reassure employees thatit’s confidential • Make anonymous • Avoid corporate speak • Be brief • Use close-ended questions • Send out reminders to fill out survey
- 42. Step 10: Maintain and Improve Wellness Hold anannual wellness planning meeting, preferably in the fall
- 43. Budget Requests • Be thorough •Be persuasive • Arm yourself with numbers
- 44. Keep Current on Wellness • Attend conferences •Participate in webinars • Connect with others in workplace wellness groups on LinkedIn
- 45. Workplace Wellness 2.0 Wrap-Up It’s about focusingon empowering employees to take control of their health and life.
- 46.
- 47. Contact Information • Email: jcronin@hopehealth.com • Phone:616.610.2546 • Website: HopeHealth.com • Blog: blog.hopehealth.com