WooCommerce Meetup Utrecht
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Conversion optimization is the art and science of optimizing websites to provide tailored and personalized experiences for visitors to increase conversion rates and revenue. Conversion rates and revenue are impacted by factors like the number of visitors, how many convert into customers, and the average order value. Conversion optimization uses data from tools like Google Analytics, expert reviews, customer data, and visual analysis to identify opportunities to improve website performance and the user experience in order to boost conversions by even small amounts like 2%. ConversionReview.com provides data-driven website reviews to help optimize conversion rates.
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The Secret Life of Your Users
The average conversion rate of a website is only 2%. Do you know why the other 98% of your visitors didn’t convert? Do you even know what made the 2% convert with you instead of your competitors? Getting answers to the questions above is one of the key aspects needed to increase your conversion rates. But how can you get these questions answered?
In this talk, I will explain three methods to help you with this. For each method, estimated time/cost, suggested tools and recommended tasks/questions will be provided to help you get the most out of your research efforts.
Uncommon Ways to Speed up your Website
Is your WordPress website truly ready for an increase in visitors using mobile phones and tablets? Research shows most websites have much lower conversion ratios for mobile devices compared to the desktop. Why is this relevant and how can you change this for your website?
This presentation will offer insights into the behavior of your mobile visitors. It will also provide highly actionable tips and techniques on how to improve the top problems (such as loading speed, menus and forms) that prevent mobile visitors from converting to customers.
WordCamp NL 2016
This document discusses mobile device usage and online conversion rates. It provides statistics showing that the majority of users now spend several hours per day on their smartphones. Conversion rates are significantly lower for mobile visitors compared to desktop. Common mobile conversion roadblocks include websites not being mobile-friendly and slow loading times, with 53% of users abandoning a page if it takes over 3 seconds to load. The document recommends ways to improve mobile performance, such as optimizing images, prioritizing content loading, and reducing server requests.
Meet Magento 2016
Guidelines on how to (not) do conversion optimization for webshops with little traffic, covering topics like A/B testing, user testing, surveys, etc.
Emerce Conversion 2016
Live website reviews of landing pages at the Emerce Conversion event in Amsterdam
WordPress Meetup Nijmegen 2016
Conversie optimalisatie voor WordPress websites, focus op user testing, performance and live website reviews.
Conversion Conference 2015
Struggling to keep up with your competitors? Competitive analysis can be a great way to turn that around. It allows you to learn from your competitors, anticipate their moves and benefit from them. By applying a scientific method to that process, the learnings you will get will be more structured, relevant and integrated, thus allowing well-founded A/B tests and ultimately strategic corporate decisions to be based on them. In this presentation you'll learn about a comprehensive framework for gathering such competitive intelligence using a scientific method.
SEO Meetup Utrecht
The document appears to be a presentation on conversion optimization and website reviews. It discusses topics like keyword density, link sculpting, user experience, Google Analytics, user testing, visual analysis, website performance, and data-driven website reviews. The presentation is given by Theo van der Zee of ConversionReview and focuses on how to make visitors and Google happy through technical SEO best practices and ensuring a positive user experience.
Search Marketing Thursday 2015
How to improve your search marketing activities through user research, usability testing and expert reviews.
Joomla!Days 2015
With Joomla! it's easy to build a great website. You can easily add some features, change the layout and tweak your SEO. However, this simplicity causes many Joomla! users to overlook the whole reason their website exists, which is: to help users achieve their goals. In the presentation I will showcase techniques from the field of Conversion Optimization (such as user testing, usability research and A/B testing). Using these techniques I will show you how you can help your visitors achieve their goals, so you can make more money from your Joomla! website as a result.
Emerce Conversion 2015
The document discusses optimization of online shopping carts and checkout processes. It notes that 32% of online shoppers abandon their carts due to unexpected costs, and explores testing call-to-action buttons, prices, and up-sells through A/B testing. Psychological pricing effects like left-digit effect, price anchoring, and analysis paralysis are also examined as factors influencing conversion rates. The presentation encourages testing design elements like button text, position, and color to reduce abandonment and improve checkout optimization.
Stop Running Random Tests
The document advocates for validating experiments and improving results from split testing by doing research first rather than randomly testing ideas on users. It recommends helping visitors achieve their goals through experiments informed by quantitative and qualitative customer data as well as expert review of variations, rather than assuming users know what they want or testing ideas without understanding problems. The overall message is that split testing works best when informed by thorough research rather than just throwing ideas at users.
Stop Building Links, Start Earning Them
Google's goal is to rank websites that provide the most relevant and useful information to users as fast as possible. Several Google algorithm updates like Panda and Penguin were implemented to improve search results quality by demoting websites with poor user experiences, like those with excessive ads or many unnatural inbound links. In the future, links will remain an important ranking factor, but earning natural links by creating high-quality content and engaging with online communities will become more important than tactics like unsolicited email campaigns or paid links.
Joomla! SEO (With Super Mario)
Join Mario, Luigi and Wario on their greatest quest yet! This time, instead of trying to find Princess Peach in ‘another’ dark castle, they’ve decided to make the princess find them. To achieve this, each of them will use Joomla in combination with a certain set of Search Engine Optimization (SEO) techniques to optimize their website. Getting a #1 position in Google must be easier than defeating Bowser, right?
In this graphical and fun presentation (no bullet points, guaranteed!) you’ll learn more about SEO techniques such as: link exchange, hidden links, long tail keywords, inbound marketing, etc. There will also be a clear visual separation between the sets of techniques, which will make it easy for your mind to group them.
Will Mario get the princess?
More from Theo van der Zee (15)
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快速办理(Vic毕业证书)惠灵顿维多利亚大学毕业证完成信一模一样
学校原件一模一样【微信：741003700 】《(Vic毕业证书)惠灵顿维多利亚大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Securing BGP: Operational Strategies and Best Practices for Network Defenders...
Md. Zobair Khan,
Network Analyst and Technical Trainer at APNIC, presented 'Securing BGP: Operational Strategies and Best Practices for Network Defenders' at the Phoenix Summit held in Dhaka, Bangladesh from 23 to 24 May 2024.
办理新西兰奥克兰大学毕业证学位证书范本原版一模一样
原版一模一样【微信：741003700 】【新西兰奥克兰大学毕业证学位证书】【微信：741003700 】学位证，留信认证（真实可查，永久存档）offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原海外各大学 Bachelor Diploma degree, Master Degree Diploma
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
一比一原版新西兰林肯大学毕业证(Lincoln毕业证书)学历如何办理
原版办【微信号:95270640】【新西兰林肯大学毕业证(Lincoln毕业证书)】【微信号:95270640】《成绩单、外壳、雅思、offer、真实留信官方学历认证（永久存档/真实可查）》采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【我们承诺采用的是学校原版纸张（纸质、底色、纹路）我们拥有全套进口原装设备，特殊工艺都是采用不同机器制作，仿真度基本可以达到100%，所有工艺效果都可提前给客户展示，不满意可以根据客户要求进行调整，直到满意为止！】
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信号95270640】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信号95270640】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
留信网服务项目：
1、留学生专业人才库服务（留信分析）
2、国（境）学习人员提供就业推荐信服务
3、留学人员区块链存储服务
【关于价格问题（保证一手价格）】
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：客户在留信官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Integrating Physical and Cybersecurity to Lower Risks in Healthcare!
The contemporary hospital setting is witnessing a growing convergence between physical security and cybersecurity. Because of advancements in technology and the rise in cyberattacks, healthcare facilities face unique challenges.
HijackLoader Evolution: Interactive Process Hollowing
CrowdStrike researchers have identified a HijackLoader (aka IDAT Loader) sample that employs sophisticated evasion techniques to enhance the complexity of the threat. HijackLoader, an increasingly popular tool among adversaries for deploying additional payloads and tooling, continues to evolve as its developers experiment and enhance its capabilities.
In their analysis of a recent HijackLoader sample, CrowdStrike researchers discovered new techniques designed to increase the defense evasion capabilities of the loader. The malware developer used a standard process hollowing technique coupled with an additional trigger that was activated by the parent process writing to a pipe. This new approach, called "Interactive Process Hollowing", has the potential to make defense evasion stealthier.
Discover the benefits of outsourcing SEO to India
"Discover the benefits of outsourcing SEO to India! From cost-effective services and expert professionals to round-the-clock work advantages, learn how your business can achieve digital success with Indian SEO solutions.
Honeypots Unveiled: Proactive Defense Tactics for Cyber Security, Phoenix Sum...
Adli Wahid, Senior Internet Security Specialist at APNIC, delivered a presentation titled 'Honeypots Unveiled: Proactive Defense Tactics for Cyber Security' at the Phoenix Summit held in Dhaka, Bangladesh from 23 to 24 May 2024.
一比一原版(USYD毕业证)悉尼大学毕业证如何办理
USYD硕士毕业证成绩单【微信95270640】《如何办理悉尼大学毕业证认证》【办证Q微信95270640】《悉尼大学文凭毕业证制作》《USYD学历学位证书哪里买》办理悉尼大学学位证书扫描件、办理悉尼大学雅思证书！
国际留学归国服务中心《如何办悉尼大学毕业证认证》《USYD学位证书扫描件哪里买》实体公司，注册经营，行业标杆，精益求精！
如果您是以下情况，我们都能竭诚为您解决实际问题：【公司采用定金+余款的付款流程，以最大化保障您的利益，让您放心无忧】
1、在校期间，因各种原因未能顺利毕业，拿不到官方毕业证+微信95270640
2、面对父母的压力，希望尽快拿到悉尼大学悉尼大学毕业证offer；
3、不清楚流程以及材料该如何准备悉尼大学悉尼大学毕业证offer；
4、回国时间很长，忘记办理；
5、回国马上就要找工作，办给用人单位看；
6、企事业单位必须要求办理的；
面向美国乔治城大学毕业留学生提供以下服务:
【★悉尼大学悉尼大学毕业证offer毕业证、成绩单等全套材料，从防伪到印刷，从水印到钢印烫金，与学校100%相同】
【★真实使馆认证（留学人员回国证明），使馆存档可通过大使馆查询确认】
【★真实教育部认证，教育部存档，教育部留服网站可查】
【★真实留信认证，留信网入库存档，可查悉尼大学悉尼大学毕业证offer】
我们从事工作十余年的有着丰富经验的业务顾问，熟悉海外各国大学的学制及教育体系，并且以挂科生解决毕业材料不全问题为基础，为客户量身定制1对1方案，未能毕业的回国留学生成功搭建回国顺利发展所需的桥梁。我们一直努力以高品质的教育为起点，以诚信、专业、高效、创新作为一切的行动宗旨，始终把“诚信为主、质量为本、客户第一”作为我们全部工作的出发点和归宿点。同时为海内外留学生提供大学毕业证购买、补办成绩单及各类分数修改等服务；归国认证方面，提供《留信网入库》申请、《国外学历学位认证》申请以及真实学籍办理等服务，帮助众多莘莘学子实现了一个又一个梦想。
专业服务，请勿犹豫联系我
如果您真实毕业回国，对于学历认证无从下手，请联系我，我们免费帮您递交
诚招代理：本公司诚聘当地代理人员，如果你有业余时间，或者你有同学朋友需要，有兴趣就请联系我
你赢我赢，共创双赢
你做代理，可以帮助悉尼大学同学朋友
你做代理，可以拯救悉尼大学失足青年
你做代理，可以挽救悉尼大学一个个人才
你做代理，你将是别人人生悉尼大学的转折点
你做代理，可以改变自己，改变他人，给他人和自己一个机会过暑假的小学生快乐的日子总是过得飞快山娃尚未完全认清那几位小朋友时他们却一个接一个地回家了山娃这时才恍然发现二个月的暑假已转到了尽头他的城市生活也将划上一个不很圆满的句号了值得庆幸的是山娃早记下了他们的学校和联系方式说也奇怪在山娃离城的头一天父亲居然请假陪山娃耍了一天那一天父亲陪着山娃辗转长隆水上乐园疯了一整天水上漂流高空冲浪看大马戏大凡里面有的父亲都带着他去疯一把山娃算了算这一次足足花了老爸元很
怎么办理(umiami毕业证书)美国迈阿密大学毕业证文凭证书实拍图原版一模一样
原版定制【微信:bwp0011】《(umiami毕业证书)美国迈阿密大学毕业证文凭证书》【微信:bwp0011】成绩单 、雅思、外壳、留信学历认证永久存档查询，采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信bwp0011】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信bwp0011】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
【关于价格问题（保证一手价格）】
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
How to make a complaint to the police for Social Media Fraud.pdf
How to make a complaint to the police for Social Media Fraud.pdf
Bengaluru Dreamin' 24 - Personal Branding
Session on Personal Branding presented at Bengaluru Dreamin
快速办理(新加坡SMU毕业证书)新加坡管理大学毕业证文凭证书一模一样
学校原件一模一样【微信：741003700 】《(新加坡SMU毕业证书)新加坡管理大学毕业证文凭证书》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Should Repositories Participate in the Fediverse?
Presentation for OR2024 making the case that repositories could play a part in the "fediverse" of distributed social applications
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How to make a complaint to the police for Social Media Fraud.pdf
How to make a complaint to the police for Social Media Fraud.pdf
WooCommerce Meetup Utrecht
- 1. Theo van der Zee - ConversionReview @ WooCommerce Meetup 2015 Optimizing Webshops
- 3. ART & SCIENCE OF OPTIMIZING WEBSITES
- 4. A TAILORED BEST PERFORMING EXPERIENCE - JUST FOR HIM/HER
- 5. WHY IS CONVERSION OPTIMIZATION RELEVANT?
- 7. Leaky bucket
- 8. Visitors x Conversion ratio x Order value = Revenue
- 9. Visitors x Conversion ratio x Order value = Revenue
- 10. 2% CONVERSION
- 13. Google Analytics
- 14. Expert review
- 15. Customer data
- 20. Webvink
- 21. Visual analysis
- 29. Performance
Editor's Notes
- [Publiek] Wie durft? Laat publiek aantal punten noemen
- Zowel wetenschappelijk proces als een soort ‘kunstvorm’. Met één doel:
- Dit is de visie, die wordt uiteindelijk bereikt door segmentatie / targeting / personalisatie, maar in eerste instantie via best practices
- De mooiste / snelste / uitgebreidste website van wereld zonder conversies? Nutteloos.
- Verschillende platformen, allemaal zelfde doel: platform bieden waarop bezoekers omgezet worden in klanten. Echter, stuk voor stuk niet optimized.
- Website is net lekke emmers, bezoekers + geld erin, helft valt weg
- Vandaag focus op CR + AOV
- Dit geeft de conversie ratio weer van de ‘gemiddelde’ website
- 1 site, 30 seconden publiek laten bekijken bekijken. Wie durft? [Doel: basis geven voor wat website reviews zijn, opstapje naar conversion research]
- Waar zoek je uit wat je kunt gaan optimaliseren? Blind beginnen is niet handig! Zorg voor een goede basis, voordat je specifieke zaken gaat testen.
- Bron 1 problematische afdelingen: Vind conversie bottlenecks. Landing pagina’s, bounce ratio’s, dashboard, demografische gegevens, segmenten?
- Bron 2: Heuristic analysis of user scenarios: what do users want at a given time? How to give that to them optimally? Werkt alles technisch? Wat doet competitie?
- Bron 3: From CRM, sales data, surveys, etc. Who is buying, what, why, from where, when? Patterns? Predictions?
- Nu: verschillende technieken voor valideren bevindingen en/of aanvullende findings. Eerst: Video’s bekijken van gebruikers die over de website surfen
- 5 users = 85% usability problems uncovered
- Remote user testing (videos of visitors using your website)
- Actionable tip: peek.usertesting.com (wel alleen Engelstalig). 3 per maand gratis, das al ongeveer 2/3e van de problemen!
- 28 euro per tester, Nederlandstalige gebruikers, gescreend.
- Visuele analyze
- Hoeveelheid (gesimuleerde) aandacht per gebied. Schild en gezichten trekken onnodig veel aandacht, CTA te weinig. Tool: feng-gui.com (SaaS)
- Webwinkels! Zie je menu bovenin? Nee? Bezoeker ook niet = te laag contrast. Tool: Color Contrast Analyzer (Chrome plugin)
- Foveal zoom: zoveel zien we scherp van een pagina, de rest wordt ‘berekend’ in ons hoofd. Tool: fotor.com (Tilt shift)
- Waar ze dachten dat checkout was. Waar denken jullie? Tool: UsabilityHub.com (click test)
- Daar zit ie!
- Performance is kritiek voor bezoekers, en tegenwoordig zelfs voor zoekmachines
- Check je site hier. Tool: Pingdom.
- Richtlijn: load time < 1 seconde. N.B: geen WooCommerce website.
- Zorg dat je website op een goede server staat, tegenwoordig zeer betaalbaar. Zonder goede server is goede laadtijd onmogelijk.
- Waterfall; welke bestanden? Hoe groot? Asynchroon? Begin met alles nutteloos weg, en optimaliseer noodzakelijke met plugins (caching)
- Reviews hoeveel tijd er over is.
- Vragen?