Wisdom Agency is a hybrid agency that combines research, branding, marketing, and digital technology to deliver excellent services to our clients. With the focus on strategy, Wisdom Agency have been able to seamlessly blend this expertise to create a unique service of our own to stand out from the crowded marketplace. As a strategy-led agency, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
WISDOM AGENCY is a strategy agency that combines branding, marketing, and digital technology to help our clients grow more effectively.
With a combined expertise, Wisdom Agency have been able to create a growth solution of our own to stand out from the crowded marketplace. With a compact team of specialists, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
Wisdom Agency is a strategic marketing agency that combines branding and modern communications to build and execute long-term marketing plan for our clients. With a profound understanding of strategy, Wisdom Agency have been able to seamlessly blend this expertise to create a unique service of our own to stand out from the crowded marketplace. Moreover, Wisdom Agency is a certified partner of HubSpot to consult, build and manage inbound marketing.
Mai Linh Medicom is a subsidiary of Mai Linh Group (MLG) that is well known in Vietnam for its taxi fleets and other inland transport vehicles. Mai Linh Mediacom is a media agency that is established to optimise the traditional ad channels of MLG such as car wrap, billboard, or mobile and enhance its creativity by infusion of digitalisation.
The company is distinguished by its largest advertising network, with the absolute coverage in 63 provinces and 4 islands in Vietnam. Our services include car wrap ad, billboards, media production, and integrated media planning.
WISDOM AGENCY is a strategic marketing agency that combines branding, marketing, and digital technology to help our clients grow more effectively.
With combined expertise, Wisdom Agency have been able to create a growth solution of our own to stand out from the crowded marketplace. With a compact team of specialists, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
We are a pioneer in supporting business apply technology to become an AI enterprise of future .
our mission is to allow your community to thrive in place. Where you can control and deliver value to your community
https://www.worldline.technology
WISDOM AGENCY is a strategy agency that combines branding, marketing, and digital technology to help our clients grow more effectively.
With a combined expertise, Wisdom Agency have been able to create a growth solution of our own to stand out from the crowded marketplace. With a compact team of specialists, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
Wisdom Agency is a strategic marketing agency that combines branding and modern communications to build and execute long-term marketing plan for our clients. With a profound understanding of strategy, Wisdom Agency have been able to seamlessly blend this expertise to create a unique service of our own to stand out from the crowded marketplace. Moreover, Wisdom Agency is a certified partner of HubSpot to consult, build and manage inbound marketing.
Mai Linh Medicom is a subsidiary of Mai Linh Group (MLG) that is well known in Vietnam for its taxi fleets and other inland transport vehicles. Mai Linh Mediacom is a media agency that is established to optimise the traditional ad channels of MLG such as car wrap, billboard, or mobile and enhance its creativity by infusion of digitalisation.
The company is distinguished by its largest advertising network, with the absolute coverage in 63 provinces and 4 islands in Vietnam. Our services include car wrap ad, billboards, media production, and integrated media planning.
WISDOM AGENCY is a strategic marketing agency that combines branding, marketing, and digital technology to help our clients grow more effectively.
With combined expertise, Wisdom Agency have been able to create a growth solution of our own to stand out from the crowded marketplace. With a compact team of specialists, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
We are a pioneer in supporting business apply technology to become an AI enterprise of future .
our mission is to allow your community to thrive in place. Where you can control and deliver value to your community
https://www.worldline.technology
Thanks for the support from our valuable clients that help us make it this far!
Our 2015 proposition: performance-based marketing agency. If you like us, give us a chance to prove you are right!
FutureAction —
is a marketing innovation agency reaching business’ objectives by unique mix of strategy, integrated and digital innovative solutions
We are the part of one of the largest Russian advertising holdings Action Group
DIGIGO was established to solve problems which small and medium-sized businesses are facing such as the limitations of Human Resources and Marketing Budgets.
DIGIGO provides advertising solutions based on Digital field with Growth Hacking solution to help SMEs in optimizing marketing budget and achieve the best performance in business.
Clever Media LLC is an innovative advertising agency based in Puerto Rico, specialized in designing 360 degree integrated marketing strategies and creative tactics for startups and businesses with aggressive growth goals. We develop and execute creative guerrilla tactics, lead generation strategies, and market research programs that connect customers with brands.
The agency’s diverse team is continuously seeking ground-breaking knowledge to develop strategic designs, innovative tactics, and well-rounded plans that advance the advertising industry in PR. In less than 3 years, had 200% growth and 160% growth in years 1 and 2 respectively during the hard economic times that Puerto Rico is facing. Clever Media’s clients include Moneyhouse, the largest private capital mortgage institution in the market, USIC, leader in the surety industry, and USIC Life, ranked in first place among Life Insurance companies in Puerto Rico.
Let us empower you. #YouAreClever
www.thinkdigital.com.vn - Think! Digital is a complete solution provider for your Digital Marketing Needs. We offer Digital Marketing Strategy, Digital Production, Search Engine Optimization, Pay Per Click, Social Media Marketing and overall Digital Marketing Services.
We love to create "cool" things on Digital Platforms
This is a summary of the company's approach. It outlines the categories we work in and some examples of the work we're done. For more, visit www.williamsmarketing.ca
The Dubs is a boutique digital agency. We specialise in the financial services sector and work across Retail Banking, Wealth Management, Investor Relations and Institutional Banking.
Our core disciplines are content marketing, digital marketing, social media marketing and web design & development.
Current clients include Commonwealth Bank, Colonial First State, Bupa, QBE, ADCU, RIAdvice, JP Morgan and UBS.
Wisdom Agency as a member of the agency alliance including Phoenix Capital and others is still a small agency with about 20 people but growing fast. We have clients across many sectors including 1. finance, 2. real estate, 3. education, 4. healthcare and counting. Our core services are 1. research, 2. branding, 3. marketing, 4. digital.
Wisdom Agency as a member of the agency alliance including Phoenix Capital and others is still a small agency with less than 20 people but growing fast. We have clients across many sectors including 1. finance, 2. banking, 3. pharmaceuticals, 4. QSR and counting. Our our core services are 1. data, 2. branding, 3. marketing, 4. digital.
Thanks for the support from our valuable clients that help us make it this far!
Our 2015 proposition: performance-based marketing agency. If you like us, give us a chance to prove you are right!
FutureAction —
is a marketing innovation agency reaching business’ objectives by unique mix of strategy, integrated and digital innovative solutions
We are the part of one of the largest Russian advertising holdings Action Group
DIGIGO was established to solve problems which small and medium-sized businesses are facing such as the limitations of Human Resources and Marketing Budgets.
DIGIGO provides advertising solutions based on Digital field with Growth Hacking solution to help SMEs in optimizing marketing budget and achieve the best performance in business.
Clever Media LLC is an innovative advertising agency based in Puerto Rico, specialized in designing 360 degree integrated marketing strategies and creative tactics for startups and businesses with aggressive growth goals. We develop and execute creative guerrilla tactics, lead generation strategies, and market research programs that connect customers with brands.
The agency’s diverse team is continuously seeking ground-breaking knowledge to develop strategic designs, innovative tactics, and well-rounded plans that advance the advertising industry in PR. In less than 3 years, had 200% growth and 160% growth in years 1 and 2 respectively during the hard economic times that Puerto Rico is facing. Clever Media’s clients include Moneyhouse, the largest private capital mortgage institution in the market, USIC, leader in the surety industry, and USIC Life, ranked in first place among Life Insurance companies in Puerto Rico.
Let us empower you. #YouAreClever
www.thinkdigital.com.vn - Think! Digital is a complete solution provider for your Digital Marketing Needs. We offer Digital Marketing Strategy, Digital Production, Search Engine Optimization, Pay Per Click, Social Media Marketing and overall Digital Marketing Services.
We love to create "cool" things on Digital Platforms
This is a summary of the company's approach. It outlines the categories we work in and some examples of the work we're done. For more, visit www.williamsmarketing.ca
The Dubs is a boutique digital agency. We specialise in the financial services sector and work across Retail Banking, Wealth Management, Investor Relations and Institutional Banking.
Our core disciplines are content marketing, digital marketing, social media marketing and web design & development.
Current clients include Commonwealth Bank, Colonial First State, Bupa, QBE, ADCU, RIAdvice, JP Morgan and UBS.
Wisdom Agency as a member of the agency alliance including Phoenix Capital and others is still a small agency with about 20 people but growing fast. We have clients across many sectors including 1. finance, 2. real estate, 3. education, 4. healthcare and counting. Our core services are 1. research, 2. branding, 3. marketing, 4. digital.
Wisdom Agency as a member of the agency alliance including Phoenix Capital and others is still a small agency with less than 20 people but growing fast. We have clients across many sectors including 1. finance, 2. banking, 3. pharmaceuticals, 4. QSR and counting. Our our core services are 1. data, 2. branding, 3. marketing, 4. digital.
IMarks provide customer centric services, frame strategies as per the latest Digital marketing trends,integrate Social Media channels and help to increase your online presence.
IMarks at Hyderabad, India is one of the best online Marketing agencies and boost your website visitors through Social Networking channels such as Facebook, LinkedIn, Twitter, Instagram etc
"Gaining Fresh Perspectives: Shaping Brand Success and Market Leadership with...karishmandmitteamf
Partnering with InnovateDigiX entails more than just a vendor-client relationship; it is a cooperation based on trust, integrity, and mutual success. We're invested in your success and committed to being your trusted advisor every step of the way.
Project on digital marketing.
Introduction
History
Need of digital marketing
Types
Technique
Advantages of digital marketing
Disadvantage of digital marketing
Advantages of digital marketing over traditional marketing
Career opportunities
Business uses digital marketing with current data
This presentation also covers current data .
Spandigit Social is a top-ranking digital marketing agency based out in Nashik. With over 16+ years of experience, we cater to a variety of requirements like world-class quality website designing, social media management for branding, SEO related services for better website ranking and PPC (pay-per-click) campaigns for prompt results.
UPFRONT MEDIA is a technology led Communications Planning and Activation Agency. We provide integrated results driven solutions for our clients.
We are the product of the digital age and we truly embace the digital age. We seamlessly combine our strengths in Creative, Technology, Activation and Evaluation to deliver solutions that build on traditional concepts or transform them altogether.
Importantly we believe in being held accountable for what we do and we therefore place Insight and Analytics at the core of what we do.
Specialties
Communications Planning, Media Planning & Buying, Analytics, Research and Insight, Event Management & Enhancement, Social Marketing, Search Marketing, Web Application Development, Mobile application Development, Web Development, Creative Design
URTEQi is top Digital Marketing Company in Ahmedabad providing IT supports services and Digital Marketing Services including SEO, Pay Per Click, Social Media Marketing, Content Marketing, Email Marketing, Google Analytics, Website Development and Digital Campaign.
Iconic digital offers digital marketing services focused on transforming onli...online Marketing
Iconic Digital, a trusted digital marketing consultant in London, offers a range of award-winning digital marketing services including search engine optimisation, paid advertising, email marketing, social media marketing, and many more. please visit: https://www.iconicdigital.co.uk/digital-services
Mai Linh Media is a subsidiary of Mai Linh Group (MLG) that is well known in Vietnam for its taxi fleets and other inland transport vehicles. Mai Linh Media is a media agency that is established to optimise the traditional ad channels of MLG such as car wrap, billboard, or mobile and enhance its creativity by infusion of digitalisation.
Mai Linh Media is a subsidiary of Mai Linh Group (MLG) that is well known in Vietnam for its taxi fleets and other inland transport vehicles. Mai Linh Mediacom is a media agency that is established to optimise the traditional ad channels of MLG such as car wrap, billboard, or mobile and enhance its creativity by infusion of digitalisation.
The company is distinguished by its largest advertising network, with the absolute coverage in 63 provinces and 4 islands in Vietnam. Our services include car wrap ad, billboards, media production, and integrated media planning.
Mai Linh Medicom là công ty con của Tập đoàn Mai Linh (MLG) nổi tiếng tại Việt Nam với đội xe taxi và các phương tiện vận tải nội địa khác. Mai Linh Mediacom là công ty truyền thông được thành lập để tối ưu hóa các kênh quảng cáo truyền thống của MLG như bọc xe, biển quảng cáo hoặc di động và nâng cao khả năng sáng tạo bằng cách truyền tải kỹ thuật số hóa.
Công ty nổi bật với mạng lưới quảng cáo lớn nhất, phủ sóng tuyệt đối trên 63 tỉnh thành và 4 đảo ở Việt Nam. Các dịch vụ của chúng tôi bao gồm quảng cáo bọc xe hơi, biển quảng cáo, sản xuất phương tiện truyền thông và lập kế hoạch truyền thông tích hợp.
The Pizza Company's Communication ProposalMinh H. Nguyen
Communications Strategy. This is to reposition a brand to be more suitable for local Vietnam market. The scope is bigger than a normal communications but still doable because the size of the business is not very big.
Sea Queen's Digital Communication Plan SampleMinh H. Nguyen
This sample illustrate the basic process of creating the right brand characteristics and using content strategy to support it. The art direction and copywriting style are not well defined in this sample, but I hope you all already got the idea of how to to it.
Wisdom takes a short break from work to review the development of our industry in Vietnam. Let's see who is making the loudest voice in the marketing world lately.
Sometimes it's fun to look back at the journey one took. This is for all the Bolton MBA alumni who had been with me to our graduation day It was all the good memories of mine; this is our second anniversary.
Sometimes it's fun to look back at the journey one took. This is for all the Bolton MBA alumni who had been with me to our graduation day. It was all the good memories of mine; our first year end party togethe
Sometimes it's fun to look back at the journey one took. This is for all the Bolton MBA alumni who had been with me to our graduation day It was all the good memories of mine; our trip to Phan Thiet
Sometimes it's fun to look back at the journey one took. This is for all the Bolton MBA alumni who had been with me to our graduation day It was all the good memories of mine; this is our first anniversary
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
2. A
B
O
U
T
U
S
WISDOM AGENCY is a hybrid agency that combines research, branding,
marketing, and digital technology to deliver excellent services to our
clients. With the focus on strategy, Wisdom Agency have been able to
seamlessly blend this expertise to create a unique service of our own to
stand out from the crowded marketplace.
As a strategy-led agency, Wisdom is specially designed to work efficiently
with middle-sized businesses assisting clients to reach business goals by
excellency of strategy and execution.
WisdomAgency
3. Our Philosophy
Our belief that wisdom is the ultimate attribute that drives the
success of every business. Wisdom Agency continually strive to
collect insights and turn them into strategies that can transform
business’s prospects.
Our Vision
Wisdom Agency aspires to heighten the standards of marketing
firms in Vietnam by being a sample of authentic work with
strategic focus, the commitment to end results and long-term
partnership
Our Mission
Wisdom Agency assists our middle-sized clients to cope with
global changes of digitalisation in marketing, branding and
communication. Our services focus on accuracy of strategy and
consistency of implementation to aim for success in the long
run.
Our
WisdomAgency
4. Our
Authentic Try Harder End Result
Wisdom Agency are being true
to our ourselves by appreciating
our staff’s effort and caring for
the welfare of our clients
sincerely.
A large part of our innovations
is inspired by the passion of our
staff that is always ready to go
the extra miles to foresee the
end-result then try harder for
the best services.
WisdomAgency
6. Our
Our services are based on four fundamental mainstays on which our
business principles thrive.
• Market Research
• Online Survey
• Visualization &
Interpretation
• Brand Strategy
• Logo & Visual Identity
• Slogan & Brand Voice
• Brand Management
• Brand Evaluation
• Marketing Strategy
• Marketing Campaigns
• Marketing Collateral
• Promotional Products
• Digital Marketing
• Social Media Marketing
• Content Marketing
• Media Planning
• Digital Audit
• Digital Strategy
• Digital Analytics
• Website Development
• Search Optimisation
• Email Automation
RESEARCH BRANDING MARKETING DIGITAL
12. Clients since 2016 and likely to be for more years to come
- 2016: initial cooperation on brand and marketing
- 2017: launching of the first financial service for
consumer – the VF-iSaving
- 2018: launching of VF-iTrade – the online individual
trading platform
- 2019: digital integration enhancement, building of the
marketing tech stack
13. Wisdom Agency first worked on the adaptation of the re-
branding and building those first blocks of marketing and
digital presence such as website, social and search
marketing
- Defined value proposition and brand
- Marketing strategy
- Digital presence
2016
WisdomAgency
14. VFM was launching new financial products called Systematic Investment Plan (SIP)
with the intent to make it as easy as possible to the non-investor people.
Wisdom Agency expanded the work of branding to marketing launching campaign
for the new product. From brand communications to product naming and
branding, Wisdom Agency worked alongside VFM’s marketing team to deliver the
best result.
The new product - VF-iSaving – was introduced together with communication
campaign to launch the new product. The voice was best tuned for audience which
were working professionals, not investors by the earthly defined term of
investments. Also, it was based primarily on performance marketing to monitor
and nurture qualified leads
Strategic launching plan
Key visuals development
Content management
Media performance
Event & PR release
Successfully introduced VF-iSaving to the market. At the end of the year, VFM was
the #1 consumer investment fund in the market. During the campaign period,
Wisdom Agency have achieved
‣ More than 16,500 fans on Facebook
‣ Reached to 2 million users
‣ 1000 sale leads generated
2017
WisdomAgency
15. Wisdom Agency understood that every good marketing plan began
with quality products and services. In order to improve the
customers’ experience, Wisdom Agency had to enhance the service by
the use of digital technology
After one year of branding work, Wisdom Agency launched the new
online trading platform – VF-iTrade – in 2018. The platform shortened
the contract procedure and enable customers quick and do-it-yourself
online transactions.
Also, Wisdom Agency matched the brand and product strategies by
adjusting the branding voice and identity to a younger audience who
were more tech-savvy that would allow them to use VF-iTrade with
ease.
2018 marked the peak successful year of VFM with exponential-
growing ratios
- Customer base growth: 200%
- Revenue growth: 10 times the base of the first year’s
2018
WisdomAgency
16. VFM and Wisdom agreed to work on the extension of VFM’s brand
core and value. However, as it was no longer a market follower, the
new mission was how to extend the market and re-educate young
potentials by the benefits of fund certificates.
2019
Wisdom Agency plan to extend the activities beyond digital platform
and communications. In fact, the brand is planned to become a
sponsor of financial planning education to young generation so that
they can live, grow and achieve more by their ambitions.
WisdomAgency
18. One Road Research (ORR) is an international business that focuses on
financial research and reports that guide international investors who
are interested in Asian emerging markets such as Vietnam. With this
strategic partnership, Wisdom Agency worked alongside the client
from incubation to execution, helping them to build the brand and
digital strategy that match their business model and operations.
Wisdom Agency immediately realized what ORR needed was a fully
digitalised business operations system with priorities to content
development and digital marketing. Since our audience was niche and
recurring, the business model also required a certain level of
automation to shorten the time gap between each engagement and
increase the personalization of content
WisdomAgency
19. Branding: an entirely new brand identity system was created, based
on the inspiring story of the Ancient Silk Road which connected the
East and West.
Marketing: media performance marketing with regional scale. The
marketing focused heavily on social media and search marketing to
collect and optimised for better leads.
Tech: integrated website and email automation. The integrated with
email and media automation to extract data from multiple channels
to solidify single customer portraits which further generated better
action.
The business is up and running now. For the first of operations, it has
attracted 30,000+ and growing subscribers. In stage 2, Wisdom
Agency plan to promote the paid subscription and reports and
broaden the research base to global scale.
WisdomAgency
20. America
Malaysia
Europe
Kuala Lumpur Hong Kong Tokyo Sydney Melbourne Auckland London Antwerp
Copenhagen Hamburg Luxemburg California Los Angeles Chicago New Jersey Seattle
Manhattan San Francisco Dallas New York Washington
DC
Vancouver Toronto
more than 9,000 users from 23 big cities in America, APAC and Europe.
55,087 page views
Canada
Australia
Hong Kong
Japan
England
WisdomAgency
23. Xuan Hoa was going through a business transformation from state-
own to joint-stock company. Besides, the new brand also needed a re-
positioning to the higher segment.
Based on our intensive market analysis, we’ve managed to completely
modernize the company’s brand identity system, develop a strategic
framework for all marketing activities until 2020.
WisdomAgency
24. - Data research: primary research extensively on product end-user
together with interviews of all stakeholders to set direction for
brand growth and product development
- Branding: a holistic brand strategy with a 5-year time frame toward
international brand status
- Marketing: a new marketing strategy with focus on digital platform
and new product design together with production optimisation
advised by Japanese experts from Toyota
- Tech: new wesbite and tracking systems, the social platform
provides feedbacks for product improvement
Wisdom Agency are proud of being an exclusive strategic agency of
Xuan Hoa Furniture for two consecutive years 2016 and 2017 to build
and supervise all marketing-related activities. The transformation
immediately received good feedback from customers and boosted
sales volume over the top.
WisdomAgency
25. Together with the attempt to introduce a new brand
identity system that is modern and beautiful, Xuan Hoa
also need a new website that follow the brand guidelines
and up to date for e-commerce technology.
New website was built based on the web strategy frame
of WISDOM, enhanced by e-commerce functions and
mobile CMS application
Newly launched in July 2017, the new website makes
good impression with audience and support total
branding effort
Website
WisdomAgency
29. Standard-bearer of Made in Italy with regard to the skin protection, Prep
combines innovation and tradition along with gentleness and efficiency
across its entire range of products, designed for complete skin treatment.
Wisdom was involved in the marketing activities of Prep from the very
beginning. Understanding that multi-function cream concept was not a
familiar one in Vietnam. Wisdom designed a marketing plan with broad
trade base and intensive communications activities to educate a new
Vietnamese generation about this concept mostly via digital environment.
Localised brand proposition and and communications
Digital e-commerce platform
Digital communications and content
Wisdom successfully launched the brand and is continuously supporting
them to achieve the first year’s financial targets.
WisdomAgency
30. BlanX is the only toothpaste that combines cosmetic and scientific
properties; it is the only natural non-abrasive whitening toothpaste with
an exclusive formula based on Arctic lichens. BlanX laboratories gave rise
to BlanX White Shock in 2012, the new range of products with the
revolutionary patented formula based on ActiluX, the active ingredient
that whitens teeth by using the power of light.
Among all the functions, light-activated whitening technology was the
brand positioning for first launch of Blanx to trigger
Localised brand proposition and communications
Digital e-commerce platform
Digital communications and content
Wisdom successfully launched the brand and is continuously supporting
them to achieve the first year’s trade expansion and financial targets.
WisdomAgency
32. The fresh bread category of Huu Nghi after 12 years of fast growth on Northern
market needed a brand rejuvenation to catch up with the new trends of consumption
in food industry, to ready for the new era of growth and ambitiously to launch its
expansion on Southern market.
A new brand identity, communications plan and trade plan were designed for new
launch. The work involved an intensive chain of actions from market research and
findings to marketing to ensure that all following elements are properly set. After
that, from new brand architecture to communication positioning, Wisdom worked
closely with Huu Nghi Food’s marketing team and AC Nielsen’s team to revive the
historical brand into a fresh and dynamic one.
Desk and fieldwork research
Branding including brand architecture, naming, proposition and communications
Communications plan execution
Staff – the leading fresh bread brand of Huu Nghi – is now a top five leading brands in
Ho Chi Minh city. There are changes applied in fresh bread category which are being
monitoring daily to ensure strategic accuracy.
Fresh Bread
WisdomAgency
36. The consumption coffee industry in Vietnam was booming.
Mercon as a leading coffee exporter in Vietnam since 1988 also
wanted to take part in this excitement by developing its own
retail brand and marketing plan.
Utilising their advantage of wholesale pricing, Wisdom Agency
assisted Mercon to identify the right target customer segment
and build the proper business model to approach them, followed
by the brand identity and communications plan.
Mercafe was launched and is still in its first year of business
operations. The plan was set for 2 years to come so Wisdom
Agency can return on this project real soon.
WisdomAgency
38. Nike React featured a revolutionized cushion technology for
sportswear shoes. The “Choose Go” global concept had been
well established around the world. The task was how to adapt
that concept in Vietnam but still preserve the local relevance.
“Choose Go” in the Vietnamese sense needed to be shown, not
tell. That was why regardless of how insightful the message
might sound, good celebrity endorsement was still required plus
a little bit of exoticness. Wisdom created a campaign based on
the idea of shoes delivered by running celebrities and free
orders to attract the youth’s attention and leveraged from this
big idea to a 2-to-3-month campaign.
6 mil impressions generated
2300 pairs of shoes sold
USD270,000 revenue increment
WisdomAgency
39. 6M digital impressions were generated, with placement in
multiple media channels – on Facebook, Youtube, influencers,
online publisher, hyper local and ad network.
Nike Fanpage page continues to grow in popularity, with over
13,868 fans grew without advertising.
The React Delivery video has been viewed over 2,2M times since
its release in August, making it Nike Vietnam most-viewed
videos.
Nike contest and photo booths creating an extraordinary
number of brand impressions with the right audience in a
unique, joyful way
https://www.youtube.com/watch?v=
O32wY5s08UQ&t=4s
WisdomAgency
40. Big C – the Asean leading retainers with 35 supermarkets in
Vietnam – has been in business since 1998. Every year, Big C
launches a mega campaign to celebrate Tet and appreciate loyal
customers
Wisdom understood that Big C was looking for big hit at the end of
2017. Big C is a part of Vietnamese modern culture, so Wisdom
decided to make incorporate the Three-God theme of Tet into the
campaign and built an extremely easy game mechanism to spread
the good luck of Tet and viralise Big C game
The campaign was executed mostly on digital platform plus
integrated activation activities at all the outlets of Big C chain.
Wisdom built everything from the microsite to social posts on
fanpage.
WisdomAgency
42. Lotus Group was planning for the new carry brand in Vietnam,
which is a mix between Japanese and Indian cuisine – the Coco
Ichibanya.
A launching plan for Coco Ichibanya was designed based on the
concept of Yin Yang to promote both the deliciousness of Indian
cuisine and healthy essence of Japanese culture.
Event
Social management
PR
Reach: 1,332,456
Engagement: 9,642
Social fan growth: 1.594
Coco Ichibanya
WisdomAgency
44. Pocari entered consumer market with the mission to bring refreshing and
healthy Japanese drinks to Vietnam. The product was quite different to
competitors’ one, so they accordingly would need a different brand
strategy to stand out from the marketplace.
The strategy of Pocari focused on the niche but effective segments by
utilising mostly digital platform and store activation. The brand character
was built by a more matured characteristics and expert-like positioning.
Wisdom managed social marketing for the brand and adapted all general
brand guide materials into digital and social content of attraction. There
was a variety of format used to keep the brand up to date with digital
trends. Wisdom Agency also contributed with feedback from social
platform to sharpen the brand character during the year.
WisdomAgency
45. After 1 year of execution to the beginning of 2018,
Wisdom Agency have achieved:
• More than 39,000 fan growth
• Total fan interactions were up to743,971
• 341 posts with 10,453 comments on fanpage
WisdomAgency
46. Corele V. is the domestic lingerie producer with a French style and quality. The
company inherits passion from its founder and technology from all its global
partners before launching its own product line customised for Vietnamese
women. The request was to communicate French quality with affordable
pricing but still retain the high position of the brand.
Content strategy on social platform was what Wisdom Agency did together
with offline event and product gifts. In the end, nothing is better at tailor -
made solution as Facebook and that is what Wisdom Agency want to achieve
when attaching this new brand with this new platform.
26,667 fans growth
2,485,016 fans engagement is 1 years
Reached out 9,3 millions users on Facebook
Drive 10,571 traffics to website without media support
WisdomAgency
47. For high-end customers, Corèle V. primarily follow minimal and
elegant concept with pastel, neutral colors and limited details.
WisdomAgency
48. Wisdom Agency wanted to incorporate the popularity of this new
Instagram rising star to the brand of Corele V. by inviting her to
feature in the newest collection in summer.
What Wisdom Agency saw was the matching of youth and true
potential from both the personality and the brand.
Key Activity
WisdomAgency
49. Belonging to the same company but Marguerite is a brand for much younger
audience. The brand is for younger girls with middle-class positioning, For this
reason, they need a different look and feel to attract young girls.
For this reason, Wisdom approach is to create a different brand platform from
Corel V.’s which is younger and more energetic based on different
characteristics of the two girls. The tailored work also relates to media
targeting and game mechanism
Digital marketing social & content management
Reach: 100,000
Fan growth: 32,386
WisdomAgency
50. For this segment, Marguerite focused on youthful and girly style
with bright colors and natural concept. And the daisy - Marguerite
symbol was also used as iconic symbol in all designs.
WisdomAgency
51. Also a part of Corele V. group, Malefix was undergarment product line for man,
affordable for daily use. The mission Malefix carried was to change perception of
Vietnamese men to be more fashionable even for their underwears.
Men were irrational and a little bit lazy towards their underwears use. Wisdom knew
that a educational tone of voice would not work, so Wisdom Agency tried for
something more fun but polite like the French way.
Brand platform & Social marketing
The social content and activities sparked humour by the smart and casual tone of
voice and triggered a lot of attention from young population. All of promotion
campaigns following afterward were a success with sold-out results.
In the early of 2018, Wisdom Agency have achieved:
• 116,904 user engagements
• 3 million users reached
• 30,548 users were driven to Mâlefix website
• Almost half million video views on Facebook
WisdomAgency
52. Wisdom had been leading the concept and visuals on fanpage of
Mâlefix to make sure it followed maroon tone in order to describe
the elegance and delicacy of a Frenchman.
WisdomAgency
53. Kaylee is a young fashion startup specialised in shoes and accessories. Unlike other
startups, they knew from the beginning that in order to prosper in fashion industry
they needed a well thought out and invested brand strategy.
Since the brand targeted working professionals, Wisdom believed the best brand
proposition should be comfort. Wisdom Agency also executed the brand strategy
primarily on digital platform to approach the right target groups with a friendly tone
of voice.
- Brand platform
- Digital marketing
- Social marketing
• Increased 5,042 fans
• 46,676 fans engagements
• Over 2,3 millions users reached
• 214,511 traffics were pulled to Kaylee website
WisdomAgency
54. On fanpage of Kaylee, all images were designed by Wisdom, including the images for
social posts on fanpage, cover, avatar of Facebook, the new collections as well as PR
banners etc.. The concepts and visuals are also various, such as PNG, GIF or Video to
target office ladies. Kaylee's designs were primarily focused on pastel colors and plain
backgrounds.
WisdomAgency
55. Crescent Mall continuously look for a method to increase real traffic to stores
The key success factor of this campaign lied on the tracking method and how
to convert digital traffic from sites and social platform into real store traffic
Social Media, Google Display Network, Adwords
WISDOM surpassed the store traffic commitment in two events
- Website Clicks: 14,000/Month
- Engagement: 32,000/Month
WisdomAgency
56. Topcake is a newly launched brand in Vietnam, who focused mostly on digital
platform to develop its brand and business
One of the key campaigns during the year for Topcake was Tet. WISDOM was in
charge of promoting this new brand on social platform and committing traffic
to page.
Social marketing as key activities, WISDOM employed many games and
rewarding schemes to drive traffic to microsite and eventually to store.
Successful execution to introduce Topcake on digital platform
- Click to link game per month: 32,000
- Engagement: 50,000
Tết Tràn Trong Tim
WisdomAgency
57. Tết Tràn Trong Tim
Topcake specializes in producing premium packaged confectionery. Focus on freshness, nutrient -richness, safety
and convenience, Topcake is a combination of modern European fresh baking production technology with over 25
years in the Philippines and over 15 years in Australia.
Wisdom Agency created visual products to promote this new brand on social platform and committing traffic to
page. To meet children as target customers and stimulate their taste, Wisdom Agency use colorful, playful and
youthful hues, especially pink as the the identity color.
WisdomAgency
58. Dunkin’ Donuts is an iconic American brand. However, the cultural gap make
the products distant to Vietnamese customers
Promote opening of Dunkin’ Donuts using both online & offline PR with a focus
on Facebook
Social media
WisdomAgency
59. Domino’s Pizza is the No. 1 delivery pizza chain in the world. In Vietnam,
Domino’s Pizza applies ies the same concept and promote them all on digital
platform
Promote Domino’s Pizza using viral clip and focus on Facebook Client
expectation and KPI: 50,000 fans at 8% engagement, 50 online orders a day
Social media
53,000 fans at 9% engagement, 65 online orders a day
WisdomAgency
60. Dairy Queen is American brand which was newly launched in Vietnam
WISDOM established and maintained the social platform for a funny spirit of
DQ
Social media, Facebook, Marketing
Engagement /month: 13,020
Click /month: 30,000
Cheese Burger 1k
DILLY BAR X’MAX
WisdomAgency
65. The bank repositioned as friendly and innovative bank. They decided on the new
concept and looked for social strategy that is suitable for younger audience
One of the most outstanding achievements with VIB was the creation of “Teddy
Bears” to be friendly but inspired characters for “Completed Dreams” campaign
Sociall & Content & Media Management
The use of “Teddy Bears” image was so successful that it contributed more than
10.000 leads and increased 10% of sales conversion during that period.
WISDOM had been Facebook retainer partner for VIB in 3 years. Under our
management, the fanpage grew up from 60,000 fans to more than 120,000 fans,
monthly contributing 50 – 100 potential sales deals in retail banking.
WisdomAgency
66. Nova Land always looks for digital media partner with the most effectiveness to
work with them on performance marketing campaign
Wisdom Agency cooperated with Nova Land on Marketing Qualified Lead basis
which is the closest to actual sales on acquisition funnel
Media Planning, Website, Online PR
WISDOM worked with Nova Land for 4 projects from strategic planning to media
execution, Wisdom Agency have been working alongside with both Novaland’s
sales & marketing teams to achieve their sales target.
WisdomAgency
67. Dat Xanh Group is among the top real estate developers in Vietnam. The most
Southeast area of Ho Chi Minh city is still full of potential since not so many
companies have paid enough attention to this far areas. However, there are
residential projects under development at that time being, so the first ones will
get all the benefit.
Dat Xanh for this area is already a new known brand, so Wisdom Agency decided
that performance marketing is the most effective way to attract new buyers.
Furthermore, Wisdom Agency can optimise for better quality of the leads by
having landing page with better user quality.
Website optimisation & Performance marketing
- Leads captured: TBA
- Lead converted: TBA
WisdomAgency
68. Product launching for the new Subaru
WISDOM proposed the performance strategy to relieve the pressure on
registrations for the test-drive. The strategy was also supported via digital
communications.
Performance marketing, social media, online PR
450 participants vs 200 expected from client. The campaign generated 5
immediate sales on that launching date.
Subaru AWD Experience Day
2014
WisdomAgency
70. Online PR: Editorials on Vnexpress, Dantri, tuoitre, Thanhnien, and 30+ online
newspapers
Television: FBNC – 3 Spots news, HTV9 -2 Spots news, HTV7 – 3 Spot news,
VTV1 – 4 Spots news
Radio: VOV 3 Spot news
Social Media: 20 KOLs sharing (MC Phan Anh, Khan Van PR, Anh Tu Sang, Ha
Okia...),
Changing Diabetes in Vietnam
WisdomAgency
71. Website
A new website with new style following the
new brand guidelines
WisdomAgency
72. Paktor intended to launch new app for singles on mobile platform. The
requirement was to create talkability across social platform and push for
downloads
A fun viral clip was launched on social video platform YouTube
415,000 Views on Youtube
WisdomAgency
73. +84 28 710 999 78 Contact@wisdom
.com.vn
150 bis, Le Thi Hong Gam
Street, Cau Ong Lanh Ward,
District 1, HCMC
WisdomAgency