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Welcome	
  to	
  Wildfire	
  
Introduc1ons	
  




  Welcome	
  to	
  Wildfire.	
  
Who	
  we	
  are.	
  


•  Wildfire	
  is	
  a	
  comprehensive	
  marke1ng	
  
   suite.	
  
•  We	
  are	
  an	
  easy-­‐to-­‐use	
  yet	
  powerful	
  tool	
  
       Welcome	
  to	
  Wildfire.	
  
   that	
  grows,	
  engages,	
  and	
  mone1zes	
  
   audiences	
  on	
  Facebook,	
  TwiBer,	
  and	
  
   LinkedIn.	
  
	
  
	
  
What	
  we	
  do.	
  


•  Clients	
  are	
  our	
  #1	
  priority.	
  
•  Mul1ple	
  points	
  of	
  contact.	
  
•  A	
  plaIorm	
  that	
  is	
  easy	
  to	
  use.	
  
    Welcome	
  to	
  Wildfire.	
  
•  Wildfire	
  is	
  secure	
  and	
  scalable.	
  
What	
  we	
  do.	
  




   Welcome	
  to	
  Wildfire.	
  
Boost	
  companies’	
  social	
  marke1ng	
  efforts.	
  
How	
  we	
  do	
  it?	
  


4	
  Core	
  Products	
  	
  



    Welcome	
  to	
  Wildfire.	
  
Messenger	
  




     Welcome	
  to	
  Wildfire.	
  
      •    Manage	
  conversa1ons	
  in	
  mul1ple	
  social	
  networks.	
  
      •    Publish	
  messaging	
  to	
  all	
  of	
  your	
  fan	
  pages	
  simultaneously.	
  
      •    Create	
  in-­‐stream	
  flash,	
  coupons,	
  videos	
  and	
  other	
  engaging	
  
           content.	
  	
  	
  
      •    Messenger	
  makes	
  it	
  simple	
  to	
  engage	
  consumers	
  any1me,	
  
           anywhere.	
  
Page	
  Manager	
  


       •  A	
  tool	
  to	
  build	
  new	
  pages	
  and	
  op1mize	
  exis1ng	
  ones	
  
       •  A	
  u1lity	
  that	
  generates	
  consistent	
  engagement	
  and	
  
          grows	
  consumer	
  brand	
  knowledge	
  
       •  A	
  place	
  to	
  bring	
  mul1ple	
  pages	
  under	
  one	
  interface	
  
      Welcome	
  to	
  Wildfire.	
  
          for	
  more	
  streamlined	
  and	
  produc1ve	
  page	
  
          management	
  
       •  Page	
  Manager	
  –	
  a	
  tool	
  to	
  invest	
  in	
  the	
  produc1on	
  of	
  
          Quaker’s	
  most	
  important	
  social	
  plaIorm:	
  its	
  own	
  
          brand	
  pages.	
  
Page	
  Manager	
  


       How	
  does	
  Page	
  Manager	
  work	
  for	
  Quaker	
  Oats?	
  
       •  Leverage	
  foreign	
  language	
  and	
  character	
  support	
  
          for	
  a	
  global	
  audience.	
  

      Welcome	
  to	
  Wildfire.	
  
       •  Restrict	
  all,	
  or	
  some	
  parts,	
  of	
  your	
  page.	
  
       •  Allow	
  for	
  video	
  contest	
  and	
  embed	
  YouTube	
  
          videos.	
  
Promo1on	
  Builder	
  

     •  A	
  tool	
  to	
  strengthen	
  	
  sharing,	
  and	
  
        get	
  people	
  talking	
  about	
  the	
  Quaker	
  
        brand.	
  
  Welcome	
  to	
  Wildfire.	
  
     •  Targe1ng	
  the	
  social	
  conversa1on	
  
        around	
  campaigns	
  
Promo1on	
  Builder	
  




  Welcome	
  to	
  Wildfire.	
  
Analy1cs	
  
•  A	
  way	
  to	
  gauge	
  
   success	
  in	
  real	
  
   1me.	
  
•  Determine	
  your	
  
   social	
  presence	
  
   vs.	
  compe1tors.	
  
•  See	
  if	
  your	
  social	
  
   marke1ng	
  efforts	
  
   are	
  genera1ng	
  
   results.	
  
Analy1cs	
  |	
  Dashboard	
  
•  Control	
  all	
  posts.	
  
•  Track	
  all	
  of	
  your	
  
   informa1on.	
  
•  Detail	
  on	
  overall	
  
   page	
  performance.	
  
Conclusion	
  

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Wildfire presentation final

  • 2. Introduc1ons   Welcome  to  Wildfire.  
  • 3. Who  we  are.   •  Wildfire  is  a  comprehensive  marke1ng   suite.   •  We  are  an  easy-­‐to-­‐use  yet  powerful  tool   Welcome  to  Wildfire.   that  grows,  engages,  and  mone1zes   audiences  on  Facebook,  TwiBer,  and   LinkedIn.      
  • 4. What  we  do.   •  Clients  are  our  #1  priority.   •  Mul1ple  points  of  contact.   •  A  plaIorm  that  is  easy  to  use.   Welcome  to  Wildfire.   •  Wildfire  is  secure  and  scalable.  
  • 5. What  we  do.   Welcome  to  Wildfire.   Boost  companies’  social  marke1ng  efforts.  
  • 6. How  we  do  it?   4  Core  Products     Welcome  to  Wildfire.  
  • 7. Messenger   Welcome  to  Wildfire.   •  Manage  conversa1ons  in  mul1ple  social  networks.   •  Publish  messaging  to  all  of  your  fan  pages  simultaneously.   •  Create  in-­‐stream  flash,  coupons,  videos  and  other  engaging   content.       •  Messenger  makes  it  simple  to  engage  consumers  any1me,   anywhere.  
  • 8. Page  Manager   •  A  tool  to  build  new  pages  and  op1mize  exis1ng  ones   •  A  u1lity  that  generates  consistent  engagement  and   grows  consumer  brand  knowledge   •  A  place  to  bring  mul1ple  pages  under  one  interface   Welcome  to  Wildfire.   for  more  streamlined  and  produc1ve  page   management   •  Page  Manager  –  a  tool  to  invest  in  the  produc1on  of   Quaker’s  most  important  social  plaIorm:  its  own   brand  pages.  
  • 9. Page  Manager   How  does  Page  Manager  work  for  Quaker  Oats?   •  Leverage  foreign  language  and  character  support   for  a  global  audience.   Welcome  to  Wildfire.   •  Restrict  all,  or  some  parts,  of  your  page.   •  Allow  for  video  contest  and  embed  YouTube   videos.  
  • 10. Promo1on  Builder   •  A  tool  to  strengthen    sharing,  and   get  people  talking  about  the  Quaker   brand.   Welcome  to  Wildfire.   •  Targe1ng  the  social  conversa1on   around  campaigns  
  • 11. Promo1on  Builder   Welcome  to  Wildfire.  
  • 12. Analy1cs   •  A  way  to  gauge   success  in  real   1me.   •  Determine  your   social  presence   vs.  compe1tors.   •  See  if  your  social   marke1ng  efforts   are  genera1ng   results.  
  • 13. Analy1cs  |  Dashboard   •  Control  all  posts.   •  Track  all  of  your   informa1on.   •  Detail  on  overall   page  performance.