Increasing Revenue Through A Sales & Marketing Assessment
•Download as PPTX, PDF•
2 likes•720 views
WHETHER YOUR COMPANY HAS 5 OR 5K SELLERS, SALES AND MARKETING ASSESSMENTS CAN HELP IDENTIFY WEAKNESSES WITHIN YOUR COMPANY AND HELP CREATE A MORE EFFICIENT WORKFORCE. THIS DECK GOES THROUGH THE BASICS OF WHAT A SALES & MARKETING ASSESSMENT IS AND HOW IT CAN BENEFIT YOUR COMPANY.
Report
Share
Report
Share
Recommended
Marketing and Sales
details about marketing and sale with examples and terminology of marketing and sale. use local examples
Spm sample chapters
The document provides an overview of how to develop an effective sales plan for a small business. It discusses the importance of integrating sales and marketing efforts and viewing sales as a function of marketing. A sales plan should include background information, sales objectives and forecasts, products/markets analysis, forecasted sales pipeline, selling strategies, sales team management plans, and implementation/control procedures. The sales plan complements and flows from the overall marketing plan, focusing specifically on strategies for personal selling.
Sales management
Sales management involves planning, directing, and controlling all activities related to personal selling, including recruiting, training, motivating, and compensating salespeople. The key objectives of sales management are to maximize sales volume, profits, and growth. Sales management is critical because sales is the only function that directly generates revenue for a company. Effective sales management requires forecasting demand and sales, establishing budgets, and organizing the sales team.
Marketing After Recession With Crm
The document discusses how marketing strategies are important after a recession. It provides 7 recommendations from a Harvard marketing professor for how companies should plan their strategies during an economic downturn: 1) focus on high-potential customers, 2) don't assume a return to normal, 3) assess customer trust in the brand, 4) stay focused on costs, 5) know lead indicators, 6) develop scenarios, and 7) don't wait for permission. It also discusses how CRM tools can help companies discover new customers, cultivate relationships, and optimize service during a recession through collecting customer data and analyzing it for future opportunities.
Low Cost Marketing 1. Le 3 regole di base
conoscere il cliente, focalizzarsi e coltivare
https://www.manager.it/default.asp?page=A_10lowcostmrk.html
Sales management
This document discusses sales management, including:
1) It defines sales management as the management of a company's personal selling function or the process of planning, directing, and controlling personal selling activities.
2) The objectives of sales management include increasing sales volume, contributing to profits, and continuing growth.
3) A sales manager's responsibilities include sales planning, administration, policy/strategy development, forecasting, organizing the sales team, and coordinating with other departments like marketing, advertising, and production.
JUMPSTART 2017 - 4 Steps - Analyze Your Business
This document provides an overview and breakdown of Cathy Thomas's business bootcamp training program. The program focuses on helping businesses with sales, marketing, and revenue growth. It covers topics such as managing cash flow, finding profitable customers, keeping existing customers, and solving common business problems. The training is broken down into steps for planning, analyzing a business's territory, identifying ideal customers, and developing a marketing focus. It provides worksheets and guides participants through gathering and analyzing sales data to identify opportunities for growth. The goal is for participants to start planning and marketing efforts immediately to jumpstart business results in the new year.
25 Sales Books Every New Sales VP Needs to Read
The new VP Sales has the opportunity and responsibility to achieve aggressive growth targets, and make a deep impact on company-wide culture. That’s why we’ve hand-picked these 25 sales books (in no particular order) from the best in the field and organized them into the 5 key responsibilities of the new sales executive.
Recommended
Marketing and Sales
details about marketing and sale with examples and terminology of marketing and sale. use local examples
Spm sample chapters
The document provides an overview of how to develop an effective sales plan for a small business. It discusses the importance of integrating sales and marketing efforts and viewing sales as a function of marketing. A sales plan should include background information, sales objectives and forecasts, products/markets analysis, forecasted sales pipeline, selling strategies, sales team management plans, and implementation/control procedures. The sales plan complements and flows from the overall marketing plan, focusing specifically on strategies for personal selling.
Sales management
Sales management involves planning, directing, and controlling all activities related to personal selling, including recruiting, training, motivating, and compensating salespeople. The key objectives of sales management are to maximize sales volume, profits, and growth. Sales management is critical because sales is the only function that directly generates revenue for a company. Effective sales management requires forecasting demand and sales, establishing budgets, and organizing the sales team.
Marketing After Recession With Crm
The document discusses how marketing strategies are important after a recession. It provides 7 recommendations from a Harvard marketing professor for how companies should plan their strategies during an economic downturn: 1) focus on high-potential customers, 2) don't assume a return to normal, 3) assess customer trust in the brand, 4) stay focused on costs, 5) know lead indicators, 6) develop scenarios, and 7) don't wait for permission. It also discusses how CRM tools can help companies discover new customers, cultivate relationships, and optimize service during a recession through collecting customer data and analyzing it for future opportunities.
Low Cost Marketing 1. Le 3 regole di base
conoscere il cliente, focalizzarsi e coltivare
https://www.manager.it/default.asp?page=A_10lowcostmrk.html
Sales management
This document discusses sales management, including:
1) It defines sales management as the management of a company's personal selling function or the process of planning, directing, and controlling personal selling activities.
2) The objectives of sales management include increasing sales volume, contributing to profits, and continuing growth.
3) A sales manager's responsibilities include sales planning, administration, policy/strategy development, forecasting, organizing the sales team, and coordinating with other departments like marketing, advertising, and production.
JUMPSTART 2017 - 4 Steps - Analyze Your Business
This document provides an overview and breakdown of Cathy Thomas's business bootcamp training program. The program focuses on helping businesses with sales, marketing, and revenue growth. It covers topics such as managing cash flow, finding profitable customers, keeping existing customers, and solving common business problems. The training is broken down into steps for planning, analyzing a business's territory, identifying ideal customers, and developing a marketing focus. It provides worksheets and guides participants through gathering and analyzing sales data to identify opportunities for growth. The goal is for participants to start planning and marketing efforts immediately to jumpstart business results in the new year.
25 Sales Books Every New Sales VP Needs to Read
The new VP Sales has the opportunity and responsibility to achieve aggressive growth targets, and make a deep impact on company-wide culture. That’s why we’ve hand-picked these 25 sales books (in no particular order) from the best in the field and organized them into the 5 key responsibilities of the new sales executive.
5 Reports Every VP Of Sales Should Master
As the VP of Sales, what metrics matter to you and your team? The experts at Base CRM will show you how to turn visual data into actionable insights.
Learn more: http://www.getbase.com
Sale vs. Marketing
What is the difference between sales and marketing and where should an early-stage company focus their effort?
2018 Sales Performance Trends - Creating account management discipline in pha...
We asked Sales Performance International executives and consultants what kind of changes we can expect to see for the sales profession in the coming new year and compiled their perspectives and opinions in our eBook, “Sales Performance Improvement Trends for 2018 and Beyond”.
Mark Hood, MEd is a Senior Sales Consultant at SPI and manages large life sciences accounts. In this presentation, Mark explains his view on the coming sales performance trends.
Master's certificate in sales management day 1 (march 2016)
This document provides an agenda and background information for a sales strategy workshop. The agenda covers topics like developing a strategic framework, differentiating through purpose and culture, and setting up an effective strategic planning cycle. Background details are provided on the workshop facilitator, including his experience in sales and marketing leadership roles. Examples are given of strategic frameworks like the four actions framework and strategy canvas tool that will be covered in the workshop.
SalesRehab why factor.......looking for new options in driving sales growth
This document discusses how SalesRehab can help breathing new life into sales organizations. It outlines SalesRehab's offerings in consulting, training, technology and support. The company specializes in sales performance improvement solutions, especially for B2B sales. SalesRehab helps address challenges such as lack of sales methodology, misalignment between sales and management, and poor closing ratios. It emphasizes starting conversations with customers with an understanding of "why".
Self Assessment for Driving Revenue Growth
I often get called into an organization when revenue growth stalls. I start at a high level to discover where there are missing links and broken pieces within the sales organization to determine what’s needed to get back on track. What I’ve outlined below will give you a starting point for assessing your own organization's sales effectiveness gaps and what you might want to focus on in terms of sales readiness and sales enablement activities.
Selling With Insights
The document discusses how companies can differentiate themselves from competition by training their sales teams to sell with insights. It recommends Richardson's Selling with Insights sales training program which teaches reps to create compelling personalized insights for clients based on research. This helps shape client needs, engage early in the sales process, and position the company as a trusted partner rather than just responding to opportunities.
Consult sales presentation1
The document outlines Talchem Marketing's process for developing a sales and marketing strategy for a company to enter the North American market. The strategy will build on the company's strengths and customer requirements. The process involves determining the company's positioning in the market through differentiation, pricing, and capabilities. It also describes generating sales leads, engaging prospects, and closing deals to generate revenue. The goal is for the company to successfully deliver on expectations to generate repeat business.
Karim raymond Inter Nations
This document discusses building and promoting a personal brand. It begins by highlighting the importance of identifying one's strengths and passions, rather than focusing on weaknesses. Various psychometric tests are mentioned that can help with self-assessment. The next steps outlined are defining one's target audience, crafting a unique selling proposition, investing in professional photography, designing business cards, establishing an online presence by claiming social media profiles and websites, developing content, highlighting credentials and experience, and creating a clear and compelling message. Finally, different options are presented for working with an expert to fully create, deploy and implement a personal brand, including various levels of video content, workbooks, training sessions, and long-term support.
The Recipe for Successful Sales and Marketing Integration
Are your sales people complaining that they need more inbound leads? Is your marketing team disappointed that your sales people are not closing more business? Or worse, are you pretending that sales and marketing are the same thing?
Marketing and Sales, while closely related, are distinct roles in your company and it's a mistake to simply lump them together.
You need a strong inbound marketing system to generate leads, and you need a strong sales team to close those leads.
So why do so many companies keep these two sides of the company in silos?
Learn how marketing and sales can work together to create a powerful system that consistently gets qualified leads through your sales process.
Learning objectives include:
* How to define Marketing's role in generating leads
* How to integrate your marketing database with your sales CRM
* How to create a continuous feedback system that improves performance
* How to follow up on inbound leads
* How to properly qualify (and disqualify) inbound leads
* How to truly set your sales people up for success
If you suspect that your marketing and sales strategies could be better aligned, this is for you.
Inspirational Speaker In Miami: Michelle Vilalobos
In past decade there has been numerous changes in the professional world due to increased globalizat...
randstad_whitepaper_sales compensation plan
The document provides guidance on designing effective short-term incentive (STI) plans for sales organizations. It outlines a five-step process: 1) analyze organizational context and objectives, 2) set plan objectives, 3) design plan elements like eligibility, payments, and metrics, 4) implement the plan, and 5) evaluate the plan's effectiveness. Key aspects of the design process include aligning the plan with business goals, culture, and market practices; defining clear metrics and payment structures; and testing the plan under different financial scenarios. The goal is to incentivize desired behaviors while supporting business success over the long-term.
Five Tips for Marketing in a Recession
Five tips for marketing in a recession include:
1) Spend smarter by creating a clear justification for each marketing investment and establishing sound business reasoning.
2) Double down on current customers by providing more value to retain their business when decisions are made based on trust.
3) Outsmart competitors by paying attention to customer reactions and being creative with pricing, products, and positioning.
4) Invest in fast-growing market segments and reduce spending in harder-hit segments.
5) Fight for marketing resources by demonstrating the strategic importance and being involved in planning rather than seeing disproportionate budget cuts.
Sales personality and performance
This document summarizes a study on the relationship between sales performance and scores on a sales profile test. The study involved administering a sales survey form and sales profile test to 2000 salespeople. Previous literature found factors like communication skills, creativity, dominance, and achievement drive can influence sales performance. The current study analyzes how dimensions assessed by the sales profile test correlate with salesperson performance. The results may help identify determinants of sales productivity and improve sales force effectiveness.
The 4 peas of marketing
This document provides a humorous overview of the 4 Ps of Marketing (Product, Price, Place, Promotion) by referring to them as the "4 Peas". It briefly touches on each of the 4 Ps, represented by peas, before acknowledging that it's actually referring to the standard marketing mix framework. It also includes a short section on sales strategy considerations like account targeting, relationship strategies, and channels. The document ends by reminding the reader that it's using a pea-sized representation of the standard 4 Ps of Marketing framework for fun and relaxation.
Google Adwords
Paul Tansey of Intergage. A regular presenter at at Business Link events talks through the fascinating subject of Google Adwords
Top performance sales teams
A performance evaluation of the sales staff is not systematically performed in many small and medium-sized companies. A motivating feedback culture and sustainable adequate staff development is missing. Performance potential of sales manager are not used, performance deficits are detected too late.
How can sales leaders build high performance sales teams?
Chapter 5- SALES MANAGEMENT AND BUSINESS MARKETING COMMUNICATION
maaf saya budak baru belajar..
kalau salah tolong ajarkan..
kalau terambil ilmu, tolong halalkan... :)
10 Growth Quotes
Organization's in growth mode need an effective sales force that consistently delivers profitable revenue. Here's 10 quotes from Peak Sales Recruiting CEO Eliot Burdett on how company leaders can take their sales to the next level.
A Pre Launch MLM Strikes Again!
This document discusses the risks and opportunities of joining a multi-level marketing (MLM) company during its pre-launch phase. While it allows distributors to join without fees, 90% of MLM companies fail within the first 2 years, so there is significant risk. The pre-launch phase aims to quickly enroll distributors to market the product and cover costs until becoming profitable. Prospective distributors must carefully evaluate the product, compensation, and management experience to assess the risk of investing time in a company that may not succeed long-term. Both established and pre-launch MLMs require the right skills and effort to build a successful business.
Bibliometrics
Bibliometrics is statistical analysis of written publications, such as books or articles. Bibliometric methods are frequently used in the field of library and information science, including scientometrics. For instance, bibliometrics are used to provide quantitative analysis of academic literature.
Citation analysis is a commonly used bibliometric method. Many research fields use bibliometric methods to explore the impact of their field, the impact of a set of researchers, or the impact of a particular paper.
Data from citation indexes can be analyzed to determine the popularity and impact of specific articles, authors, and publications.
Bibliometrics are now used in quantitative research assessment exercises of academic output which is starting to threaten practice based research.
Performance indicators are extracted from bibliometric to evaluate Researchers, Universities, Countries and others.
In this episode an introduction to bibliometrics provides an overview of bibliometrics; the context for the use of publication and citation analysis in higher education; a look at the main metrics used; the main tools available to research staff and students such as web of science , scopus and google scholar.
IPT Assessment Schedule 2012
This document outlines the course requirements for an Information Processing Year 12 course over the 2011-2012 school year. The course is comprised of 2 units and covers topics like communication systems, database systems, and multimedia projects. It includes 5 assessment tasks ranging from exams and projects to a trial HSC exam. Students will be evaluated on their project management, information systems, communication skills, and selected options over the course of the year for a total weighted score of 100.
More Related Content
What's hot
5 Reports Every VP Of Sales Should Master
As the VP of Sales, what metrics matter to you and your team? The experts at Base CRM will show you how to turn visual data into actionable insights.
Learn more: http://www.getbase.com
Sale vs. Marketing
What is the difference between sales and marketing and where should an early-stage company focus their effort?
2018 Sales Performance Trends - Creating account management discipline in pha...
We asked Sales Performance International executives and consultants what kind of changes we can expect to see for the sales profession in the coming new year and compiled their perspectives and opinions in our eBook, “Sales Performance Improvement Trends for 2018 and Beyond”.
Mark Hood, MEd is a Senior Sales Consultant at SPI and manages large life sciences accounts. In this presentation, Mark explains his view on the coming sales performance trends.
Master's certificate in sales management day 1 (march 2016)
This document provides an agenda and background information for a sales strategy workshop. The agenda covers topics like developing a strategic framework, differentiating through purpose and culture, and setting up an effective strategic planning cycle. Background details are provided on the workshop facilitator, including his experience in sales and marketing leadership roles. Examples are given of strategic frameworks like the four actions framework and strategy canvas tool that will be covered in the workshop.
SalesRehab why factor.......looking for new options in driving sales growth
This document discusses how SalesRehab can help breathing new life into sales organizations. It outlines SalesRehab's offerings in consulting, training, technology and support. The company specializes in sales performance improvement solutions, especially for B2B sales. SalesRehab helps address challenges such as lack of sales methodology, misalignment between sales and management, and poor closing ratios. It emphasizes starting conversations with customers with an understanding of "why".
Self Assessment for Driving Revenue Growth
I often get called into an organization when revenue growth stalls. I start at a high level to discover where there are missing links and broken pieces within the sales organization to determine what’s needed to get back on track. What I’ve outlined below will give you a starting point for assessing your own organization's sales effectiveness gaps and what you might want to focus on in terms of sales readiness and sales enablement activities.
Selling With Insights
The document discusses how companies can differentiate themselves from competition by training their sales teams to sell with insights. It recommends Richardson's Selling with Insights sales training program which teaches reps to create compelling personalized insights for clients based on research. This helps shape client needs, engage early in the sales process, and position the company as a trusted partner rather than just responding to opportunities.
Consult sales presentation1
The document outlines Talchem Marketing's process for developing a sales and marketing strategy for a company to enter the North American market. The strategy will build on the company's strengths and customer requirements. The process involves determining the company's positioning in the market through differentiation, pricing, and capabilities. It also describes generating sales leads, engaging prospects, and closing deals to generate revenue. The goal is for the company to successfully deliver on expectations to generate repeat business.
Karim raymond Inter Nations
This document discusses building and promoting a personal brand. It begins by highlighting the importance of identifying one's strengths and passions, rather than focusing on weaknesses. Various psychometric tests are mentioned that can help with self-assessment. The next steps outlined are defining one's target audience, crafting a unique selling proposition, investing in professional photography, designing business cards, establishing an online presence by claiming social media profiles and websites, developing content, highlighting credentials and experience, and creating a clear and compelling message. Finally, different options are presented for working with an expert to fully create, deploy and implement a personal brand, including various levels of video content, workbooks, training sessions, and long-term support.
The Recipe for Successful Sales and Marketing Integration
Are your sales people complaining that they need more inbound leads? Is your marketing team disappointed that your sales people are not closing more business? Or worse, are you pretending that sales and marketing are the same thing?
Marketing and Sales, while closely related, are distinct roles in your company and it's a mistake to simply lump them together.
You need a strong inbound marketing system to generate leads, and you need a strong sales team to close those leads.
So why do so many companies keep these two sides of the company in silos?
Learn how marketing and sales can work together to create a powerful system that consistently gets qualified leads through your sales process.
Learning objectives include:
* How to define Marketing's role in generating leads
* How to integrate your marketing database with your sales CRM
* How to create a continuous feedback system that improves performance
* How to follow up on inbound leads
* How to properly qualify (and disqualify) inbound leads
* How to truly set your sales people up for success
If you suspect that your marketing and sales strategies could be better aligned, this is for you.
Inspirational Speaker In Miami: Michelle Vilalobos
In past decade there has been numerous changes in the professional world due to increased globalizat...
randstad_whitepaper_sales compensation plan
The document provides guidance on designing effective short-term incentive (STI) plans for sales organizations. It outlines a five-step process: 1) analyze organizational context and objectives, 2) set plan objectives, 3) design plan elements like eligibility, payments, and metrics, 4) implement the plan, and 5) evaluate the plan's effectiveness. Key aspects of the design process include aligning the plan with business goals, culture, and market practices; defining clear metrics and payment structures; and testing the plan under different financial scenarios. The goal is to incentivize desired behaviors while supporting business success over the long-term.
Five Tips for Marketing in a Recession
Five tips for marketing in a recession include:
1) Spend smarter by creating a clear justification for each marketing investment and establishing sound business reasoning.
2) Double down on current customers by providing more value to retain their business when decisions are made based on trust.
3) Outsmart competitors by paying attention to customer reactions and being creative with pricing, products, and positioning.
4) Invest in fast-growing market segments and reduce spending in harder-hit segments.
5) Fight for marketing resources by demonstrating the strategic importance and being involved in planning rather than seeing disproportionate budget cuts.
Sales personality and performance
This document summarizes a study on the relationship between sales performance and scores on a sales profile test. The study involved administering a sales survey form and sales profile test to 2000 salespeople. Previous literature found factors like communication skills, creativity, dominance, and achievement drive can influence sales performance. The current study analyzes how dimensions assessed by the sales profile test correlate with salesperson performance. The results may help identify determinants of sales productivity and improve sales force effectiveness.
The 4 peas of marketing
This document provides a humorous overview of the 4 Ps of Marketing (Product, Price, Place, Promotion) by referring to them as the "4 Peas". It briefly touches on each of the 4 Ps, represented by peas, before acknowledging that it's actually referring to the standard marketing mix framework. It also includes a short section on sales strategy considerations like account targeting, relationship strategies, and channels. The document ends by reminding the reader that it's using a pea-sized representation of the standard 4 Ps of Marketing framework for fun and relaxation.
Google Adwords
Paul Tansey of Intergage. A regular presenter at at Business Link events talks through the fascinating subject of Google Adwords
Top performance sales teams
A performance evaluation of the sales staff is not systematically performed in many small and medium-sized companies. A motivating feedback culture and sustainable adequate staff development is missing. Performance potential of sales manager are not used, performance deficits are detected too late.
How can sales leaders build high performance sales teams?
Chapter 5- SALES MANAGEMENT AND BUSINESS MARKETING COMMUNICATION
maaf saya budak baru belajar..
kalau salah tolong ajarkan..
kalau terambil ilmu, tolong halalkan... :)
10 Growth Quotes
Organization's in growth mode need an effective sales force that consistently delivers profitable revenue. Here's 10 quotes from Peak Sales Recruiting CEO Eliot Burdett on how company leaders can take their sales to the next level.
A Pre Launch MLM Strikes Again!
This document discusses the risks and opportunities of joining a multi-level marketing (MLM) company during its pre-launch phase. While it allows distributors to join without fees, 90% of MLM companies fail within the first 2 years, so there is significant risk. The pre-launch phase aims to quickly enroll distributors to market the product and cover costs until becoming profitable. Prospective distributors must carefully evaluate the product, compensation, and management experience to assess the risk of investing time in a company that may not succeed long-term. Both established and pre-launch MLMs require the right skills and effort to build a successful business.
What's hot (20)
2018 Sales Performance Trends - Creating account management discipline in pha...
2018 Sales Performance Trends - Creating account management discipline in pha...
Master's certificate in sales management day 1 (march 2016)
Master's certificate in sales management day 1 (march 2016)
SalesRehab why factor.......looking for new options in driving sales growth
SalesRehab why factor.......looking for new options in driving sales growth
The Recipe for Successful Sales and Marketing Integration
The Recipe for Successful Sales and Marketing Integration
Inspirational Speaker In Miami: Michelle Vilalobos
Inspirational Speaker In Miami: Michelle Vilalobos
Chapter 5- SALES MANAGEMENT AND BUSINESS MARKETING COMMUNICATION
Chapter 5- SALES MANAGEMENT AND BUSINESS MARKETING COMMUNICATION
Viewers also liked
Bibliometrics
Bibliometrics is statistical analysis of written publications, such as books or articles. Bibliometric methods are frequently used in the field of library and information science, including scientometrics. For instance, bibliometrics are used to provide quantitative analysis of academic literature.
Citation analysis is a commonly used bibliometric method. Many research fields use bibliometric methods to explore the impact of their field, the impact of a set of researchers, or the impact of a particular paper.
Data from citation indexes can be analyzed to determine the popularity and impact of specific articles, authors, and publications.
Bibliometrics are now used in quantitative research assessment exercises of academic output which is starting to threaten practice based research.
Performance indicators are extracted from bibliometric to evaluate Researchers, Universities, Countries and others.
In this episode an introduction to bibliometrics provides an overview of bibliometrics; the context for the use of publication and citation analysis in higher education; a look at the main metrics used; the main tools available to research staff and students such as web of science , scopus and google scholar.
IPT Assessment Schedule 2012
This document outlines the course requirements for an Information Processing Year 12 course over the 2011-2012 school year. The course is comprised of 2 units and covers topics like communication systems, database systems, and multimedia projects. It includes 5 assessment tasks ranging from exams and projects to a trial HSC exam. Students will be evaluated on their project management, information systems, communication skills, and selected options over the course of the year for a total weighted score of 100.
Quiz about market structure
The document is a quiz about market structures that contains multiple choice questions. It asks the reader to identify the type of market structure that has less market power and price takers. It also asks about barriers to entry in oligopoly markets and provides examples like the telecommunications industry starting as a monopoly.
Quiz
This document contains a quiz about taxation, fiscal policy, and forms of escaping taxation. It defines key terms like taxation, broad basing taxes, adequacy of taxes, fiscal policy, expansionary and contractionary fiscal policy, taxes, corporate taxes, shifting taxes, and capitalization of taxes. The quiz provides definitions and expects the reader to identify the correct term for each definition provided.
Fun Quiz About Marketing
This document is a pop quiz with 12 multiple choice or short answer questions testing knowledge about online retail, advertising, technology companies, social media, and business concepts. The questions cover topics like the percentage of online retail sales, influences on local purchasing, marketing acronyms, brand slogans, inventors of computer interfaces, the first tweet, teen social media usage, fake Facebook profiles, uses of WordPress and C# programming, and a Steve Jobs quote.
Manager assessment Framework
The document proposes an assessment framework for managers at XYZ company. It suggests a three-phase approach: 1) Designing competency-based assessment tools; 2) Conducting online and in-person assessments over 4-6 hours; 3) Providing optional individual feedback. Sample tools include role plays, scenarios, and psychometrics. Benefits include accurate talent evaluation, development planning, and career matching. Think Talent Services provides expertise in assessments, coaching, and organizational development. Professional fees are provided based on the number of participants and services included.
Profiles Sales Assessment
There are several key points in the document:
1. There is a large market for salespeople as sales is a common occupation but turnover rates are high, costing companies significant money to replace salespeople.
2. Finding and retaining top sales talent is very challenging for companies. Profiles Sales Assessment (PSA) aims to help companies better identify, develop, and retain their top sales performers.
3. PSA measures the critical behaviors of successful salespeople and provides customized reports and tools to help companies improve their salesforce and maximize productivity. It has been successfully used by many large companies to substantially increase their sales results.
Role Profile
The document outlines the role and responsibilities of a medical representative and their supervisor. It includes:
1. The medical representative is responsible for achieving sales targets, maximizing market share, and providing information to customers in their territory.
2. Key responsibilities include implementing marketing plans, conducting daily visits and calls to target customers, analyzing product and market data, and ensuring preparation for training.
3. The supervisor is responsible for overseeing medical representatives to achieve sales targets. They provide guidance, monitor performance, and support representatives' development.
Walzer Case Study Launching And Selling A Pharmaceutical Compound With The Pa...
The importance of the health care payer view in the development of a new compund is exemplarily shown and was presented at a conference in London in March 2012
Integrated Talent Management
The document outlines an integrated talent management strategy with several components. It includes workforce planning, business alignment, capability and competency management, metrics and analytics, and talent delivery to achieve business results. Talent management is a shared responsibility between the organization, managers, and employees. An effective global talent mobility framework also incorporates strategic workforce planning, pre-assignment training, onboarding, assignment support, repatriation planning, and post-assignment tracking.
Talent Management- A case study from a sales consulting firm.
The document provides a case study on a company called ACME Corp. that implemented a Talent Management program. The program identified gaps in their sales talent, hired top performers, and developed new onboarding and training programs. As a result, the percentage of top "A" players in their sales force increased from 63% to 91%. This helped reps become productive faster and increased ACME's sales attainment. The document recommends coaching managers, formalizing training programs, upgrading low performers, and implementing ongoing talent reviews.
Communication Skills By Abd Al-Rahman Habiba
This is a small communication skills presentation which was given to some teams at the Faculty of Engineering - Alexandria University,Egypt
Case Study: Sales Funnel
Hany Hussain -Super Affiliate
Sep 3, 2015 at Arab Affiliate Summit, Cairo, Egypt
5 phases to craft talent management strategy
An alternative to the "me too" of best practice that applies the "if then" principle for a distinctive talent management game plan
Case Study: Pharmaceutical Track And Trace System in Turkey
The document describes Turkey's Pharmaceutical Track and Trace System (ITS) which was implemented to address issues like counterfeit drugs and drug theft. The key aspects of the system include:
1) Serializing each drug unit with a unique DataMatrix code for tracking through the supply chain from manufacturer to patient.
2) Gathering data on each drug unit at each step to enable full tracking and traceability through electronic pedigrees.
3) Centralizing the system for more efficient data management compared to document-based e-pedigree systems.
4) Producing statistics on over 40,000 stakeholders and over 6.5 billion drug units tracked to date, demonstrating the system's effectiveness.
Performance Metrics for Development Office
The document discusses performance metrics for development offices, including defining metrics, what should be measured, developing an effective metrics framework, and considerations for implementing metrics. It provides examples of common metrics like solicitations, visits, dollars raised, and prospect management. The institution uses metrics focused on face-to-face meetings and dollars raised as a percentage of portfolio. Questions are posed about views on performance metrics and how they are implemented at other institutions.
Introduction to Genetic Algorithms
This document provides an introduction to genetic algorithms, which are a class of computational models inspired by evolution. It describes how genetic algorithms use processes analogous to natural selection and genetics to arrive at optimal solutions to problems. The document outlines the key components of genetic algorithms, including representing potential solutions as binary strings, selecting parents based on fitness, recombining parents via crossover to create offspring, mutating offspring randomly, and replacing the population with the offspring. The goal is to evolve better and better solutions over many generations through these evolutionary processes of selection, recombination and mutation.
Sales Management 2.0
The document discusses managing a sales team effectively. It dispels myths about salespeople and emphasizes the importance of truly knowing your team members' personalities, skills, and what motivates them. It argues for flexibility in matching team members' strengths to tasks rather than focusing on weaknesses. Regular training is key to helping all team members, including potentially strong performers, achieve their full potential.
Marketing quiz
This marketing quiz document contains questions about company logos, including asking about the complexity of an intricate logo belonging to a UK-based business and IT consulting company, Apple's Macintosh meaning, IBM changing their logo in 1947 to resemble their current logo, identifying the Bretton Woods sisters as the World Bank and IMF, recognizing an advertisement for Indian Post, and identifying Business.com as the most expensive domain name auctioned online.
Viewers also liked (20)
Walzer Case Study Launching And Selling A Pharmaceutical Compound With The Pa...
Walzer Case Study Launching And Selling A Pharmaceutical Compound With The Pa...
Talent Management- A case study from a sales consulting firm.
Talent Management- A case study from a sales consulting firm.
Case Study: Pharmaceutical Track And Trace System in Turkey
Case Study: Pharmaceutical Track And Trace System in Turkey
Similar to Increasing Revenue Through A Sales & Marketing Assessment
Ignite your sales team up in the air
This document provides information on igniting sales teams. It discusses the importance of sales teams in generating revenue and keeping business running. It also discusses various aspects of effective sales management like organizing the sales force, designing sales territories, understanding customer needs, motivating the sales team, and best practices for sales managers. Some of the challenges highlighted for keeping sales momentum include improving sales, recognizing leadership/staff gaps, and hiring quality people.
Sales & distribution management
This document provides an overview of sales and distribution management. It discusses the evolution, nature, and importance of sales management. It defines sales management and explains its integration with marketing management. It also outlines the roles and skills of modern sales managers, types of sales managers and positions, and objectives, strategies, and tactics of sales management. Finally, it discusses emerging trends in sales management and the linkage between sales and distribution management.
Consultative Sales Skills-Presented by Jeffrey Mesquita
The document provides tips for surviving a sales slump, including maintaining a positive attitude, constantly monitoring changes in the market, taking time to evaluate your business and look for areas of improvement, and treating the slump as a learning experience. It also advises salespeople to focus on understanding customers' needs rather than just making sales, and to see opportunities in a market slowdown to strengthen relationships with clients.
Don't be Sales Manager, be a Sales Leader By Jaydeep Maske
This document can be used to give reference of Fixed mindset V/s Growth Mindset. In this hard retail environment, retailers should have Sales Leader rather than Sales Manager. This presentation will give you insights and highlights on how to break that mindset and how to perform at fullest.
Marketing function [275]
Marketing is the study and management of exchange relationships to create, keep and satisfy customers. The marketing mix, also known as the 4Ps of marketing, includes product, price, place and promotion strategies that are blended together to achieve ideal results. Marketing is important for business success by getting the word out about products and services, increasing sales, building a company's reputation through effective communication, and fostering healthy competition. Marketing plays a key role in businesses by shaping brand image, increasing revenue and profits, and growing and retaining customers.
Sales Methodology - It's Your Sales Religion
Choosing the best fit Sales Methodology for your business can be the difference between success and failure, yet few people understand the differences.
Your first-18-months as a New Sales Leader
Welcome to what many claim is the reality of the new sales leader. If you have just been hired or promoted into a high-level sales management job, your life expectancy is about 18 months...
darwin platform sales and marketing.pdf
We at Darwin Platform Group of Companies are shaping the future through operational excellence, innovation, sustainable solutions and high level of domain-led leadership capabilities. It is spearheaded by the visionary and charismatic Mr. Ajay Harinath Singh. Trusted by our partners, we are pioneers in diversified sectors such as hydrocarbons, electric vehicles, infrastructure, pharmaceuticals, retail, aviation and defense to name a few. Headquartered in Mumbai, India, Darwin’s business operation is spread across the globe.
Ways To Improve Your Sales
Thinking of how you can improve your business sales? Check out this presentation and learn new tips on how you can grow your profit. At the end of this slide, we are inviting you to know our "7 Ways To Grow Your Business" seminar which will help businesses to gain more profit and increase their business value.
Read the rest of the article here http://bit.ly/2kIse47
Marketing Plan
This marketing plan outlines strategies for a company's product or service. It defines the company's mission and leadership team. The plan discusses the target market, current challenges, and competitors. It performs a SWOT analysis and establishes a marketing strategy including tactics for branding, advertising, public relations, pricing, distribution, and promotion. Key performance indicators are identified to track sales conversion rates, cost per lead, customer value, and social media traffic. Budget is allocated across tactics and an evaluation process is described to monitor effectiveness.
Marketing On Trial
Marketing is often seen as non-essential to businesses and difficult to measure. However, the document argues that marketing simply anticipates customer needs and helps sell products/services to meet those needs. It suggests that marketing is made more complex than necessary and should focus on understanding customers, the business, and communicating value to stakeholders in a clear, financially-focused way. The document provides tips for marketing to gain support, such as aligning plans with business goals, using measurable metrics, and working closely with finance.
Top 5 Rules To Master Niche Product Marketing!
The presentation describes the diverse business scenarios of niche marketing possibilities in the present business market. Niche marketing business unfolds with the philosophy of “smaller is bigger” that integrates highly focused and segmented approach to define the niche market. The presentation also outlines 5 successful rules to achieve success via niche marketing.
Sales Management in the Pharma. Industry - An overview
Friends, attached herewith is my presentation on an overview of Sales Management, with special reference to Pharmaceutical Industry.
Sales Management
This document discusses sales management and related concepts. It begins with definitions of sales as the completion of a commercial activity to sell products or services for money, while marketing involves promoting goods and services to create value for customers. The key difference between sales and marketing is that sales focuses on the needs of the seller while marketing focuses on the needs of the buyer.
The document then discusses the objectives, nature, functions, and goals of sales management. The main objectives are to generate sales volume, contribute to profits, and ensure growth. Functions include planning, organizing, directing, controlling, coordinating, recruiting salespeople, and advising other departments. Effective sales management requires structuring the sales organization, training and motivating the salesforce
How to sell the answer
This document provides an introduction to selling complex solutions by addressing common sales challenges. It discusses five fundamentals of selling complex solutions: pain, power, vision, value, and control. Pain refers to the problems and motivations that drive customers to make changes. Power identifies who has the authority to make purchasing decisions. Vision is developing the customer's vision of how their needs can be addressed. Value demonstrates how the investment will be profitable. Control ensures the solution can be successfully implemented. The document then examines specific sales challenges and how to overcome them using the five fundamentals.
2019 Selling Challenges
In this SlideShare, Richardson explains as the customer’s business changes and grows, sales professionals need to become more strategic in their drive to maintain and grow key accounts.
For more information: https://info.richardson.com/drive-more-business-by-growing-existing-accounts-and-expanding-relationships
Sales Assessments GVS
Presentatie van GVS², bedrijf uit België gespecialiseerd in Sales development , die de prestaties van het management en verkoopteams aanzienlijk doen verbeteren door : " Evaluate your people, Strategies, Systems en Processes"
SPIN Selling
SPIN selling technique is helping salespeople to gather more information and facts about the customers current situation, also discover the sales opportunities.
Top sales management skills
Effective sales managers possess key skills that help them lead successful teams. They lead by example to build credibility. They focus on coaching and mentoring reps rather than micromanaging. They communicate clear expectations and pay attention to negative patterns to address issues proactively. Sales managers must also enable their team by protecting their time and seeing the big picture when making decisions that impact the whole team. Mastering these skills can help sales managers continually drive high performance across their teams.
The Ultimate Guide To Creating A Brand Marketing Plan
This document provides an overview of creating a comprehensive brand marketing plan. It discusses key sections to include such as objectives, market analysis, competitive positioning, brand strategy, products/pricing, distribution/sales, and marketing campaigns. For competitive positioning, it recommends analyzing the market, segmenting customers, and competitively analyzing brands. The brand strategy section explores brand essence, experience, promise, and language. The document provides guidance on developing each section to launch and grow a successful brand.
Similar to Increasing Revenue Through A Sales & Marketing Assessment (20)
Consultative Sales Skills-Presented by Jeffrey Mesquita
Consultative Sales Skills-Presented by Jeffrey Mesquita
Don't be Sales Manager, be a Sales Leader By Jaydeep Maske
Don't be Sales Manager, be a Sales Leader By Jaydeep Maske
Sales Management in the Pharma. Industry - An overview
Sales Management in the Pharma. Industry - An overview
The Ultimate Guide To Creating A Brand Marketing Plan
The Ultimate Guide To Creating A Brand Marketing Plan
Recently uploaded
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
Income Tax exemption for Start up : Section 80 IAC
A presentation on the concept of Exemption of Profits of Start ups from Income Tax
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS2024-6-01-IMPACTSilver-Corp-Presentation.pdf
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
CALL 8867766396 SATTA MATKA | DPBOSS | KALYAN MAIN BAZAR | FAST MATKA | DPBOSS GUESSING | TARA MATKA | KALYAN CHART | MATKA BOSS
Best Forex Brokers Comparison in INDIA 2024
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Kalyan Satta Matka Guessing Matka Result Main Bazar chart
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoCorey Perlman, Social Media Speaker and Consultant
Social media for business The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
Business storytelling: key ingredients to a story
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Industrial Tech SW: Category Renewal and Creation
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Easily Verify Compliance and Security with Binance KYC
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
Part 2 Deep Dive: Navigating the 2024 Slowdown
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka Indian satta Matka Dpboss Matka Kalyan Chart Matka Boss otg matka Guessing Satta Building Your Employer Brand with Social Media
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Recently uploaded (20)
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Income Tax exemption for Start up : Section 80 IAC
Income Tax exemption for Start up : Section 80 IAC
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challenges
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
Easily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYC
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Increasing Revenue Through A Sales & Marketing Assessment
- 1. AN INTRODUCTION TO SALESAND MARKETING ASSESSMENTS PRESENTS:
- 2. IT IS HARD TO CHANGE BEHAVIOR
- 5. IF YOURCOMPANY HAS A SALES OR MARKETINGISSUE… HOW CAN YOU FIXIT ?
- 7. WHATIF YOUR SOLUTION DOESN’T FIXTHE PROBLEM?
- 8. ANSWER
- 9. ANSWER A SALES & MARKETING ASSESSMENT
- 10. A SALES & MARKETING ASSESSMENT... IS A HEALTH CHECK FOR YOUR SALES& MARKETING DEPARTMENTS
- 11. IT IS ALSO A GOOD WAY TO START A SALES OR MARKETING TRANSFORMATION
- 12. WHY PERFORM ASALES & MARKETING ASSESSMENT? IDENTIFIESISSUES UNCOVERSROOT PROBLEMS PRIORITIZES PROBLEMS CREATES A ROADMAP FORSUCCESS PROMOTES A NEW WAY OF THINKING
- 13. 2 TYPES OF COMPANIES NEED SALES & MARKETING ASSESSMENTS
- 14. 1 COMPANIES WHO KNOW THEY HAVE A PROBLEM
- 15. OMMON PROBLEMS SEEN •MISSING REVENUETARGETS •DECLINING MARGINS •SHRINKING MARKETSHARE •HIGH SELLER TURNOVER •INCONSISTENT MARKETING MESSAGING •HIGH COST OF SALES •POOR SELLER / MANAGER SKILLS •AUTOMATION TOOL DISCONNECT •UNSTABLE WAGE & COMPENSATION PLAN
- 16. 2 COMPANIES WHO THINK THEY ARE FINE
- 17. 2 COMPANIES WHO THINK THEY ARE FINE
- 18. 2 COMPANIES WHO THINK THEY ARE FINE
- 19. ASSESSINGTHE SALES & MARKETING DEPARTMENTS WHEN A COMPANYSEE NO VISIBLEPROBLEM CAN … UNCOVER WEAKNESSES BEFORE THE BECOME MAJOR ISSUES MAKE ANORGANIZATIONSTHAT IS STRONG EVEN MORE EFFICIENT
- 20. HOW IS A SALES &MARKETING ASSESSMENT PERFORMED?
- 21. INTERVIEWS
- 22. OBSERVATION
- 24. ASSESSMENTS •SITATIONAL ASSESSMENTS •SALES / MARKETINGSKILLS ASSESSMENTS •PERSONALITY ASSESSMENT •TIMEUTILIZATION STUDIES
- 25. FINDINGS STRENGHTS WEAKNESSES UNDERSTANDTHE THINGS YOUDO WELL UNCOVERTHINGS THAT NEED TO BEIMPROVED
- 26. HOW DOES THIS HELP ME SOLVE MY SALES / MARKETING ISSUE?
- 27. NOW WE KNOW
- 28. NOW WE KNOW WHAT ARE THE PROBLEMSWITHIN THE SALES & MARKETING DEPARTMENTS
- 29. NOW WE KNOW WHAT ARE THE PROBLEMSWITHIN THE SALES & MARKETING DEPARTMENTS WHAT IS THE ROOT CAUSE OFTHOSE PROBLEMS
- 30. NOW WE KNOW WHAT ARE THE PROBLEMSWITHIN THE SALES & MARKETING DEPARTMENTS WHAT IS THE ROOT CAUSE OFTHOSE PROBLEMS AND WHAT PROBLEMSNEEDTO BE FIXED IMMEDIATELY TOIMPACT DESIREDBUSINESSOUTCOME
- 32. A ROADMAP TO SUCCESS AND A PLAN TO IMPLEMENTIT
- 33. SAVING TIME & MONEY
- 34. CONTACT US TODAY FOR MORE INFORMATION WWW.MLAWSONASSOCIATES.COM HLAWSON@MLAWSONASSOCAITES.COM