On Wednesday February 29th 2012, Facebook made timeline available to all pages
This capability will automatically roll out to all pages on March 30, but Admin can upgrade to timeline right now
Key changes include:
1.- Having a more visual canvas to present the brand history (story)
2.- Admin have more control of post
3.- More social, engaging and retail oriented ads
Marketer's guide to Facebook timeline: Tips for brands and marketers for the ...Jack Morton Worldwide
On 29 Feb 2012, Facebook launched its Timeline layout for brand Pages and several new advertising products. The new layout will have an impact on what brands have built on Facebook in the past and how brands can best use Facebook in the future.
What's your timeline for making the most of the new layout? How about starting now?
Jack’s guide to Facebook Timeline suggests new best practices and addresses how the changes put brands over communities, could distract marketers from the News Feed, necessitate visualization and encourage storytelling through brand heritage.
Prophets presents "Facebook Timeline for brands essential training"Prophets Agency
In this presentation we explain what changed in the Facebook layout, and what this means for your brand, how you should respond to these changes.
We include many examples and notes what these changes mean for your brand online.
contact us at info@prophets.be or on www.prophets.be
Marketer's guide to Facebook timeline: Tips for brands and marketers for the ...Jack Morton Worldwide
On 29 Feb 2012, Facebook launched its Timeline layout for brand Pages and several new advertising products. The new layout will have an impact on what brands have built on Facebook in the past and how brands can best use Facebook in the future.
What's your timeline for making the most of the new layout? How about starting now?
Jack’s guide to Facebook Timeline suggests new best practices and addresses how the changes put brands over communities, could distract marketers from the News Feed, necessitate visualization and encourage storytelling through brand heritage.
Prophets presents "Facebook Timeline for brands essential training"Prophets Agency
In this presentation we explain what changed in the Facebook layout, and what this means for your brand, how you should respond to these changes.
We include many examples and notes what these changes mean for your brand online.
contact us at info@prophets.be or on www.prophets.be
Facebook Redesign - What marketers need to knowsalomon dayan
Summarize several articles on how the new Facebook redesign implies challenges in marketing and what marketers need to know and do.
What marketers need to know about Timeline, Ticker, OpenGraph, Applications, Facebook ads.
A primer to those already familiar with Facebook through personal profiles and the old style Pages. It addresses the new
upgrades, and provides ideas and thought starters to help you create - or
improve - your brand’s presence.
Facebook New Timeline for brand pages (english version)Emmanuel Vivier
Facebook : Le nouveau design Timeline pour les pages de marque sur Facebook. 12 choses à retenir suite à l'annonce du 29 Fev 2012. de la nouvelle mise en page au format "timeline" aux nouvelles fonctionnalités et best practices...
La version Française est disponible ici : http://slidesha.re/xFZMPc
Social Studies: Facebook Timeline for BrandsPeriscope
Facebook Timeline for brands goes live on March 30, 2012. Here, the Periscope Community Team presents a how-to guide for getting your brand's Timeline up, running and optimized.
Whilst Google+ is still only in beta stage, it is also one of the most hyped products of today – preparing to compete with the market leading Facebook.
But is it likely Google will succeed in convincing hundreds of millions of people who are already using Facebook to migrate to Google+? Or the 100 million who are already using LinkedIn?
On May 3rd, 2011 MakeMeReach explained how to set up a marketing strategy on Facebook at the conference of the Chamber of Commerce and Industry in Paris.
For people who was not present, let us show you our presentation in 7 points :
- Creation of a fan page
- What is a fan page and how to animate ?
- Applications and Viral Dynamics
- Efficient use of social plug-ins
- How communicate about its fan page ?
- Media campaigns
- Community Management
Learn tips about the difference between a profile & page & the new Facebook Timeline from Social Media Marketing Trainer Lisa Ann Landry
☛The Social Networking Boot Camp ★http://www.socialnetworkingcoachingclub.com/ ★10 week self-paced Social Media Training
★For SBO's★Coach Lisa Ann Landry★
http://www.socialnetworkingcoachingclub.com/
Facebook Redesign - What marketers need to knowsalomon dayan
Summarize several articles on how the new Facebook redesign implies challenges in marketing and what marketers need to know and do.
What marketers need to know about Timeline, Ticker, OpenGraph, Applications, Facebook ads.
A primer to those already familiar with Facebook through personal profiles and the old style Pages. It addresses the new
upgrades, and provides ideas and thought starters to help you create - or
improve - your brand’s presence.
Facebook New Timeline for brand pages (english version)Emmanuel Vivier
Facebook : Le nouveau design Timeline pour les pages de marque sur Facebook. 12 choses à retenir suite à l'annonce du 29 Fev 2012. de la nouvelle mise en page au format "timeline" aux nouvelles fonctionnalités et best practices...
La version Française est disponible ici : http://slidesha.re/xFZMPc
Social Studies: Facebook Timeline for BrandsPeriscope
Facebook Timeline for brands goes live on March 30, 2012. Here, the Periscope Community Team presents a how-to guide for getting your brand's Timeline up, running and optimized.
Whilst Google+ is still only in beta stage, it is also one of the most hyped products of today – preparing to compete with the market leading Facebook.
But is it likely Google will succeed in convincing hundreds of millions of people who are already using Facebook to migrate to Google+? Or the 100 million who are already using LinkedIn?
On May 3rd, 2011 MakeMeReach explained how to set up a marketing strategy on Facebook at the conference of the Chamber of Commerce and Industry in Paris.
For people who was not present, let us show you our presentation in 7 points :
- Creation of a fan page
- What is a fan page and how to animate ?
- Applications and Viral Dynamics
- Efficient use of social plug-ins
- How communicate about its fan page ?
- Media campaigns
- Community Management
Learn tips about the difference between a profile & page & the new Facebook Timeline from Social Media Marketing Trainer Lisa Ann Landry
☛The Social Networking Boot Camp ★http://www.socialnetworkingcoachingclub.com/ ★10 week self-paced Social Media Training
★For SBO's★Coach Lisa Ann Landry★
http://www.socialnetworkingcoachingclub.com/
Breaking Destructive Habits in Online Marketing was a great session with Michelle LeBlanc https://twitter.com/michellebluesky at the HiMA annaul event Interactive Strategis Conference.
The session discussed the pressure to adopt shiny new online methods can force interactive marketers to forego strategic thinking in favor of a potential quick fix.
Facebook F8 2015: What you need to know - Sound Bitessalomon dayan
This deck is a compilation of my notes and several articles related to the Facebook F8 Developers Conference 1st day keynote that took place in SF on 03/26
Facebook Timeline for Brands -- Getting Your Page Ready for March 30th and Be...David Jones
At the inaugural Facebook marketing conference in New York City on Feb. 29,
Facebook announced the most fundamental reimaginings of the way brands participate with
the Facebook community since Brand Pages were first introduced.
From the new Timeline design, to new content considerations, to apps, to community management
to how media can be used as an amplifier—everything has been given a new veneer.
These changes not only affect the look of a brand’s page, but also how a brand’s fans interact
with and experience the content on that page.
With all brand pages automatically being switched to the Timeline design on March 30, Proximity’s
SocialWork team has created the following list of immediate considerations to ensure
your page is ready for the Timeline Era.
Deck I created for noise to help clients understand what changes with the FB Timeline for business fan pages, how it affects them, and best practices moving forward.
Kicking off our new IP series, "Eye On," we introduce you to a new platform called RebelMouse. RebelMouse is a content creation and aggregation platform that aims to be a hub for a brand's social presence. While RebelMouse has interesting potential, it is in beta and is still evolving. Therefore, we've designated it as a platform to watch.
During the Facebook Marketing Conference, Facebook announced some major design and layout changes to their brand Pages. This presentation reviews those updates and the implications for companies who run Pages for their brands.
Facebook Timeline: A Marketer's Guide To Making The Most Of 2012 ChangesBen Grossman
On 29 Feb 2012, Facebook launched its Timeline layout for brand Pages and several new advertising products. The new layout will have an impact on what brands have built on Facebook in the past and how brands can best use Facebook in the future.
What’s your timeline for making the most of the new layout? How about starting now?
Jack’s guide to Facebook Timeline suggests new best practices and addresses how the changes put brands over communities, could distract marketers from the News Feed, necessitate visualization and encourage storytelling through brand heritage.
This version is the PowerPoint Note Pages of the presentation I created for the AMA Houston Seminar: Hispanic Millennials - Best Practices on May 8, 2014
You will learn:
1.- The importance of the Hispanic Millennial Influence Power
2.- Key best practices to leverage the Influence Power to influence older generations’ purchase decisions
Acknowledgement:
I would like to thank Jorge Zapien for the slide design. Also, Leonardo Basterra, Gustavo Foldvari, Henry Cadena and Alex Lopez Negrete for their contribution in the content
SXSW 2014 - Summary of a 2.5-hour workshop session with Nancy Duarte (@NancyDuarte)
The key learnings included how to:
Refine Big Idea: Improve your core message with a unique point of view.
Make your audience: Move From – Move To; define the audience transformation.
Make better Calls to Action: Clearly state what you want the audience to do.
Vdopia multicultural mobile marketing report 2013 salomon dayan
Vdopia, Inc.(mobile video and rich media advertising platform), announced the second installment in the Vdopia Mobile Insights (VMI) Series – VMI Multicultural Marketing Report. Focusing on African Americans and Hispanics 2013, the report takes an in-depth look at the mobile advertising ecosystem, including data related to mobile advertising trends, habits, spending power and more.
Reaching Hispanic Audiences in Social Mediasalomon dayan
3 Key Facts to be considered in a
Social Media Plan for Hispanics
Reaching Audiences: Exploring Opportunities in Hispanic Media and Market Research
Texas Tech University College of Media & Communication brings together experts in market research and Hispanic-oriented media, Reaching Audiences will feature two days of panels that discuss trends and shifting demographics in the media industries today (Mar 4 - Mar 5, 2013)
Understanding the 3-Screen Hispanic User in Today’s Media Environmentsalomon dayan
3 Key Facts of the 3-Screen Environment of Hispanics; including Hispanics mobile user profile
Reaching Audiences: Exploring Opportunities in Hispanic Media and Market Research
Texas Tech University College of Media & Communication brings together experts in market research and Hispanic-oriented media, Reaching Audiences will feature two days of panels that discuss trends and shifting demographics in the media industries today (Mar 4 - Mar 5, 2013)
Startup Weekend Houston winners - iOS App prototype that we made with Keynotopia.
I developed the prototype to be tested. App was part f the presentation that made us won the 1st place
How Lopito Digital can help you in your digital strategysalomon dayan
The ride began in a garage in 1972. Led to a creative hot shop. Then to the largest 100% locally owned agency in Puerto Rico.
Our digital work includes Web Design, Social Media Marketing and recently Mobile Marketing, from ads to apps.
Also proud of winning the Puerto Rico Sales and Marketing (SME) Digital Award in 2011.
Clients includes AT&T, jetBlue, Doral Bank, Nestle among others.
More info about our agency in: http://lih.com
Workshop - How I start my company’s Social Media Plan?salomon dayan
Summarize several articles on how to set and what to consider for a Social Media plan/strategy.
Includes what marketers need to know about social media.
Thanks to all the resources and sources
Facebook Promotional Guidelines Mayo 2011salomon dayan
Explica como afecta a las promociones las Nuevas Políticas de Facebook para concursos y Sorteos.
Hasta hace poco se estaba usando la plataforma de Facebook para Sorteos, Publicar Bases Legales, Dar Conocer Ganadores.
Sin embargo cambios en las políticas promocionales de Facebook nos hace usar aplicaciones especiales y no directamente las funcionalidades de la plataforma.
Presentación explicativa de que son los Quick Response Codes (QR Codes).
Esos 'códigos de barras' que están saliendo en los anuncios y nos permiten a través de nuestros smartphones tener contenido directo en nuestros teléfonos.
Touchpoints es una compañía de servicios especializada en la implementación de proyectos interactivos para terceras empresas, generando interacciones de la marcas con sus consumidores.
- Estrategias Interactivas
- Creatividad
- Desarrollos
- Colocación
- Optimización de Buscadores (SEO)
- Telefonía
- Aplicaciones
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
4. NOTICE: Proprietary and Confidential
All the content of this document (text, figures, lists, financial information, graphics, design, diagrams, as
well as other graphic elements and/or audio and videos), whichever is the format used (paper or
electronic), is confidential and proprietary to LIH. This document includes ideas and information based
on the experience, know-how, intellectual/creative effort of LIH. For these reasons, this material shall not
be used, reproduced, copied, disclosed, transmitted, transformed, commercialised or communicated, in
whole or in part, neither to third parties to the public, without the express and written consent of LIH”
http://www.facebook.com/about/pages
http://www.learnfacebookpages.com/
http://www.imediaconnection.com/content/31101.asp
http://adage.com/article/digital/meet-coolest-facebook-brand-timelines-coke-espn-ford/233015/?utm_source=digital_emailutm_medium=newsletterutm_campaign=adage
http://www.allfacebook.com/facebook-pages-timeline-7-2012-02
http://mashable.com/2012/02/29/facebook-brand-timelines-changes-marketing/?utm_source=feedburnerutm_medium=emailutm_campaign=Feed%3A+Mashable+%28Mashable%29
http://www.insidefacebook.com/2012/02/29/timeline-for-facebook-pages-complete-overview/?utm_source=feedburnerutm_medium=emailutm_campaign=Feed%3A+InsideFacebook+
%28Inside+Facebook%29utm_content=Yahoo%21+Mail
http://blog.hubspot.com/blog/tabid/6307/bid/31633/The-Complete-Guide-to-Setting-Up-the-New-Facebook-Page-Design.aspx
http://mashable.com/2012/02/29/facebook-timeline-brand-pages/#view_as_one_page-gallery_box4519
http://www.allfacebook.com/facebook-advertisements-now-2012-03
http://www.allfacebook.com/facebook-officially-debuts-offers-premium-ad-placement-2012-02
http://adage.com/article/digital/facebook-offers-brands-flush-fans-ways-spend-money/233030/
http://www.insidefacebook.com/2012/02/29/facebook-to-give-pages-new-offers-posts-scrap-check-in-deals/?utm_source=feedburnerutm_medium=emailutm_campaign=Feed%3A
+InsideFacebook+%28Inside+Facebook%29utm_content=Yahoo%21+Mail
h t t p : / / w w w. i n s i d e f a c e b o o k . c o m / 2 0 1 2 / 0 2 / 2 9 / f a c e b o o k - m o n e t i z e s - u s e r s - l o g g i n g - o u t - w i t h - l o g o u t - e x p e r i e n c e - p r e m i u m - a d - p l a c e m e n t / ?
utm_source=feedburnerutm_medium=emailutm_campaign=Feed%3A+InsideFacebook+%28Inside+Facebook%29utm_content=Yahoo%21+Mail
http://www.insidefacebook.com/2012/02/29/facebook-introduces-new-reach-generator-packaged-advertising-solution/
h t t p : / / w w w. i n s i d e f a c e b o o k . c o m / 2 0 1 2 / 0 3 / 0 1 / f a c e b o o k - a d d s - n e w - p u b l i c - d a t a - t o - p a g e - t i m e l i n e s - l e t s - b u s i n e s s e s - a s s e s s - c o m p e t i t o r s / ?
utm_source=feedburnerutm_medium=emailutm_campaign=Feed%3A+InsideFacebook+%28Inside+Facebook%29utm_content=Yahoo%21+Mail
http://www.insidefacebook.com/2012/02/29/facebook-page-insights-go-real-time/?utm_source=feedburnerutm_medium=emailutm_campaign=Feed%3A+InsideFacebook+%28Inside
+Facebook%29utm_content=Yahoo%21+Mail
http://www.slideshare.net/jackmortonWW/marketers-guide-to-facebook-timeline-tips-for-brands-and-marketers-for-the-2012-changes-to-pages-11812395
http://www.slideshare.net/RootMusic/timeline-for-facebook-pages NOTICE: Proprietary and Confidential
4
http://www.learnfacebookpages.com/ui.html
5. Intro
Facebook announced on Wednesday morning
that Timeline is now live for the first time for some
organizations that use Pages
This capability will automatically roll out to all pages on
March 30, but you could upgrade to timeline right now.
5
6. Cover
Photo
Profile
Picture
Similar to personal pages, Brand pages will have 2
primary photos:
• Cover Photo: visual impact, should be unique and make people
interested in the page
• Profile Picture: appears in other parts of Facebook (i.e
newsfeed). Therefore, a Logo is recommended
6
7. Views Apps
New navigation includes 4 main views.
Photos App is 1st and the other 3 can be ordered as needed.
If more views are needed, drop down menu appears
7
8. Cover Photo
Cover photo dimensions are:
Width: 851px | Height: 315px
Facebook's policies regarding cover photos states that cover photos cannot look
like banner ads so images cannot include (a) price or purchase information, (b)
contact info, (c) calls to action or (d) references to Facebook features such as Like
8
or Share
10. Profile Picture
Profile Picture is 74px above the Cover Photo so
Designers can be creative using both images integrated
10
11. Profile Picture
Take into account that this
same picture appears in
the Newsfeed and other
parts of Facebook in 32x32
11
12. Apps
Default Landing Tabs Are Gone.
A total of 12 apps can be shown here, which can be
viewed when page visitors click the dropdown arrow
App images are 111x74 pixels
12
13. Messages
More control in the
Content
• By hovering over individual
stories, Admin can make them
wider
• Hide them from your timeline
with the pencil icon
• Highlight them as important
with the star icon, or
• Delete them entirely.
13
14. Messages
More control in the
Content
• Weekly pinned post
• Starred Post
• Milestones
• Change Post Dates
14
15. Messages
Pinned Post appears
Weekly pinned post:
at the top
• Appears at the top of
the page.
• Pinned posts can stay
for up to 7 days.
• Pinned posts are
available to all pages
Admin can highlight specific
posts such as remarkable
content, calls-to-action for your
best marketing offers, or other
events/promotions you want to
feature
15
16. Messages
Starred post: Posts Larger story for
starred post
larger than others, similar
to what users can do with
life events on Timeline
Normal post images are
403px but the Starred Post
images are: 843px
16
17. Messages
Milestones: Allows page
admins to highlight some
of their business' biggest
accomplishments, such as
fan growth, award wins, Highlights important moments in
product releases, etc.
your historyby creating milestone
Milestone images are set
at 843 x 403 pixels
17
18. Messages
Change post dates at any time
Change Post Dates:
Allows to add post to
your timeline on days in
the past
18
19. Applications
New Timeline layout displaces
Facebook’s existing Page tab
configuration (including a tab’s
520-pixel width), and replaces it
with a new 810-pixel
layout that look centered
in the middle of the 810-
pixel layout without any
adjustments.
All applications that remain on a
brand’s Page will need new
application icons of
111x74
19
20. New Admin Panel
Keep track of your activity on your page from the admin panel.
• Respond when people write on your page timeline, and view your latest
insights
• Visit your activity log to review all your posts and activity
• Also includes Help Center items like “Request a name change for your
20
page,” prompts to create ads and other tips for page owners
21. Message Fans Directly
Finally, brands will be able to send and receive private messages
with users
This allows for much deeper consumer interaction, Admin must use this
feature when you need to discuss a topic or customer service issue in
more depth, and when Admin prefers the conversation not be made
public for all page visitors to see
21
22. Offers, Premium Ad Placement,
Sponsored Stories For Mobile Devices
Facebook’s communications team summarized these announcements:
• Premium ads and Sponsored stories on Facebook can now appear
in two new places: on the Facebook log-out page and mobile news
feed
• Sponsored stories for mobile news feed increase the visibility of
stories related to a business or organization to help pages share their fans’
activities
• Offers ads are a free and easy way for
businesses to share special
discounts and promotions to their
community through Facebook. Offers let
a business share a discount or promotion
directly from a Facebook page
22
23. Take advantage of
Timeline is more visual
Admin have more control of Post
More Social and Engaging Social Ads
23