SlideShare a Scribd company logo
1 of 8
“Augmented Reality or Computer Mediated Reality is nothing but the extension of
existing reality in real time with the help of computer software’s or programs which
helps the user to better interact with it.”
What Is Augmented
Reality Or AR?
What is Augmented Reality?
Augment means ‘Extended’ & Reality means the state of things as they actually exist, thus
augmented reality is nothing but extended reality. We often get confused between virtual
reality and augmented reality but there is a lot of difference between both of
them. Virtual reality is more immersive while augmented reality extends existing reality.
Virtual Reality enables a user to completely transpose from the physical environment to a
virtual environment while Augmented Reality enables the user to virtually extend his
existing reality into a more interactive form. E.g. with VR you can swim with the sharks
while with AR you can watch a shark popping out of your screen.
As quoted by Tim Cook, CEO, Apple
“I’m excited about Augmented Reality because unlike Virtual Reality which closes the
world out, AR allows individuals to be present in the world but hopefully allows an
improvement on what’s happening presently… That has resonance.”
Definition of Augmented Reality
“Augmented Reality or Computer Mediated Reality is nothing but the extension of
existing reality in real time with the help of computer software’s or programs which
helps the user to better interact with it.”
The term ‘Augmented Reality’ was coined in 1990, by Boeing Researcher Mr. Thomas
Caudell though the history says that the dawn of the AR has traces since 1968 When
Ivan Sutherland also considered as the father of computer graphics developed the
first head mounted display system (HMD).
Virtual Reality and Augmented Reality are inversely proportional to each other. VR is
a recreation of the physical environment while AR recreates a virtual element as an
overlay to the real world.
Applications of Augmented Reality
Similar to Virtual Reality, the applications of Augmented Reality are limitless.
Remember Robert Downey Jr. aka Tony Stark in Iron Man series, seems a little far-
fetched, right? But believe it or not, it’s a hardcore technology exactly or similar to
the one depicted in the movie where Tony Stark builds an Arc Reactor using his
father’s prototype design. Scientists today are virtually recreating designs and
models of machines and prototype more or less similar to that of Tony Starks with
the help of AR.
Devices such as Displays (Optical projection systems, monitors), Eyeglasses, Head up
Displays (HUD), Contact Lenses, Virtual Retina Displays, Eyetaps, Handhelds etc.
captures the real-world view and redisplays them as augmented views providing
additional information to the user without requiring the users to look away from
their actual viewpoints.
Marketing
AR is majorly used in video marketing and product marketing. AR helps the
customers to experience & preview the product without opening the packaging. It
also enables the customer to customize the products as per their requirements e.g.
virtual dressing rooms enables the customer to try different outfits and peripherals
virtually.
Gaming
The gaming industry has been using AR technology since quite a while now AR
enables players to experience digital video games in the physical environment or
real-world environment e.g. Titans of Space, AR-enhanced pool tables, AR air
hockey. Pokemon Go launched in 2016 allowed AR to take center stage by bringing
Pikachu and Charizard out of the game box onto our front lawns.
Industries, Archaeology, Architecture
AR is used in all these industries to formulate designs and virtual structures, be it
ruins or demolished structures in archaeology or visualizing building projects,
structures & machines, and prototypes in the industrial sector. It is also cost effective
as it helps to reduce the cost incurred to build an actual physical prototype.
Education
Videos, Images, Graphics etc. is considered to be an easy way to better understand
things. Psychology says a visual memory is better to remember and more feasible to
understand thus, AR plays a major role in the field of education embedded videos
and graphics in the real-world environment provide in-depth information about
anything. e.g. iWOW App is a mobile based AR enabled world globe it provides
superimposed information about all the countries, satellite’s, weather, flights etc.
Thanks to AR we are now able to provide a more interactive learning experience.
Along with this AR is also used in military and flight training via means of simulators
and to map overlays of trajectories of various objects in geographic coordinates
Medical
AR has tremendous applications in the Medical sector from treating phobias,
trauma’s, PTSD (Post Traumatic Stress Disorder). AR can give us a better view of
ultrasounds, endoscopies, X-rays etc. Devices such Near-Infrared Vein Finder enables
doctors to create a vein map of a human body.
The above mentioned are the few applications of AR as we know it today but its true
potential & applications are yet to be explored and are limitless. Till then fasten your
seat-belts coz we are up for a ride to the future. 😊
About Chronicloop
Chronicloop is an avid initiative to spread knowledge and information
about the latest trends and technology. For more information visit:
www.chronicloop.com

More Related Content

What's hot

Augmented reality(my ppt)
Augmented reality(my ppt)Augmented reality(my ppt)
Augmented reality(my ppt)
Srilakshmi Alla
 
virtual reality Barkha manral seminar on augmented reality.ppt
virtual reality Barkha manral seminar on augmented reality.pptvirtual reality Barkha manral seminar on augmented reality.ppt
virtual reality Barkha manral seminar on augmented reality.ppt
Barkha Manral
 
Final presentation of virtual reality by monil
Final presentation of virtual reality by monilFinal presentation of virtual reality by monil
Final presentation of virtual reality by monil
ritik456
 
virtual reality | latest |best presentation
virtual reality | latest |best presentationvirtual reality | latest |best presentation
virtual reality | latest |best presentation
vipin mishra
 

What's hot (20)

Augmented reality ppt
Augmented reality pptAugmented reality ppt
Augmented reality ppt
 
Virtual reality VS Augmented Reality
Virtual reality VS Augmented RealityVirtual reality VS Augmented Reality
Virtual reality VS Augmented Reality
 
Presentation on Virtual reality
Presentation on Virtual realityPresentation on Virtual reality
Presentation on Virtual reality
 
Augmented reality
Augmented realityAugmented reality
Augmented reality
 
Virtual reality
Virtual realityVirtual reality
Virtual reality
 
Augmented reality(my ppt)
Augmented reality(my ppt)Augmented reality(my ppt)
Augmented reality(my ppt)
 
Virtual reality vs. augmented reality
Virtual reality vs. augmented realityVirtual reality vs. augmented reality
Virtual reality vs. augmented reality
 
Augmented vs Virtual Reality.pptx
Augmented vs Virtual Reality.pptxAugmented vs Virtual Reality.pptx
Augmented vs Virtual Reality.pptx
 
Future of Augmented Reality
Future of Augmented RealityFuture of Augmented Reality
Future of Augmented Reality
 
Virtual Reality
Virtual RealityVirtual Reality
Virtual Reality
 
Virtual reality
Virtual realityVirtual reality
Virtual reality
 
Augmented reality
Augmented realityAugmented reality
Augmented reality
 
Augmented And Virtual Reality
Augmented And Virtual Reality Augmented And Virtual Reality
Augmented And Virtual Reality
 
Augmented Reality - the next big thing in mobile
Augmented Reality - the next big thing in mobileAugmented Reality - the next big thing in mobile
Augmented Reality - the next big thing in mobile
 
virtual reality Barkha manral seminar on augmented reality.ppt
virtual reality Barkha manral seminar on augmented reality.pptvirtual reality Barkha manral seminar on augmented reality.ppt
virtual reality Barkha manral seminar on augmented reality.ppt
 
VR - Virtual reality
VR - Virtual realityVR - Virtual reality
VR - Virtual reality
 
Augmented Reality - 8th Mass Media
Augmented Reality - 8th Mass MediaAugmented Reality - 8th Mass Media
Augmented Reality - 8th Mass Media
 
Mixed Reality Technology ppt
Mixed Reality Technology ppt Mixed Reality Technology ppt
Mixed Reality Technology ppt
 
Final presentation of virtual reality by monil
Final presentation of virtual reality by monilFinal presentation of virtual reality by monil
Final presentation of virtual reality by monil
 
virtual reality | latest |best presentation
virtual reality | latest |best presentationvirtual reality | latest |best presentation
virtual reality | latest |best presentation
 

Similar to What Is Augmented Reality or AR?

Ar on Brand Communication: A Case Study of Sephora
Ar on Brand Communication: A Case Study of SephoraAr on Brand Communication: A Case Study of Sephora
Ar on Brand Communication: A Case Study of Sephora
Chutimon Sawaddichai
 
Augmented Reality
Augmented RealityAugmented Reality
Augmented Reality
Ajay Sankar
 
Augmented reality report
Augmented reality reportAugmented reality report
Augmented reality report
Satyendra Gupta
 

Similar to What Is Augmented Reality or AR? (20)

Diving Into the World of Extended Reality: AR
Diving Into the World of Extended Reality: ARDiving Into the World of Extended Reality: AR
Diving Into the World of Extended Reality: AR
 
Augmented reality : Possibilities and Challenges - An IEEE talk at DA-IICT
Augmented reality : Possibilities and Challenges - An IEEE talk at DA-IICTAugmented reality : Possibilities and Challenges - An IEEE talk at DA-IICT
Augmented reality : Possibilities and Challenges - An IEEE talk at DA-IICT
 
Augmented Reality Report by Singhan Ganguly
Augmented Reality Report by Singhan GangulyAugmented Reality Report by Singhan Ganguly
Augmented Reality Report by Singhan Ganguly
 
Notes for AR.ppt
Notes for AR.pptNotes for AR.ppt
Notes for AR.ppt
 
Ar on Brand Communication: A Case Study of Sephora
Ar on Brand Communication: A Case Study of SephoraAr on Brand Communication: A Case Study of Sephora
Ar on Brand Communication: A Case Study of Sephora
 
Augmented reality (AR) is an enhanced version of the real physical world
Augmented reality (AR) is an enhanced version of the real physical worldAugmented reality (AR) is an enhanced version of the real physical world
Augmented reality (AR) is an enhanced version of the real physical world
 
augmented reality
augmented realityaugmented reality
augmented reality
 
Virtual Reality and Augmented Reality
Virtual Reality and Augmented RealityVirtual Reality and Augmented Reality
Virtual Reality and Augmented Reality
 
Agumented Reality - Sai Kiran Kasireddy
Agumented Reality - Sai Kiran KasireddyAgumented Reality - Sai Kiran Kasireddy
Agumented Reality - Sai Kiran Kasireddy
 
Augmented Reality
Augmented RealityAugmented Reality
Augmented Reality
 
Vr & ar 1
Vr & ar 1Vr & ar 1
Vr & ar 1
 
augmented_reality.ppt
augmented_reality.pptaugmented_reality.ppt
augmented_reality.ppt
 
Augmented Reality
Augmented RealityAugmented Reality
Augmented Reality
 
Augmented reality ppt
Augmented reality pptAugmented reality ppt
Augmented reality ppt
 
Augmented Reality.pdf
Augmented Reality.pdfAugmented Reality.pdf
Augmented Reality.pdf
 
Augmented Reality And Virtual Reality On Web: Be Ready For Second Life
Augmented Reality And Virtual Reality On Web: Be Ready For Second LifeAugmented Reality And Virtual Reality On Web: Be Ready For Second Life
Augmented Reality And Virtual Reality On Web: Be Ready For Second Life
 
Augmented reality report
Augmented reality reportAugmented reality report
Augmented reality report
 
Augmented-Reality-ppt.pptx
Augmented-Reality-ppt.pptxAugmented-Reality-ppt.pptx
Augmented-Reality-ppt.pptx
 
Mixede reality project report
Mixede reality project reportMixede reality project report
Mixede reality project report
 
Augmented reality and virtual reality technology
Augmented reality and virtual reality technologyAugmented reality and virtual reality technology
Augmented reality and virtual reality technology
 

More from Sushil Deshmukh

More from Sushil Deshmukh (12)

What is colocation
What is colocationWhat is colocation
What is colocation
 
What Is A Datacenter?
What Is A Datacenter?What Is A Datacenter?
What Is A Datacenter?
 
What Is Mixed Reality & Its Applications?
What Is Mixed Reality & Its Applications?What Is Mixed Reality & Its Applications?
What Is Mixed Reality & Its Applications?
 
What is the concept of Big Data?
What is the concept of Big Data?What is the concept of Big Data?
What is the concept of Big Data?
 
What Is IoT or Internet of Things?
What Is IoT or Internet of Things?What Is IoT or Internet of Things?
What Is IoT or Internet of Things?
 
Core banking has changed the way you bank
Core banking has changed the way you bankCore banking has changed the way you bank
Core banking has changed the way you bank
 
eMagic - Data center Infrastructure Management (DCIM) Tool
eMagic - Data center Infrastructure Management (DCIM) TooleMagic - Data center Infrastructure Management (DCIM) Tool
eMagic - Data center Infrastructure Management (DCIM) Tool
 
Importance of cloud computing in education sector!
Importance of cloud computing in education sector!Importance of cloud computing in education sector!
Importance of cloud computing in education sector!
 
Green project esds
Green project esdsGreen project esds
Green project esds
 
Cloud statistics presentation
Cloud statistics presentationCloud statistics presentation
Cloud statistics presentation
 
What is cloud computing
What is cloud computingWhat is cloud computing
What is cloud computing
 
Esds eNlight Cloud
Esds eNlight CloudEsds eNlight Cloud
Esds eNlight Cloud
 

Recently uploaded

Revolutionizing SAP® Processes with Automation and Artificial Intelligence
Revolutionizing SAP® Processes with Automation and Artificial IntelligenceRevolutionizing SAP® Processes with Automation and Artificial Intelligence
Revolutionizing SAP® Processes with Automation and Artificial Intelligence
Precisely
 
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptxHarnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
FIDO Alliance
 
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider  Progress from Awareness to Implementation.pptxTales from a Passkey Provider  Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
FIDO Alliance
 

Recently uploaded (20)

Revolutionizing SAP® Processes with Automation and Artificial Intelligence
Revolutionizing SAP® Processes with Automation and Artificial IntelligenceRevolutionizing SAP® Processes with Automation and Artificial Intelligence
Revolutionizing SAP® Processes with Automation and Artificial Intelligence
 
ADP Passwordless Journey Case Study.pptx
ADP Passwordless Journey Case Study.pptxADP Passwordless Journey Case Study.pptx
ADP Passwordless Journey Case Study.pptx
 
Continuing Bonds Through AI: A Hermeneutic Reflection on Thanabots
Continuing Bonds Through AI: A Hermeneutic Reflection on ThanabotsContinuing Bonds Through AI: A Hermeneutic Reflection on Thanabots
Continuing Bonds Through AI: A Hermeneutic Reflection on Thanabots
 
Vector Search @ sw2con for slideshare.pptx
Vector Search @ sw2con for slideshare.pptxVector Search @ sw2con for slideshare.pptx
Vector Search @ sw2con for slideshare.pptx
 
JavaScript Usage Statistics 2024 - The Ultimate Guide
JavaScript Usage Statistics 2024 - The Ultimate GuideJavaScript Usage Statistics 2024 - The Ultimate Guide
JavaScript Usage Statistics 2024 - The Ultimate Guide
 
ChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps ProductivityChatGPT and Beyond - Elevating DevOps Productivity
ChatGPT and Beyond - Elevating DevOps Productivity
 
Top 10 CodeIgniter Development Companies
Top 10 CodeIgniter Development CompaniesTop 10 CodeIgniter Development Companies
Top 10 CodeIgniter Development Companies
 
TopCryptoSupers 12thReport OrionX May2024
TopCryptoSupers 12thReport OrionX May2024TopCryptoSupers 12thReport OrionX May2024
TopCryptoSupers 12thReport OrionX May2024
 
Design and Development of a Provenance Capture Platform for Data Science
Design and Development of a Provenance Capture Platform for Data ScienceDesign and Development of a Provenance Capture Platform for Data Science
Design and Development of a Provenance Capture Platform for Data Science
 
Using IESVE for Room Loads Analysis - UK & Ireland
Using IESVE for Room Loads Analysis - UK & IrelandUsing IESVE for Room Loads Analysis - UK & Ireland
Using IESVE for Room Loads Analysis - UK & Ireland
 
Long journey of Ruby Standard library at RubyKaigi 2024
Long journey of Ruby Standard library at RubyKaigi 2024Long journey of Ruby Standard library at RubyKaigi 2024
Long journey of Ruby Standard library at RubyKaigi 2024
 
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptxHarnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
Harnessing Passkeys in the Battle Against AI-Powered Cyber Threats.pptx
 
Intro to Passkeys and the State of Passwordless.pptx
Intro to Passkeys and the State of Passwordless.pptxIntro to Passkeys and the State of Passwordless.pptx
Intro to Passkeys and the State of Passwordless.pptx
 
The Zero-ETL Approach: Enhancing Data Agility and Insight
The Zero-ETL Approach: Enhancing Data Agility and InsightThe Zero-ETL Approach: Enhancing Data Agility and Insight
The Zero-ETL Approach: Enhancing Data Agility and Insight
 
Introduction to FIDO Authentication and Passkeys.pptx
Introduction to FIDO Authentication and Passkeys.pptxIntroduction to FIDO Authentication and Passkeys.pptx
Introduction to FIDO Authentication and Passkeys.pptx
 
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider  Progress from Awareness to Implementation.pptxTales from a Passkey Provider  Progress from Awareness to Implementation.pptx
Tales from a Passkey Provider Progress from Awareness to Implementation.pptx
 
1111 ChatGPT Prompts PDF Free Download - Prompts for ChatGPT
1111 ChatGPT Prompts PDF Free Download - Prompts for ChatGPT1111 ChatGPT Prompts PDF Free Download - Prompts for ChatGPT
1111 ChatGPT Prompts PDF Free Download - Prompts for ChatGPT
 
Event-Driven Architecture Masterclass: Integrating Distributed Data Stores Ac...
Event-Driven Architecture Masterclass: Integrating Distributed Data Stores Ac...Event-Driven Architecture Masterclass: Integrating Distributed Data Stores Ac...
Event-Driven Architecture Masterclass: Integrating Distributed Data Stores Ac...
 
Cyber Insurance - RalphGilot - Embry-Riddle Aeronautical University.pptx
Cyber Insurance - RalphGilot - Embry-Riddle Aeronautical University.pptxCyber Insurance - RalphGilot - Embry-Riddle Aeronautical University.pptx
Cyber Insurance - RalphGilot - Embry-Riddle Aeronautical University.pptx
 
Extensible Python: Robustness through Addition - PyCon 2024
Extensible Python: Robustness through Addition - PyCon 2024Extensible Python: Robustness through Addition - PyCon 2024
Extensible Python: Robustness through Addition - PyCon 2024
 

What Is Augmented Reality or AR?

  • 1. “Augmented Reality or Computer Mediated Reality is nothing but the extension of existing reality in real time with the help of computer software’s or programs which helps the user to better interact with it.” What Is Augmented Reality Or AR?
  • 2. What is Augmented Reality? Augment means ‘Extended’ & Reality means the state of things as they actually exist, thus augmented reality is nothing but extended reality. We often get confused between virtual reality and augmented reality but there is a lot of difference between both of them. Virtual reality is more immersive while augmented reality extends existing reality. Virtual Reality enables a user to completely transpose from the physical environment to a virtual environment while Augmented Reality enables the user to virtually extend his existing reality into a more interactive form. E.g. with VR you can swim with the sharks while with AR you can watch a shark popping out of your screen. As quoted by Tim Cook, CEO, Apple “I’m excited about Augmented Reality because unlike Virtual Reality which closes the world out, AR allows individuals to be present in the world but hopefully allows an improvement on what’s happening presently… That has resonance.”
  • 3. Definition of Augmented Reality “Augmented Reality or Computer Mediated Reality is nothing but the extension of existing reality in real time with the help of computer software’s or programs which helps the user to better interact with it.” The term ‘Augmented Reality’ was coined in 1990, by Boeing Researcher Mr. Thomas Caudell though the history says that the dawn of the AR has traces since 1968 When Ivan Sutherland also considered as the father of computer graphics developed the first head mounted display system (HMD). Virtual Reality and Augmented Reality are inversely proportional to each other. VR is a recreation of the physical environment while AR recreates a virtual element as an overlay to the real world.
  • 4. Applications of Augmented Reality Similar to Virtual Reality, the applications of Augmented Reality are limitless. Remember Robert Downey Jr. aka Tony Stark in Iron Man series, seems a little far- fetched, right? But believe it or not, it’s a hardcore technology exactly or similar to the one depicted in the movie where Tony Stark builds an Arc Reactor using his father’s prototype design. Scientists today are virtually recreating designs and models of machines and prototype more or less similar to that of Tony Starks with the help of AR. Devices such as Displays (Optical projection systems, monitors), Eyeglasses, Head up Displays (HUD), Contact Lenses, Virtual Retina Displays, Eyetaps, Handhelds etc. captures the real-world view and redisplays them as augmented views providing additional information to the user without requiring the users to look away from their actual viewpoints.
  • 5. Marketing AR is majorly used in video marketing and product marketing. AR helps the customers to experience & preview the product without opening the packaging. It also enables the customer to customize the products as per their requirements e.g. virtual dressing rooms enables the customer to try different outfits and peripherals virtually. Gaming The gaming industry has been using AR technology since quite a while now AR enables players to experience digital video games in the physical environment or real-world environment e.g. Titans of Space, AR-enhanced pool tables, AR air hockey. Pokemon Go launched in 2016 allowed AR to take center stage by bringing Pikachu and Charizard out of the game box onto our front lawns.
  • 6. Industries, Archaeology, Architecture AR is used in all these industries to formulate designs and virtual structures, be it ruins or demolished structures in archaeology or visualizing building projects, structures & machines, and prototypes in the industrial sector. It is also cost effective as it helps to reduce the cost incurred to build an actual physical prototype. Education Videos, Images, Graphics etc. is considered to be an easy way to better understand things. Psychology says a visual memory is better to remember and more feasible to understand thus, AR plays a major role in the field of education embedded videos and graphics in the real-world environment provide in-depth information about anything. e.g. iWOW App is a mobile based AR enabled world globe it provides superimposed information about all the countries, satellite’s, weather, flights etc. Thanks to AR we are now able to provide a more interactive learning experience. Along with this AR is also used in military and flight training via means of simulators and to map overlays of trajectories of various objects in geographic coordinates
  • 7. Medical AR has tremendous applications in the Medical sector from treating phobias, trauma’s, PTSD (Post Traumatic Stress Disorder). AR can give us a better view of ultrasounds, endoscopies, X-rays etc. Devices such Near-Infrared Vein Finder enables doctors to create a vein map of a human body. The above mentioned are the few applications of AR as we know it today but its true potential & applications are yet to be explored and are limitless. Till then fasten your seat-belts coz we are up for a ride to the future. 😊
  • 8. About Chronicloop Chronicloop is an avid initiative to spread knowledge and information about the latest trends and technology. For more information visit: www.chronicloop.com