This document outlines key marketing management tasks such as developing marketing strategies and plans, capturing marketing insights, connecting with customers, building strong brands, shaping market offerings, choosing value, delivering value, communicating value, and creating successful long-term growth. The slides were created by Sharang Agarwal as part of an internship under the guidance of Prof. Sameer Mathur of IIM Lucknow.

1. Marketing management
tasks

2. Develop Marketing Strategies and Plans

3. Capturing Marketing Insights

4. Connecting with Customers
Social media can be very effective

5. Building Strong Brands

6. Shaping the Market Offerings

7. Value
Choose Value
Deliver Value
Communicate Value

8. Creating Successful Long-Term Growth

10. These slides were created by Sharang Agarwal, IIT Kharagpur as part
of an internship done under the guidance of Prof. Sameer Mathur,
IIM Lucknow (www.IIMInternship.com)
Disclaimer