This is a story about our Course Conductor beliefs and why we are here. It describes the value we add to the world, by increasing training ROI for training buyers and growth for the best professional training vendors and trainers. For great training vendors and trainers that are interested in growing their business, you are welcome to connect with Course Conductor here: https://courseconductor.com/great

1. YOUR POTENTIAL
IS AMAZING
Craig Kilford
CEO Course Conductor

2. YOU DESERVE GREAT
PROFESSIONAL TRAINING

3. THE GREATEST
COMPANIES GET IT
Happy
People
Happy
Customers
Successful
Transformation
Skilled
People
= ==

4. THE WAY
TEAMS
ACCESS
TRAINING HAS
CHANGED
ON DEMAND
Not once a year
CUSTOMIZED
Not carbon copy
BITE SIZED
Not super sized

5. BUYING TRAINING
IS EASY

6. 10%
Of corporate
training is
effective.
- Harvard Business
Review
BUYING GREAT
TRAINING IS HARD
4%
Of companies
understand the
ROI of their
training budget.
- LinkedIn Learning
43%
Of training is
wasted as
‘scrap training’.
- CEB

7. The global L&D industry is
over $200 billion …at least
half this is wasted.
But we don’t know which
half this is!
Josh Birsin, Deloitte Consulting, June 2018.
“

8. Training
Costs
Training
Value
A SHIFT IN MINDSET
IS NEEDED

9. I n c r e a s e e f f i c i e n c y
& t r a i n i n g R O I f o r
t r a i n i n g b u y e r s .
M a k e i t e a s y t o s e e
w h i c h t r a i n i n g
v e n d o r s & t r a i n e r s
a r e g r e a t .
THAT’S WHY WE BUILT
COURSE CONDUCTOR
G e n e r a t e g r o w t h f o r
t h e g r e a t t r a i n i n g
v e n d o r s & t r a i n e r s .

10. OUR WAY OF THINKING
T r u s t e d
C u s t o m e r
F e e d b a c k
OLD WAY OUR WAY
VS.
T r u s t e d
S t a t i s t i c a l
I n t e l l i g e n c e
T r u s t e d
A c c r e d i t a t i o n s
f o r T r a i n i n g
V e n d o r s &
T r a i n e r s
T r u s t e d
I n d e p e n d e n t
A n a l y t i c s
E f f i c i e n c y, R O I ,
G r o w t h

11. GENERATE
REAL VALUE
MEASURE REAL
PERFORMANCE
GATHER REAL
EVIDENCE
HOW WE DO IT
C l i e n t i n t e r v i e w s ,
r e f e r e n c e s , s u r v e y s ,
c o u r s e e v a l u a t i o n s &
v e r i f i e d c u s t o m e r
r e v i e w s .
R o b u s t , f a i r a n d
c o n s i s t e n t s c o r i n g
m e t h o d o l o g y t o r a t e &
a c c r e d i t t r a i n i n g v e n d o r s
& t r a i n e r s .
I n c r e a s e d t r a i n i n g R O I f o r
t r a i n i n g b u y e r s a n d
g r o w t h f o r g r e a t t r a i n i n g
v e n d o r s & t r a i n e r s .

12. FOR GREAT
TRAINING VENDORS
& TRAINERS
c o u r s e c o n d u c t o r . c o m / g r e a t
O u r P r i n c i p l e s a r e Tr u s t ,
E x c e l l e n c e , C r e a t i v i t y A n d G r i t .