The document outlines 4 keys for growing a business according to Nick Bock, CEO of Five Nines Technology Group. The 4 keys are: 1) Focus on the client by creating partnerships and extraordinary value. 2) Embrace sales by building a sales department and fostering collaboration. 3) Be a solution provider by listening to client goals and offering solutions rather than products. 4) Collaborate by finding a peer group and partnering deeply with vendors. The document provides details and tips for implementing each of the 4 keys.