1. In Store Payment
Microlocation Loyalty
Platform

2. AMAZON’S ONLINE SALES DWARF THE
COMPETITION
Online sales will
reach over $6B
in Turkey by
2017.

3. More people own a cell phone than a
toothbrush.

4. WHERE IS MOBILE
HEADING?Total smartphones in the world will reach 4,5
billion in 2017 and in Turkey, this will reach
around 60 million

5. MOBILE IS THE MOST
IMPORTANT
INFLUENCER ON
SHOPPING

9. %55 of mobile payment
users are aged between 18-
34
%52 of them used their smartphones to make
payments at merchants
%13 of millenials use their smartphones to
make payments at merchants at least once a
week, 26% expected by 2020.

10. PEOPLE FEEL CLOSER TO M-
PAYMENT
63%
60%
54% 53%
51%
48% 48% 47%
45%
43% 42% 41% 40% 39% 39% 38%
36%
32% 32% 31% 30% 29%
25%
21%
16%
0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
Shareofinternetuserswhochosetomakeamobilepayment
in%
* Resource: IPSOS

11. By the end of 2015, an important
frontier is about to be get passed…
a total of
$ 1.000.000.000.000!

12. HOW ABOUT THE VOLUME?
* Resource: Gartner, Goldman Sachs
52.9
101.1
163.1
235.4
325.2
431.1
563.4
721.4
0
100
200
300
400
500
600
700
800
2010 2011 2012 2013* 2014* 2015* 2016* 2017*
AnnualtransactionvolumeinbillionU.S.dollars

13. Let’s break it down…
* Resource: Gartner, Goldman Sachs
0
100
200
300
400
500
600
700
800
2010 2011 2012 2013* 2014* 2015* 2016* 2017*
MobilespendinginbillionU.S.dollars
Merchandise purchases Ticketing Money transfers Bill payments Airtime top-ups Other

14. M-COMMERCE WILL BLOW BUYING EXPERIENCE
* Resource: BI Intelligence

15. HOW ABOUT IN – STORE DIGITAL
CUSTOMERS?
DIGICAL : DIGITAL + PHYSICAL

16. HOW ABOUT IN – STORE DIGITAL
CUSTOMERS?

17. Do you know your
customer?

18. NFC IS HERE TO STAY
Thanks to ApplePay and HCE Technologies,
NFC will create a huge market. By the end of
2019, %75 of Smartphones will be
NFC-enabled and more than half a
billion people will be using NFC.

19. Retail experience is about to change…

20. In-Store Payment Methods in U.S.
* Resource: Gartner, TechCrunch
45%
37%
29%
24%
22%
29%
19%
32%
23%
28%
0.0%
5.0%
10.0%
15.0%
20.0%
25.0%
30.0%
35.0%
40.0%
45.0%
50.0%
Presenting a
barcode/QR code
Using NFC Scanning a
barcode/QR code
Using a connected
credit card reader
Peer-to-peer
payment
Shareofrespondents
Smartphone Tablet

23. IN-STORE PAYMENT &
MICROLOCATION
LOYALTY PLATFORM

24.  Proximity Marketing
 Check-in Coupons
 Customized Discounts
 Indoor Location
 Contactless Payment
IN STORE MICROLOCATION
EXPERIENCE

25. IN-STORE PAYMENT FEATURES
CHECK OUT
INTEGRATIONS
 P2P Money transfer
 Via Virtual POS Using BLE technologies
 Via NFC Payment
 QR Payment
 Online Payment SDK which lets you use
this wallet on e-commerce and m-
commerce as well
 Cash register integrations
 Express Check Out

26. CREATIVE CONTACTLESS AWARD
WINNER!

27. THANK YOU!
Dec. 2014