Web 2.0 presentation for the Lugar Series for Excellence regarding the use of web 2.0 communication in digital marketing. Introduction to basics of Facebook, MySpace, and other technologies.
This document discusses how youth today engage with Web 2.0 technologies and online social networking. It notes that the millennial generation is highly connected online, spending 10 hours per week online on average and using social media platforms like Facebook, YouTube, and MySpace to communicate and stay connected with friends. The document also outlines some of the key features and statistics of popular social media sites and discusses opportunities and challenges for churches to engage youth through these online platforms.
The document discusses social media usage statistics and trends. As of 2011, Facebook had 750 million users and the number of social media users aged 65 and older grew 100% in 2010. It then defines social media and lists the main types, including social networking sites, blogs/microblogs, content communities, and virtual worlds. Specific platforms like Facebook, Twitter, and LinkedIn are discussed in terms of their features and usage statistics. Both the pros and cons of social media are outlined.
Social media are online platforms that allow users to share content and engage in dialogue. They have transformed passive media consumers into active content producers by democratizing the sharing of knowledge and information. This document discusses the growth and impact of various social media platforms like Facebook, YouTube, and Twitter. It also provides statistics on how social media usage has increased and notes that organizations should leverage social media to engage with customers and constituents.
This document discusses the rise and evolution of social networking sites. It provides statistics on usage and growth of major sites from 2005-2008, showing large year-over-year increases initially for sites like MySpace and Facebook. However, starting in late 2007, some sites like Friendster began declining rapidly as users migrated to sites with better features. By 2008, usage of many top sites began leveling off or declining slightly, suggesting the social networking market was becoming saturated. The future of these sites will depend on their ability to continue innovating and retaining users.
This document provides an overview of social networking and some of the major social networking platforms. It defines social networking as online communities that allow users to communicate and share information through posting content. Examples discussed include Facebook, Twitter, LinkedIn, Instagram, WhatsApp, BlackBerry Messenger, WeChat, and Snapchat. Both advantages like worldwide connectivity and disadvantages like privacy risks of social networking are outlined.
Richard Apps: The influence of Social MediaUX People
This document discusses the influence of social media and provides details on key platforms like Facebook and Twitter. It notes that Facebook has over 500 million active users who spend on average 45 minutes per day on the site. Twitter saw its 10 billionth tweet in March 2010 and has an estimated 175 million users. The document also examines trends in social media usage including the growth of mobile use and how platforms may continue to commercialize. It concludes that social media networks will be an important part of the future Internet and users should pay attention to changes in these networks.
The document discusses the definition, characteristics, categories, and history of Web 2.0 and social networking sites. It defines Web 2.0 as communities that facilitate user creativity, collaboration, and sharing. Major characteristics include users owning data and rich interfaces. Categories include social, social/business, business, and affinity networks. Major social networking sites launched between 1997-2005 include SixDegrees, Friendster, LinkedIn, Facebook, YouTube, and Flickr. The document also provides statistics on social networking in India.
This document discusses how youth today engage with Web 2.0 technologies and online social networking. It notes that the millennial generation is highly connected online, spending 10 hours per week online on average and using social media platforms like Facebook, YouTube, and MySpace to communicate and stay connected with friends. The document also outlines some of the key features and statistics of popular social media sites and discusses opportunities and challenges for churches to engage youth through these online platforms.
The document discusses social media usage statistics and trends. As of 2011, Facebook had 750 million users and the number of social media users aged 65 and older grew 100% in 2010. It then defines social media and lists the main types, including social networking sites, blogs/microblogs, content communities, and virtual worlds. Specific platforms like Facebook, Twitter, and LinkedIn are discussed in terms of their features and usage statistics. Both the pros and cons of social media are outlined.
Social media are online platforms that allow users to share content and engage in dialogue. They have transformed passive media consumers into active content producers by democratizing the sharing of knowledge and information. This document discusses the growth and impact of various social media platforms like Facebook, YouTube, and Twitter. It also provides statistics on how social media usage has increased and notes that organizations should leverage social media to engage with customers and constituents.
This document discusses the rise and evolution of social networking sites. It provides statistics on usage and growth of major sites from 2005-2008, showing large year-over-year increases initially for sites like MySpace and Facebook. However, starting in late 2007, some sites like Friendster began declining rapidly as users migrated to sites with better features. By 2008, usage of many top sites began leveling off or declining slightly, suggesting the social networking market was becoming saturated. The future of these sites will depend on their ability to continue innovating and retaining users.
This document provides an overview of social networking and some of the major social networking platforms. It defines social networking as online communities that allow users to communicate and share information through posting content. Examples discussed include Facebook, Twitter, LinkedIn, Instagram, WhatsApp, BlackBerry Messenger, WeChat, and Snapchat. Both advantages like worldwide connectivity and disadvantages like privacy risks of social networking are outlined.
Richard Apps: The influence of Social MediaUX People
This document discusses the influence of social media and provides details on key platforms like Facebook and Twitter. It notes that Facebook has over 500 million active users who spend on average 45 minutes per day on the site. Twitter saw its 10 billionth tweet in March 2010 and has an estimated 175 million users. The document also examines trends in social media usage including the growth of mobile use and how platforms may continue to commercialize. It concludes that social media networks will be an important part of the future Internet and users should pay attention to changes in these networks.
The document discusses the definition, characteristics, categories, and history of Web 2.0 and social networking sites. It defines Web 2.0 as communities that facilitate user creativity, collaboration, and sharing. Major characteristics include users owning data and rich interfaces. Categories include social, social/business, business, and affinity networks. Major social networking sites launched between 1997-2005 include SixDegrees, Friendster, LinkedIn, Facebook, YouTube, and Flickr. The document also provides statistics on social networking in India.
The document discusses trends in web 2.0 and how higher education institutions should adapt their practices. It notes that communication will speed up as people have constant access through various devices. Prospective and current students will expect personalized, accessible content and services. Parents and alumni will want more flexible and informed interactions. Institutions should utilize social networking, mashups, direct communications and mobile access to engage constituents and build relationships in this new "web lifestyle".
The document discusses social media and its potential use for the Ports-to-Plains organization. It begins with an overview of social media and common tools. It then analyzes the current state of the Ports-to-Plains website and social media presence. Finally, it outlines a roadmap for improving the Ports-to-Plains website and social media strategy in the future to increase engagement and information sharing.
As we approach the six-year mark from the original Web 2.0 thesis, the trends are becoming clearer than ever. Tim O'Reilly, CEO and Founder of O'Reilly Media, and John Battelle, Founder and Chairman of Federated Media Publishing present the trends that are adding up to something profound and different. When web meets world, we get Web Squared.
The document discusses how academic libraries can use social networking to communicate with users, promote resources and services, and network with other librarians. It defines social networking and explains how libraries can create presences on platforms like Facebook, Twitter, LinkedIn, blogs, Delicious, YouTube and mobile apps. The document provides examples of how the sciences library at the University of Johannesburg uses these tools and argues that a coordinated social media strategy can help libraries connect with users and each other in new ways.
NCSBN Keynote Presentation Alan W SilberbergDIGIJAKS
This document discusses how state regulated boards can use social media both internally and externally. Internally, social media can be used for training, communication, and collaboration between staff. Externally, boards can use platforms like Facebook and Twitter to engage constituents, share information, and receive feedback. However, many boards currently lack social media policies to protect patient privacy. The document recommends boards create policies for social and mobile media use to avoid violations of privacy laws.
Mark Zuckerberg is the founder, CEO, and president of Facebook. He created Facebook in 2004 while attending Harvard University as a way for students to connect. Facebook has since expanded globally and now has over 330 million active users. It allows people to share updates, photos, videos, and connect with friends and family online. Though successful, some improvements could include limiting public profile information and simplifying profile page designs.
The document discusses the evolution of mobile web technologies and the concept of Mobile Web 2.0. It describes how Mobile Web 2.0 allows users to access web services from mobile devices, share user-generated content through mobile applications, and take advantage of social networking features on-the-go. Examples mentioned include using Flickr to share photos with social networks from a mobile phone and accessing Wikipedia for real-time collaborative editing. The document also examines how Mobile Web 2.0 changes the balance of power by enabling users to create and publish content from their mobile devices.
This document discusses the rise of social media and its importance. It provides statistics showing that social media usage is widespread and growing rapidly. It notes that social media gives more control to individuals by shifting power from organizations and governments. The document advocates that governments embrace social media by having top leadership support it, empowering innovators, meeting constituents online, getting agencies onboard, syndicating content online, and creating a social media center to practice transparency, participation and collaboration.
The document discusses various ideas proposed by a group to address privacy issues with Facebook. The three solutions proposed are:
1) Facebook should establish a philanthropic foundation to fund social good causes and improve its reputation.
2) Facebook should expand its VoIP calling functionality worldwide to help users stay connected and save on international calling costs.
3) Facebook should develop a new web browser that integrates Facebook and email functionality to create a more personalized browsing experience. Photos and features of "Facebook Home" browser concept are shared.
ITESO Social Media in Government PresentationBrian Purchia
Here is the social media in government presentation I gave in Guadalajara, Mexico on May 17, 2010 for the ITESO conference (http://www.sicp.iteso.mx/) sponsored by CNN en Español.
Video from the conference: http://bit.ly/biDVtW
Social media allows people to connect with friends, family, and colleagues through internet-based programs. Some of the earliest forms of social media included CompuServe, bulletin board systems, and Usenet. Modern social networks like Facebook and Twitter have billions of users who share photos, updates, and connect online. While social networks provide opportunities for communication, connectivity, and learning new skills, overuse has been linked to reduced focus, less in-person socializing, and decreased writing.
A presentation on social networking sitesAmit Kundu
This document provides an overview of social networking sites. It discusses that social networking sites allow individuals to create public profiles and connect with others. The first social networking site was SixDegrees, which launched in 1971. Some of the most popular current sites are Facebook, Twitter, LinkedIn, Pinterest, Google+, Tumblr, Instagram, VK, Flickr and Vine. The document outlines the founders and users of Facebook, Twitter, and LinkedIn. It concludes with advantages like connecting people and sharing information, and disadvantages such as spreading false information and cyberbullying.
The document discusses social media and its use among different demographics. It provides statistics that show over half of social media users are women, and they use social media more actively than men at a 55% to 45% ratio. While both men and women see benefits from social media use, the findings suggest women experience more positive changes related to health, social connectedness, and empowerment. The document also discusses challenges in assessing social media use among women in developing countries due to lack of reliable data and defines the evolution of the web from Web 1.0 to Web 2.0 to the emerging Web 3.0 or Semantic Web.
The document discusses how social media is changing how companies interact with customers and the importance of brands engaging with customers through social platforms. It provides an overview of major social media platforms and statistics on how people are using social media. The presentation emphasizes that social media is the new standard for how customers research and buy products so companies need strategies for effectively engaging audiences online.
Electronic Quiz in Empowerment TechnologiesZhell28
The document discusses various topics related to information and communication technology:
1. Forms of electronic communication used to create online communities and share content include social media, assistive media, convergence, and mobile technology.
2. Android is an open source operating system developed by Google that is also used by companies like Samsung.
3. Assistive media refers to non-profit services designed to help people with visual and reading impairments.
Social Media: Who is Really in Charge of Our Feeds?Laura Penstone
Users have limited control over the content that appears in their social media feeds. While users can choose who and what to follow, algorithms, digital marketing, and online influencers curate much of the content. Algorithms determine what posts users are most likely to engage with based on past behavior. Digital marketers pay for sponsored posts and influencers are paid to promote brands. As a result, users see promoted content mixed among regular posts from friends. Awareness of how feeds are curated can help users get the most from their social media experience.
The document describes the goal development process for an automated Post-Residential Action Plan (P-RAP). It defines different types of goals for applicants and cadets, including short-term residential goals, long-term career goals, and transitional goals. It then outlines the new automated P-RAP structure, which will facilitate online goal setting and allow stakeholders to review goals. Cadets will develop goals according to SMART criteria and answer questions to ensure their goals are specific, measurable, attainable, realistic and time-bound.
This document provides information about a course on technopreneurship. It outlines the assessment structure, which includes exams, quizzes, presentations and group work. It also discusses what technopreneurship is, including examples of famous technopreneurs like Bill Gates and Steve Jobs. The document instructs students to form groups and come up with an idea for a company including its name, product/service and management team. Case studies and assignments are also mentioned to help students understand relevant concepts like startups, venture capital and IPOs.
The document discusses the Post-Residential Action Plan (P-RAP) process for cadets in the National Guard Youth Challenge Program. The P-RAP is required for graduation and helps cadets develop goals and identify methods, obstacles, and resources needed to achieve their goals during the residential and post-residential phases. Cadets begin developing short-term goals in their P-RAP by week 3 and must enter goals for all core components into the automated online P-RAP system by week 13. Instructors then assign groups to develop sample short-term goals for different core components as an exercise.
The document discusses trends in web 2.0 and how higher education institutions should adapt their practices. It notes that communication will speed up as people have constant access through various devices. Prospective and current students will expect personalized, accessible content and services. Parents and alumni will want more flexible and informed interactions. Institutions should utilize social networking, mashups, direct communications and mobile access to engage constituents and build relationships in this new "web lifestyle".
The document discusses social media and its potential use for the Ports-to-Plains organization. It begins with an overview of social media and common tools. It then analyzes the current state of the Ports-to-Plains website and social media presence. Finally, it outlines a roadmap for improving the Ports-to-Plains website and social media strategy in the future to increase engagement and information sharing.
As we approach the six-year mark from the original Web 2.0 thesis, the trends are becoming clearer than ever. Tim O'Reilly, CEO and Founder of O'Reilly Media, and John Battelle, Founder and Chairman of Federated Media Publishing present the trends that are adding up to something profound and different. When web meets world, we get Web Squared.
The document discusses how academic libraries can use social networking to communicate with users, promote resources and services, and network with other librarians. It defines social networking and explains how libraries can create presences on platforms like Facebook, Twitter, LinkedIn, blogs, Delicious, YouTube and mobile apps. The document provides examples of how the sciences library at the University of Johannesburg uses these tools and argues that a coordinated social media strategy can help libraries connect with users and each other in new ways.
NCSBN Keynote Presentation Alan W SilberbergDIGIJAKS
This document discusses how state regulated boards can use social media both internally and externally. Internally, social media can be used for training, communication, and collaboration between staff. Externally, boards can use platforms like Facebook and Twitter to engage constituents, share information, and receive feedback. However, many boards currently lack social media policies to protect patient privacy. The document recommends boards create policies for social and mobile media use to avoid violations of privacy laws.
Mark Zuckerberg is the founder, CEO, and president of Facebook. He created Facebook in 2004 while attending Harvard University as a way for students to connect. Facebook has since expanded globally and now has over 330 million active users. It allows people to share updates, photos, videos, and connect with friends and family online. Though successful, some improvements could include limiting public profile information and simplifying profile page designs.
The document discusses the evolution of mobile web technologies and the concept of Mobile Web 2.0. It describes how Mobile Web 2.0 allows users to access web services from mobile devices, share user-generated content through mobile applications, and take advantage of social networking features on-the-go. Examples mentioned include using Flickr to share photos with social networks from a mobile phone and accessing Wikipedia for real-time collaborative editing. The document also examines how Mobile Web 2.0 changes the balance of power by enabling users to create and publish content from their mobile devices.
This document discusses the rise of social media and its importance. It provides statistics showing that social media usage is widespread and growing rapidly. It notes that social media gives more control to individuals by shifting power from organizations and governments. The document advocates that governments embrace social media by having top leadership support it, empowering innovators, meeting constituents online, getting agencies onboard, syndicating content online, and creating a social media center to practice transparency, participation and collaboration.
The document discusses various ideas proposed by a group to address privacy issues with Facebook. The three solutions proposed are:
1) Facebook should establish a philanthropic foundation to fund social good causes and improve its reputation.
2) Facebook should expand its VoIP calling functionality worldwide to help users stay connected and save on international calling costs.
3) Facebook should develop a new web browser that integrates Facebook and email functionality to create a more personalized browsing experience. Photos and features of "Facebook Home" browser concept are shared.
ITESO Social Media in Government PresentationBrian Purchia
Here is the social media in government presentation I gave in Guadalajara, Mexico on May 17, 2010 for the ITESO conference (http://www.sicp.iteso.mx/) sponsored by CNN en Español.
Video from the conference: http://bit.ly/biDVtW
Social media allows people to connect with friends, family, and colleagues through internet-based programs. Some of the earliest forms of social media included CompuServe, bulletin board systems, and Usenet. Modern social networks like Facebook and Twitter have billions of users who share photos, updates, and connect online. While social networks provide opportunities for communication, connectivity, and learning new skills, overuse has been linked to reduced focus, less in-person socializing, and decreased writing.
A presentation on social networking sitesAmit Kundu
This document provides an overview of social networking sites. It discusses that social networking sites allow individuals to create public profiles and connect with others. The first social networking site was SixDegrees, which launched in 1971. Some of the most popular current sites are Facebook, Twitter, LinkedIn, Pinterest, Google+, Tumblr, Instagram, VK, Flickr and Vine. The document outlines the founders and users of Facebook, Twitter, and LinkedIn. It concludes with advantages like connecting people and sharing information, and disadvantages such as spreading false information and cyberbullying.
The document discusses social media and its use among different demographics. It provides statistics that show over half of social media users are women, and they use social media more actively than men at a 55% to 45% ratio. While both men and women see benefits from social media use, the findings suggest women experience more positive changes related to health, social connectedness, and empowerment. The document also discusses challenges in assessing social media use among women in developing countries due to lack of reliable data and defines the evolution of the web from Web 1.0 to Web 2.0 to the emerging Web 3.0 or Semantic Web.
The document discusses how social media is changing how companies interact with customers and the importance of brands engaging with customers through social platforms. It provides an overview of major social media platforms and statistics on how people are using social media. The presentation emphasizes that social media is the new standard for how customers research and buy products so companies need strategies for effectively engaging audiences online.
Electronic Quiz in Empowerment TechnologiesZhell28
The document discusses various topics related to information and communication technology:
1. Forms of electronic communication used to create online communities and share content include social media, assistive media, convergence, and mobile technology.
2. Android is an open source operating system developed by Google that is also used by companies like Samsung.
3. Assistive media refers to non-profit services designed to help people with visual and reading impairments.
Social Media: Who is Really in Charge of Our Feeds?Laura Penstone
Users have limited control over the content that appears in their social media feeds. While users can choose who and what to follow, algorithms, digital marketing, and online influencers curate much of the content. Algorithms determine what posts users are most likely to engage with based on past behavior. Digital marketers pay for sponsored posts and influencers are paid to promote brands. As a result, users see promoted content mixed among regular posts from friends. Awareness of how feeds are curated can help users get the most from their social media experience.
The document describes the goal development process for an automated Post-Residential Action Plan (P-RAP). It defines different types of goals for applicants and cadets, including short-term residential goals, long-term career goals, and transitional goals. It then outlines the new automated P-RAP structure, which will facilitate online goal setting and allow stakeholders to review goals. Cadets will develop goals according to SMART criteria and answer questions to ensure their goals are specific, measurable, attainable, realistic and time-bound.
This document provides information about a course on technopreneurship. It outlines the assessment structure, which includes exams, quizzes, presentations and group work. It also discusses what technopreneurship is, including examples of famous technopreneurs like Bill Gates and Steve Jobs. The document instructs students to form groups and come up with an idea for a company including its name, product/service and management team. Case studies and assignments are also mentioned to help students understand relevant concepts like startups, venture capital and IPOs.
The document discusses the Post-Residential Action Plan (P-RAP) process for cadets in the National Guard Youth Challenge Program. The P-RAP is required for graduation and helps cadets develop goals and identify methods, obstacles, and resources needed to achieve their goals during the residential and post-residential phases. Cadets begin developing short-term goals in their P-RAP by week 3 and must enter goals for all core components into the automated online P-RAP system by week 13. Instructors then assign groups to develop sample short-term goals for different core components as an exercise.
The document provides an overview of the history and development of the Internet and World Wide Web. It discusses key events and individuals that helped create the infrastructure and commercialization of the Internet, including:
- The development of ARPANET in the 1960s-1970s by the U.S. military to create a decentralized, redundant network.
- Tim Berners-Lee invented the World Wide Web and HTML in the 1980s-1990s at CERN, allowing for hyperlinked documents over the Internet.
- Netscape and the browser wars in the 1990s helped commercialize the Web, fueling the Internet boom and rise of companies like Amazon, Yahoo, and the dot-com bubble.
The
The document provides tips on how to get attention on social media by being a "D.I.C.K.", which stands for having a Distinction, Inventing a persona, posing a Challenge, and Killing something that is not working. It suggests having something unique that distinguishes you from others, creating an interesting online personality, issuing challenges or contests to engage people, and discontinuing promotions that are not effective. The document promotes Stefan Pinto and his healthy lifestyle advice by encouraging people to search for articles about him online.
The document discusses several students' experiences with the research process for a class assignment.
Natalie expresses frustration with not finding helpful sources from databases and search keywords. She appreciates how the class blog allowed her to get suggestions from others to break through a "research wall".
Kathleen notes feeling uncertain at first about the class blog, but finding it comforting to discover others face similar problems and questions during research. The research process is messier than anticipated and sounds easier initially than it is in practice.
The document provides information about an entrepreneurship presentation, including:
1) Important dates for consultation week and the presentation week in March and April where teams must submit their business plans.
2) The presentation format which allocates 20 minutes for each team's presentation and 10 minutes for Q&A with judges.
3) Encouragement for all team members to participate in the presentation and Q&A.
4) Requirement that all presentations be in PowerPoint format downloadable from the provided website.
From Bean Counting to Adding Value: Using Statistics to Transform ServicesUCD Library
Presentation given by Diarmuid Stokes, College Liaison Librarian at University College Dublin Library, Dublin, Ireland, at the Great Expectations Conference, Birmingham City University, UK, December 5, 2014.
Presentation #1ODataLicenseEU. LAPSI Seminar, BudapestMarc Garriga
The document discusses the need for a single open data license for the European Union. It notes that over 600 people have signed a petition calling for a single EU open data license, and that the EU commissioner for digital agenda has indicated there will be a public consultation on licensing guidelines. The document aims to raise awareness of and support for the idea of a single EU open data license.
Smart parking sensor networks can provide accurate data drawn directly from actual parking behaviors in every space – not just estimates. The benefit of this knowledge allows communities large and small to arrive at tangible applications to help them thrive and grow.
For example, optimized parking in retail areas, i.e. less empty spots and fair enforcement of time limits, can improve turnover of spaces (number of cars that occupy a space per day).
Increased turnover in retail areas typically leads to increased sales for that area's retailers. This then leads to greater revenue through taxes and property values for a community. That in turn attracts new businesses and residents, which then further helps enhance the overall economic value of the area.
This is just one example of how better parking can enable a better, more vibrant and thriving community.
---
These slides are from a presentation I gave at Converge Bangalore organized by @thoughtworks on November 8, 2014 in Bangalore.
http://info.thoughtworks.com/converge-bangalore-november-8-registration.html
Altmetrics and Social Media: Publicising, Discovering, EngagingUCD Library
Presentation given by Michael Ladisch, Bibliometrics Librarian at UCD Library, at the AISHE Seminar, May 6, 2015, at Maynooth University, Maynooth, Ireland.
Teams consist of a small number of people with complementary skills who are mutually accountable for achieving a common purpose. The US Special Forces are elite, highly-trained military teams that conduct specialized operations such as reconnaissance, surveillance, sniping, and counter-terrorism actions. Special forces have played an important role throughout history by achieving disruption through "hit and run" tactics rather than conventional warfare. Using teams provides advantages like improved goal satisfaction, higher quality results from utilizing different perspectives, and increased job satisfaction, but teams also risk high turnover and social loafing if not properly implemented and supported.
This document provides an overview of key topics related to technology infrastructure for e-commerce and business data communication and networking, including:
1. An introduction to various network applications, programming concepts, data communications fundamentals, packet switching technologies, and internetworking protocols like TCP/IP.
2. A brief history of networking including developments by Samuel Morse, Alexander Graham Bell, and Thomas Edison that led to modern voice and data communication networks.
3. An outline of course topics, assignments including quizzes, group works and finals, and career opportunities in data communications.
Real Branding Social Media 20080513 FinalMark Silva
The document summarizes key points from a presentation on social media for marketers. It discusses how social media is messy with new technologies and user behaviors emerging constantly. It is also described as hot, with fast growth and low penetration rates in popular social media platforms. Finally, social media is portrayed as game-changing, with new platforms and applications disrupting traditional models of media and business. Examples are given like Wikipedia overtaking traditional sources and the rapid growth of YouTube, Facebook, and applications.
The document summarizes key points from a presentation on social media for marketers. It discusses how social media is messy with new technologies and user behaviors emerging constantly. It is also growing very quickly, with major platforms like Facebook and YouTube gaining millions of new users every year. Finally, social media is game-changing as it allows new forms of engagement between brands and consumers through user-generated content and applications.
The document traces the evolution of social networking from early bulletin board systems in the 1970s to the dominance of Facebook and other major platforms today. It discusses key early platforms like Geocities, SixDegrees, and Friendster in the 1990s-2000s that helped popularize social media. It also provides statistics on usage, such as the average time spent on social networks and how platforms like Facebook, Twitter, and LinkedIn generate billions in annual revenue from advertising. Overall, the document provides a high-level history of social networking from its origins to its establishment as a major industry.
The document discusses social media and its importance. It provides statistics on social media usage in Portugal, including that Facebook has over 2.6 million users. It also shares insights from the book Socialnomics on the impact of social media and how it is changing how people communicate and do business. Tools for analyzing social media are presented, along with recommendations for additional resources on the topic.
Nowadays, the internet and the telephone system are powerful and flex.pdfaroraenterprisesmbd
Nowadays, the internet and the telephone system are powerful and flexible tools that support
variety of social interactions (text messaging, chat rooms, email, and the web): Using your own
words, briefly describe the positive and negative impacts on society when using these
technologies?
Solution
Please follow the data and description :
Social Networking :
A social networking system or a site is an online platform that is used by the people all over the
world to build a social networks or the realted social relations with the other people who share
similar personal or the career interests, activities, backgrounds or real-life connections.
But with the implementation of this might have some cons even comparitive with the pros. Some
of them are as follows :
Pros :
a) Faster Media :
The social networking sites spread the information faster than any other media. Over 50% of
people learn about breaking news on social media. Major percent of the traditional media
reporters and editors use the popular sites like Facebook and LinkedIn for story research and
editings for the postings.
b) Quicker Prosecutions :
The proces of law enforcement uses the social networking sites to catch and prosecute criminals.
Major of the federal, state, and local law enforcement professionals accept that the social media
helps solve crimes more quickly.
c) New Relations and Networks :
Social networking sites allow people to improve their relationships and make new friends.
d) Employment related options :
These sites help the employers find the relative adn the capable employees and job-seekers to
find the work. About 80% of companies are on two or more social networks for recruiting
because of the wider pool of applicants and more efficient searching capabilities.
e) Political and Economical Changes :
Social networking sites give social movements a quick, no-cost method to organize, disseminate
information, and mobilize people. They have created a new industry and thousands of jobs in
addition to providing new income and sales.
f) Individual Change :
These sites empower individuals to make social change and do social good on a community
level.
Moving on we could even find many more uses for the social networking site based on the
categories and the user over the globe. So let us consider the relative cons for the sites.
Cons :
a) Security Issues :
Social networking site users are vulnerable to security attacks such as hacking, identity theft, and
viruses. Social networks do not scan messages for viruses or phishing scams, leading to large-
scale problems.
b) Copyrighted Issues :
Unauthorized sharing on social networking sites exposes artists to copyright infringement, loss
of intellectual property, and loss of income. Social media sites have copyright regulations but
they can be difficult to enforce.
c) Degradation of the Productivity :
Social sites harm the employees productivity. About 50% of the people are proven that they have
accessed the social media while at work..
My Top Friend is Nike.
A short presentation on how-to integrate brands into social network services like facebook.
It gives an overview on Social Networks, explains the relation to Social Media and gives hands-on examples on howto integrate.
This is a copy of a presentation i did at ComputerSpace 2008 in Sofia, Bulgaria.
(c) http://die.socialisten.at
Online Communities: How brands are edging their way into the heart of the con...Linqia
Social network numbers are exploding. It’s conservatively estimated there exists over 2,500 social networks globally. Over a billion people are active in tens of millions of communities and groups across many social networks. Activity and interest is high and the opportunity for brands to be part of this social space is possible through communities and groups. There are challenges however.
This presentation looks specifically at the realities surrounding communities and groups online. How communities and groups have evolved, the opportunities and challenges facing brands and their agencies and how becoming part of the conversation beyond the banner ad will be key themes.
Web 2.0 allows for increased participation and sharing of information online through things like social media and user-generated content. Real estate is embracing these new technologies, with things like real estate blogs and mashups that combine real estate data from different sources. As bandwidth increases further with Web 3.0, real estate will continue to be reshaped by more immersive experiences online and more intelligent applications. The consumer is driving these changes in how business is done.
Social Media Mining is the process of obtaining big data from user-generated content on social media websites and mobile apps in order to extract patterns, form conclusions about users, and act upon the information, often for the purpose of advertising to users or conducting research.
Metaverse, Digital Marketing and the Future of the WebYuri van Geest
The document discusses trends related to the emergence of the "metaverse", which is described as the convergence of digital marketing, the internet, virtual worlds, augmented reality, and life logging. Key points include the growth of social networks and user-generated content, the increasing importance of mobile and location-based experiences, and a vision of interconnected virtual and augmented reality platforms that blend the physical and digital worlds.
Powerpoint presentation created for a workshop hosted by CASLIS-Ottawa, "Connecting with Our Clients: Marketing and Communicating Information Services". January 12 2009.
Social Media: What Students Need to KnowKerry Rego
Kerry Rego Consulting spoke at Healdsburg High in October 2011. Talking about social media and technology tools, strategy for success, reputation management, the state of social media education, jobs and more.
Panel: Across The Specturm of Social Media - How Nonprofit Organizations of A...Chad Norman
Panel discussion covering ways nonprofit organizations are using social media and virtual communities to raise money, connect at events, and promote action. Featuring Susan Tenby (TechSoup) and Janet Fouts of (Tatu Digital Media), and Chad Norman (Blackbaud)
The document discusses the shift from Web 1.0 to Web 2.0 and how this impacts government. Some key points are:
- Web 2.0 is defined by openness, collaboration and community rather than just technology. It encourages participation and sharing through social media platforms.
- For government, Web 2.0 can enhance customer service, encourage public participation, and use data in new ways through mashups and by harnessing collective intelligence.
- Embracing Web 2.0 involves using existing tools like Twitter, Flickr and user feedback sites to engage the public and provide services in a more open and collaborative manner.
The document discusses the increasing use of digital tools and social media in event planning and marketing. It provides statistics showing that 83% of organizations currently use digital tools for events and 66% plan to incorporate more. The most commonly used social networks are Facebook, Twitter, and LinkedIn. The document then outlines specific ways organizations are using various social media platforms and apps to create buzz, boost registration, connect attendees, attract sponsors, and get feedback on events. It concludes by suggesting new technologies that may be used for mobile applications and virtual events in the future.
The document discusses the increasing use of digital tools and social media in event planning and marketing. It provides statistics showing that 83% of organizations currently use digital tools for events and 66% plan to incorporate more. The most commonly used social networks are Facebook, Twitter, and LinkedIn. The document then outlines specific ways organizations are using various social media platforms and apps to create buzz, boost registration, connect attendees, attract sponsors, and get feedback around events. It concludes by discussing emerging trends like mobile apps and live streaming events.
Working on strategic planning and the basics. Includes some key points on social media marketing and publishing with automation. Presented to the Disciples of Christ marketing team by Bart Caylor, Caylor Solutions.
This is a curated list of resources for creating killer content on websites and social media with a very limited budget. The concept was to take $8 per day for a working year and show how to spend $2000 to obtain resources to fill your marketing with original and curated content. This list was built on the idea that small colleges, universities, and private schools could utilize these resources to increase marketing and enrollment. [DISCLAIMER: many of these links are affiliate links meaning that I'll receive a small amount from Amazon and others for linking you to their products]
Media/Websites that Empower Enrollment Growth – The Proof is in the ResultsCaylor Solutions, Inc.
What are the essential elements for web sites that enrich your enrollment strategy? How does a website most effectively interface with the entire enrollment program? Learn how to sharpen your web site enrollment edge.
* What I look for a web site to do for an enrollment strategy; how to critique yours
* Consider practical ways to get from where you are to where you need to be on your web site
* Know the essential elements to create, sustain, and enhance your website to grow enrollment
* If I was running your website, these are the factors I would watch for and work on
* What should you expect if you sharpen all that you are doing?
The document discusses effective marketing strategies for schools on a limited budget. It recommends focusing marketing efforts on content creation, such as creating an enrollment-focused website, videos, and social media. Content marketing is highlighted as the best way to market on a shoestring budget, as it generates more leads and has higher conversion rates than traditional marketing. Specific affordable tools and equipment are suggested for creating different types of content, such as videos and podcasts, with the overall budget divided among these categories.
Don Draper vs. Dale Carnegie on the aspects of success in social media. Understand the myths vs. realities and how to succeed at social media marketing.
Understand more about how to use social media and other digital marketing to its fullest potential to impact enrollment and advancement efforts. Learn how to use automation to make it easier to focus on the important things.
* The myths & facts of social media
* Best practices and next practices for social media
* Cloning yourself and your staff with automation
* 3 Things to do when you get back to campus
What is content marketing and how can it impact your communications? Learn more about how content can be the differentiator for your higher education marketing and communications.
* Storytelling
* Blogging
* Curating content valuable to constituents
* Formats and planning
* 3 Things to do when you get back to campus
This document discusses trends in web 2.0 and their implications for higher education. It outlines how communication, access to information, and student/parent/alumni expectations will change due to increased internet access and use of mobile devices. Prospective students will demand more personalized communication and current students will expect greater customization and digital access both on and off campus. Parents and alumni will also want more flexible digital communication and involvement options. The document recommends that higher education institutions update their communication strategies and services to align with these emerging "web lifestyle" trends.
Caylor Solutions is a virtual marketing agency that puts together specialized teams to create custom marketing solutions for education clients. They bring a fresh perspective from corporate and consumer marketing to challenges in enrollment and advancement marketing. Caylor Solutions focuses on producing results through digital solutions, print solutions, and consulting. They are a different kind of agency that forms virtual teams to save clients time and money while customizing projects to meet their needs.
The document outlines an inbound marketing process with four main components: 1) generating source traffic from various online channels to content and landing pages, 2) capturing leads through content offers in exchange for contact information, 3) nurturing leads through marketing automation tools like email and social media, and 4) analyzing results and improving the process through testing and optimization. The goal is to create engaging content that gets discovered online and drives leads into a nurturing funnel to build relationships over time.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.
Editorial calendars can increase productivity and efficiency for all team members. This 10 minute presentation covers the What, Why, Organization, Disciplines, and Tools.
In this talk, Bart Caylor, President of Caylor Solutions, will discuss how to leverage web analytics such as Google Analytics and other popular tools to better understand how users are engaging with your website and digital assets and to predict and anticipate their needs and improve the website conversions. There will also be discussion about the future of Big Data and how new business tools could be adapted to the higher ed admissions process.
Brainstorm's MediaSphere: an overview of options for digital and traditional marketing. Includes glossary. See additional upload for poster version. Order large version at Cafe Press: http://www.cafepress.com/brainstormbrand
This document provides a summary of the presentation "Web 2.0 and Generation Me" by Bart Caylor of Brainstorm. It defines Web 2.0 as the second generation of more interactive and social web use facilitated by new technologies. Generation Me are those born since 1970 who are typically self-focused and used to electronic communication. Key trends of Web 2.0 match Generation Me, including social networking, user-generated content, mashups, direct communication methods, search, and the importance of mobile access to content.
Brainstorm is a marketing and branding firm that provides strategic, benefit-driven solutions to help clients accomplish their goals. Through their proprietary THINK benefit process, they develop tangible results that give clients a competitive edge. Their integrated services include developing corporate, brand and product identities; print collateral; multimedia presentations; web development; and packaging. Their vision is to be a creative partner that delivers innovative solutions to meet every marketing challenge and expand client opportunities.
The document discusses trends in web 2.0 and how higher education institutions should adapt their practices. It notes that communication will speed up as people have constant access through various devices. Prospective and current students will expect personalized, accessible content and services. Parents and alumni will want more flexible and customized access to information on their terms through digital options. Institutions should utilize social networking, mashups, direct communications and mobile access to engage constituents in a more personalized, consumer-centric manner.
The document discusses using technology to build community both within congregations and with neighbors through outreach. It outlines various web tools like blogging, social networks, and wikis that can help churches communicate, collaborate, and engage both members and the broader community in discussion. Specific ideas are provided on how churches could utilize these tools like creating pastor blogs, youth social network sites, or wikis for sermon notes.
Essentials of Automations: Exploring Attributes & Automation ParametersSafe Software
Building automations in FME Flow can save time, money, and help businesses scale by eliminating data silos and providing data to stakeholders in real-time. One essential component to orchestrating complex automations is the use of attributes & automation parameters (both formerly known as “keys”). In fact, it’s unlikely you’ll ever build an Automation without using these components, but what exactly are they?
Attributes & automation parameters enable the automation author to pass data values from one automation component to the next. During this webinar, our FME Flow Specialists will cover leveraging the three types of these output attributes & parameters in FME Flow: Event, Custom, and Automation. As a bonus, they’ll also be making use of the Split-Merge Block functionality.
You’ll leave this webinar with a better understanding of how to maximize the potential of automations by making use of attributes & automation parameters, with the ultimate goal of setting your enterprise integration workflows up on autopilot.
Discover top-tier mobile app development services, offering innovative solutions for iOS and Android. Enhance your business with custom, user-friendly mobile applications.
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
Fueling AI with Great Data with Airbyte WebinarZilliz
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
How information systems are built or acquired puts information, which is what they should be about, in a secondary place. Our language adapted accordingly, and we no longer talk about information systems but applications. Applications evolved in a way to break data into diverse fragments, tightly coupled with applications and expensive to integrate. The result is technical debt, which is re-paid by taking even bigger "loans", resulting in an ever-increasing technical debt. Software engineering and procurement practices work in sync with market forces to maintain this trend. This talk demonstrates how natural this situation is. The question is: can something be done to reverse the trend?
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
In the realm of cybersecurity, offensive security practices act as a critical shield. By simulating real-world attacks in a controlled environment, these techniques expose vulnerabilities before malicious actors can exploit them. This proactive approach allows manufacturers to identify and fix weaknesses, significantly enhancing system security.
This presentation delves into the development of a system designed to mimic Galileo's Open Service signal using software-defined radio (SDR) technology. We'll begin with a foundational overview of both Global Navigation Satellite Systems (GNSS) and the intricacies of digital signal processing.
The presentation culminates in a live demonstration. We'll showcase the manipulation of Galileo's Open Service pilot signal, simulating an attack on various software and hardware systems. This practical demonstration serves to highlight the potential consequences of unaddressed vulnerabilities, emphasizing the importance of offensive security practices in safeguarding critical infrastructure.
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectorsDianaGray10
Join us to learn how UiPath Apps can directly and easily interact with prebuilt connectors via Integration Service--including Salesforce, ServiceNow, Open GenAI, and more.
The best part is you can achieve this without building a custom workflow! Say goodbye to the hassle of using separate automations to call APIs. By seamlessly integrating within App Studio, you can now easily streamline your workflow, while gaining direct access to our Connector Catalog of popular applications.
We’ll discuss and demo the benefits of UiPath Apps and connectors including:
Creating a compelling user experience for any software, without the limitations of APIs.
Accelerating the app creation process, saving time and effort
Enjoying high-performance CRUD (create, read, update, delete) operations, for
seamless data management.
Speakers:
Russell Alfeche, Technology Leader, RPA at qBotic and UiPath MVP
Charlie Greenberg, host
AppSec PNW: Android and iOS Application Security with MobSFAjin Abraham
Mobile Security Framework - MobSF is a free and open source automated mobile application security testing environment designed to help security engineers, researchers, developers, and penetration testers to identify security vulnerabilities, malicious behaviours and privacy concerns in mobile applications using static and dynamic analysis. It supports all the popular mobile application binaries and source code formats built for Android and iOS devices. In addition to automated security assessment, it also offers an interactive testing environment to build and execute scenario based test/fuzz cases against the application.
This talk covers:
Using MobSF for static analysis of mobile applications.
Interactive dynamic security assessment of Android and iOS applications.
Solving Mobile app CTF challenges.
Reverse engineering and runtime analysis of Mobile malware.
How to shift left and integrate MobSF/mobsfscan SAST and DAST in your build pipeline.
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...Alex Pruden
Folding is a recent technique for building efficient recursive SNARKs. Several elegant folding protocols have been proposed, such as Nova, Supernova, Hypernova, Protostar, and others. However, all of them rely on an additively homomorphic commitment scheme based on discrete log, and are therefore not post-quantum secure. In this work we present LatticeFold, the first lattice-based folding protocol based on the Module SIS problem. This folding protocol naturally leads to an efficient recursive lattice-based SNARK and an efficient PCD scheme. LatticeFold supports folding low-degree relations, such as R1CS, as well as high-degree relations, such as CCS. The key challenge is to construct a secure folding protocol that works with the Ajtai commitment scheme. The difficulty, is ensuring that extracted witnesses are low norm through many rounds of folding. We present a novel technique using the sumcheck protocol to ensure that extracted witnesses are always low norm no matter how many rounds of folding are used. Our evaluation of the final proof system suggests that it is as performant as Hypernova, while providing post-quantum security.
Paper Link: https://eprint.iacr.org/2024/257
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.