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web 2.0 New Media: Using Electronic Tools to Effectively Communicate December 05, 2007 - Bart E. Caylor
the numbers
78%
3:1 2:1
70 million
35% 68% 72%
13,000 30,000
web 2.0 keys ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
social networking
u.s. top10  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],10 October, 2007 Alexa.com
 
 
 
facebook ,[object Object]
facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
 
 
second life ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
second life ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],ball state  harvard indiana univ ohio state univ cincinnati +90 others
 
 
direct communications
methods ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
permission-based
challenges ,[object Object],[object Object],[object Object],[object Object],[object Object]
next steps
personal opps ,[object Object],[object Object],[object Object],[object Object],[object Object]
opportunities ,[object Object],[object Object]
opportunities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
web 2.0 q&a Bart Caylor: Brainstorm [email_address] www.getzapped.com 317-558-1800

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Web 2.0 in Campaigns

Editor's Notes

  1. Goals: Introductions to web 2.0 and how it relates to marketing and communication Best practice is to continue to evolve Look over the space.