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Web 2.0 Marketing Made Easy

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David Jenyns
David Jenyns

In this presentation, David Jenyns talks about web 2.0 marketing. He will walk you through on how how to market your business online and become an industry leader through increased traffic and conversion. Want to know more on how you can market your business online? Visit http://www.melbourneseoservices.com/seo-products/small-business-internet-marketing/

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WEB2.0 MARKETING The future is coming.
BRANDING ONTHE CHEAP • Branding vs. direct response • Personal and/or company brand
BECOME A MARKET LEADER • Cutting edge • Distributing content asap • Engaging with clients • Be transparent & real
WATCH WITHOUT WATCHING • Google reader (on iphone - netnewswire) • Google alerts • Industry podcasts
HOW I DO IT • Twitter.com • Up to the minute • What I’m looking at, free stuff, soft sell • Follow those I’m interested in • Pushed to facebook ! • Facebook.com • I’m a real person • I’m involved • Too many friends?
BE IN MANY PLACES • Poster • Multimedia content on the go • Audio, videos, photos • Live example (from the iphone) • Pushed to twitter and then facebook ! ! • Ping.fm • 23 other web2.0 sites • Set it up with good profiles • Review it once in a blue moon
BRINGING ITTOGETHER • Twitterfeed.com • DJ blog, twitter, MelbSEOblog
FORTUNETELLER DAVE • Socialnomics insights • Google is watching web2.0 • Things getting local • foursquare.com • maps.google.com
80/20 RULE • Get into web2.0 • Build your own brand • Party principle... be cool • People will catalogue your life
 through your social media activities
QUESTIONS

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Web 2.0 Marketing Made Easy

  • 2. BRANDING ONTHE CHEAP • Branding vs. direct response • Personal and/or company brand
  • 3. BECOME A MARKET LEADER • Cutting edge • Distributing content asap • Engaging with clients • Be transparent & real
  • 4. WATCH WITHOUT WATCHING • Google reader (on iphone - netnewswire) • Google alerts • Industry podcasts
  • 5. HOW I DO IT • Twitter.com • Up to the minute • What I’m looking at, free stuff, soft sell • Follow those I’m interested in • Pushed to facebook ! • Facebook.com • I’m a real person • I’m involved • Too many friends?
  • 6. BE IN MANY PLACES • Poster • Multimedia content on the go • Audio, videos, photos • Live example (from the iphone) • Pushed to twitter and then facebook ! ! • Ping.fm • 23 other web2.0 sites • Set it up with good profiles • Review it once in a blue moon
  • 7. BRINGING ITTOGETHER • Twitterfeed.com • DJ blog, twitter, MelbSEOblog
  • 8. FORTUNETELLER DAVE • Socialnomics insights • Google is watching web2.0 • Things getting local • foursquare.com • maps.google.com
  • 9. 80/20 RULE • Get into web2.0 • Build your own brand • Party principle... be cool • People will catalogue your life
 through your social media activities