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@WCMSU             The Writing Center




         Social Media
Social Media Goals

 Bring traffic to the website
 Bring traffic to our writing centers




                 Social Media
@WCMSU
                Number of Followers
   600

   500

   400

   300

   200

   100

     0
         Sept. 2012   Dec. 2012   Feb. 2013   Apr. 2013




         Social Media
The Writing Center
                            Number of Likes
         800

         700

         600

         500

         400

         300

         200

         100

           0
               Sept. 2012   Dec. 2012   Feb. 2013   Apr. 2013




           Social Media
What We Share
 Content on the website
 Events hosted by The Writing Center
 Inform followers of open appointments and available
  resources
 Create a conversation with past and future clients




                  Social Media
When We Share
   Hootsuite
   Variables
   Consistently
   Cater to audience




                   Social Media
What We Have Learned
Facebook Contest
How Students are Using Social Media
Be in sync with center and audience




                   Social Media

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WCMSU Strategy

  • 1. @WCMSU The Writing Center Social Media
  • 2. Social Media Goals  Bring traffic to the website  Bring traffic to our writing centers Social Media
  • 3. @WCMSU Number of Followers 600 500 400 300 200 100 0 Sept. 2012 Dec. 2012 Feb. 2013 Apr. 2013 Social Media
  • 4. The Writing Center Number of Likes 800 700 600 500 400 300 200 100 0 Sept. 2012 Dec. 2012 Feb. 2013 Apr. 2013 Social Media
  • 5. What We Share  Content on the website  Events hosted by The Writing Center  Inform followers of open appointments and available resources  Create a conversation with past and future clients Social Media
  • 6. When We Share  Hootsuite  Variables  Consistently  Cater to audience Social Media
  • 7. What We Have Learned Facebook Contest How Students are Using Social Media Be in sync with center and audience Social Media