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Vocational Service:
A New Focus
Atlanta, GA June 13, 2017
Enhance Member Engagement
and Retention with
Vocation Appreciation
Presenters
Moderator: Diane Cordero de Noriega,
District 5100 Governor 2019-20
Panel:
Tom Markos, District 5100 Governor 2016-17
Carlos Noriega, District 5100 Vocational Service Chair
Raven Brown, President Elect- The Rotary Club of Seaside
District 5100
Session Outcomes
• Participants will learn about a new focus and a renewed
definition of Vocational Service.
• Participants will learn the connections between
Vocational Service/Appreciation and member
engagement and retention.
• Participants will hear, share and take away ideas for
enhancing vocation appreciation in their clubs.
The Concept of Vocational Service
The concept of vocational Service is rooted in the second
object of Rotary which calls on Rotarians to “encourage and
foster:”
• High ethical standards in business and professions
• The recognition of the worthiness of all useful
occupations
• The dignifying of each Rotarian’s occupation as an
opportunity to serve society
A Renewed Definition from Zones 25/26
“Recognizing the occupations of all
Rotarians, and the application of their
talents in the spirit of service for the
betterment of communities”
The New Focus on Vocational Service
How does your club recognize and value
Members’
• Occupations
– Example: No more fines for talking about business
•. Skills and Talents
– Example: In service projects
One day Children’s Playground Build
What are Young Professionals looking
for in Rotary?
• Young Professionals & “Why Rotary?”
• Friendship, Community, Networking, Service
• Be intentional with policies & practices to suit these needs
• Return on Investment: perceived value of membership
• Mentorship
• Professional & personal development
• Leadership training & experience
Ethics in Business Awards Program
Awards for business that make ethical decisions when
given the choice
• Ethics in Business awarded by Rotary clubs
• 3 Levels of Business awards; Small, Large, and Non-Profit
• Business recommended by Rotarians and community members
• Club committee or panel to develop Criteria and evaluate
businesses
• Are you currently doing things in your club that fit with the new
Vocational Service definition?
• Share your personal examples of how your members’
business/skill/talent has contributed to the club/community.
• Has your business connection helped bring in a new member?
• Share one great idea with the group.
Share Your Ideas
Vocational Service and Membership
• “ROE” Return on Engagement
– How valuing vocations contributes to engagement
• Rotary and Customer Service
– How we treat and value our members and how we keep
them.
• Who is our Competition?
– Family, work, church, community
Questions?Questions ?
This presentation and others
from throughout the convention
are available through the
convention mobile app and on
Slide Share at:
www.SlideShare.net/Rotary_International.
n the Thank You !app
Your feedback is
valuable so remember
to complete the brief
session evaluation in
the convention mobile
app. To download the
app, search for “Rotary
Events” in your Apple
or Android app store.

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Vocational Service and Appreciation: Enhance Member Engagement

  • 1. Vocational Service: A New Focus Atlanta, GA June 13, 2017
  • 2. Enhance Member Engagement and Retention with Vocation Appreciation
  • 3. Presenters Moderator: Diane Cordero de Noriega, District 5100 Governor 2019-20 Panel: Tom Markos, District 5100 Governor 2016-17 Carlos Noriega, District 5100 Vocational Service Chair Raven Brown, President Elect- The Rotary Club of Seaside District 5100
  • 4. Session Outcomes • Participants will learn about a new focus and a renewed definition of Vocational Service. • Participants will learn the connections between Vocational Service/Appreciation and member engagement and retention. • Participants will hear, share and take away ideas for enhancing vocation appreciation in their clubs.
  • 5. The Concept of Vocational Service The concept of vocational Service is rooted in the second object of Rotary which calls on Rotarians to “encourage and foster:” • High ethical standards in business and professions • The recognition of the worthiness of all useful occupations • The dignifying of each Rotarian’s occupation as an opportunity to serve society
  • 6. A Renewed Definition from Zones 25/26 “Recognizing the occupations of all Rotarians, and the application of their talents in the spirit of service for the betterment of communities” The New Focus on Vocational Service
  • 7. How does your club recognize and value Members’ • Occupations – Example: No more fines for talking about business •. Skills and Talents – Example: In service projects
  • 8. One day Children’s Playground Build
  • 9. What are Young Professionals looking for in Rotary? • Young Professionals & “Why Rotary?” • Friendship, Community, Networking, Service • Be intentional with policies & practices to suit these needs • Return on Investment: perceived value of membership • Mentorship • Professional & personal development • Leadership training & experience
  • 10. Ethics in Business Awards Program Awards for business that make ethical decisions when given the choice • Ethics in Business awarded by Rotary clubs • 3 Levels of Business awards; Small, Large, and Non-Profit • Business recommended by Rotarians and community members • Club committee or panel to develop Criteria and evaluate businesses
  • 11. • Are you currently doing things in your club that fit with the new Vocational Service definition? • Share your personal examples of how your members’ business/skill/talent has contributed to the club/community. • Has your business connection helped bring in a new member? • Share one great idea with the group. Share Your Ideas
  • 12. Vocational Service and Membership • “ROE” Return on Engagement – How valuing vocations contributes to engagement • Rotary and Customer Service – How we treat and value our members and how we keep them. • Who is our Competition? – Family, work, church, community
  • 14. This presentation and others from throughout the convention are available through the convention mobile app and on Slide Share at: www.SlideShare.net/Rotary_International.
  • 15. n the Thank You !app Your feedback is valuable so remember to complete the brief session evaluation in the convention mobile app. To download the app, search for “Rotary Events” in your Apple or Android app store.

Editor's Notes

  1. Diane will introduce the presenters
  2. Diane will present the outcomes for the session
  3. Tom talks about the roots of Rotary
  4. Carlos talks about the Zone Institute experience in 2015
  5. Ask all panelists to give examples, then ask the audience to also contribute
  6. Diane & Carlos willexplain
  7. Raven talks about what younger professionals are looking for in Rotary
  8. Tom talks about the Ethics in Business awards program
  9. Ask the participants to share with their neighbors on either side the above discussion items. Then ask for a few responses to share with the entire group. 5 minutes
  10. Ask all panelists to share and give examples. Carlos on engagement, Tom on customer service, Raven on “competition”. If time allows ask for audience participation.
  11. [Keep this slide at the end]
  12. [Keep this slide at the end, and read this suggested text] Please use the Rotary events app and complete your evaluations. Your feedback is valuable so remember to complete the brief session evaluation in the convention mobile app. To download the app, search for “Rotary Events” in your Apple or Android app store.