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Suman Subedi
It’s more than just ocular
What makes us different?
 Tables separated by soundproof glass
 LED screen attached to each table
 Personal speakers in each table
 Games at the table
 Guests are given different choices of the best foods not verbally
but visually
 Order from the table through microphone
 Microphone access to chef from the guest table
 Guest sees what they are being served
 The bill is directly printed in the table when guest asks
Target Market
 High Class guests who can pay more for good food
 Tourists
 Location: Jhamsikhel
Pricing
 Menu is priced high as the service provided is advanced.
 The Virtual cuisine offers best moment along with the best
food
Positioning and Differentiation
This can be positioned as High Price and High Service
providing restaurant.
People may prefer this restaurant than others because:
 Customers are more conscious about what they are
getting
 They pay according to the satisfaction and experience
level
Advertisement and Promotion
The promotion of the Virtual Cuisine can be done through:
 Advertisement
 Celebrity Review
 Quality Test
 Invitation Experience Share
 Make sure the guest feels, “Once is not enough”.
Thank you !

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Virtual Cuisine

  • 2. It’s more than just ocular
  • 3. What makes us different?  Tables separated by soundproof glass  LED screen attached to each table  Personal speakers in each table  Games at the table  Guests are given different choices of the best foods not verbally but visually  Order from the table through microphone  Microphone access to chef from the guest table  Guest sees what they are being served  The bill is directly printed in the table when guest asks
  • 4. Target Market  High Class guests who can pay more for good food  Tourists  Location: Jhamsikhel
  • 5. Pricing  Menu is priced high as the service provided is advanced.  The Virtual cuisine offers best moment along with the best food
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Positioning and Differentiation This can be positioned as High Price and High Service providing restaurant. People may prefer this restaurant than others because:  Customers are more conscious about what they are getting  They pay according to the satisfaction and experience level
  • 13. Advertisement and Promotion The promotion of the Virtual Cuisine can be done through:  Advertisement  Celebrity Review  Quality Test  Invitation Experience Share  Make sure the guest feels, “Once is not enough”.