SlideShare a Scribd company logo
27+(Secrets)
on How To Create
an Awesome Viral
Infographic
It's Good To Be Original11 It’s good to
be original
Include
More Visuals
and Less Info
2
Make it Big, Not Gigantic.3
Pack a Punch
with the
Headline
4
Use your own imagination and
research, to design your infographic
so that it sets a benchmark for
yourself or your organization.
Impress your audience with
minimum text and maximum visuals,
and include relevant and important
text in the form of pointers.
You need to be smart about what to include, and what to
exclude in your infographic, and design it accordingly.
A killer headline which gets
the audience’s attention and
compels them to open your
infographic immediately is
absolutely necessary.
INFOGRAPHIC TIMES
BREAKING!!!
INFORMATION
NEW!!!
Only Target
Relevant/
Popular Topics
TRENDING NOW
#TALKINGCAT
#PIZZAAAAAA
#BUZZWORDS
#CATVIDEOS
Make sure you only choose topics
which are popular among the masses,
so that your infographic gets noticed
by the right people.
JUST RIGHT
TOO BIG!
TELL A
STORY
Share your experiences or
results in the form of an
infographic, by visually
representing them in the
form of appealing stories.
5
Maintain a visual
and cognitive flow
Maintain a hierarchy of text and a logical
flow of your visuals, so that readers can go
from one point to another seamlessly.
6
Don't Forget
to create an
Outreach plan
7
Create a viable outreach plan
which includes sending
personalized emails, and
sharing it on related Facebook
groups, among other things.
Think outside
the box
Your infographic needs to be
extremely unique, and must
contain new and more
information than other
infographics of similar topics.
13
404error not
found
12 Keep No Room
For Errors
Check for errors in spellings,
grammar, design, colour,
font, facts, statistics, etc, and
only move ahead after the
infographic is error-free.
15 Add your
company’s LOGO
16 Stick to one
style throughout
18 Choose a Readable
Font Type and Size
17
21
14 Highlight/Focus
On the Important Bit
Anything you want your audience to notice and
appreciate most, should be given a special visual
appeal so that it stands out.
19 Divide the
Infographic in
Sections/Parts
20 include a section
for sources
COMPANY LOGO
sources
Make Sure Your
Design Complements
the Tone of
Your Content
Generate a Strong
Emotion Through
the Infographic
Show Data in the
Form of Graphs
and Charts
Provide a Call-
To-Action Button
Release a Social
Media Copy Along
with a Press
Release
Submit Your
Infographic to
Infographic-Specific
Directories
Make the Infographic
Interactive
PROMOTE IT ON
SOCIAL MEDIA
Share it extensively on your social
channels and add social sharing
icons under the infographic, so
that others can do the same.
Put extra emphasis on the design
elements, and include keywords into the
accompanying text to create an
SEO-friendly infographic.
23 Take care
of SEO
22
make use of available tools
Design your infographic with the help of free tools like Visual.ly,
Canva, Pictochart, Easel.ly, etc.
8
9 Get your
facts right!
Double check everything
from independent
resources and make sure
you only gather data from
reliable places.
Create a Wireframe of
Your Infographic
Use a wireframe to devise
a visual plan for your
infographic and decide the
position and length of your
text and graphics.
10
11 Don't Forget
to Research
About Your
Target Audience
Research around what your target audience
likes and then plan your infographic around
those topics to make sure it gets appreciated.
All the information in this checklist is error-free and reliable to the best of our knowledge. However, Capsicum
Mediaworks, LLP shall not be accountable for any loss or damage suffered as a result of following these
instructions.
We are not liable for any manufacturing in the referenced software or services stated in this work. Unless clearly
mentioned, we receive no commissions or payments from the respective suppliers or owners of the software and
services mentioned in this checklist.
We only publish information about the workings of certain third-party services, but we do not endorse or support
third-party services or products and are not responsible for the functions or authenticity of these services.
Disclaimer:
Sources:
- https://blog.kissmetrics.com/infographic-warning-signs/
- https://blog.kissmetrics.com/12-infographic-tips/
- http://www.entrepreneur.com/article/229818
- https://www.smashingmagazine.com/2011/10/the-dos-and-donts-of-infographic-design/
- http://blog.supertasker.com/benefits-using-infographics-content-marketing-strategy/?utm_source=PCN&utm_campaign=3772&utm_
medium=email&utm_content=USD&ref=email
- https://www.quicksprout.com/2012/06/11/5-ways-to-get-your-infographic-to-go-viral/
- http://piktochart.com/blog/secrets-design-viral-infographics/
- http://digitalmarketingphilippines.com/10-reasons-why-infographics-is-useful-for-your-seo-and-digital-campaign/
- http://blog.hubspot.com/marketing/effectiveness-infographics
Brought to you by Capsicum Mediaworks
A Digital Marketing Agency www.capsicummediaworks.com
13% 31% 45% 77%
24
25
27
28
29
26

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How to Create a Viral Infographic by Capsicum Mediaworks

  • 1. 27+(Secrets) on How To Create an Awesome Viral Infographic It's Good To Be Original11 It’s good to be original Include More Visuals and Less Info 2 Make it Big, Not Gigantic.3 Pack a Punch with the Headline 4 Use your own imagination and research, to design your infographic so that it sets a benchmark for yourself or your organization. Impress your audience with minimum text and maximum visuals, and include relevant and important text in the form of pointers. You need to be smart about what to include, and what to exclude in your infographic, and design it accordingly. A killer headline which gets the audience’s attention and compels them to open your infographic immediately is absolutely necessary. INFOGRAPHIC TIMES BREAKING!!! INFORMATION NEW!!! Only Target Relevant/ Popular Topics TRENDING NOW #TALKINGCAT #PIZZAAAAAA #BUZZWORDS #CATVIDEOS Make sure you only choose topics which are popular among the masses, so that your infographic gets noticed by the right people. JUST RIGHT TOO BIG! TELL A STORY Share your experiences or results in the form of an infographic, by visually representing them in the form of appealing stories. 5 Maintain a visual and cognitive flow Maintain a hierarchy of text and a logical flow of your visuals, so that readers can go from one point to another seamlessly. 6 Don't Forget to create an Outreach plan 7 Create a viable outreach plan which includes sending personalized emails, and sharing it on related Facebook groups, among other things. Think outside the box Your infographic needs to be extremely unique, and must contain new and more information than other infographics of similar topics. 13 404error not found 12 Keep No Room For Errors Check for errors in spellings, grammar, design, colour, font, facts, statistics, etc, and only move ahead after the infographic is error-free. 15 Add your company’s LOGO 16 Stick to one style throughout 18 Choose a Readable Font Type and Size 17 21 14 Highlight/Focus On the Important Bit Anything you want your audience to notice and appreciate most, should be given a special visual appeal so that it stands out. 19 Divide the Infographic in Sections/Parts 20 include a section for sources COMPANY LOGO sources Make Sure Your Design Complements the Tone of Your Content Generate a Strong Emotion Through the Infographic Show Data in the Form of Graphs and Charts Provide a Call- To-Action Button Release a Social Media Copy Along with a Press Release Submit Your Infographic to Infographic-Specific Directories Make the Infographic Interactive PROMOTE IT ON SOCIAL MEDIA Share it extensively on your social channels and add social sharing icons under the infographic, so that others can do the same. Put extra emphasis on the design elements, and include keywords into the accompanying text to create an SEO-friendly infographic. 23 Take care of SEO 22 make use of available tools Design your infographic with the help of free tools like Visual.ly, Canva, Pictochart, Easel.ly, etc. 8 9 Get your facts right! Double check everything from independent resources and make sure you only gather data from reliable places. Create a Wireframe of Your Infographic Use a wireframe to devise a visual plan for your infographic and decide the position and length of your text and graphics. 10 11 Don't Forget to Research About Your Target Audience Research around what your target audience likes and then plan your infographic around those topics to make sure it gets appreciated. All the information in this checklist is error-free and reliable to the best of our knowledge. However, Capsicum Mediaworks, LLP shall not be accountable for any loss or damage suffered as a result of following these instructions. We are not liable for any manufacturing in the referenced software or services stated in this work. Unless clearly mentioned, we receive no commissions or payments from the respective suppliers or owners of the software and services mentioned in this checklist. We only publish information about the workings of certain third-party services, but we do not endorse or support third-party services or products and are not responsible for the functions or authenticity of these services. Disclaimer: Sources: - https://blog.kissmetrics.com/infographic-warning-signs/ - https://blog.kissmetrics.com/12-infographic-tips/ - http://www.entrepreneur.com/article/229818 - https://www.smashingmagazine.com/2011/10/the-dos-and-donts-of-infographic-design/ - http://blog.supertasker.com/benefits-using-infographics-content-marketing-strategy/?utm_source=PCN&utm_campaign=3772&utm_ medium=email&utm_content=USD&ref=email - https://www.quicksprout.com/2012/06/11/5-ways-to-get-your-infographic-to-go-viral/ - http://piktochart.com/blog/secrets-design-viral-infographics/ - http://digitalmarketingphilippines.com/10-reasons-why-infographics-is-useful-for-your-seo-and-digital-campaign/ - http://blog.hubspot.com/marketing/effectiveness-infographics Brought to you by Capsicum Mediaworks A Digital Marketing Agency www.capsicummediaworks.com 13% 31% 45% 77% 24 25 27 28 29 26