FIXNIX INFOSEC SOLUTIONS
Security Redefined
OUR VISION
To be the top “Governance, Risk & Compliance” solutions company of the
globe.
OUR MISSION
To Serve Small & Medium enterprises with intuitive, easy to use GRC
solution.
OUR GRC ARCHITECTURE
Timeline
We are Microsoft Bizspark challenge winners
Nov 2012
We born
GROWTH
Team size grown
to 20 people
March 2013
new clients
June 2013 Sep 2013
We turn global
AWARDS
Several Awards
Dec 2012
Our success story has started
May2014
Cipla &
Mphasis
Strategic Team
Shanmugavel Sankaran, CEO & Founder, Chief Nixer
Masters from IIIT Hyderabad
Spent time in Microsoft and IBM
CISO for Reasoning GlobalKunwar Rohitashwa, Sales & Marketing Head
Guy from IIT Roorkee
Project Manager in IBM & Royal Bank of Scotland
General Manager for National eGovernance Program
Lavanya Ranganathan, Program Manager
Graduate, MBA, Lawyer
Business Head @ Utov Global
Strategic Team
STRATEGIC TEAM
CLIENTSANDKEYPARTNERS
Service to others is the rent you pay for your room here on earth
“
COMPETITORSOFFIXNIX
GRC THREE YEARS FROM NOW
WHICH MODEL CUSTOMERS PREFER
WHAT REGULATIONS ARE MOST DIFFICULT TO
COMPLY WITH?
VOICE OF
CUSTOMER
UTILIZATION OF GRC TECHNOLOGY IN THE
ENVIRONMENT
DOCUMENT/EMAIL APPROACHES
CHALLENGE GRC
FUTURE OF GRC
GRC TECHNOLOGY TREND INCREASING
SPENDING PERSPECTIVES IN GRC
FACTORS CHANGING GRC MARKET
SASS OR NOT SASS
GRC TAM (TARGET MARKET)
Computing
Hardware
11%
Software
7%
IT Services
23%
Telecom
Equipment
13%
Telecom
Services
46%
$3.8 trillion market, $1.6 trillion excluding Telecom
6% annual growth rate expected excluding Telecom
IT security represents only 1.5% of total
IT security market expected to grow 12% through 2016
Cloud GRC will grow from 17% to 24% by 2016
CY 2010 CY 2011 CY 2012E CY 2013E CY 2014E CY 2015E CY 2016E CAGR
Computing Hardware $375 $404 $421 $457 $496 $553 $592 7.9%
Software $244 $267 $280 $299 $319 $339 $362 6.3%
IT Services $793 $845 $856 $886 $920 $956 $995 3.3%
Telecom Equipment $412 $442 $473 $508 $538 $567 $593 6.0%
Telecom Services $1,603 $1,704 $1,721 $1,767 $1,816 $1,861 $1,898 2.2%
All IT $3,427 $3,662 $3,751 $3,917 $4,089 $4,276 $4,440 3.9%
HW, SW, Svcs $1,412 $1,516 $1,557 $1,642 $1,735 $1,848 $1,949
IT Security $19 $22 $24
Percent of Total 1.3% 1.5% 1.5% 12.0%
THE 2012 TOP PRIORITIES OF THE CIO
• CIOs are increasingly in step with CEO top priorities
• Top CIO priorities:
– Governance and Dashboards
– Mobility
– Virtualization
– Cloud computing
– Business process management
• Must derive insight, competitive advantage, and tangible business benefit from the
huge volumes of data available across an enterprise – how?
– Master data management, customer analytics, data warehousing, and visual
information dashboards
• Must deliver information technology securely and reliably
• Must help simplify operations, business processes, products, and services
• Leverage cloud computing and outsourcing to reallocate internal resources from
routine system maintenance toward more valuable tasks
IT SECURITY SUB-
MARKETS
$0
$5,000
$10,000
$15,000
$20,000
$25,000
FY 2009 FY 2010 FY 2011 FY 2012E
SalesinUSD(millions)
Enterprise network firewalls MSSP
Endpoint protection platforms Secure email gateways
Unified threat management SIEM
Secure web gateway Content aware data loss prevention
Mobile device management Identity & Access Management
Network access control
IT SECURITY – MOST GOOGLE-
SEARCHED TERMS, 2014
3,100,000
1,050,000
896,000
826,000
562,000
385,000
289,000
206,000
123,000
112,000
76,800
51,500
0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 3,000,000 3,500,000
Fraud prevention
Intrusion detection system
Identity management
Computer forensics
Endpoint protection
Endpoint security
SSL VPN
Email security
Database security
Data loss prevention
Unified threat…
Managed security services
Enterprise
Network
Firewalls
Endpoint
Protection
Platforms
GRC
Secure Email
Gateways
UTM
IAM
SIEM
Secure Web
Gateway
DLP
Mobile Device
Management
NAC
Key:
Size of circle reflects relative 2013 market size
Vertical placement reflects relative growth rate
REVENUE AND EXPENSE PROJECTIONS
Revenue Projections for 1st Year
Q-I $ 25,ooo
Q-II $ 90,000
Q-III $ 1,80,000
Q – IV $ 2,70,000
Revenue $5,65,000 {~Rs3.46 Cr}
Planned Expense projections on different channel to achieve this number
$30,000 per month for sales and marketing campaigns
Total of $3,60,000 on sales and marketing alone
$0
$100,000
$200,000
$300,000
0
200
400
600
Q1(45) Q2(180) Q3(360) Q4(540)
1st year Projections
Customers Revenue
COST STRUCTURE
$500 /month /module
$0
$5,000
$10,000
$15,000
0
10
20
30
M1(10) M2(15) M3(20)
Ist Quarter
Customers Revenue
$0
$10,000
$20,000
$30,000
$40,000
$50,000
0
20
40
60
80
100
M-4(40) M-5(60) M-6 80
II nd Quarter
Customers Revenue
$0
$20,000
$40,000
$60,000
$80,000
0
50
100
150
M-7(100) M-8 (120) M-9(140)
III rd Quarter
Customers Revenue
$0
$50,000
$100,000
$150,000
0
50
100
150
200
250
M-10(160) M-11(180) M-12(200)
IV th Quarter
Customers Revenue
▪ We have Spend $195599
▪ Income till date $48808.260
▪ Funding $250,000
▪ Amount to be spent after funding in 1 year $494407.26
▪ Revenue for after funding 1 year $988,814
▪ Profit after funding by year $ 494407.26
BREAK-EVENT ANALYSIS
EXPENSES
Expense:
$195599 Funds
Channel
 Conferences
 Direct Marketing
 Tele Marketing
 Email
 SEO/SEM
 Direct Marketing
 Radio / TV / Print
 Dedicated Sales
 Telemarketing
 Widgets/Apps
 Blogs/Blogger
 Viral/Referral
 Affiliate/CPA
 LOLCats
MARKETING CHANNELS
EXPENSE BREAKUP AFTER
FUNDING
People:
Hiring full time senior in industry - 5 resource
$1666 * 5*6month = $50,000
Existing Employees- $5000 *6months =$30,000
Consulting fee for Michael Rasmussen- $10,000 Per Annum
Process:
Gartner analysis $40,000
Marketing Strategy (Affiliate marketing, google adds etc ) Avg $30,000*6/m=$1,80000
Technology:
Microsoft Azure Bizspark credits -$10,000 (currently free)
IBM Soft Layer Credits- $10,000 (currently free)
manageable for 6 months
Keen to join hands with us?
Drop a mail to shan@fixrnix.in
www.fixnix.co

Fixnix us vc_v3.0

  • 1.
  • 2.
    OUR VISION To bethe top “Governance, Risk & Compliance” solutions company of the globe.
  • 3.
    OUR MISSION To ServeSmall & Medium enterprises with intuitive, easy to use GRC solution.
  • 4.
  • 5.
    Timeline We are MicrosoftBizspark challenge winners Nov 2012 We born GROWTH Team size grown to 20 people March 2013 new clients June 2013 Sep 2013 We turn global AWARDS Several Awards Dec 2012 Our success story has started May2014 Cipla & Mphasis
  • 6.
    Strategic Team Shanmugavel Sankaran,CEO & Founder, Chief Nixer Masters from IIIT Hyderabad Spent time in Microsoft and IBM CISO for Reasoning GlobalKunwar Rohitashwa, Sales & Marketing Head Guy from IIT Roorkee Project Manager in IBM & Royal Bank of Scotland General Manager for National eGovernance Program Lavanya Ranganathan, Program Manager Graduate, MBA, Lawyer Business Head @ Utov Global Strategic Team STRATEGIC TEAM
  • 7.
    CLIENTSANDKEYPARTNERS Service to othersis the rent you pay for your room here on earth “
  • 8.
  • 9.
  • 10.
  • 11.
    WHAT REGULATIONS AREMOST DIFFICULT TO COMPLY WITH?
  • 12.
  • 13.
    UTILIZATION OF GRCTECHNOLOGY IN THE ENVIRONMENT
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
    GRC TAM (TARGETMARKET) Computing Hardware 11% Software 7% IT Services 23% Telecom Equipment 13% Telecom Services 46% $3.8 trillion market, $1.6 trillion excluding Telecom 6% annual growth rate expected excluding Telecom IT security represents only 1.5% of total IT security market expected to grow 12% through 2016 Cloud GRC will grow from 17% to 24% by 2016 CY 2010 CY 2011 CY 2012E CY 2013E CY 2014E CY 2015E CY 2016E CAGR Computing Hardware $375 $404 $421 $457 $496 $553 $592 7.9% Software $244 $267 $280 $299 $319 $339 $362 6.3% IT Services $793 $845 $856 $886 $920 $956 $995 3.3% Telecom Equipment $412 $442 $473 $508 $538 $567 $593 6.0% Telecom Services $1,603 $1,704 $1,721 $1,767 $1,816 $1,861 $1,898 2.2% All IT $3,427 $3,662 $3,751 $3,917 $4,089 $4,276 $4,440 3.9% HW, SW, Svcs $1,412 $1,516 $1,557 $1,642 $1,735 $1,848 $1,949 IT Security $19 $22 $24 Percent of Total 1.3% 1.5% 1.5% 12.0%
  • 22.
    THE 2012 TOPPRIORITIES OF THE CIO • CIOs are increasingly in step with CEO top priorities • Top CIO priorities: – Governance and Dashboards – Mobility – Virtualization – Cloud computing – Business process management • Must derive insight, competitive advantage, and tangible business benefit from the huge volumes of data available across an enterprise – how? – Master data management, customer analytics, data warehousing, and visual information dashboards • Must deliver information technology securely and reliably • Must help simplify operations, business processes, products, and services • Leverage cloud computing and outsourcing to reallocate internal resources from routine system maintenance toward more valuable tasks
  • 23.
    IT SECURITY SUB- MARKETS $0 $5,000 $10,000 $15,000 $20,000 $25,000 FY2009 FY 2010 FY 2011 FY 2012E SalesinUSD(millions) Enterprise network firewalls MSSP Endpoint protection platforms Secure email gateways Unified threat management SIEM Secure web gateway Content aware data loss prevention Mobile device management Identity & Access Management Network access control
  • 24.
    IT SECURITY –MOST GOOGLE- SEARCHED TERMS, 2014 3,100,000 1,050,000 896,000 826,000 562,000 385,000 289,000 206,000 123,000 112,000 76,800 51,500 0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 3,000,000 3,500,000 Fraud prevention Intrusion detection system Identity management Computer forensics Endpoint protection Endpoint security SSL VPN Email security Database security Data loss prevention Unified threat… Managed security services
  • 25.
    Enterprise Network Firewalls Endpoint Protection Platforms GRC Secure Email Gateways UTM IAM SIEM Secure Web Gateway DLP MobileDevice Management NAC Key: Size of circle reflects relative 2013 market size Vertical placement reflects relative growth rate
  • 26.
    REVENUE AND EXPENSEPROJECTIONS Revenue Projections for 1st Year Q-I $ 25,ooo Q-II $ 90,000 Q-III $ 1,80,000 Q – IV $ 2,70,000 Revenue $5,65,000 {~Rs3.46 Cr} Planned Expense projections on different channel to achieve this number $30,000 per month for sales and marketing campaigns Total of $3,60,000 on sales and marketing alone $0 $100,000 $200,000 $300,000 0 200 400 600 Q1(45) Q2(180) Q3(360) Q4(540) 1st year Projections Customers Revenue
  • 27.
    COST STRUCTURE $500 /month/module $0 $5,000 $10,000 $15,000 0 10 20 30 M1(10) M2(15) M3(20) Ist Quarter Customers Revenue $0 $10,000 $20,000 $30,000 $40,000 $50,000 0 20 40 60 80 100 M-4(40) M-5(60) M-6 80 II nd Quarter Customers Revenue $0 $20,000 $40,000 $60,000 $80,000 0 50 100 150 M-7(100) M-8 (120) M-9(140) III rd Quarter Customers Revenue $0 $50,000 $100,000 $150,000 0 50 100 150 200 250 M-10(160) M-11(180) M-12(200) IV th Quarter Customers Revenue
  • 28.
    ▪ We haveSpend $195599 ▪ Income till date $48808.260 ▪ Funding $250,000 ▪ Amount to be spent after funding in 1 year $494407.26 ▪ Revenue for after funding 1 year $988,814 ▪ Profit after funding by year $ 494407.26 BREAK-EVENT ANALYSIS
  • 29.
  • 30.
    Channel  Conferences  DirectMarketing  Tele Marketing  Email  SEO/SEM  Direct Marketing  Radio / TV / Print  Dedicated Sales  Telemarketing  Widgets/Apps  Blogs/Blogger  Viral/Referral  Affiliate/CPA  LOLCats MARKETING CHANNELS
  • 31.
    EXPENSE BREAKUP AFTER FUNDING People: Hiringfull time senior in industry - 5 resource $1666 * 5*6month = $50,000 Existing Employees- $5000 *6months =$30,000 Consulting fee for Michael Rasmussen- $10,000 Per Annum Process: Gartner analysis $40,000 Marketing Strategy (Affiliate marketing, google adds etc ) Avg $30,000*6/m=$1,80000 Technology: Microsoft Azure Bizspark credits -$10,000 (currently free) IBM Soft Layer Credits- $10,000 (currently free) manageable for 6 months
  • 32.
    Keen to joinhands with us? Drop a mail to shan@fixrnix.in www.fixnix.co