In this session we looked at the different kinds of UX research. Primary and Secondary research, foundational research, post launch research, qualitative and quantitative research. Attitudinal and behavioral research. We also looked at the benefits and drawbacks of different UX research methods. Lastly we covered how to chose a UX research method
General UX activities & process overviewBen Melbourne
Here's a somewhat somewhat lengthy (by still far from comprehensive) presentation introducing and detailing the process and activities involved in Agile UX. The content focuses on introducing the basic steps of UX and explaining what they are.
It's liberally referenced from anywhere I could cut and paste from, and includes lots of links for more reading, where more comprehensive explanations of each activity can be found.
Introduction to User Experience :
What is User Experience?
User experience (UX) is the amount of a serial interactions of a person with a product, service, or organization.
A General Example
Multi-Disciplinary Contributions
Factors that affects ux
Good And Bad User Experiences
Good And Bad UX example
An introductory guide to various types of UX research methods.
Table of Content
Chapter 1 –What is UX Research?
Chapter 2 –Types of UX Research
Chapter 3 –Benefits of UX Research
Chapter 4 –When to do UX Research
Chapter 5 –UX research methods
Chapter 6 –Biometrics for UX Research
Chapter 7 –Neuroscience and AI for UX Research
Chapter 8 –What Results Can I Expect from UX Research?
Chapter 9 –Conclusion
Get your free copy
https://lnkd.in/err5cFS
Get a free attention heatmap of your design
https://form.jotform.com/202183299423456
Dhiti - Design Smarter with Neuroscience and AI
https://www.dhitiai.com/
how to discover requirement by identify problem
how to solve the problem by discovering requirement
how identify customer need
How to Capture Requirements Once They Are Discovered?
What Are Requirements?
There are Different types of requirements
There are Common types of requirements
Data Gathering
Probes
what is Probes
types of Probes
what is Contextual Inquiry
Brainstorming for innovation
Personas and scenarios
International User research eGuide - Usability247 UX247
Due to globalisation and the digital revolution that has enabled it, in as little as ten years the world has become a much smaller place. Although it is now easier to communicate and conduct business halfway across the world, the cultural differences, divides and expectations that existed before, still remain, with there being no one size fits all approach to how we live from country to country. This means that when developing a product (digital or physical), with an eye to releasing it beyond the home market, we have to consider how user expectations differ throughout the world.
This is where International User Experience (UX) research comes in, which is what this document is all about – Carrying out qualitative and quantitative UX research in countries, regions and territories other than our own.
Usability testing (or user testing) involves measuring the ease with which users can complete common tasks on your website. The results of the analysis are a huge eye-opener and their implementation often leads to:
Increased sales and task completion and a high rate of return site visitors
A greatly improved understanding of your customers’ needs
A significant reduction in call centre enquiries
A much more user-focused in-house development team Source: http://www.wbcsoftwarelab.com/wbcblog/read-basics-of-usability-testing
Want Your Customers to Come Back? Make Sure UX is of Top PriorityRick Hevier
Rick Hevier explains the profitable power behind creating a top-of-the-line user experience for consumers both on and offline. Explore the intricacies of how to create this type of user experience here.
Julie Grundy gives an overview of user experience Design, why it's important, guiding principles, UX research overview, and tactics used by UX professionals. November 2015.
In these slides we talk about the basics involved in Accessibility in UX Research. Then we also look at soft skills relevant for a successful career in UX Research. Presentation skills , storytelling skills and stakeholder management.
How to visualize the user's end-to-end experience, including touchpoints, emotions, pain points, and opportunities for improvement. The second part is Mental models - a way to get insights into the internal representations and understanding that users have about how your system or product works.
General UX activities & process overviewBen Melbourne
Here's a somewhat somewhat lengthy (by still far from comprehensive) presentation introducing and detailing the process and activities involved in Agile UX. The content focuses on introducing the basic steps of UX and explaining what they are.
It's liberally referenced from anywhere I could cut and paste from, and includes lots of links for more reading, where more comprehensive explanations of each activity can be found.
Introduction to User Experience :
What is User Experience?
User experience (UX) is the amount of a serial interactions of a person with a product, service, or organization.
A General Example
Multi-Disciplinary Contributions
Factors that affects ux
Good And Bad User Experiences
Good And Bad UX example
An introductory guide to various types of UX research methods.
Table of Content
Chapter 1 –What is UX Research?
Chapter 2 –Types of UX Research
Chapter 3 –Benefits of UX Research
Chapter 4 –When to do UX Research
Chapter 5 –UX research methods
Chapter 6 –Biometrics for UX Research
Chapter 7 –Neuroscience and AI for UX Research
Chapter 8 –What Results Can I Expect from UX Research?
Chapter 9 –Conclusion
Get your free copy
https://lnkd.in/err5cFS
Get a free attention heatmap of your design
https://form.jotform.com/202183299423456
Dhiti - Design Smarter with Neuroscience and AI
https://www.dhitiai.com/
how to discover requirement by identify problem
how to solve the problem by discovering requirement
how identify customer need
How to Capture Requirements Once They Are Discovered?
What Are Requirements?
There are Different types of requirements
There are Common types of requirements
Data Gathering
Probes
what is Probes
types of Probes
what is Contextual Inquiry
Brainstorming for innovation
Personas and scenarios
International User research eGuide - Usability247 UX247
Due to globalisation and the digital revolution that has enabled it, in as little as ten years the world has become a much smaller place. Although it is now easier to communicate and conduct business halfway across the world, the cultural differences, divides and expectations that existed before, still remain, with there being no one size fits all approach to how we live from country to country. This means that when developing a product (digital or physical), with an eye to releasing it beyond the home market, we have to consider how user expectations differ throughout the world.
This is where International User Experience (UX) research comes in, which is what this document is all about – Carrying out qualitative and quantitative UX research in countries, regions and territories other than our own.
Usability testing (or user testing) involves measuring the ease with which users can complete common tasks on your website. The results of the analysis are a huge eye-opener and their implementation often leads to:
Increased sales and task completion and a high rate of return site visitors
A greatly improved understanding of your customers’ needs
A significant reduction in call centre enquiries
A much more user-focused in-house development team Source: http://www.wbcsoftwarelab.com/wbcblog/read-basics-of-usability-testing
Want Your Customers to Come Back? Make Sure UX is of Top PriorityRick Hevier
Rick Hevier explains the profitable power behind creating a top-of-the-line user experience for consumers both on and offline. Explore the intricacies of how to create this type of user experience here.
Julie Grundy gives an overview of user experience Design, why it's important, guiding principles, UX research overview, and tactics used by UX professionals. November 2015.
In these slides we talk about the basics involved in Accessibility in UX Research. Then we also look at soft skills relevant for a successful career in UX Research. Presentation skills , storytelling skills and stakeholder management.
How to visualize the user's end-to-end experience, including touchpoints, emotions, pain points, and opportunities for improvement. The second part is Mental models - a way to get insights into the internal representations and understanding that users have about how your system or product works.
UX research culminates in data collection and analysis — the more organized it is, the easier it will
be to make sense of this information. Debrief sessions where you can reflect on and discuss findings, insights, and observations with your research team or stakeholders
This talk covers UX Research questions best practices, how to elicit the best reponses and insights using thoughtful questions. Conducting User Interviews for UX Research - Learn the art of conducting impactful user interviews that inform your design decisions effectively. Participant Recruitment for UX Research - How to secure a diverse and representative sample that provides valuable insights for your research studies
This is an introduction to the 10 usability heuristics established by Jakob Nielsen. This was shared as part of my mentorship sessions with Friends of Figma Africa
UX Interview Whiteboard Challenges is something every UX Designer has to experience at some point in their career. Here are practical steps to moving ahead in your upcoming UX Whiteboard Challenge.
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
PDF SubmissionDigital Marketing Institute in NoidaPoojaSaini954651
https://www.safalta.com/online-digital-marketing/advance-digital-marketing-training-in-noidaTop Digital Marketing Institute in Noida: Boost Your Career Fast
[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
3. Research methodologies
UX Research
Focuses on understanding user behaviours, needs and motivations through observation &
feedback.
The process involves prioritising the user.
But using an incorrect research method will not only cost you time and money but also
leave you with no significant insights.
To decide what method to use, identify what you already know about your users and what
you want to learn. This will help you determine what kind of data will give you the answer.
4. Research goals
The most important questions to ask yourself before deciding what research methods
to use are "What do I want to learn?" and "Why do I want to learn it?"
Things you may or may not already know about your users
Who are your users
How they currently using the product
Do they like using your product?
Y
ou can also divide research methods according to which type of big question it helps answer
What do people need
What do people want
Can they use it?
6. Primary research
Research you do by yourself and get insights
Secondary research
Uses information someone else has put together e.g quoting an article on the internet.
7. Quantitative vs Qualitative research
Quantitative research (what)
Datathatcanbegatheredbycountingormeasuring.
Quantitativemethodsareexcellentforspottingareasforimprovement.However,they
don'tprovidethedeepinsightthatqualitativedatadoes.
Answersquestionslikehowmany,howmuch(Surveysorusinganalyticaltools)
Qualitative research (why)
Focusesonobservationaboutwhyandhowthingshappen.(Interviews,usabilitytests
Bettersuitedforansweringquestionsaboutwhyorhowtofixaproblem.Theirdownside
isthattheresearchcangetskewedbypoorquestioning,misunderstandings,orbiases
8. Attitudinal vs. behavioral
Attitudinal research is great for learning about
users' mental models and general opinions. For
example, card sorting can help determine the
best information architecture for your product
Behavior research helps you understand how
people use the product or service. For example,
A/B testing lets you see how different designs
affect user behavior; eye tracking shows how
users interact visually with a design.
10. Choosing a research method
In user experience (UX) research, the three broad questions that researchers
aim to answer are
What do people need? (Identifying user needs and preferences
Can people use what we're designing? (Evaluating usability and user interface design
Do people like what we've created? (Assessing user satisfaction and user experience)
These questions help guide the research process and inform the design and development
of products or services that are user-centred and meet the needs and expectations of the
target audience.
11. Researching needs
"What do people need?"
Methods that can help you understand what users need include
Contextual inquiry and ethnography: Observing users in their natural environment
allows you to see how they accomplish their tasks and what difficulties they face
Interviews: Face-to-face contact with users is a good way to find out what they need
Surveys and questionnaires: This technique can provide answers similar to what you'd
get from user interviews. While you can't dive deeper into those answers, they allow for
a larger volume of responses that can be analyzed easily.
12. Researching wants
Here are some research methods that can help you identify what people want in a
product
A/B testing: This method allows you to compare which product version performs
better. You can find out what CTA, color, images, layout, etc., users prefer
Focus groups: When done correctly, this method can help you discover the language
users use to talk about your product. Having a group of users together in a focus group
can also help them to jog memories and ideas in each other that they may not have
otherwise remembered
Rapid prototyping: Quickly develop and validate designs. If you use rapid prototyping
early, you can save yourself from making expensive and time-consuming changes
during product development.
13. Researching usability
Once you have a functional prototype, the research focus shifts to determining if the
product is usable. Here are some methods you can use at this stage
Usability test: Helps you discover what works and what needs to be changed or even
uncover problems you'd never have thought of
Card sorting: This technique is especially helpful in establishing information
architecture — website structure, menu labels, content grouping, etc.
14. Putting it all together
The UX research method you choose will depend on the stage of your design process,
how much time you have, your budget, and what you want to know.
Once this is established, decide what type of insight you want to gain. Do you want to learn
what people think and believe or what they actually do?
In the end, the success of your work is determined by how much of an impact it has on
improving your product's UX.
Considering the above factors will help you make the best choice at the right time.