How can gamification help your organization to become more agile and responsive in times where markets overflow with competition and startups. Kick start your change with gamification. Download Bart's book about this topic at https://www.managementboek.nl/boek/9789089653529/gamification-als-motor-van-verandering-bart-hufen?affiliate=3209
Spotify Running: Lessons learned from building a ‘Lean Startup’ inside a big ...Brendan Marsh
This is the story of how a small, cross-functional team (with only 1 developer!) worked closely with our customers on a weekly basis to discover the right thing to build, before we built anything and eventually shipped an innovative new feature that was praised by customers and the press alike. If you’ve read the Lean Startup, have been inspired by their stories and wonder “wow that’s really inspiring, now how the heck do I actually DO this?!”, then this presentation is for you. (Here’s a hint: It ain’t easy, but is doable!)
Spotify Running: Lessons learned from building a ‘Lean Startup’ inside a big ...Brendan Marsh
This is the story of how a small, cross-functional team (with only 1 developer!) worked closely with our customers on a weekly basis to discover the right thing to build, before we built anything and eventually shipped an innovative new feature that was praised by customers and the press alike. If you’ve read the Lean Startup, have been inspired by their stories and wonder “wow that’s really inspiring, now how the heck do I actually DO this?!”, then this presentation is for you. (Here’s a hint: It ain’t easy, but is doable!)
Agile Kaizen: Continuous Improvement Far Beyond Retrospectives. Reviews principles and practices to improve culture, people, teams, processes and products, all from an Agile perspective
Mastering the Game - Big Data and GamificationPete Baikins
How best to leverage big data through the use of gamification to engage, empower and up-skill employees. Learning from how games handle big data will help us play better at the game of work. You’ll hear the ways big data are currently combined with gamification, recommendations for doing this well and see a process for successfully combining gamification and big data in your own systems and processes. Talk delivered by Pete Jenkins at Gamification Turkey in Istanbul on 16th November 2017.
This presentation is the basis for my new book: Playing on the Job. It explains two basic games, their mechanics and how you can apply them to your organization to become more agile or responsive. The GameStorm methodology and its assets are copyright protected - all rights reserved 2015 BrandNewGame.
7 insights that you need to know about hyper-casual in 2019Matthaus Krzykowski
Knowing how to leverage data is a necessity for game developers today. The majority of the top 10 games work with Tenjin products and services to do user acquisition and monetization. This presentation includes, amongst others, our sizing of the hyper-casual markets in the last 3 years and a prediction for 2019.
This would be the presentation with the talk I gave in Shahid-Beheshti university for Farabi Accelerator. An introduction to gamification for resident startups and teams to know the abilities of it and the benefits they can have with it.
This presentation was held at two events in Benelux about Digital Interactive Branding, social media and more specific: games as a marketing tool by writer and author Bart Hufen (A Brand New Playground). Feel free to distribute it!
Gamification of User Engagement ProcessTouseef Ikram
This presentation is about understanding Gamification. I presented this in 3rd Annual Digital Marketing conference DigiMark2014. It explains how games engage audience in doing repetitive tasks and take pleasure out of it. It also share some stats and example projects of giant companies using gamification. It also explains different concepts associated with gamification like extrinsic and intrinsic motivation, dopamine cycle, SAPS framework, Octaylsis framework.
BTW I also have left the slide notes intacts. Hope it helps you some way.
Everybody talks about the disconnect between sales and marketing. But no-one can tell you HOW to resolve it.
Well, these slides tell you HOW to do it, or contact us and we'll do it for and with you.
Digital Marketing Conversion Optimization Marketing Strategy Deck Ungagged Day 2Roland Frasier
Digital marketing strategy deck presentation from Ungagged 2015 in London presented by Roland Frasier. This deck presents a comprehensive marketing strategy for driving conversions, sales and conversion optimization.
It’s time to tackle the most important question with regards to gamification in corporate learning: can it actually impact business performance?
Did you know that learners are 51.64% more motivated to come back and engage with a platform if they have the option of playing a game? Did you know that leaderboards don’t lose their appeal even after three years of consistent engagement? Did you know gamified learning enabled Walmart to decrease safety incidents by 54% and Toyota sales reps to sell two more cars per month?
This webinar will be lead by world-renowned gamification expert Karl Kapp. To answer the question of impacting business performance, Karl will draw on his wealth of experience, as well as multiple real-world case studies. He will also share insights based on his research of over 2.7 million interactions in Axonify, where employees are using gamification to improve their performance every day.
During this webinar, you will learn:
The truth behind some common myths about the value of gamification
What the wrong questions about gamified learning are, and how to ask the right ones
The data behind which gamification elements matter most
How global organizations such as Walmart and Toyota are using gamified learning
What a performance-oriented gamified learning platform looks like
Agile Kaizen: Continuous Improvement Far Beyond Retrospectives. Reviews principles and practices to improve culture, people, teams, processes and products, all from an Agile perspective
Mastering the Game - Big Data and GamificationPete Baikins
How best to leverage big data through the use of gamification to engage, empower and up-skill employees. Learning from how games handle big data will help us play better at the game of work. You’ll hear the ways big data are currently combined with gamification, recommendations for doing this well and see a process for successfully combining gamification and big data in your own systems and processes. Talk delivered by Pete Jenkins at Gamification Turkey in Istanbul on 16th November 2017.
This presentation is the basis for my new book: Playing on the Job. It explains two basic games, their mechanics and how you can apply them to your organization to become more agile or responsive. The GameStorm methodology and its assets are copyright protected - all rights reserved 2015 BrandNewGame.
7 insights that you need to know about hyper-casual in 2019Matthaus Krzykowski
Knowing how to leverage data is a necessity for game developers today. The majority of the top 10 games work with Tenjin products and services to do user acquisition and monetization. This presentation includes, amongst others, our sizing of the hyper-casual markets in the last 3 years and a prediction for 2019.
This would be the presentation with the talk I gave in Shahid-Beheshti university for Farabi Accelerator. An introduction to gamification for resident startups and teams to know the abilities of it and the benefits they can have with it.
This presentation was held at two events in Benelux about Digital Interactive Branding, social media and more specific: games as a marketing tool by writer and author Bart Hufen (A Brand New Playground). Feel free to distribute it!
Gamification of User Engagement ProcessTouseef Ikram
This presentation is about understanding Gamification. I presented this in 3rd Annual Digital Marketing conference DigiMark2014. It explains how games engage audience in doing repetitive tasks and take pleasure out of it. It also share some stats and example projects of giant companies using gamification. It also explains different concepts associated with gamification like extrinsic and intrinsic motivation, dopamine cycle, SAPS framework, Octaylsis framework.
BTW I also have left the slide notes intacts. Hope it helps you some way.
Everybody talks about the disconnect between sales and marketing. But no-one can tell you HOW to resolve it.
Well, these slides tell you HOW to do it, or contact us and we'll do it for and with you.
Digital Marketing Conversion Optimization Marketing Strategy Deck Ungagged Day 2Roland Frasier
Digital marketing strategy deck presentation from Ungagged 2015 in London presented by Roland Frasier. This deck presents a comprehensive marketing strategy for driving conversions, sales and conversion optimization.
It’s time to tackle the most important question with regards to gamification in corporate learning: can it actually impact business performance?
Did you know that learners are 51.64% more motivated to come back and engage with a platform if they have the option of playing a game? Did you know that leaderboards don’t lose their appeal even after three years of consistent engagement? Did you know gamified learning enabled Walmart to decrease safety incidents by 54% and Toyota sales reps to sell two more cars per month?
This webinar will be lead by world-renowned gamification expert Karl Kapp. To answer the question of impacting business performance, Karl will draw on his wealth of experience, as well as multiple real-world case studies. He will also share insights based on his research of over 2.7 million interactions in Axonify, where employees are using gamification to improve their performance every day.
During this webinar, you will learn:
The truth behind some common myths about the value of gamification
What the wrong questions about gamified learning are, and how to ask the right ones
The data behind which gamification elements matter most
How global organizations such as Walmart and Toyota are using gamified learning
What a performance-oriented gamified learning platform looks like
UNLEASHING AI: THE GAME-CHANGER IN MODERN MARKETING AND ADVERTISINGAurimas Paulius Girčys
Slides from the conference in Cyprus, showcasing possible AI applications in marketing.
Recap:
1. AI plays a crucial role in digital marketing, providing numerous benefits such as improved efficiency, personalization, data-driven insights, and real-time optimization.
2. APG Media has successfully implemented AI-driven solutions in managing daily Google Ads and Facebook Ads campaigns, resulting in improved ROI and increased efficiency.
3. Staying informed about AI advancements and being prepared to adapt and integrate new technologies is essential for success in the future of digital marketing.
Tips on AI integration:
Use AI to personalize your marketing messages to individual customers.
Use AI-powered chatbots to engage with customers and provide 24/7 support.
Use AI to optimize your email marketing campaigns.
Use AI to identify and target high-value customers.
Use AI to improve your website's search engine optimization (SEO).
Use AI to optimize your social media advertising.
Use AI to personalize your website's content.
Use AI to optimize your content marketing strategy.
Use AI to create more effective ad copy.
Use AI to optimize your landing pages.
This presentation shows some gamification examples we developed since 2009 for companies like Vodafone, Foot Locker and NN Group, more information about workshops at brandnewgame.com or gamificationacademy.com
Here is the presentation I'll have for students of Amirkabir university. An introduction to gamification with a glimpse of the market size for those who like to take the path and some use cases with introducing some tools and etc.
Learn 6 easy growth hacks that will boost your mobile game's retention.
Caroline Lee, the Community Developer @polljoy shows you how some easy to duplicate hacks that you can apply to your strategy and dramatically improve your app's retention. Prevent your users from leaving your mobile game and app and
boost your retention.
More more marketing hacks and tips for app developers, visit polljoy's blog : https://blog.polljoy.com
And if you are looking for an in-app rating prompts service to boost your 5 star ratings and your revenue, check www.polljoy.com.
Gamification in marketing and management - MMCom Solvay Business School Vietn...Dominique Mangiatordi
Gamification course for Solvay Business School in Ho Chi Minh. It describes the 8 players profiles, the player's journey, the 8 levers and some specific gaming techniques. #gamification
A Good Software Product What and How - Part1Ganapathi M
This presentation talks about various aspects of building a software product. The points mentioned and collated on this presentation are the outcome of the experience which I got from being part of more than 300 software product development team. These points covers up various aspects of the product development along with the experience note on the real time examples.
Similar to Using gamification as a game plan for agile change - BrandNewGame 2016 (20)
Gamification & Progress loop by - Bart Hufen (BrandNewGame)Bart Hufen
How can you level up your business continuously using game mechanics that are addictive and contagious? Check out Bart's talk on YouTube #gamification #europe #amsterdam 2018
This is a more elaborate description of the event we will organize to train GameStorm Troopers. Become a certified and authorized reseller of the GameStorm methodology. You will receive your own playground, sand timers and your personal coach to assist you during the first three GameStorm sessions you sell.
Gamification in de Logistieke sector - Case Schiphol Bart Hufen
Een voorbeeld hoe gamification (in dit geval een serious game) een bijdrage leverde aan beter inzicht in elkaars problematiek binnen de logistieke luchtvracht sector.
Gamification van het onderwijs 2015 BrandNewGameBart Hufen
Deze presentatie gaf oprichter Bart Hufen tijdens HR in het onderwijs. De visie van BrandNewGame is dat games het meest krachtige leer - en verandermiddel zijn dat op dit moment voorhande is. Onderwijsinstellingen zullen snel de transformatie moeten maken naar serious games om aansluiting met de doelgroep te houden. Onze games zijn te spelen via www.brandnewgame.nl
Gamification van het onderwijs door BrandNewGameBart Hufen
Onze visie op het onderwijs is dat gamification de toekomst wordt voor vrijwillige kennisoverdracht en kennisverrijking. Peer-to-peer knowledge sharing en alle content op het internet zal studenten slimmer maken. Docenten krijgen de rol van coach en facilitator in plaats van kennisbrenger.
GameStorm by BrandNewGame (copyright protected)Bart Hufen
BrandNewGame developed this methodology to help clients determining their main organizational objectives, challenges and required employee behavior to face those challenges. We also calculate the potential wins in terms of 'cost reduction' and 'revenue growth'. The GameStorm empowers people to start change and create their future.
These are the handouts for the Gamification Workshops we organize in Amsterdam, Istanbul, London, New York, San Francisco and Utrecht (The Netherlands). You can subscribe to our workshops here: www.brandnewgame.nl
We developed this game concept for Bjorn Borg Europe to increase traffic to the retail channel, build up a CRM database and increase options for relevant propositions to the target audience.
This presentation shows you the Trash-can Run. An idea I invented in 2010 to use the crowd (consumers / runners) to clean up litter in forests, woods and parks during their run or park. We are always looking for sponsors or friends that help to improve the concept. If you're a iOS or Android programmer and want to help - let us know!
This presentation was held during the games for brands event in London in 2011 (www.gamesforbrands.com). It shows you:
1. why games are such fun to play
2. who plays games in the UK
3. two examples of games used to build up a CRM dBase or sell in-game clothing (Diesel)
4. Future trends
For more information check my weblog: www.gamesandbrands.com or www.gamingandbranding.com
Download my book at www.brandnewplayground.com (available end of 2011)
Or do business at www.brandnewgame.nl
Marcom10 laat met je merk spelen! (short)Bart Hufen
This presentation about A Brand New Playground (Laat met je merk spelen) was held at Marcom 2010 and explains how you can use Games as a Marketing tool!
Brand New Game Digital Interactive BrandingBart Hufen
This presentation helps organisations and brands to develop a Digital Interactive Branding strategy. It deals with three topics:
1 - Objectives (Be Remarkable, Be Relevant & Build Relationships)
2 - Internet is NOT a medium
3 - The CoCha model from concept to consumer
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
Website Link :
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Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
2. Prelude…
1. Who am I?
2. Why use gamification?
3. What is the Game-Plan for Perpetual Progress?
4. How to apply the Game-Plan
5. Where & When to start
@BartHufen #Gamification
Copyright 2016
BrandNewGame
4. 1/5: Who am I?
Studied
Played
Started
Tweets
ICIM & Brand Management
Around at Atari + Diesel + Advertising Industry
BrandNewGame ltd + Gamification Academy
@BartHufen #gamification #transformation
5. 1/5: Who am I?
Publications Presentations
Projects
@BartHufen
#Gamification
Copyright 2016
BrandNewGame
14. 2/5: Why use gamification?
Game-loop
Plant
seeds
Wait
Harvest
crops
Use
money to
improve
Inspiration
No. 2
Copyright 2016
BrandNewGame
15. 2/5: Why use gamification?
Level up!
Plant
seeds
Wait
Harvest
crops
Use
money to
improve
Buy Land
Protect
crops
Unlock
features
Play for
higher
stakes
Level up!
Copyright 2016
BrandNewGame
16. 2/5: Why use gamification?
CHALLENGE 3/7
Experience what amount
of effort and energy
it takes to…
build a burger!
CHALLENGE 1/7
Experience what amount
of effort and energy
it takes to…
Make a Milkshake
28. Purpose
3/5: What is the Game-Plan?
Departments
into action-loops
Transform @BartHufen
#Gamification
Copyright 2016
BrandNewGame
29. 3/5: What is the Game-Plan?
Copyright 2016
BrandNewGame
30. 3/5: What is the Game-Plan?
People
Improve
Product
Improve
Properties
Improve
Proces
Improve
People
Post-it sessions
Copyright 2016
BrandNewGame
31. 3/5: What is the Game-Plan?
People
Know what
to…
Can…
Want to…
Dare to…
DO NOT
Play
Make them
want to IT
Knowledge
Skills
Drives
Guts
Copyright 2016
BrandNewGame
32. 3/5: What is the Game-Plan?
Copyright 2016
BrandNewGame
53. 4/5: How to apply it
Game-Plan
Copyright 2016
BrandNewGame
54. 4/5: How to apply it
Playground
Copyright 2016
BrandNewGame
Start with a
GameStorm
and Level-up!
55. Proces
4/5: How to apply it
Purpose
Performance
People
Proces
Properties
Product
Play Kickstart change
with gamification
Copyright 2016
BrandNewGame
56. 4/5: How to apply it
Start with a
GameStorm
and Level-up!
Copyright 2016
BrandNewGame
57. 4/5: How to apply it
Objective
CHALLENGE
S.M.A.R.T.
Drives
PLAYER
Motivations
Content
APPLIED GAME
Context
+ + +
FEEDBACK
- - -
+ + +
BEHAVIOR
- - -
UI
&
UX
Where
&
When
ShapeStructure
Game
Mechanics
Copyright 2016
BrandNewGame
60. Invite us to play along!
Start asking questions now
or give us some feedback
Or visit www.brandnewgame.com
5/5: Where & When to start
Copyright 2016
BrandNewGame