Pitching & Fundraising

1. Introduction to the
Company
Live Q&A Session with Prayank
Swaroop,
Vice President, Accel Partners

2. Page -2-
Agenda for the session
Basics of Fundraising
Stages of Fundraising
1
2
Right Time to Fundraise3
Open Q & A
Do’s & Don'ts of Pitching4
5

3. Page -3-
Basics of Fundraising – How much capital should be raised?
1
2
Under Promise & Over Deliver
Take as much as needed
Be Frugal & Save Equity3

4. Page -4-
Agenda for the session
Basics of Fundraising
Stages of Fundraising
1
2
Right Time to Fundraise3
Open Q & A
Do’s & Don'ts of Pitching4
5

5. Page -5-
Stages of Fundraising
1
2
Prototype / Idea
Product Marketing Fit
Revenues3
Scaling Up4
Seeding
Series A
Series B
Series C

6. Page -6-
Agenda for the session
Basics of Fundraising
Stages of Fundraising
1
2
Right Time to Fundraise3
Open Q & A
Do’s & Don'ts of Pitching4
5

7. Page -7-
How to Fundraise – Right Time to Raise Funds
The right
time to raise
funds
Product or
working
Prototype in
place
Access to
potential
customers
Product or
working
Prototype in
place
Solution to
address Pain
Points
Team in
place
Clear
Business
Plan
Passion
about your
product or
service

8. Page -8-
Agenda for the session
Basics of Fundraising
Stages of Fundraising
1
2
Right Time to Fundraise3
Open Q & A
Do’s & Don'ts of Pitching4
5

9. Page -9-
Do’s and Don’ts of Pitching
Do’s
• Be good at numbers & strategy
• Be better at your competitor’s numbers & strategy
• Be clear on core of business
• Be focused
• Learn from failed pitches
Don’ts
• Don’t be obscure
• Don’t fudge
• Don’t indulge in loose talk with junior associates with VC firms
• Don’t reach out to too many VCs

10. Page -10-
Agenda for the session
Basics of Fundraising
Stages of Fundraising
1
2
Right Time to Fundraise3
Open Q & A
Do’s & Don'ts of Pitching4
5

11. Page -11-
Open Q&A
Write your queries in the Chat Window