Television (TV) is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with or without sound. North American consumers purchase a new television every seven years on average, with the typical household owning 2.8 TVs. In 2011, 48 million televisions were sold annually in the US at an average price of $460 and screen size of 38 inches. Samsung leads the market with a 26.3% share, followed by LG at 13.4% and Sony at 9.8%. LCD TVs account for 83.1% of sales, while plasma and CRT TVs are declining. Television has played a pivotal role in socializing generations in the 20th and 21st