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KASEY NIXON
GCEP/TRMA 585: Developing A
Professional Online Identity Spring 2013
ONLINE IDENTITIES, PERSONAL
BRANDING, SOCIAL MEDIA
LINKEDIN
• Is the resume’ as we know it a thing of the past?
LinkedIn allows you to tell the world about your
professional accomplishments in a more interactive
way than a resume allows, while simultaneously
connecting you with others in the field.
ONLINE PRIVACY
• It seems everything we do online is vulnerable. In
the mental health field, we need to be sure we are
not only protecting ourselves, but the people we
are striving to help. Social media can be a
powerful tool, or dangerous territory. We decide
which
TWITTER #GCEP585
• Twitter has been one of the most useful tools we
have explored in this class. Not only do we get to
have a voice about the subjects we are passionate
about, but we can also have a direct connection
with the experts in our field. The “big whigs” are no
longer out of reach, and soon, they will be tuning in
to what WE have to say. I find that to be pretty
amazing….
PROFESSIONAL FACEBOOK PAGES
• To facebook? Or not to facebook? That is the
question…
• Although facebook has its strengths, our
professional image and the sanctity of our clients’
confidentiality is at serious risk on facebook. It is my
opinion that facebook presents challenges that
may outweigh the benefits. My conclusion is to
tread these waters carefully.
GOOGLE PLUS (G+)
• “Facebook on steroids” Google + Seems to be able to do
everything. As a professional, the available tools will be
incredibly useful, but everything I just stated about facebook
holds true, but multiplied because of the even great
capabilities of this platform.
BLOGS: BLOGGER, WORDPRESS, TUMBLR
• Got something to say? Here’s your chance.
Blogging allows us to express our thoughts, opinions,
and expertise in a way that can really make an
impact. My thoughts on blogging have
dramatically shifted through this course. Much of
the most useful course material came straight from
blogs.
LEARNING FROM MENTAL HEALTH
PROFESSIONALS & ORGANIZATIONS
• I feel truly blessed to have had the opportunity to
learn directly from celebrated professionals in our
field such as Julie Hanks and Dr. Keely Kolmes.
Seeing their examples of how to utilize social media
tools in the mental health field has opened up a
whole new world for me. I plan to take their lessons
and apply them to my own career.
MANAGING YOUR ONLINE IDENTITY
• Everything we do online shapes how we will be
perceived. If we hope to build an effective
professional presence, we have to be mindful of
every single thing we do online. We heard many of
the horror stories in our discussions, I personally can
say the message will not be lost on me.
PORTFOLIOS & PROFILES
http://about.me/kasey_nixon
CURATION TOOLS: SCOOP.IT/PINTEREST
SOCIAL MEDIA ETHICS FOR THERAPISTS
• Gathering the info and bringing it to your
doorstep…. That’s what I think of when I think of
tools like scoop.it and pinterest. The amount of info
out there can be overwhelming. These tools allow
people to find trusted sources and rely on them to
uncover the most relevant information.
WEBSITES & DOMAIN NAMES
It’s not as hard as it looks…
•With so many website design programs available
(many for free!), creating a great website is really
easy. As professionals, especially in a private
practice, a personal website may be the most
important way that clients will find you and decide if
you are the right fit for them.
•http://www. …………………fill in the blank with
something that will make it easy for clients to find and
remember you. If I can make a website, anyone can
do it.
MAKING A DIFFERENCE
GOALS & STRATEGIES
Where the rubber meets the road
So what are we really going to do with all of these tools we
have been examining? That’s the exciting part! We have seen
how others in the field are making an impact, now it is our turn
to do the same. Each of us will make personal decisions about
what we want our online activity to look like and what our goals
are. I am still developing my personal goals and strategies for
creating positive change. I can’t wait to see where it takes me.
SLIDESHARE
• Can’t make it to the presentation? No problem!
With SlideShare, we have access to a wealth of
information from professional presenters in our field.
If we need a quick rundown of a special topic, this
is a great way to obtain the key points from trusted
sources.
• Yet another way to market oneself. I was especially
intrigued by the idea of using a slideshow detailing
one’s career accomplishments instead of an old-
fashioned resume’. We saw several great examples
in this week’s material. I may give this a try myself
someday.
FINAL THOUGHTS
Much of this course was new to me. As I have mentioned
throughout the course discussions, I was fairly naïve about the
world of social media (except facebook of course!). There are
tools that we examined that will become major components of
my career, while others will go by the wayside. For me, the
most significant subjects we discussed were the issues of online
identity, security, and confidentiality and the topic of using
these tools to effect change in the world. The power of social
media and technology is overwhelming. I hope to harness that
power to be a positive agent of change throughout my
counseling career. Thanks everyone for a great course! - Kasey

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Developing Professional Online Identity

  • 1. KASEY NIXON GCEP/TRMA 585: Developing A Professional Online Identity Spring 2013
  • 3. LINKEDIN • Is the resume’ as we know it a thing of the past? LinkedIn allows you to tell the world about your professional accomplishments in a more interactive way than a resume allows, while simultaneously connecting you with others in the field.
  • 4. ONLINE PRIVACY • It seems everything we do online is vulnerable. In the mental health field, we need to be sure we are not only protecting ourselves, but the people we are striving to help. Social media can be a powerful tool, or dangerous territory. We decide which
  • 5. TWITTER #GCEP585 • Twitter has been one of the most useful tools we have explored in this class. Not only do we get to have a voice about the subjects we are passionate about, but we can also have a direct connection with the experts in our field. The “big whigs” are no longer out of reach, and soon, they will be tuning in to what WE have to say. I find that to be pretty amazing….
  • 6. PROFESSIONAL FACEBOOK PAGES • To facebook? Or not to facebook? That is the question… • Although facebook has its strengths, our professional image and the sanctity of our clients’ confidentiality is at serious risk on facebook. It is my opinion that facebook presents challenges that may outweigh the benefits. My conclusion is to tread these waters carefully.
  • 7. GOOGLE PLUS (G+) • “Facebook on steroids” Google + Seems to be able to do everything. As a professional, the available tools will be incredibly useful, but everything I just stated about facebook holds true, but multiplied because of the even great capabilities of this platform.
  • 8. BLOGS: BLOGGER, WORDPRESS, TUMBLR • Got something to say? Here’s your chance. Blogging allows us to express our thoughts, opinions, and expertise in a way that can really make an impact. My thoughts on blogging have dramatically shifted through this course. Much of the most useful course material came straight from blogs.
  • 9. LEARNING FROM MENTAL HEALTH PROFESSIONALS & ORGANIZATIONS • I feel truly blessed to have had the opportunity to learn directly from celebrated professionals in our field such as Julie Hanks and Dr. Keely Kolmes. Seeing their examples of how to utilize social media tools in the mental health field has opened up a whole new world for me. I plan to take their lessons and apply them to my own career.
  • 10. MANAGING YOUR ONLINE IDENTITY • Everything we do online shapes how we will be perceived. If we hope to build an effective professional presence, we have to be mindful of every single thing we do online. We heard many of the horror stories in our discussions, I personally can say the message will not be lost on me.
  • 12. CURATION TOOLS: SCOOP.IT/PINTEREST SOCIAL MEDIA ETHICS FOR THERAPISTS • Gathering the info and bringing it to your doorstep…. That’s what I think of when I think of tools like scoop.it and pinterest. The amount of info out there can be overwhelming. These tools allow people to find trusted sources and rely on them to uncover the most relevant information.
  • 13. WEBSITES & DOMAIN NAMES It’s not as hard as it looks… •With so many website design programs available (many for free!), creating a great website is really easy. As professionals, especially in a private practice, a personal website may be the most important way that clients will find you and decide if you are the right fit for them. •http://www. …………………fill in the blank with something that will make it easy for clients to find and remember you. If I can make a website, anyone can do it.
  • 14. MAKING A DIFFERENCE GOALS & STRATEGIES Where the rubber meets the road So what are we really going to do with all of these tools we have been examining? That’s the exciting part! We have seen how others in the field are making an impact, now it is our turn to do the same. Each of us will make personal decisions about what we want our online activity to look like and what our goals are. I am still developing my personal goals and strategies for creating positive change. I can’t wait to see where it takes me.
  • 15. SLIDESHARE • Can’t make it to the presentation? No problem! With SlideShare, we have access to a wealth of information from professional presenters in our field. If we need a quick rundown of a special topic, this is a great way to obtain the key points from trusted sources. • Yet another way to market oneself. I was especially intrigued by the idea of using a slideshow detailing one’s career accomplishments instead of an old- fashioned resume’. We saw several great examples in this week’s material. I may give this a try myself someday.
  • 16. FINAL THOUGHTS Much of this course was new to me. As I have mentioned throughout the course discussions, I was fairly naïve about the world of social media (except facebook of course!). There are tools that we examined that will become major components of my career, while others will go by the wayside. For me, the most significant subjects we discussed were the issues of online identity, security, and confidentiality and the topic of using these tools to effect change in the world. The power of social media and technology is overwhelming. I hope to harness that power to be a positive agent of change throughout my counseling career. Thanks everyone for a great course! - Kasey