Choosing the appropriate marketing service is not easy. To run a successful business you must consider your goals first and leverage the right kind of marketing techniques to get leads or customers.
Digital Marketing Vs Traditional Marketing: Which Produces Better?Purpple Designs
Traditional marketing doesn't allow direct engagement with potential customers, whereas digital marketing offers a higher level of engagement and interaction.
Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Imagine you as a customer who is looking for furniture for his home. What would you prefer? Buying it at the comfort of your home or going to the market and finding the best. Well, the answer may vary according to your personal preference.
Choosing the appropriate marketing service is not easy. To run a successful business you must consider your goals first and leverage the right kind of marketing techniques to get leads or customers.
Digital Marketing Vs Traditional Marketing: Which Produces Better?Purpple Designs
Traditional marketing doesn't allow direct engagement with potential customers, whereas digital marketing offers a higher level of engagement and interaction.
Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Imagine you as a customer who is looking for furniture for his home. What would you prefer? Buying it at the comfort of your home or going to the market and finding the best. Well, the answer may vary according to your personal preference.
In this presentation, an attempt has been made to simplify the significance of digital marketing in terms of how beneficial actually it is in boosting the business community. Let us proceed to understand further.
Benefits of digital marketing: Digital Marketing Expertsbrandhype
Digital Marketing Agency in Gurgaon specializing in Pay Per Click marketing, Search Engine Optimization, Social Media and Online Branding. We offer complete solutions to your business and get you more leads and more Revenue
While having a marketing budget is important for any small business, it’s equally important to spend it in the right direction and make the most of it. How do you know where to spend it when it comes to digital marketing vs traditional marketing?
For many businesses, reaching the right “marketing” decision is not easy, even though it can make a huge difference in their results.
By gaining clarity on the digital marketing vs traditional marketing aspect, a business can get a better idea of which marketing method is appropriate and how it is should be applied. For instance, if you decide to use social media marketing to build your brand and increase your customer base, you could do it yourself or hire a reputed digital marketing firm like LIFE Marketing to take care of it.
The aim behind this presentation is to outline the general aspects of digital marketing. I tried to make it an simple as i could ,so i hope you are gonna enjoy it :)
The widening scope of digital marketing has increased the demand for digital marketing courses. Digital Marketing Guru is a top digital marketing institute in Pune. We are a leading provider of the digital marketing courses in Pune. We, at Digital Marketing Guru, open doors for a wide array of career opportunities in the field and help you grow into digital professionals. We offer a wide range of digital marketing courses and certification programs to help you gain professional skills. Learn digital marketing strategies and enter the digital marketing world with confidence. We assist you in building the fundamental base to convert your passion into your core profession.
This ppt contain the comparison b/w traditional marketing and electronic marketing.
types of traditional marketing & also e-marketing, it`s advantage and disadvantage..... etc.
go through the slides and clear ur doubts.
If any error or mistake found in this ppt kindly give me feed back.
ID- jackherousa@gmail.com
Amit Ranjan.
Traditional vs Digital Marketing: Adapting to a Digital World Brandon Quan
Explanation of what both traditional and digital marketing is and why they should start thinking about tweaking their marketing strategy.
Prepared for Film 240 at Queen's University.
Businesses are changing their marketing models by beefing up their existing marketing strategies with global buzzing digital marketing .Integrating digital marketing resources and strategies with traditional marketing will offer businesses the scope to sustain the competition and even experience the business growth.
http://gescis.com/seo/
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach consumers. The key objective is to promote brands through various forms of digital media.
Digital marketing includes Internet marketing techniques, such as
Search Engine 0ptimization (SEO)
Search Engine Marketing (SEM)
Link Building
Social Media Marketing
Display Advertising
Online Marketiong
Visit:https://www.apponix.com/Digital-Marketing-Institute/Digital-Marketing-Training-in-Bangalore.html
Are you a new business that’s about to take the digital leap or are you just generally interested in the world of digital marketing? If so, it’s crucial that you understand what each type is! This slideshow shows you the 11 types of digital marketing and how they can be used within a broader digital marketing strategy.
What Is Digital Marketing?
What Is Traditional Marketing?
Difference Between Digital Marketing Vs Traditional Marketing
Digital Marketing Trends In 2019
Traditional Marketing Stats
Career in Digital Marketing
This Presentation is all about Digital marketing and all modules of digital marketing. Modules of digital marketing are SEO, SEM, Email Marketing, Video Marketing, Content Marketing, Affiliate Marketing, Social Media Marketing.
The Fundamentals of Digital Marketing - PUP Taguig PresentationJomer Gregorio
February 3, 2017. Polytechnic University of the Philippine Taguig City Metro Manila Branch.
I shared my first-hand experience and knowledge to some 40+ 4th year marketing students in the said university in their event named: Big BUZZ! Digital Marketing: Interlink with the Outside World.
I enjoyed sharing my presentation titled: The Fundamentals of Digital Marketing. I hope to see you again next time PUP!
Official pics: https://www.facebook.com/296595453714747/photos/?tab=album&album_id=1533647946676152
In our Digital Marketing Presentation (PPT) we have various methodologies of Digital Marketing. In digital marketing, we can generate traffic in both non-paid and paid methods. Based on the budget of the client we can utilize various digital marketing strategies like SEO, PPC, Display Ads, Social Media, Email Marketing, etc.
Digital marketing is marketing that makes use of electronic devices such as computers, tablets, smartphones, cellphones, digital billboards, and game consoles to engage with consumers and other business partners. Internet Marketing is a major component of digital marketing.
And further for more we have discussed various method of Digital Marketing.
INTRODUCTION
TO
ADVERTISING AND MARKETING COMMUNICATION
MARKETING COMMUNICATION
Marketing communication (MarCom) is a fundamental and complex part of a company’s marketing efforts. Loosely defined, MarCom can be described as all the messages and media you deploy to communicate with the market.
Marketing communication includes advertising, direct marketing, branding, packaging, your online presence, printed materials, PR activities, sales presentations, sponsorships, trade show appearances and more.
Marketing communication has two objectives. One is to create and sustain demand and preference for the product. The other is to shorten the sales cycle.
This article explains the Introduction to digital marketing in a simple term which even a layman can understand with a brief description on DM Channels.
Digital Marketing Presentation
DIGITAL MARKETING CONTENTS What is digital marketing? Pay per click (PPC) Search engine optimization (SEO)
See more at:- http://www.litindia.in/
When it comes to marketing, it seems as if the traditional PR has always been pegged against its digitized equivalent. While many brands often wonder why they would need a digital PR firm if they already have a traditional PR agency the truth of the matter is that a digital PR agency has more capabilities to offer than the traditional PR agency, which goes far beyond the public relations approach of traditional PR firms.
In this presentation, an attempt has been made to simplify the significance of digital marketing in terms of how beneficial actually it is in boosting the business community. Let us proceed to understand further.
Benefits of digital marketing: Digital Marketing Expertsbrandhype
Digital Marketing Agency in Gurgaon specializing in Pay Per Click marketing, Search Engine Optimization, Social Media and Online Branding. We offer complete solutions to your business and get you more leads and more Revenue
While having a marketing budget is important for any small business, it’s equally important to spend it in the right direction and make the most of it. How do you know where to spend it when it comes to digital marketing vs traditional marketing?
For many businesses, reaching the right “marketing” decision is not easy, even though it can make a huge difference in their results.
By gaining clarity on the digital marketing vs traditional marketing aspect, a business can get a better idea of which marketing method is appropriate and how it is should be applied. For instance, if you decide to use social media marketing to build your brand and increase your customer base, you could do it yourself or hire a reputed digital marketing firm like LIFE Marketing to take care of it.
The aim behind this presentation is to outline the general aspects of digital marketing. I tried to make it an simple as i could ,so i hope you are gonna enjoy it :)
The widening scope of digital marketing has increased the demand for digital marketing courses. Digital Marketing Guru is a top digital marketing institute in Pune. We are a leading provider of the digital marketing courses in Pune. We, at Digital Marketing Guru, open doors for a wide array of career opportunities in the field and help you grow into digital professionals. We offer a wide range of digital marketing courses and certification programs to help you gain professional skills. Learn digital marketing strategies and enter the digital marketing world with confidence. We assist you in building the fundamental base to convert your passion into your core profession.
This ppt contain the comparison b/w traditional marketing and electronic marketing.
types of traditional marketing & also e-marketing, it`s advantage and disadvantage..... etc.
go through the slides and clear ur doubts.
If any error or mistake found in this ppt kindly give me feed back.
ID- jackherousa@gmail.com
Amit Ranjan.
Traditional vs Digital Marketing: Adapting to a Digital World Brandon Quan
Explanation of what both traditional and digital marketing is and why they should start thinking about tweaking their marketing strategy.
Prepared for Film 240 at Queen's University.
Businesses are changing their marketing models by beefing up their existing marketing strategies with global buzzing digital marketing .Integrating digital marketing resources and strategies with traditional marketing will offer businesses the scope to sustain the competition and even experience the business growth.
http://gescis.com/seo/
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach consumers. The key objective is to promote brands through various forms of digital media.
Digital marketing includes Internet marketing techniques, such as
Search Engine 0ptimization (SEO)
Search Engine Marketing (SEM)
Link Building
Social Media Marketing
Display Advertising
Online Marketiong
Visit:https://www.apponix.com/Digital-Marketing-Institute/Digital-Marketing-Training-in-Bangalore.html
Are you a new business that’s about to take the digital leap or are you just generally interested in the world of digital marketing? If so, it’s crucial that you understand what each type is! This slideshow shows you the 11 types of digital marketing and how they can be used within a broader digital marketing strategy.
What Is Digital Marketing?
What Is Traditional Marketing?
Difference Between Digital Marketing Vs Traditional Marketing
Digital Marketing Trends In 2019
Traditional Marketing Stats
Career in Digital Marketing
This Presentation is all about Digital marketing and all modules of digital marketing. Modules of digital marketing are SEO, SEM, Email Marketing, Video Marketing, Content Marketing, Affiliate Marketing, Social Media Marketing.
The Fundamentals of Digital Marketing - PUP Taguig PresentationJomer Gregorio
February 3, 2017. Polytechnic University of the Philippine Taguig City Metro Manila Branch.
I shared my first-hand experience and knowledge to some 40+ 4th year marketing students in the said university in their event named: Big BUZZ! Digital Marketing: Interlink with the Outside World.
I enjoyed sharing my presentation titled: The Fundamentals of Digital Marketing. I hope to see you again next time PUP!
Official pics: https://www.facebook.com/296595453714747/photos/?tab=album&album_id=1533647946676152
In our Digital Marketing Presentation (PPT) we have various methodologies of Digital Marketing. In digital marketing, we can generate traffic in both non-paid and paid methods. Based on the budget of the client we can utilize various digital marketing strategies like SEO, PPC, Display Ads, Social Media, Email Marketing, etc.
Digital marketing is marketing that makes use of electronic devices such as computers, tablets, smartphones, cellphones, digital billboards, and game consoles to engage with consumers and other business partners. Internet Marketing is a major component of digital marketing.
And further for more we have discussed various method of Digital Marketing.
INTRODUCTION
TO
ADVERTISING AND MARKETING COMMUNICATION
MARKETING COMMUNICATION
Marketing communication (MarCom) is a fundamental and complex part of a company’s marketing efforts. Loosely defined, MarCom can be described as all the messages and media you deploy to communicate with the market.
Marketing communication includes advertising, direct marketing, branding, packaging, your online presence, printed materials, PR activities, sales presentations, sponsorships, trade show appearances and more.
Marketing communication has two objectives. One is to create and sustain demand and preference for the product. The other is to shorten the sales cycle.
This article explains the Introduction to digital marketing in a simple term which even a layman can understand with a brief description on DM Channels.
Digital Marketing Presentation
DIGITAL MARKETING CONTENTS What is digital marketing? Pay per click (PPC) Search engine optimization (SEO)
See more at:- http://www.litindia.in/
When it comes to marketing, it seems as if the traditional PR has always been pegged against its digitized equivalent. While many brands often wonder why they would need a digital PR firm if they already have a traditional PR agency the truth of the matter is that a digital PR agency has more capabilities to offer than the traditional PR agency, which goes far beyond the public relations approach of traditional PR firms.
Digital Marketing vs Traditional Marketing - SysTabShirsendu Kar
Traditional marketing has fallen over the years because of the invention of Digital Technology and its convenience. People find digital gadgets a lot more user-friendly.
If you want to promote your business using Digital Media then SysTab can help you.
Visit - Systab for free Consultation
The debate over whether digital marketing or traditional marketing is more effective continues.
As a result, today, we are sharing 6 Major Differences Between Digital Marketing And Traditional Marketing Based on the Criteria Listed Below-
1. Medium
2. Cost-effectiveness
3. Measurement
4. Customer involvement
5. Immediacy
6. Customizability
Everything you need to know about Sponsorship MarketingPartnercademy
For the full presentation, go to our highly acclaimed Udemy course here:
https://www.udemy.com/course/the-complete-guide-to-sponsorship-marketing/?referralCode=6EED69808CFCE0071B71
Or further your Partnerships & Sponsorship Marketing career with the Partnercademy Masterclass course...
https://partnercademy.thinkific.com/
-------------------------------------------------------------------------------
This presentation covers sponsorship marketing from the advertisers perspective. Created for all sponsorship professionals, this highly-rated course will teach you how to set up and run successful Sponsorship Marketing campaigns, and be the best Sponsorships Manager you can be.
THIS IS THE FIRST HALF OF THE COURSE.
Traditional Marketing vs Digital Marketing seo company coimbatore EzioSolutions1
Ezio is a leading SEO company in Coimbatore, India.
Rank your website in Google. Ezio Solutions one of the best Search Engine Optimization (SEO , Mobile SEO, ECommerce SEO) Company Coimbatore with proven Methodologies & Techniques.
BEST SEO COMPANY IN COIMBATORE- TURN YOUR WEBSITE TRAFFIC INTO REVENUE
We at Ezio, best SEO Company in india have the track record to prove it and turn your strategies that connect with your brand and toss-up your winning chances.We have verified accomplishment with businesses over industries and niches.
Every aspect of this developed world is constantly changing, even many Traditional Marketing strategies or styles are being replaced with Digital Marketing.
Digital marketing can be described as actively promoting products and services using digital distribution channels as an alternative to the more traditional mediums such as television, print and radio” Business Dictionary “Digital Marketing is the application of the Internet and related technologies in conjunction with traditional communications to achieve the marketing objectives.”
Digital Marketing Consultants encounter many situations in which they need to explain the differences between the Traditional Marketing Vs. Digital Marketing to prospect clients.
With the advent of Snapchat and better content marketing techniques, digital marketing has soared high in terms of competition. Here are a few tips to understand the recent trends in Digital Marketing.
10 Forward is a full service Digital Marketing & Content material Creation Company that focuses on delivering a transparent service that mixes great content material with a sturdy reporting and analytics platform, designed to empower clients in resolution making and enterprise strategy.
Travis Burch Gold Coast is Digital Marketing expert with vast expertise in managing digital, social search, edm, as well as display marketing campaigns on behalf of businesses and brands like, Nestle, Nespresso, Johnnie Walker, Guinness, Vodafone, Smirnoff, Unilever, Disney and IAG.
🚀 Traditional Marketing Tactics in the Digital Era: Do They Still Hold Value? 📈
As businesses embrace the digital age, the debate rages on: Are traditional marketing tactics still effective?
While digital strategies have revolutionized the game, it's essential not to dismiss the power of traditional methods just yet. 🎯
From print ads to direct mail, these tried-and-tested approaches can still reach and engage target audiences.
💼 However, finding the right balance between traditional and digital is key.
Let's explore how combining the best of both worlds can amplify your marketing efforts and maximize results. 💥 Join the conversation! https://www.webmaxy.co/blog/egrowth/traditional-marketing/
Want to know which marketing channel is performing the best? Take a Webmaxy eGrowth trial today! https://www.webmaxy.co/egrowth/
#traditionalmarketing #traditionalmarketingvsdigitalmarketing #traditionaladvertising #traditionalmarketingexamples #examplesoftraditionalmarketing #whatistraditionalmarketing #traditionalmarketingdefinition #whatistraditionaladvertising #digitalmarketingvstraditionalmarketing #traditionalmarketingmethods #traditionalvsdigitalmarketing #marketingvsdigitalmarketing #digitalmarketingvsmarketing #digitalvstraditionalmarketing #traditionalanddigitalmarketing
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
2. • Marketing is that aspect of business that you can never
ignore when it comes to your business. A wise businessman
will set aside a separate budget for the marketing alone.
The problem is, we live in the generation where a huge part
of the population does transactions only online while
another chunk does not yet know how to use the internet.
So the traditional vs. digital marketing decision becomes
difficult.
3. • With the traditional vs. digital marketing debate going on, let us figure
out what is most suitable for the marketing and promotion of your
business. Digital vs. Traditional Marketing could seem like a tough
decision to make but these pointers will help you make up your mind.
How to choose between Traditional Marketing & Digital Marketing ?
Lets check it out one by one…
4. WHAT IS TRADITIONAL MARKETING?
• Traditional marketing is the
conventional modes of marketing
that have been used since the
beginning of marketing and
advertisements. This includes:
• Television.
• Newspaper.
• Radio.
• Flyers and billboards by the roads
and highways.
• Ads in related weekly magazines.
5. WHAT IS DIGITAL MARKETING?
• Digital or online marketing is the
marketing mode of the global village. It
is only obvious that the era of the
internet will have its influence in every
realm of life.
• Digital marketing includes platforms
like…
• Search Engine Optimization (SEO)
• Social media like Facebook, Twitter, or
Instagram.
• Business networking sites like LinkedIn.
• Promotional ads via emails.
• Paid pop ups.
• Blogs
• Click bait links for viral content.
6.
7. TRADITIONAL MARKETING
• News paper, T.V Ads, Radio Ads are
highly costly, where you have to paid
on basis on allotted slots or per
Colom rate.
• There is a budget limitation for it
after certain stage.
• Ads in News Paper, T.V & Radio
comes with limited duration.
• With traditional marketing, you have
to wait for weeks, sometimes even
months before the boosts start to
turn up.
• Digital marketing is budget friendly as
even new entrepreneurs can afford.
• You can plan your systematic long
term (1month to 1 year) marketing
strategy that saved up money.
• You can see everything in real time
including:
- Number of visitors.
- Most active time of the day.
- Conversion rates.
- Bounce rates.
DIGITAL MARKETING
ADVERTISEMENT COST & REAL TIME RESULT
8. TRADITIONAL MARKETING
• limited space and frequency of
advertisements with Traditional
Marketing.
• you can’t claim that a television ad or
an advertisement on every newspaper
in town is going to cover the majority
of the population. Any means of
traditional advertisement is limited to
a certain locality.
• A well maintained website with quality
content targeting the needs and adding
value to your target audience can
provide significant value and lead
generation opportunities. The same can
be said for utilizing social media
channels and personalized email
marketing.
• Whereas online advertisement reaches
out to the entire world so you are
missing out on nothing.
DIGITAL MARKETING
PRODUCT IMAGE, DEVELOPMENT & EXPOSER
9. TRADITIONAL MARKETING
• People buying the newspaper for
News & updates do not buy it for the
ads in it. People listen to the radio for
Music and the weather forecast.
People buying magazines for contents
& Information in it which does not
include the ads. So many times it
happened that traditional advertising
goes ignored.
In case of Digital Marketing you can
choose whether you want to see it or not.
It is not shoved into your face, apart from
the annoying popup ads of course. You
can choose to ignore that email as long as
you want. You can choose to opt out of
social media discussions on a particular
brand page. You can also target interested
audience as the social networking sites
keep a tab on what you look for on the
internet
DIGITAL MARKETING
PEOPLE’S MINDSET & CHOICE
10. TRADITIONAL MARKETING
• In Traditional Marketing, you cannot
really interact with your target
audience. You need to wait out for the
responses to come then you can plan
your next step. This is a long and
tedious process.
• Digital Marketing allows you to
engage your audience in real time.
You can chat and discuss a lot about
your brand or Company with the
actual audience immediately. Yes, this
demands more engagement from
your side too. You need to be
prepared to invest that much time or
a public relations team into the
marketing budget.
DIGITAL MARKETING
AUDIENCE ENGAGEMENT
11. TRADITIONAL MARKETING
• With traditional marketing, you cannot really interact
with your target audience. You need to wait out for the
responses to come in before then you can plan your next
step. This is a long and tedious process.
• Traditional statistics would be too late to make any
concrete strategy refinement on time.
• But there are some advantage as well…
Target Local Audience
Things are tangible and securable (Ex –
Materials, Brochure etc.. )
More personal - Real and personal approaches
make people want to take something more seriously.
Simpler process
• With Digital Marketing you instantly
know what is working for you and what
isn’t via Google Analytics. You can
measure the inbound traffic, bounce
rate, conversion rate, profit, and the
general trend of interested audience, all
in real time.
• getting results and the analytics in real
time is to be able to catch up in real
time. When you know how things are
going down, you will have a chance to
improve them from bad to good and
good to better.
DIGITAL MARKETING
ANALYTICS & REFINEMENT
12. Traditional marketing v/s Digital Marketing is always a subject to Debate .
Both are good in their own Perspective way when it comes to make your
Marketing Strategy … only thing you need to keep in mind is your strategy
is very much depend upon…your product, your market place, price &
policy, nature of business etc.
“ The essence of strategy is choosing what not to do,
Choose your strategy Smartly… “
- Prof Michael
Porter
