Differences Between Digital and Traditional Marketing
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What Is Digital Marketing? What Is Traditional Marketing? Difference Between Digital Marketing Vs Traditional Marketing Digital Marketing Trends In 2019 Traditional Marketing Stats Career in Digital Marketing
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Differences Between Digital and Traditional Marketing
- 1. MARKETINGVSDIGITALMARKETING /seospecialistvp WHAT DIFFERENCE FUTURE DIGITAL TRENDS TRADITIONAL STATS VENKATAPAGADALA Less Reach More Reach
- 2. Content Search Engine-S Website Email Social Media AnyFormthatUtlizestheInternetWHAT is Digital Marketing ? Organic Search Ad's Blogs Videos Audio Pictures Ecommerce News Gallery Entertainment WHAT is Traditional Marketing ? TraditionalMarketingreferstoakindofpromotion,advertisementin whichcompaniesusedthismethodintheearlyperiodtomarkettheir product. Print Media Broadcast DIRECT MAIL Telemarketing Advertisements in newspapers, newsletters, magazines, brochures... Radio and television commercials, as well as specialized Fliers, postcards, brochures, letters, catalogs, and other material that is printed and mailed directly to consumers Calling and cold calling of consumers over the phone Source: https://www.marketing-schools.org/types-of-marketing/traditional-marketing.html
- 3. Targeting Audience Interaction / Two Way Communication Track / Measure Data Driven Decision Investment / ROI Automation / scalable DIFFERENCE DIGITAL MARKETING Older demographics / Proven Concepts / Legacy Data Track / Measure ( Restricted ) Local Advantage TRADITIONAL MARKETING WHAT NEXT ?
- 4. INTERACTIVE WALLS Augmented reality Ex: Pokemon Go HOLOGRAM Ex: Z00 in Germany VOICE SEARCH VIRTUAL REALITY FUTURE ? Source: https://www.mic.com/articles/191915/pokemon-go- improved-ar-mode-iphone-android https://medium.com/mouth-watering-media/the-top- 10-digital-interactive-display-walls-40b96066477c http://www.thescinewsreporter.com/2019/05/this- circus-in-germany-uses-holograms.html https://www.techhive.com/article/3327501/how-to- use-alexa-routines.html https://www.tripadvisor.com/Attraction_Review- g297513-d13974331-Reviews- Dream_Zone_Virtual_Reality- Abidjan_Lagunes_Region.html
- 5. DIGITALMARKETINGTRENDSIN2019 94% more views Articles with images get 94% more views than articles without an image DIGITAL MARKETING TRENDS IN 2019 BY Over 70 million listeners Monthly podcast listeners grew from 24% to 26% among Americans in the past year (that’s over 70 million listeners a year!) 60,000 times faster consumers are 64% more likely to purchase a product online after watching a video, The brain processes information from video 60,000 times faster 65% of people also feel a greater sense Customers appreciate the direct line of contact, and 65% of people also feel a greater sense of brand loyalty when companies directly respond over social media. Source: https://markitors.com/traditional-marketing-vs-digital-marketing-trends-in-
- 6. DIGITALMARKETINGTRENDSIN2019 TRADITIONAL MARKETING STATS Sources: https://online.wharton.upenn.edu/blog/digital-versus-traditional-marketing/ https://www.marketing-schools.org/types-of-marketing/traditional-marketing.html $5 million for a 30-second Companies spend $5 million for a 30-second Super Bowl ad. TV reaches approximately 70% of a country’s population a day 41% of marketers believe According to Bizzabo, 41% of marketers believe that events are the single most effective channel over digital advertising
- 7. Don't Compete Be Disruptive OCT242019 Contact "MR HUMBLE" /seospecialistvp VENKATA PAGADALA VDEPAGADALA@GMAIL.COM 404 6XMARKETING.COM ( Release on Nov 17 2019 )