An overview of the top trends impacting consumer applications, which was presented in November, 2009 at Best Buy Headquarters.
Trends covered include mobile apps, social apps, browser add-ons, and desktop apps.
The presentation was meant for marketers and executive types versus developers, although developers would find use out of the presentation too.
On Wednesday, May 8, 2011 Peter Farago, Vice President of Marketing for Flurry, took Anthem & Schawk through their unique view of the Apps Ecosystem by the numbers. Flurry earns their perspective by powering the analytics aggregated on nearly 1/4 of the apps in AppsStore. Included are trending data on demographics, devices/platforms, types of apps and a look at key issues in going to market. It's early days in what's already shaping up to be a significant market that's threatening to disrupt every industry and medium.
Mobile – The Future of Apps is Bright
This panel is all about apps – in particular social and local apps (and some mapping which is of course a key part of local)… Phones started out as social devices – we made voice calls. Then we had SMS (text) and then email (think Blackberry). Now we have smart phones, iPhones and Gphones – personal mobile devices. What does the present and future hold for “local social” on Mobile? How does the rise of the iPhone and emergence of Android change the game? We will examine the fast growth of and impact of applications (and app stores). We may also see some wicked demos, discuss new business models and view what an ‘augmented’ real local world might look like.
Moderator: Greg Sterling, Internet/Mobile Analyst
On Wednesday, May 8, 2011 Peter Farago, Vice President of Marketing for Flurry, took Anthem & Schawk through their unique view of the Apps Ecosystem by the numbers. Flurry earns their perspective by powering the analytics aggregated on nearly 1/4 of the apps in AppsStore. Included are trending data on demographics, devices/platforms, types of apps and a look at key issues in going to market. It's early days in what's already shaping up to be a significant market that's threatening to disrupt every industry and medium.
Mobile – The Future of Apps is Bright
This panel is all about apps – in particular social and local apps (and some mapping which is of course a key part of local)… Phones started out as social devices – we made voice calls. Then we had SMS (text) and then email (think Blackberry). Now we have smart phones, iPhones and Gphones – personal mobile devices. What does the present and future hold for “local social” on Mobile? How does the rise of the iPhone and emergence of Android change the game? We will examine the fast growth of and impact of applications (and app stores). We may also see some wicked demos, discuss new business models and view what an ‘augmented’ real local world might look like.
Moderator: Greg Sterling, Internet/Mobile Analyst
Some usage stats from a UK property client. This app was published in the 1st quarter of 2016. Please contact joyce@eazi-apps.co.uk for further details.
How To Understand Where Your Advertising Turkish Liras Are Going on MobileMobile İstanbul
İşinizin kalabalıklar tarafından fark edilebilmesi ya da yaşam süresinin uzayabilmesi için çeşitli mecralarda reklam harcaması yapmak durumundasınız ve her mecranın ürününüze karşı farklı dönüşleri olacak. Bütçenizi harcadığınız mobil reklam ağları, sosyal ağlar ya da televizyon reklamları gibi farklı kanallarda geri dönüş ve verimlilik birçok faktöre bağlı. Bu sunumda kanal verimliliğini ölçmek üzerine faydalı bilgilere ulaşabileceksiniz.
Using Market Data to Make Strategic Decisions (Priori Data presentation at th...Priori Data
Mobile apps are being heavily used by consumers and have become the catalysts of mobile growth. But as the app market gets more crowded it becomes more difficult to navigate it for all stakeholders of the app economy.
Since the beginning of 2014, we have seen a relatively steady growth in the number of available apps, generally in the 2 to 3 percent range (net of attrition) on a monthly basis.
Meanwhile monthly global demand growth for mobile apps has slowed significantly on Google Play, and outright declined on iOS, as compared to the prior year period (BUT a. The scale is still in billions of downloads per month on each platform (Google nearly 2x Apple), and b. there is a qualitative difference between the slowing market growth and a fading interest in mobile apps.)
So assuming that demand is flat and supply is increasing month-to-month, the data suggests that app downloads are spread more thinly against the same active user base, or that more apps never get downloaded.
However, it does not necessarily need to be the case.
In the presentation we showed how to leverage app store data to make strategic decisions in the app market.
Mobile Apps are a brilliant tool for promotions in this era of mobile commerce. There are classic examples of Mobile Apps in this presentation which would help you to realize its potential in promotions!!
The hired mobile app development company must have not only the experience but the exposure to the latest practices also as the app technology is changing fast to incorporate the ever changing needs of sellers and buyers both.
https://www.samyakonline.biz/mobile-app-development/
Some usage stats from a UK property client. This app was published in the 1st quarter of 2016. Please contact joyce@eazi-apps.co.uk for further details.
How To Understand Where Your Advertising Turkish Liras Are Going on MobileMobile İstanbul
İşinizin kalabalıklar tarafından fark edilebilmesi ya da yaşam süresinin uzayabilmesi için çeşitli mecralarda reklam harcaması yapmak durumundasınız ve her mecranın ürününüze karşı farklı dönüşleri olacak. Bütçenizi harcadığınız mobil reklam ağları, sosyal ağlar ya da televizyon reklamları gibi farklı kanallarda geri dönüş ve verimlilik birçok faktöre bağlı. Bu sunumda kanal verimliliğini ölçmek üzerine faydalı bilgilere ulaşabileceksiniz.
Using Market Data to Make Strategic Decisions (Priori Data presentation at th...Priori Data
Mobile apps are being heavily used by consumers and have become the catalysts of mobile growth. But as the app market gets more crowded it becomes more difficult to navigate it for all stakeholders of the app economy.
Since the beginning of 2014, we have seen a relatively steady growth in the number of available apps, generally in the 2 to 3 percent range (net of attrition) on a monthly basis.
Meanwhile monthly global demand growth for mobile apps has slowed significantly on Google Play, and outright declined on iOS, as compared to the prior year period (BUT a. The scale is still in billions of downloads per month on each platform (Google nearly 2x Apple), and b. there is a qualitative difference between the slowing market growth and a fading interest in mobile apps.)
So assuming that demand is flat and supply is increasing month-to-month, the data suggests that app downloads are spread more thinly against the same active user base, or that more apps never get downloaded.
However, it does not necessarily need to be the case.
In the presentation we showed how to leverage app store data to make strategic decisions in the app market.
Mobile Apps are a brilliant tool for promotions in this era of mobile commerce. There are classic examples of Mobile Apps in this presentation which would help you to realize its potential in promotions!!
The hired mobile app development company must have not only the experience but the exposure to the latest practices also as the app technology is changing fast to incorporate the ever changing needs of sellers and buyers both.
https://www.samyakonline.biz/mobile-app-development/
Priori Data - App Market Trends & 2016 OutlookPatrick Kane
A presentation I gave at App Promotion Summit Berlin in December, 2015 recapping key trends from 2015 in the mobile app stores and providing an outlook on major shifts by Google and Apple that will change the structure of the app stores in 2016.
Global data from In Mobi covering the top trends in mobile app promotion campaigns. In Mobi have analyzed thousands of app promotion campaigns that ran on their mobile network.
http://www.inmobi.com/insights/whitepapers/
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
13. AppStore over 100,000 apps Over 100,000 11/4/09 65,000 in July/09 Source: http://brainstormtech.blogs.fortune.cnn.com/2009/03/26/iphone-app-store-30000-apps-but-slowing/
14. Only 5% have over 100,000 Active Users Source: http://mashable.com/2009/06/25/iphone-apps-admob/
32. Line between desktop and mobile is becoming blurred “The Pew Internet & American Life Project released a report claiming that mobile devices will be the primary access point to the Internet by 2020.
34. Join the Application Discussion Join W3i Twitter AppNet Group on LinkedIn W3i Newsletter www.W3i.com Links on top right corner White Paper on Making Money with Apps Drop Off Card
Editor's Notes
Welcome, I’m Rob (joke) and I’m Ryan (joke)
We founded W3i, which mission is to add value by connecting people to applications.
How do we do that?
We know users want applications for free.
So publishers of apps with consumer demand
Are connected to…
Advertisers of apps willing to pay for distribution.
Everyone wins! Users get free, valued apps. Publishers get paid for promoting advertisers’ apps. Advertisers get additional distribution to grow their user base.To date, we have distributed over 331M installs including: 36M security apps, 8.4M weather apps, 27M toolbars, and 14M shopping apps.
Enough with introductions. Now for why we are here.To answer: How big is the app market, how fast is it growing, where is the growth coming from?Today, when people think about appsthey usually think in this order:Mobile (iPhone)Social (Facebook)Browser (IE and Firefox)Desktop (Windows)Let’s walk through each of these app markets and try to answer these key market questions.
Quickly go over some app trendsW3i doesn’t currently have a mobile business but we had one until it was sold last summer. Can I see a show of hands from any of you that have mobile applications published today? You all should speak up if you see anything which you don’t agree with here.
I read a report from Flurry for June that showed that the iPhone & iPod Touch dominates app usage with a combined 91% of all usage. Android had 7%. Blackberry and Java each had 1%.
No surprise that with so many applications only a small % are seeing a decent amount of active users.AdMob defined active user as having used an app at least once during a month.Mashable covered the AdMob release shown above. We have a strange connection to the Editor In Chief at Mashable. He was a business partner of ours (never met him, he was from upper New York) when we were 16. Don’t you love technology?
Lots of free apps are going to be looking for ad revenues.
Show me the money!$2.7B worldwide mobile app spending in 2009$13B for 2012100% growth in 2010 and then about 70% growth for the two years that followFolks, you won’t find many multi-billion $ markets today growing at this pace. Mobile apps growing at a frightening pace and so very deserving of the attention they are getting.
Top categories: News, Reference, Weather, Health & FitnessFollowed by: Books, Utilities, Games, Lifestyle
Facebook is king. It may have been more interesting if MySpace was acquired by a technology minded company instead of News Corp.At one point early on, MySpace was burning $250K per month (mostly in bandwidth) and the parent company was considering selling it for under $50M. The former COO of Intermix, parent company of MySpace, who led the sale to News Corp told us that the primary reason they sold to News Corp was because of pressure from the venture capitalists who had grown impatient with their company.Anyways, lets talk about social networking app trends.
Facebook is clearly dominant as you can see here.LinkedIn for B2B might be an interesting area.Twitter is the up an comer here. I recently had a call with someone from ClearSpring. A company who helps applications and widgets with distribution. They said they were seeing the best success with Facebook, Twitter, and Email.
Show me the money social apps!Source is RockYou’s blog which itself cited numerous sources. $1.4 to $1.9B in revenue for 2009. The most significant growth will be within the virtual currency segment which grows by 50% yoy. The other social advertising is only expected to grow by 8% yoy.
Any browser extension (or add-on as some prefer to call).Toolbars, Sidebars, Command shortcuts, etc.W3i creates some very sophisticated toolbars for its clients plus we distribute Yahoo’s Toolbar.
Providing the user some type of utilility is what works well for these types of apps.Toolbars dominant this market today. Yahoo and Google share 70% of the revenue.While 50% of users don’t use toolbars at all. Many users though rate convenient access to the search provider as having a strong influence on who they choose to search with. This why the toolbars fulfill a utility value which influences users search behavior so much.Firefox has the greatest number of extensions today. Based primarily on the fact that it is easier to develop for. Microsoft requires compiled code due the security related to its integrating Explorer into the operating system.The past few years have been relatively flat for this category. Technology is quickly improving though to further enhance the support of extensions:Microsoft with IE8, Google with Chrome, and Firefox with its latest version and JetpackThere is a conference on December 11th in San Jose called the Add-on conference. Google, Microsoft, and Mozilla will be there along with 200 other browser extension developers and business folks. Some very cool apps will be represented there. Our company is one of the sponsors. If anyone is interested in attending, let me know afterwards and I’ll send you information as well we may be able to get you free passes.
Leveraging data from ComScore I was able to show the web-site visitors received, by app category, for the month of January of 2009. Each web-site was qualified as having downloads. The conversion rates from visitor to download likely do vary quite a bit. So this is really an estimate of the key categories and not highly accurate.
Creating opportunities for start-up developers, cutting down on overhead costs.
As the browsers get better on mobile, the web pages and applications will begin to be more alike.Earlier this year, AdWords changed default setting for advertisers such that their normal web paid-search ads will be shown on Google searches conducted on iPhones, G1s, or any other mobile device that features a full web browser.
Recap: How big is the app market, how fast is it growing, where is the growth coming from?Mobile (iPhone) – $2.7B this year, $13B in 2012Social (Facebook) - $1.5B this year, 2.9B for 2011, virtual currency the fastest growing sourceBrowser (IE and Firefox) - $1.75B this year, has been relatively flat, but enhanced support from browsers shows some signs of growthDesktop (Windows) – Still a multi-billion dollar industry, however, retail sales show a 12.9% yoy decline