SEO for the CEO - What C-level Executives Need to Know About SearchTheo Lynn
This is Gillian Muessig's (SEOMOM and CEO of SEOMOZ) presentation from session 1 of her DCU LINK Techspectations Seminar at Dublin City University with support from DCU Business School. It introduces SEO and explores what management in businesses need to know about SEO.
Part 3 of 3. Want to learn how to build high-value link targets and how to acquire them? This is becoming more and more important with the recent changes on Google. This session will help you understand the different types of links that are available today to acquire, and share some of the best ways to make sure you get them. We will help you understand the blend of links required to succeed be it government, university or the theories behind the so called “paid link”. Tools tips and tricks will be all shared in this session along with the panellist vast and varied experiences.
This is Gillian Muessig's (SEOMOM and CEO of SEOMOZ) third presentation from her DCU LINK Techspectations seminar at Dublin City University, supported by DCU Business School. This presentation discusses inbound marketing and provides helpful tips on increasing digital marketing impact on a budget.
This is Gillian Muessig's (SEOMOM and CEO of SEOMOZ) second presentation from her DCU LINK Techspectations seminar at Dublin City University supported by DCU Business School. It discusses online community development and lead generation.
2 Studies: Google Plus Impact on SEO, Facebook Impact on SEOEric Enge
A review of the state of social media signals and SEO. Includes the results of a study that measures Google Plus Impact on SEO (actual causation, not correlation), and a study that measures Google's efforts to index Facebook content.
Surviving Personalization with Bing and Google - SMX Advanced 2012Rhea Drysdale
My presentation from SMX Advanced 2012 on personalized search with Bing and Google. Get all of the session coverage at Outspoken Media: http://outspokenmedia.com/internet-marketing-conferences/smx-advanced-2012-liveblogging-schedule/
SEO for the CEO - What C-level Executives Need to Know About SearchTheo Lynn
This is Gillian Muessig's (SEOMOM and CEO of SEOMOZ) presentation from session 1 of her DCU LINK Techspectations Seminar at Dublin City University with support from DCU Business School. It introduces SEO and explores what management in businesses need to know about SEO.
Part 3 of 3. Want to learn how to build high-value link targets and how to acquire them? This is becoming more and more important with the recent changes on Google. This session will help you understand the different types of links that are available today to acquire, and share some of the best ways to make sure you get them. We will help you understand the blend of links required to succeed be it government, university or the theories behind the so called “paid link”. Tools tips and tricks will be all shared in this session along with the panellist vast and varied experiences.
This is Gillian Muessig's (SEOMOM and CEO of SEOMOZ) third presentation from her DCU LINK Techspectations seminar at Dublin City University, supported by DCU Business School. This presentation discusses inbound marketing and provides helpful tips on increasing digital marketing impact on a budget.
This is Gillian Muessig's (SEOMOM and CEO of SEOMOZ) second presentation from her DCU LINK Techspectations seminar at Dublin City University supported by DCU Business School. It discusses online community development and lead generation.
2 Studies: Google Plus Impact on SEO, Facebook Impact on SEOEric Enge
A review of the state of social media signals and SEO. Includes the results of a study that measures Google Plus Impact on SEO (actual causation, not correlation), and a study that measures Google's efforts to index Facebook content.
Surviving Personalization with Bing and Google - SMX Advanced 2012Rhea Drysdale
My presentation from SMX Advanced 2012 on personalized search with Bing and Google. Get all of the session coverage at Outspoken Media: http://outspokenmedia.com/internet-marketing-conferences/smx-advanced-2012-liveblogging-schedule/
Data visualization storytelling and reporting #BrightonSEO - Aaron FriedmanAaron Friedman
This is a presentation I gave at BrightonSEO on Data visualization, storytelling, and reporting.
Here are some of the links I mentioned:
The Report - http://bit.ly/brighton-report
Offset Video - http://bit.ly/1xJO3Si
Annie Cushing Discount - http://www.annielytics.com/blog/coupon/brighton/
Video of Magic Trick:
Building a Great Online Presence Search Engines Love | PanPrestige.comElad Hogen
Know-how and tools that you’ll need to build and maintain a powerful and rewarding online presence and personal brand on the Internet. With these simple methods, you will stand out from the crowd and position yourself as one of the top authorities in your industry or profession.
SMX West 2011 - Ratings, Reviews & Reputation: Their Growing Impact On Search Rhea Drysdale
My review signals and techniques presentation from SMX West 2011 on Ratings, Reviews & Reputation: Their Growing Impact On Search. To get full session coverage, visit: http://outspokenmedia.com/k0vf
Introduction to Google Penalties, Link Audit and Link Risk ManagementChristoph C. Cemper
In April 2012, Google launched their first Penguin algorithm update. This was the end for old spammy link building tactics. Learn with Christoph C. Cemper how to recover and protect your internet assets from bad and negative SEO.
Reputation Management: Monitoring Your Brand Online, Pubcon Vegas 2010Rhea Drysdale
Google Forcing Your Hand... Google updates over the years that are forcing online reputation management and proactive prioritization. Presented with Todd Friesen, Tony Wright and Andy Beal at Pubcon Vegas 2010.
Christoph's presentation from the BudapestAffiliateConference in Budapest on Sept 11 2009 - Christoph C Cemper has been building links since 2003 and is a well respected guru in the SEO industry, especially when it comes to getting real juicy links on trusted domains. Link Building techniques have evolved over the years and it gets hard to diagnose a good link at all. In this session Christoph gives you an overview of his tactics, techniques and (private) tools he uses. Learn how to find the best pages, diagnose its health and what co-citation is about.
Penguin Prevention: Link Acquisition & Audit Techniques You Need To KnowChristoph C. Cemper
Being penalized is every search marketer's worst nightmare. Learn with Christoph C. Cemper how to avoid it. Analyze and disavow risky links. Protect your internet assets from bad and negative SEO.
(Part 4 of 6) Top Google ranked "Search engine optimization expert" @Rob Bertholf shares his insight on improving your search engine placement and content marketing success. Desired takeaways include understanding how to increase rankings through various SEO tactics.
Grammarly AI-NLP Club #3 - Learning to Read for Automated Fact Checking - Isa...Grammarly
Speaker: Isabelle Augenstein, Assistant Professor, University of Copenhagen
Summary: The spread of misinformation and disinformation is growing, and it’s having a big impact on interpersonal communications, politics and even science.
Traditional methods, e.g., manual fact-checking by reporters, cannot keep up with the growth of information. On the other hand, there has been much progress in natural language processing recently, partly due to the resurgence of neural methods.
How can natural language processing methods fill this gap and help to automatically check facts?
This talk will explore different ways to frame fact checking and detail our ongoing work on learning to encode documents for automated fact checking, as well as describe future challenges.
In April 2012, Google launched Penguin algorithm update - aimed at decreasing the rankings of websites that manipulated the number of backlinks pointing to them. This update, had a huge impact, changing the Internet we used to know for good.
Data visualization storytelling and reporting #BrightonSEO - Aaron FriedmanAaron Friedman
This is a presentation I gave at BrightonSEO on Data visualization, storytelling, and reporting.
Here are some of the links I mentioned:
The Report - http://bit.ly/brighton-report
Offset Video - http://bit.ly/1xJO3Si
Annie Cushing Discount - http://www.annielytics.com/blog/coupon/brighton/
Video of Magic Trick:
Building a Great Online Presence Search Engines Love | PanPrestige.comElad Hogen
Know-how and tools that you’ll need to build and maintain a powerful and rewarding online presence and personal brand on the Internet. With these simple methods, you will stand out from the crowd and position yourself as one of the top authorities in your industry or profession.
SMX West 2011 - Ratings, Reviews & Reputation: Their Growing Impact On Search Rhea Drysdale
My review signals and techniques presentation from SMX West 2011 on Ratings, Reviews & Reputation: Their Growing Impact On Search. To get full session coverage, visit: http://outspokenmedia.com/k0vf
Introduction to Google Penalties, Link Audit and Link Risk ManagementChristoph C. Cemper
In April 2012, Google launched their first Penguin algorithm update. This was the end for old spammy link building tactics. Learn with Christoph C. Cemper how to recover and protect your internet assets from bad and negative SEO.
Reputation Management: Monitoring Your Brand Online, Pubcon Vegas 2010Rhea Drysdale
Google Forcing Your Hand... Google updates over the years that are forcing online reputation management and proactive prioritization. Presented with Todd Friesen, Tony Wright and Andy Beal at Pubcon Vegas 2010.
Christoph's presentation from the BudapestAffiliateConference in Budapest on Sept 11 2009 - Christoph C Cemper has been building links since 2003 and is a well respected guru in the SEO industry, especially when it comes to getting real juicy links on trusted domains. Link Building techniques have evolved over the years and it gets hard to diagnose a good link at all. In this session Christoph gives you an overview of his tactics, techniques and (private) tools he uses. Learn how to find the best pages, diagnose its health and what co-citation is about.
Penguin Prevention: Link Acquisition & Audit Techniques You Need To KnowChristoph C. Cemper
Being penalized is every search marketer's worst nightmare. Learn with Christoph C. Cemper how to avoid it. Analyze and disavow risky links. Protect your internet assets from bad and negative SEO.
(Part 4 of 6) Top Google ranked "Search engine optimization expert" @Rob Bertholf shares his insight on improving your search engine placement and content marketing success. Desired takeaways include understanding how to increase rankings through various SEO tactics.
Grammarly AI-NLP Club #3 - Learning to Read for Automated Fact Checking - Isa...Grammarly
Speaker: Isabelle Augenstein, Assistant Professor, University of Copenhagen
Summary: The spread of misinformation and disinformation is growing, and it’s having a big impact on interpersonal communications, politics and even science.
Traditional methods, e.g., manual fact-checking by reporters, cannot keep up with the growth of information. On the other hand, there has been much progress in natural language processing recently, partly due to the resurgence of neural methods.
How can natural language processing methods fill this gap and help to automatically check facts?
This talk will explore different ways to frame fact checking and detail our ongoing work on learning to encode documents for automated fact checking, as well as describe future challenges.
In April 2012, Google launched Penguin algorithm update - aimed at decreasing the rankings of websites that manipulated the number of backlinks pointing to them. This update, had a huge impact, changing the Internet we used to know for good.
9 Steps to Search Engine Optimization (SEO) SuccessScott Mowery
Scott Mowery, Digital Marketing Manager at Cleveland Clinic, presented search engine marketing tips at the Sales and Marketing Executives (SME) of Cleveland Professional Development Day on Feb. 12, 2013.
July 26 @ 6:00 pm - 8:00 pm
Britney MullerOur July Marquee speaker is Britney Muller, SEO & Content Architect at Moz. She is a Minnesota native who relocated to Colorado after graduating from the University of Minnesota and has been working in digital marketing since 2007. Britney now resides in Denver, CO where she began teaching herself code in 2010 and founded Pryde Marketing in 2012. Pryde optimizes businesses online and offline conversion rates through in-depth geo-local target market and customer acquisition research. She also joined Moz in July 2016 and is responsible for managing all on-site SEO, discovering digital opportunities and assisting with overall product strategy. In her spare time, Britney enjoys snowboarding, golf, cross-country skiing, reading, knitting and spending time with friends and family in her spare time. But if we’re being honest, she truly loves playing around with APIs, scraping data, reverse engineering websites, and getting better at python, javascript and Ruby in her spare time as well.
Motto: If you aren’t living on the edge, you’re taking up too much space.
Session Details:
Whether you solely rely on Google or not, the future of search engines will play a huge part of your marketing plans. As Google and Bing look to continuously improve their customer experience, you too must continue to stay current on updates, research your competitors and test your strategies. Do that and you’ll make it through. Attendees will walk away with specific insights they can take back and immediately apply to their everyday work.
In this session Britney will uncover:
Where Search is today
Where Search is going
How to prepare for the future (complete with executable takeaways).
And much more
Recommended for: Businesses, marketing professionals and agencies with an intermediate to advanced level of SEO and digital marketing knowledge.
Major search engines are placing more and more of an emphasis on localized search results, and often local listings will show over the main company website listing. Recent statistics show that 20% of searches are done with local intent, and on mobile that number jumps to 53%. This webinar will go over local SEO best practices on and off your website.
Ebriks-Tips for Google Ranking Evolution.georgepaulv
Ebriks-SEO Services company here showing the details about the Google Ranking Evolution.Google Ranking used a variety of methods to determine which pages are displayed first in the results.The Google Ranking Position Checker tool that we have developed will automatically query Google's search engines.If you want to more info then please on visit www.ebriks.com
Ebriks-Tips for Google Ranking Evolution.georgepaulv
Ebriks-SEO Services company here showing the details about the Google Ranking Evolution.Google Ranking used a variety of methods to determine which pages are displayed first in the results.The Google Ranking Position Checker tool that we have developed will automatically query Google's search engines.If you want to more info then please on visit www.ebriks.com
The Sales and Marketing Executives of Cleveland hosted a workshop on search engine optimization in March 2012. The workshop was presented by Scott Mowery, Search and Online Marketing Manager for Cleveland Clinic.
Intro to Online Marketing - Placer School of Adults Fall 2014Coryon Redd
Learn how to use online marketing, wordpress, analytics and lots of tricks and tips to get to the top of Google. Use social marketing and blogging to capture Google's attention and show it that your website deserves top ranking.
Search Engine Ranking Factors Demystified: SEO SignalsTodd Malicoat
My presentation from Search Engine Watch Connect in Miami - Demystifying search ranking factors. While modern search technology is changing the landscape of search engine marketing, the core SEO strategies for organic growth have maintained some level of consistency over time despite added complexities determining relevance. Explore some of the more important factors, and how they should influence your website growth strategy.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
2. Tom Critchlow
Head of Search Marketing, Distilled
> tom.critchlow@distilled.co.uk
> twitter.com/TomCritchlow
> www.distilled.co.uk
> www.distilledconsulting.com
Tom is a search geek, ninja poet, poker
playing, maths loving, data geek. He’s
responsible for all search marketing at
Distilled.
25. Major Factors
• Data freshness
• Data quality
• Reviews
http://www.seomoz.org/blog/how-to-rank-well-
in-google-products-search-a-big-list-of-places-
to-get-reviews
33. The Long Tail of Video Search
“Once [a video] gets to about 5,000 views, it will
start surfacing in search and related videos. Of
YouTube’s more than 1 billion playbacks per day,
Walk said, half of them are from content
uploaded more than six months ago.”
38. News Tips
• Get in using a news sitemap
• Publish fast, index fast
• Publish unique facts
39. Use 3 rd Party Sites
Sites like PR Web are included in Google News so if
you publish a press release with them you can
stand a chance of ranking in Google News with
that article:
