Craig Fisher (@fishdogs) show how to post a job opening on Foursquare and other location-based services. This presentation was orignally shown at Fisher's TalentNet Live 2010 Reruiting and HR conference in Dallas, TX by he and Travis Blythe (@blydawg). How to post jobs on Foursquare.

1. Location Based Recruiting
(How to list your openings on LBS)
TalentNet Live 2010, Plano, TX #TNL
Craig Fisher and Travis Blythe

4. Location Based Services (LBS)
• Aka Geo-Social Networking
• Aka Location Based Social Networking (LBSN)
An information and entertainment service, accessible with mobile devices through
the mobile network and utilizing the ability to make use of the geographical
position of the mobile device.
LBS services can be used in a variety of contexts, such as health, work, personal
life, etc. LBS services include services to identify a location of a person or object,
such as discovering the nearest banking cash machine or the whereabouts of a
friend or employee. LBS services include parcel tracking and vehicle tracking
services. LBS can include mobile commerce when taking the form of coupons or
advertising directed at customers based on their current location.
-WikipediA

5. What Can You do With Them?
See where your
friends are
See what
businesses or
places are nearby
Add your own
place or business
to the list
Add tips about
places you visit
Earn imaginary
rewards (badges,
etc)
Get real discounts
Get Directions and
Contact Info.

6. And Advertise Job Openings

7. Example: FourSquare

22. Augmented Reality

23. Many Location Based Services utilize Google Maps for their data and places

24. Suggestions
• Add a Specific Job Opening (you can change
the name of a place that you created when
you want to list a new job or that one gets
filled)
• Add your employer brand (FritoLay Jobs
Openings)
• Locate your listing where candidates hang out
(Starbucks at Legacy)
• Or perhaps a restaurant near a competitor