Titan is the largest watch company in India and 6th largest globally. It was established in 1987 as a joint venture between Tata Group and TIDCO. Titan manufactures over 90 million watches across 40 countries annually. It has a 60% market share in India and sells brands like Fastrack, Sonata, Raga, Nebula, and Steel. Titan focuses on different market segments with its brands and uses celebrities like Aamir Khan, Virat Kohli, and Mahendra Singh Dhoni for endorsements. It engages in various CSR initiatives related to education, empowerment, and skill development.
Innovation is the word which is very common to speak but very hard to find in company's tactics and strategies !
From 1991 till date, TITAN is the no.1 brand in Indian Watch Industry and have retained its monopoly with it continuous innovations in every aspect of their strategic decisions !
You will get to know lot of insights on hw TITAN became the NO.1 brand.
This ppt is segmentation of titan when compared to its competitors, segmentation of titan customer markets, market segmentation adopted by titan, targeting and positioning for titan
Innovation is the word which is very common to speak but very hard to find in company's tactics and strategies !
From 1991 till date, TITAN is the no.1 brand in Indian Watch Industry and have retained its monopoly with it continuous innovations in every aspect of their strategic decisions !
You will get to know lot of insights on hw TITAN became the NO.1 brand.
This ppt is segmentation of titan when compared to its competitors, segmentation of titan customer markets, market segmentation adopted by titan, targeting and positioning for titan
TITAN- The manufacturers of worlds slimmest wrist watch.
Established in the year 1984 and now is the world's fifth largest manufacturers of wrist watches and exports to 32 countries around the world and accounts for 60% share of of total Indian market.titan watches offers a range of brands including Steel, Regalia, Raga, Nebula, Sonata, Fastrack, Zoop, Orion, Purple, Obaku, Automatic, Tycoon, Bandhan, Octane, the HTSE series and now claims to have manufactured world's slimmest watch.
Fundamental and technical analysis of TITAN COMPANY ltd.
Calculating CAGR and Cash flow for the company.
Finding out the trends in various parameters and drawing out the conclusions.
Doing technical analysis for 3M,1Y,5Y,15Y using various charts, identifying different patterns in price trend, checking the price volume trend.
Data for the past 10 years is considered in the project.
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Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
2. • Titan is the largest watch company in India and the 6th largest
in the world.
Titan manufactures over 90 million watches across40countries
and cumulative.
Titan Industries wasestablished in 1987 asajoint venture
between the Tata Group and Tamil Nadu Industrial
Development Corporation (TIDCO).
Thecompany set up its corporate office in Bangalore
(Karnataka) and its watch manufacturing facility inHosur (Tamil
Nadu).
•
•
•
I NT RODUCT I ON
3. Industry overview
The India watch market is projected to grow at a CAGR of
20.32% over the forecast period, 2020-2025. India Watch
Market is Segmented by Product Type (Quartz Watch, Digital
Watch, Smart Watch), by Distribution (Online Retail Stores;
Offline Retail Stores: Specialty Stores,
Supermarkets/Hypermarkets, Others) and by End User
(Women, Men, Unisex)
The trade value of the Indian watch industry amounted to
over 33 billion rupees in fiscal year 2019. Of these, imports
accounted for a significantly larger share with about 27 billion
rupees. According to the source, about 40 percent of the
demand from this industry in the country comes from the
organized sector.
4. T I T AN W AT CH D I V I SI O N-marketing mix-Product(P)
TITAN WATCH DIVISIONWASSTARTEDIN1984ATLAUNCHIT
WAS THE3rdWATCH COMPANY ININDIAAFTERHMTAND
ALLWYN
TITANFORMEDAJOINTVENTUREWITHTIMEX,WHICHLASTED
UNTIL1998,ANDSETUPADISTRIBUTIONNETWORKACROSS
INDIA
ASOF2010,TITANWATCHESACCOUNTFORA60%SHAREOFTHE
TOTALINDIANMARKETANDARESOLDINABOUT40COUNTRIES
9. T H E AAMI R EFFECT
• THECOMPANYWASAPPREHENSIVETHATTHEACTOR
MIGHT DOMINATETHE BRAND.
THECOMPANYTHOUGHTTHEACTORPERSONALITY
WITH SUIT THEBRAND
THEALSOTHOUGHTTHATIT WILL BEA GREAT
MEDIUM TO PROMOTETHEIRBRAND
TITANALSOUSEDAAMIR IN THEPRINTANDDISPLAY
MEDIA
THEYALSOUSEDAAMIR KHANBECAUSETHEY
PROMOTE THEREBRANDWITH THEFILMSOF
AAMIR KHAN
•
•
•
•
22. Advertising media:
• T
elevision
• Print
• Internet
Titan brandambassador:
• Titan Brand:AamirKhan
• Sonata: Mahendra SinghDhoni
• Raga:Gul Panag,Rani Mukherjee
• Titan tagline: Titan lao,Khusiyan Pao
Publicrelation
• Gift concept
• Promotion OnOccasions
Salespromotion
• Sponsorship
• Seasonality
• Promotion through Contests
PROMOTIO NS
23. Strength
•
•
•
•
•
Style
Models
Exclusiveproducts
Other than these there have few more strength like-
Contribution of owned brands and retail. Theprofit is accounted by being in the retail spacewhich
is booming.
Watchesare available with popular functions like dates, multifunctionand chronographic.
Guarantee/warranty
•
•
Weaknesses
•
•
Pricing of high end products
Globalization –Threat from newentrant
Opportunities
• Seasonality
• Gifting concept
• Exchangingoffer
. Threats
• Competitors
SWOT
ANALYSIS
24.
25. Competitors
Company symbol
Gitanjali Gems Ltd.
GITGEM
PC Jeweller Ltd. PCJEWL
Sona Hi Sona Jewellers (Gujarat)
Ltd.
Thangamayil Jewellery Ltd. THAJEW
Tribhovandas Bhimji Zaveri Ltd. TRIBHI
Vaibhav Global Ltd. VAIGEM
26. Purchasingpower of consumers
FAST TRACK 1495/- And Above YOUTH
DAS
H 250-395/- CHILDRENS
FLIP 5495-6500/- UPPER- MIDDLE CLASS
LOWER MIDDLE CLASS
CLASS
TITAN 500-3295/-
& UPPER
SONATA 300-1050/-
LOWER MIDDLE CLASS - UPPER MIDDLE
CLASS
RAGA 1800-4000/- UPPER CLASS
EDGE 4495/- BUSINESS CLASS
NEBULA 8000-70000/- UPPER CLASS
STEEL 1250-6000/- ALL CLASSES
MARKET
POSITIONING
27. PRICING
TITAN PRICES ACCORDING TO THE FEA
TURES AND VALUE
DELIVERED.THEY GET THE MAXIMUM SHARE FROM
SONATA.SINCE THERE IS NO ONE OFFERING PURE GOLD
WA
TCHESANDJEWELLERYWA
TCHESSOITISABLETOSKIM THE
MARKET WITH THEIR DISTINCT PRODUCTS.TITAN COMES
EVERYYEARWITHAPRICEDISCOUNTSALEONWA
TCHES
PRICING OBJECTIVES
1.SURVIVAL
2.MARKETSHARE
3.MARKETSKIMMING
4.PRODUCTQUALITY
31. PARTICULARS MAR 20
(IN CR)
MAR 19
(IN CR)
MAR 18
(IN CR)
MAR 17
(IN CR)
MAR 16
(IN CR)
TOTAL
OPERATING
REVENUES
20,009.64 19,069.97 15,621.30 12,896.52 11,264.5
3
Total revenue 20,156.05 19,248.47 15,707.70 12,961.29 11,328.8
9
Total
expenses
18,051.08 17,251.10 14,045.33 11,831.50 10,458.2
3
PBT
2,104.97 1,927.37 1,570.72 1,033.42 870.66
PAT 1,517.63 1,374.36 1,162.87 761.86 705.85
EPS 17.09 15.48 13.10 8.58 7.95
32. STOCK PRICE
Titan Company Ltd
1,463.00 INR−5.20 (0.35%)
Open=1,450.00
High=1,470.85
Low=1,432.05
Mkt cap=1.30T
P/E ratio=171.89
Div yield= 0.27%
33. Jobs and opportunities
Auditor
Tanishq Pvt Ltd.4.3(308 Reviews)
0 - 1 years
₹ 90,000 - 1,25,000 P.A.
RoleFresher
Industry TypeLegal
Functional AreaAccounts, Finance, Tax, Company
Secretary, Audit
Employment TypeFull Time, Permanent
34. Area Manager
Tanishq Life care
8 - 12 years
Salary-45,000INR
Any Graduate in Any Specialization
PG :Any Postgraduate in Any Specializati
35. Awards and rewards
•Award at the CII 24th Kaizen national awards for assembly
casing team
• "Good Design Award 2014" by design Council of Japan for
Skeletal Edge
• "Best Product design of the year-Watches & Jewellery"
award by Red Dot for Skeletal Edge for 2014
• Bronze medal at the Indian Effies Award for Fastrack
36. CSR Initiatives
• Education - Titan Kanya - educating the Girl Child - Titan
Scholarships - Based on need and merit - Titan School and
Titan foundation for education
• Employing the differently-abled
• Karigar parks/centres
• Women's empowerment
• Skill development - basic training centre and Unnati
programme
• Environment management programmes