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Theory- Meaning
Your Name
Snake
• Denotation
– Any numerous scaly,
legless, sometimes
venomous reptiles.
• Connotation
– Treachery
– Evil
– Betrayal
Flag
• Denotation
– A piece of cloth which can
be attached to a pole.
• Connotation
– Respectful
– Human authority
– Freedom
Gun
• Denotation
– A weapon consisting of a metal
tube, with mechanical
attachments, from which
projectiles are shot by the
force of an explosive.
• Connotation
– Violent
– Death
– Gang
• Well known actor on the front of the poster so that the
audience has an idea of what it is about.
• White boxing gloves and ring ropes (in background)- Gives the
audience an idea of what the film is about without watching
the trailer. Its hard to see but the gloves also have WBC
written on them which stand for World Boxing Council
showing that the film is definitely about boxing, they also look
warn out showing how it leads on from the first one.
• The position of the actors- Michael B. Jordan is knelt down
screaming. This could show how he is angry at something or is
upset about something that has happened, he has also tensed
his body showing that he really means it.
• The title Creed II- The title shows that it follows the first Creed
so therefore follows the Rocky franchise again.
• Release date ‘Coming soon’- this making the audience more
intrigued about the actual date of release but also the film
does not show too much of what happens in the film making
what happens in the movie build up suspense for the
audience.
• Setting- The main character is in a boxing ring which has got a
huge crowd of people around him, the sweat on the actor
shows that he has just had a fight.
• His shorts- The shorts that where used in the first film are
being used again showing that it can continue after the last
fight in the first film.
• MGM- the production company Metro-Goldwyn-Mayer’s logo
was used showing who helped with the production of the
movie.
• #CREEDII- in the bottom right there is a hashtag so that the
audience after they see it can give there review of the film for
the family and friends to read it to see if they will watch it or
not.
• Release date ‘June 28’- Shows when the audience can expect
to see the movie out in cinemas.
• Red car being chased by police- This shows the genre of
crime and also by how many cop cars there are shows how
serious the crime was. The red car also has streaks to show
how fast the car was going.
• Machine gun- shows how there will be violence so also
suggests what age group of people should watch it. The
facial expression on the man who is armed with the gun
shows how angry he is, so also can hint at him being a villain
as they are stereotypically angry.
• ‘All you need is one killer track’- The slogan makes the
audience who looked at the poster more intrigued about a
crime movie with such a different slogan to most films, so
are more likely to watch the movie.
• Four well know actors- Helps you to decide if you would
watch it or not, plus can give you an idea of what genre the
film is.
• The female with the gun- Shows how she is getting ready to
shoot but compared to the other characters does not look
angry but is sort of smiling, this could show that she knew
what she was doing showing her as a villain.
• Tattoo's on Jamie Foxx- stereotypes show him as a gang
member or shows how they have been arrested making him
look like a more devious.
• Sony logo- The company that produced the film can show if
there is high expectations for the movie.
• Mask with knife in eye whole- Foreshadows the main character
‘Jason Voorhees’ death. The blood underneath the mask shows
how it will be a bloody death and so shows the horror/slasher
genre.
• The title ‘Friday the 13th The Final Chapter- shows how it carries
on from the same film franchise but also that it will be the last
one in the series when it was released. (they did carry it on after
a year, resurrecting the main character after his death)
• The cut on the mask- Relates back to part 3, the film before,
when he gets an axe hit his mask and shows dry blood from the
movie before, when he got hit.
• The black background- Shows that there will be death as the
colour black is the stereotypical colour which represents death
or evil.
• Paramount- At the bottom of the screen Paramount's logo is
there showing which company helped with the budget off the
film. The audience could also like the film more from a certain
companies production.
• R rated- There is also the rated R logo in the opposite corner to
the paramount logo showing how there will be blood and
violence included in the product.
• Black shadow on mask- Shows how the mask connotes evil and
then with the knife threw the mask shows that the villain dies
which gives the audience an idea of what could happen in the
movie.
• Blood- the blood the mask is on shows how the film had a good
budget as it looks like the knife in the eye caused the blood to
come out, plus by how realistic the blood looks but also the cut
wear the axe was looks like it happened a while a go plus the
fake blood looks quite realistic as well.
Soundtrack
• Clip 1
– Mysterious, something
terrifying is going to happen.
The female could be trying to
kill the guy or the guy might
have a weapon under the
table.
• Clip 2
– Romantic, bells could relate
to wedding bells. The female
could be asking the guy to go
out with her.
Shining
• People kissing
• Guy doing duck voice
• Soundtrack is happy
• Foster dad cuddling kid
Scary Mary
• The soundtrack and creepy voice in the
background
• Mysterious things happening like things
moving on there own
• The two kids look scared
Stereotypes
Men
• Strong and muscular
• Go out for work
• Usually wear blue
clothing
• More aggressive than
female
Women
• Weak and vulnerable
• Work in kitchens
(stay home)
• Wear pink clothing
• Have to clean up
Stereotypes
Upper Class
• Rick
• Snobby
• Big houses
• Little dogs
• Nice cars
• Devious
Working Class
• Poor
• Rude
• Cheap
• Smokers
• Tough
• Drugs
Stereotypes
Old People
• Grumpy
• Poor health
• Boring
• Racist/homophobic
• Rude
Young People
• Anti-Social
• Sexually active
• Alcohol/drug use
• Lazy
• Criminal
Iconography- Western
• Bone Tomahawk
• The Hateful Eight
• The Good, the Bad and the Ugly
• Django Unchained
• True Grit
Iconography- Sci-Fi
• Guardians of the Galaxy
• Blade Runner 2049
• Gravity
• Inception
• The Martian
Iconography- Fantasy
• Venom
• Avengers: Infinity War
• Wonder Women
• The Shape of Water
• The Chronicles of Narnia: The Lion, the Witch
and the Wardrobe
Narrative
• Narrative Definition
• The storyline of a product
• Linear Narrative Definition
• Storyline that is in order; beginning, middle and end
• Linear Narrative Film Example
• Batman: The Dark Knight
• Non-Linear Narrative Definition
• A storyline not in order; Flashbacks/ flash-forwards
• Non-Linear Narrative Film Example
• Pulp Fiction and Dunkirk
Clip Analysis
• Darth Vader's black cloak shows how he is evil
as black is the stereotypical colour of evil. The
cloak also shows he is the leader as he is the
odd one out in what he is wearing compared
to the Storm Troopers . The red lightsabre
stereotypically represents hell. Hero's shown
as weaker to the villain but still able to escape
showing the stereotype of villains being
stronger.

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Theory meaning pro-forma

  • 2. Snake • Denotation – Any numerous scaly, legless, sometimes venomous reptiles. • Connotation – Treachery – Evil – Betrayal
  • 3. Flag • Denotation – A piece of cloth which can be attached to a pole. • Connotation – Respectful – Human authority – Freedom
  • 4. Gun • Denotation – A weapon consisting of a metal tube, with mechanical attachments, from which projectiles are shot by the force of an explosive. • Connotation – Violent – Death – Gang
  • 5. • Well known actor on the front of the poster so that the audience has an idea of what it is about. • White boxing gloves and ring ropes (in background)- Gives the audience an idea of what the film is about without watching the trailer. Its hard to see but the gloves also have WBC written on them which stand for World Boxing Council showing that the film is definitely about boxing, they also look warn out showing how it leads on from the first one. • The position of the actors- Michael B. Jordan is knelt down screaming. This could show how he is angry at something or is upset about something that has happened, he has also tensed his body showing that he really means it. • The title Creed II- The title shows that it follows the first Creed so therefore follows the Rocky franchise again. • Release date ‘Coming soon’- this making the audience more intrigued about the actual date of release but also the film does not show too much of what happens in the film making what happens in the movie build up suspense for the audience. • Setting- The main character is in a boxing ring which has got a huge crowd of people around him, the sweat on the actor shows that he has just had a fight. • His shorts- The shorts that where used in the first film are being used again showing that it can continue after the last fight in the first film. • MGM- the production company Metro-Goldwyn-Mayer’s logo was used showing who helped with the production of the movie. • #CREEDII- in the bottom right there is a hashtag so that the audience after they see it can give there review of the film for the family and friends to read it to see if they will watch it or not.
  • 6. • Release date ‘June 28’- Shows when the audience can expect to see the movie out in cinemas. • Red car being chased by police- This shows the genre of crime and also by how many cop cars there are shows how serious the crime was. The red car also has streaks to show how fast the car was going. • Machine gun- shows how there will be violence so also suggests what age group of people should watch it. The facial expression on the man who is armed with the gun shows how angry he is, so also can hint at him being a villain as they are stereotypically angry. • ‘All you need is one killer track’- The slogan makes the audience who looked at the poster more intrigued about a crime movie with such a different slogan to most films, so are more likely to watch the movie. • Four well know actors- Helps you to decide if you would watch it or not, plus can give you an idea of what genre the film is. • The female with the gun- Shows how she is getting ready to shoot but compared to the other characters does not look angry but is sort of smiling, this could show that she knew what she was doing showing her as a villain. • Tattoo's on Jamie Foxx- stereotypes show him as a gang member or shows how they have been arrested making him look like a more devious. • Sony logo- The company that produced the film can show if there is high expectations for the movie.
  • 7. • Mask with knife in eye whole- Foreshadows the main character ‘Jason Voorhees’ death. The blood underneath the mask shows how it will be a bloody death and so shows the horror/slasher genre. • The title ‘Friday the 13th The Final Chapter- shows how it carries on from the same film franchise but also that it will be the last one in the series when it was released. (they did carry it on after a year, resurrecting the main character after his death) • The cut on the mask- Relates back to part 3, the film before, when he gets an axe hit his mask and shows dry blood from the movie before, when he got hit. • The black background- Shows that there will be death as the colour black is the stereotypical colour which represents death or evil. • Paramount- At the bottom of the screen Paramount's logo is there showing which company helped with the budget off the film. The audience could also like the film more from a certain companies production. • R rated- There is also the rated R logo in the opposite corner to the paramount logo showing how there will be blood and violence included in the product. • Black shadow on mask- Shows how the mask connotes evil and then with the knife threw the mask shows that the villain dies which gives the audience an idea of what could happen in the movie. • Blood- the blood the mask is on shows how the film had a good budget as it looks like the knife in the eye caused the blood to come out, plus by how realistic the blood looks but also the cut wear the axe was looks like it happened a while a go plus the fake blood looks quite realistic as well.
  • 8. Soundtrack • Clip 1 – Mysterious, something terrifying is going to happen. The female could be trying to kill the guy or the guy might have a weapon under the table. • Clip 2 – Romantic, bells could relate to wedding bells. The female could be asking the guy to go out with her.
  • 9. Shining • People kissing • Guy doing duck voice • Soundtrack is happy • Foster dad cuddling kid
  • 10. Scary Mary • The soundtrack and creepy voice in the background • Mysterious things happening like things moving on there own • The two kids look scared
  • 11. Stereotypes Men • Strong and muscular • Go out for work • Usually wear blue clothing • More aggressive than female Women • Weak and vulnerable • Work in kitchens (stay home) • Wear pink clothing • Have to clean up
  • 12. Stereotypes Upper Class • Rick • Snobby • Big houses • Little dogs • Nice cars • Devious Working Class • Poor • Rude • Cheap • Smokers • Tough • Drugs
  • 13. Stereotypes Old People • Grumpy • Poor health • Boring • Racist/homophobic • Rude Young People • Anti-Social • Sexually active • Alcohol/drug use • Lazy • Criminal
  • 14. Iconography- Western • Bone Tomahawk • The Hateful Eight • The Good, the Bad and the Ugly • Django Unchained • True Grit
  • 15. Iconography- Sci-Fi • Guardians of the Galaxy • Blade Runner 2049 • Gravity • Inception • The Martian
  • 16. Iconography- Fantasy • Venom • Avengers: Infinity War • Wonder Women • The Shape of Water • The Chronicles of Narnia: The Lion, the Witch and the Wardrobe
  • 17. Narrative • Narrative Definition • The storyline of a product • Linear Narrative Definition • Storyline that is in order; beginning, middle and end • Linear Narrative Film Example • Batman: The Dark Knight • Non-Linear Narrative Definition • A storyline not in order; Flashbacks/ flash-forwards • Non-Linear Narrative Film Example • Pulp Fiction and Dunkirk
  • 18. Clip Analysis • Darth Vader's black cloak shows how he is evil as black is the stereotypical colour of evil. The cloak also shows he is the leader as he is the odd one out in what he is wearing compared to the Storm Troopers . The red lightsabre stereotypically represents hell. Hero's shown as weaker to the villain but still able to escape showing the stereotype of villains being stronger.

Editor's Notes

  1. Include a poster of a film/video game and analyse the meaning created from the use of colours, props, costume, location, lighting, framing, actor/model
  2. Include a poster of a film/video game and analyse the meaning created from the use of colours, props, costume, location, lighting, framing, actor/model
  3. Include a poster of a film/video game and analyse the meaning created from the use of colours, props, costume, location, lighting, framing, actor/model
  4. Discuss what genre the music gives the image. Reference the sort of music and how it makes you feel about the image? What does it suggest about the characters or what is about to happen?
  5. What techniques have been used to make the trailer appear as if it is a romantic comedy. Discuss sound and editing.
  6. What techniques have been used to make the trailer appear as if it is a horror film. Discuss sound and editing.
  7. List the positive and negative stereotypes linked with these social groups
  8. List the positive and negative stereotypes linked with these social groups
  9. List the positive and negative stereotypes linked with these social groups
  10. List iconography you would associate with the genre. Add images where/if relevant
  11. List iconography you would associate with the genre. Add images where/if relevant
  12. List iconography you would associate with the genre. Add images where/if relevant
  13. Discuss the clip and reference how meaning has been created through the use of Costume/Dialogue/Props/Lighting/Camerawork/Editing/Music/Colour Reference clear examples from the clip https://www.youtube.com/watch?v=hOBQy6Aa5mg