Programmatic advertising enables brands to reach the right person with the right message at the right moment of opportunity.

1. THE POWER OF PROGRAMMATIC!

2. Contents
1. WHAT IS PROGRAMMATIC
2. HOW DOES PROGRAMMATIC WORK
3. PROGRAMMATIC BENEFITS
4.PROGRAMMATIC EXAMPLES
5. OUR SERVICES

3. WHY PROGRAMMATIC?
Consumers shopping habits are digital
and multiscreen
The digital purchase cycle is complex
Anywhere/Anytime shopping
Digital creates multiple oppertunities to
influence and engage
Target, personalise and create influence
Cost effective real time campaign
management

4. HOW DOES
PROGRAMMATIC WORK?
Translates big data into real-time
actionable audience insights
Connecting your customers digital touch
points
Enables brands to target specific points
in a customers purchase cycle
Optimise and personalise your
messaging

5. WHAT ARE THE
BENEFITS?
Specific and targetable audience
groups.
Anywhere/Anytime targeted messaging
Targeted platform neutral messaging at
scale
Increased efficency and cutting waste
Cost effective and customer centered

6. Examples
Sport Nutrition Brand
Challenge
- Increase engagement and traffic
Result
- 4x high website traffic and 2x higher
mobile video views
Sport Apparel Brand
Challenge
- Increase site traffic and video views
Result
- 12% higher website traffic and 60%
mobile vidoe ompletion rate

7. OUR SERVICES!
E-COMMERCE + M-COMMERCE
OPTIMISATION
PROGRAMMATIC MARKETING
SOLUTIONS
AUDIENCE TARGETING SOLUTIONS
DIGITAL CAMPAIGN MANAGMENT
MOBILE, VIDEO AND SOCIAL
MARKETING SOLUTIONS
www.kilodigital.com info@kilodigital.com