This executive summary explains why we released an updated version of the Platform Design Toolkit - The definitive set of design thinking and system modeling tools to design digital and non digital Platforms to access powerful Ecosystems and reach objectives way beyond the boundaries of your firm.
For More information on the Toolkit visit: www.platformdesigntoolkit.com
For more complete presentation and context post see: http://meedabyte.com/2015/11/06/platform-design-toolkit-2-0-open-for-comments/
Why is the Digital Shelf Important? Using eCommerce Product Catalog Push Synd...Lee Bogner
Winning the Digital Shelf using eCommerce Product Catalog Push Syndication for CPG / State of the Industry | 2018 update to original 2015 publication
As brand suppliers embrace eCommerce, controlling of digital shelf merchandising through product display page content at the eRetail channel partner becomes not only foundational table-stakes but also a competitive imperative. Suppliers will improve digital shelf product content; eRetailers will embrace the best Suppliers able to consistently deliver product content and both Digital Supply and Digital Demand will evolve to automated push syndication as well as real-time product content update from supplier to eRetailer.
ebook | White Paper
Keywords: catalog, digital asset management, digital product content, ecommerce, ecommerce marketin content, ecommerce sales, econtent, eretail, global ecommerce, lee bogner, leebogner, pim, product content, retailer content management, supplier content management, syndication, data feeds, feed management, automated syndication, realtime syndication, digital PIM
originally published 2015-16
Learn how to deconstruct what it means to be "Open," as well as how to engage developers, leverage users, and shape your data to make your platform ready for commercial use.
Presented April 14th, 2009, at BayCHI: http://www.baychi.org/calendar/20090414/
Jerry Chen, partner at Greylock and former VP of Cloud and Application Services at VMware, shares his Unit of Value framework for startups building a go-to-market strategy. He developed this strategy while managing product and marketing teams at VMware that shipped many “1.0” releases, including VMware VDI, Cloud Foundry, and vFabric, and continues to use the framework to evaluate companies as an investor.
Platform Revolution - Ch 01 Intro: How Platforms are Changing CommerceMarshall Van Alstyne
Content: (1) Evidence platforms beat products in value, recognition, speed (2) Platform definition (3) Firm implications
These slides provide complimentary course materials for the Ch 1 of Platform Revolution - How Network Markets are Transforming the Economy and How to Make Them Work for You. Final slides provide reading supplements and links to other chapters for industry and academia.
Product-Led Growth is the go-to-market strategy that relies on using the product as the main vehicle to acquire, activate, and retain customers. In this (summarized and simplified) deck, I will explore:
- Why the fastest growing startups use a product-led GTM strategy
- The role of Sales and Marketing under this GTM
- Main marketing and product KPI's
- B2B martech stack
- Pricing SaaS
- Bottom up targeting
Slides David Shoenberger recently used in his discussion w/ mentees of The Product Mentor.
The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…Better Decisions. Better Products. Better Product People.
Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community.
29 Revenue Model Options for Industrial enterprises (curated by @arnevbalen -...Board of Innovation
How to find new ways to make money as an industrial company? Explore 29 trigger cards with different business model options and pricing tactics (Industrial enterprise version). - by Board of Innovation
Why is the Digital Shelf Important? Using eCommerce Product Catalog Push Synd...Lee Bogner
Winning the Digital Shelf using eCommerce Product Catalog Push Syndication for CPG / State of the Industry | 2018 update to original 2015 publication
As brand suppliers embrace eCommerce, controlling of digital shelf merchandising through product display page content at the eRetail channel partner becomes not only foundational table-stakes but also a competitive imperative. Suppliers will improve digital shelf product content; eRetailers will embrace the best Suppliers able to consistently deliver product content and both Digital Supply and Digital Demand will evolve to automated push syndication as well as real-time product content update from supplier to eRetailer.
ebook | White Paper
Keywords: catalog, digital asset management, digital product content, ecommerce, ecommerce marketin content, ecommerce sales, econtent, eretail, global ecommerce, lee bogner, leebogner, pim, product content, retailer content management, supplier content management, syndication, data feeds, feed management, automated syndication, realtime syndication, digital PIM
originally published 2015-16
Learn how to deconstruct what it means to be "Open," as well as how to engage developers, leverage users, and shape your data to make your platform ready for commercial use.
Presented April 14th, 2009, at BayCHI: http://www.baychi.org/calendar/20090414/
Jerry Chen, partner at Greylock and former VP of Cloud and Application Services at VMware, shares his Unit of Value framework for startups building a go-to-market strategy. He developed this strategy while managing product and marketing teams at VMware that shipped many “1.0” releases, including VMware VDI, Cloud Foundry, and vFabric, and continues to use the framework to evaluate companies as an investor.
Platform Revolution - Ch 01 Intro: How Platforms are Changing CommerceMarshall Van Alstyne
Content: (1) Evidence platforms beat products in value, recognition, speed (2) Platform definition (3) Firm implications
These slides provide complimentary course materials for the Ch 1 of Platform Revolution - How Network Markets are Transforming the Economy and How to Make Them Work for You. Final slides provide reading supplements and links to other chapters for industry and academia.
Product-Led Growth is the go-to-market strategy that relies on using the product as the main vehicle to acquire, activate, and retain customers. In this (summarized and simplified) deck, I will explore:
- Why the fastest growing startups use a product-led GTM strategy
- The role of Sales and Marketing under this GTM
- Main marketing and product KPI's
- B2B martech stack
- Pricing SaaS
- Bottom up targeting
Slides David Shoenberger recently used in his discussion w/ mentees of The Product Mentor.
The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…Better Decisions. Better Products. Better Product People.
Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community.
29 Revenue Model Options for Industrial enterprises (curated by @arnevbalen -...Board of Innovation
How to find new ways to make money as an industrial company? Explore 29 trigger cards with different business model options and pricing tactics (Industrial enterprise version). - by Board of Innovation
Looking to scale something up? Depending on how you're going after your market/ acquiring users, you may need to build a sales organization that's optimized for a top-down or bottom-up sales process (or perhaps both).
Watch the video overview at http://a16z.com/2015/03/06/go-to-market-bootcamp/ and then check out this slide deck, which shares some concrete tips and tools for accelerating time to market -- from the go-to-market experts at a16z, led by 'sales savant' Mark Cranney.
Because selling to enterprises is a lot like getting a bill passed through Congress: it can get stuck. And getting stuck -- or going down the wrong path -- can mean death to startups in a competitive market. Here's how to avoid that.
Customizable pitch deck templates which include two different versions, both built by leading seed investors at NextView Ventures. Entrepreneurs can use them to save time while building a pitch deck to raise seed capital.
Investor pitch deck template for business plan start up investmentFraser Hay
Investor pitch deck template for business plan start up investment is an overview of what to include when pitching for investment for your new business start-up. More help available at http://www.growyourbusiness.club
investor pitch deck template
investor pitch deck
pitch deck template
pitch deck
funding pitch deck
investment pitch deck
startup pitch deck
crowdfunding pitch deck
Investor Pitch Deck For A Start Up PowerPoint Presentation Slides SlideTeam
Creating a pitch deck that attracts investment for new business is not a child’s play. To help you with this daunting task, we have provided content-ready investor pitch deck for a start up PowerPoint presentation slides. It will provide a brief overview of your business start up to the investors and persuade them to invest. These investment management PPT templates include slides on company overview, product service, business model, revenue model, growth strategy, marketing strategy, SWOT analysis, financial projection, and exit strategy of the investors. You can make use of this presentation to know about related topics as well, including angel funder, seed investor, private investor, investment capital, venture capital, and elevator pitch. Download pitch deck for a start up PowerPoint visuals right now. It will prove to be an essential fundraising tool for your new company. Display hard facts with our Investor Pitch Deck For A Start Up PowerPoint Presentation Slides. Put actual deeds in correct focus.
27 Revenue Model Options B2C (curated by @arnevbalen - Board of Innovation)Board of Innovation
How to find new ways to make money in B2C? Explore 27 trigger cards with different business model options and pricing tactics. (by Board of Innovation)
A pitch deck template with sample copy to help technology startups sell their business concept to angel investors and VCs. Inspired by pitch deck words of wisdom from Dave McClure (500 Startups), AirBnb, Guy Kawasaki and Venture Hacks (the folks behind AngelList).
YOU MIGHT ALSO LIKE THESE PITCH DECK EXAMPLES & TEMPLATES:
> Airbnb pitch deck @ https://pitchdeckcoach.com/airbnb-pitch-deck
> Sequoia Capital pitch deck template @ https://pitchdeckcoach.com/sequoia-capital-pitch-deck
> FREE pitch deck template download @ https://pitchdeckcoach.com/free-pitch-deck-template
> Pitch deck guide with hints, tips, and a worked example @ https://pitchdeckcoach.com/pitch-deck-template
NEED HELP WITH YOUR PITCH DECK?
See how I can help then book a free call @ https://pitchdeckcoach.com/
MORE PITCH DECK RESOURCES @ https://pitchdeckcoach.com/pitch-deck-template#resources
Onopia - Les outils de co-création pour un business model innovant Onopia
Onopia - Les outils pour un business model innovant et valider ses opportunités de marché.
Pour en savoir plus sur nos accompagnements visitez le site http://www.onopia.com
The Platform Manifesto - 16 principles for digital transformationSangeet Paul Choudary
The Platform Manifesto is a collection of principles that succinctly defines how different aspects of business transform in a world of digital platforms.
7 steps for creating the ultimate product-led growth strategy
A practical guide for B2B product leaders
Mickey Alon, Former CEO and co-founder of Insightera, CPO and co-founder of Aptrinsic (Gainsight PX).
The Best Startup Investor Pitch Deck & How to Present to Angels & Venture Cap...J. Skyler Fernandes
Take the online video course on Udemy:
https://www.udemy.com/course/the-best-startup-investor-pitch-deck/?referralCode=A5ED0FBD65120A93A16E
3.5+hrs of video content, walking step by step each part of the pitch, with personal VC stories, examples, and advice.
The "Best" Startup Investor Pitch Deck is an aggregation of some of the best pitch decks and wisdom from some of the top angels, VCs, and entrepreneurs including my own person insight/experience. The slide deck includes a template for entrepreneurs to use to present to investors, with details on what should be addressed on each slide. There are also additional slides on how best to pitch to investors effectively, how to design and format slides, and what to do before the pitch.
A complete digital marketing strategy presentation for Disney+.Knowcrunch
Knowcrunch graduates of the Masterclass in Digital & Social Media in Thessaloniki (Sep '23), worked for three months and presented a complete digital & social media marketing strategy for Disney+.
Not just another buzzword…product-led growth is an important go-to-market strategy that underpins some of today’s most successful businesses. Think Dropbox, Slack, Intercom, Expensify and Datadog.
At OpenView, we define product-led growth (PLG) as a strategy that puts the product front and center when it comes to how a company acquires, expands and retains customers. Relying on a product-led strategy yields rapid, extremely efficient growth.
Although similar to a freemium approach, a product-led growth strategy doesn’t actually require that you offer your product for free. It does however necessitate an amazing product and customer experience. In fact, PLG companies make it frictionless for users to start using their products. They deliver value extremely quickly and target users rather than buyers.
There is a specific marketing strategy for each and every kind of product or service. "Inside the Tornado" gives stimulating introduction to guerilla marketing tactics in Silicon Valley and detailed analysis of various marketing strategies. Read book summary compiled by Prof. Sameer Mathur for more insights.
The Best Pitch Deck Format To Attract InvestorsBryce North
**Validated by real investors!**
Based on the Guy Kawaski format, this pitch deck layout has been proven over and over again and has helped many companies raise their investment round.
If you are looking to raise your seed round, impress investors, and build a high-quality investment deck, then make sure you follow this format. This is the best pitch deck template available today.
Find more great resources here --> www.dontbealittlepitch.com
Key challenges that startups face and how 6 modules of training and mentoring can help them be successful and accelerate their growth.
Presented by Aldo de Jong, founder of Claro Partners and Startupbootcamp IoT & Data, at Smart City Expo 2015 in Barcelona and at the BBVA Startup League 2015
Looking to scale something up? Depending on how you're going after your market/ acquiring users, you may need to build a sales organization that's optimized for a top-down or bottom-up sales process (or perhaps both).
Watch the video overview at http://a16z.com/2015/03/06/go-to-market-bootcamp/ and then check out this slide deck, which shares some concrete tips and tools for accelerating time to market -- from the go-to-market experts at a16z, led by 'sales savant' Mark Cranney.
Because selling to enterprises is a lot like getting a bill passed through Congress: it can get stuck. And getting stuck -- or going down the wrong path -- can mean death to startups in a competitive market. Here's how to avoid that.
Customizable pitch deck templates which include two different versions, both built by leading seed investors at NextView Ventures. Entrepreneurs can use them to save time while building a pitch deck to raise seed capital.
Investor pitch deck template for business plan start up investmentFraser Hay
Investor pitch deck template for business plan start up investment is an overview of what to include when pitching for investment for your new business start-up. More help available at http://www.growyourbusiness.club
investor pitch deck template
investor pitch deck
pitch deck template
pitch deck
funding pitch deck
investment pitch deck
startup pitch deck
crowdfunding pitch deck
Investor Pitch Deck For A Start Up PowerPoint Presentation Slides SlideTeam
Creating a pitch deck that attracts investment for new business is not a child’s play. To help you with this daunting task, we have provided content-ready investor pitch deck for a start up PowerPoint presentation slides. It will provide a brief overview of your business start up to the investors and persuade them to invest. These investment management PPT templates include slides on company overview, product service, business model, revenue model, growth strategy, marketing strategy, SWOT analysis, financial projection, and exit strategy of the investors. You can make use of this presentation to know about related topics as well, including angel funder, seed investor, private investor, investment capital, venture capital, and elevator pitch. Download pitch deck for a start up PowerPoint visuals right now. It will prove to be an essential fundraising tool for your new company. Display hard facts with our Investor Pitch Deck For A Start Up PowerPoint Presentation Slides. Put actual deeds in correct focus.
27 Revenue Model Options B2C (curated by @arnevbalen - Board of Innovation)Board of Innovation
How to find new ways to make money in B2C? Explore 27 trigger cards with different business model options and pricing tactics. (by Board of Innovation)
A pitch deck template with sample copy to help technology startups sell their business concept to angel investors and VCs. Inspired by pitch deck words of wisdom from Dave McClure (500 Startups), AirBnb, Guy Kawasaki and Venture Hacks (the folks behind AngelList).
YOU MIGHT ALSO LIKE THESE PITCH DECK EXAMPLES & TEMPLATES:
> Airbnb pitch deck @ https://pitchdeckcoach.com/airbnb-pitch-deck
> Sequoia Capital pitch deck template @ https://pitchdeckcoach.com/sequoia-capital-pitch-deck
> FREE pitch deck template download @ https://pitchdeckcoach.com/free-pitch-deck-template
> Pitch deck guide with hints, tips, and a worked example @ https://pitchdeckcoach.com/pitch-deck-template
NEED HELP WITH YOUR PITCH DECK?
See how I can help then book a free call @ https://pitchdeckcoach.com/
MORE PITCH DECK RESOURCES @ https://pitchdeckcoach.com/pitch-deck-template#resources
Onopia - Les outils de co-création pour un business model innovant Onopia
Onopia - Les outils pour un business model innovant et valider ses opportunités de marché.
Pour en savoir plus sur nos accompagnements visitez le site http://www.onopia.com
The Platform Manifesto - 16 principles for digital transformationSangeet Paul Choudary
The Platform Manifesto is a collection of principles that succinctly defines how different aspects of business transform in a world of digital platforms.
7 steps for creating the ultimate product-led growth strategy
A practical guide for B2B product leaders
Mickey Alon, Former CEO and co-founder of Insightera, CPO and co-founder of Aptrinsic (Gainsight PX).
The Best Startup Investor Pitch Deck & How to Present to Angels & Venture Cap...J. Skyler Fernandes
Take the online video course on Udemy:
https://www.udemy.com/course/the-best-startup-investor-pitch-deck/?referralCode=A5ED0FBD65120A93A16E
3.5+hrs of video content, walking step by step each part of the pitch, with personal VC stories, examples, and advice.
The "Best" Startup Investor Pitch Deck is an aggregation of some of the best pitch decks and wisdom from some of the top angels, VCs, and entrepreneurs including my own person insight/experience. The slide deck includes a template for entrepreneurs to use to present to investors, with details on what should be addressed on each slide. There are also additional slides on how best to pitch to investors effectively, how to design and format slides, and what to do before the pitch.
A complete digital marketing strategy presentation for Disney+.Knowcrunch
Knowcrunch graduates of the Masterclass in Digital & Social Media in Thessaloniki (Sep '23), worked for three months and presented a complete digital & social media marketing strategy for Disney+.
Not just another buzzword…product-led growth is an important go-to-market strategy that underpins some of today’s most successful businesses. Think Dropbox, Slack, Intercom, Expensify and Datadog.
At OpenView, we define product-led growth (PLG) as a strategy that puts the product front and center when it comes to how a company acquires, expands and retains customers. Relying on a product-led strategy yields rapid, extremely efficient growth.
Although similar to a freemium approach, a product-led growth strategy doesn’t actually require that you offer your product for free. It does however necessitate an amazing product and customer experience. In fact, PLG companies make it frictionless for users to start using their products. They deliver value extremely quickly and target users rather than buyers.
There is a specific marketing strategy for each and every kind of product or service. "Inside the Tornado" gives stimulating introduction to guerilla marketing tactics in Silicon Valley and detailed analysis of various marketing strategies. Read book summary compiled by Prof. Sameer Mathur for more insights.
The Best Pitch Deck Format To Attract InvestorsBryce North
**Validated by real investors!**
Based on the Guy Kawaski format, this pitch deck layout has been proven over and over again and has helped many companies raise their investment round.
If you are looking to raise your seed round, impress investors, and build a high-quality investment deck, then make sure you follow this format. This is the best pitch deck template available today.
Find more great resources here --> www.dontbealittlepitch.com
Key challenges that startups face and how 6 modules of training and mentoring can help them be successful and accelerate their growth.
Presented by Aldo de Jong, founder of Claro Partners and Startupbootcamp IoT & Data, at Smart City Expo 2015 in Barcelona and at the BBVA Startup League 2015
Hubspot Case Presentation - First PlaceConnor Dismer
Each year, Tulane's Freeman School of Business has each senior enter a case competition as part of the capstone course. Our group,Team Orion, won first place in the fall of 2011 with our analysis of Hubspot.
Group members: Evan Nicoll, Jessica Lange, Connor Dismer (me), and Lloyd Walker
Innovation, Corporate Innovation, Hacking for Defense, Lean Startup, Customer Development, Pete Newell, BMNT, Business Model, Business Model Canvas, Value Proposition, Entreprenuer,
by Benedict Evans. Please see this link for full description, slides, AND version with talk track: http://a16z.com/2016/12/09/mobile-is-eating-the-world-outlook-2017/
Design Strategies to galvanize EcosystemsSimone Cicero
Crafting a power "Shaping Strategy" and galvanize an entire ecosystem to join a platform for collaborative value creation is the new strategy to transform markets in the XXIst century.
Networked business models are transforming markets, communities and production through network effects.
Presentation given in Aalborg University for the BizMedia2016 Event
Be On Time with Digital Transformation: build platforms, access ecosystems, t...Simone Cicero
This presentation explains in a few slides how the convergence of new technologies and new habits and expectations is changing what the user expects from the firm and therefore the firm itself: this is digital transformation.
Firms are therefore evolving into post-industrial platforms, and to enable this transformation you need to move forward as an organization along three layers: technology platforms supporting your strategy, organizational design principles and building new innovation capabilities.
Plus: this presentation will link you to a new tool that we're about to release (as OCT 2015) - The Platform Design Toolkit 2.0 - see www.platformdesigntoolkit.com
Smart Business Design In The Age of The Internet of ThingsHarbor Research
Are The Blind Leading The Vision-Impaired?
As networks have invaded the “physical” world, designers and engineers are seeing the growing values that come from communications within and between sensors and machines. Electronic, mechanical and other related subsystems that used to have unique interfaces and components are now becoming standardized. Efficient support of products and equipment is only the first benefit of this trend.
The convergence of collaborative systems and machine communications will enable entirely new modes of services delivery and customer interactions. This implies a total paradigm shift. The depth of this shift has begun to suggest itself, but it is by no means accomplished.
The implications are enormous. No product development organization will be able to ignore these forces, nor will their suppliers. Product and service design will increasingly be influenced by the use of common components and subsystems. Vertically defined, stand-alone product and application markets will become part of a larger “horizontal” set of standards for hardware, software and communications.
As it becomes easier and easier to design and develop smart systems, competitive differentiation will shift away from unique, vertically focused product features. The new focus will be on how the product is actually used -- how it fosters interactions between and among users in a networked context. All of these trends lead us to the simple question...
Presentation on online communities given at LIFT summit in Atlanta. Talks about B2B online communities, personal branding, and how vendors can get involved.
Becoming platforms: Harnessing the power of communities, beyond crowd-sourcin...Simone Cicero
Becoming platforms: Harnessing the power of communities, beyond crowd-sourcing and openness.
This lecture was given on request to the Chamber of Commerce of Forlì-Cesena.
The original topic was "crowdsourcing" but it's now pretty obvious that there's no such thing as crowdsourcing anymore.
Indeed crowdsourcing is still an old-fashioned way of looking at peers and producers (exploitation): the switch that all businesses and organizations must undertake now is that towards 100% collaborative organization, which relates with peers and users in a co-creative way, becoming an "enabler". For those interested you should look into this post http://bit.ly/PostCapitalismAndPlatforms
Digital Evolutions: Startups, Platforms and EcosystemsSimone Cicero
This presentation was first released as Lecture in two Startup Accelerators lately. The presentation recaps on several digital trends and correlates them with Platform Design, previously covered in the record breaking "Future Proof Design" presentation available here: http://www.slideshare.net/Meedabyte/future-proof-design-and-the-platform-design-canvas.
In search for new ideas to frame Platform Design as a discipline in a more global discourse regarding the digital market, I went in search of complementary theories: most of this research have been consolidated in this lecture
In parallel, the Platform Design canvas is transforming into a more comprehensive Toolkit. See context here: http://wp.me/plmpp-uG
Infosys - Aerospace Web 2.0 Social Computing | Digital Consumer EcommerceInfosys
Social computing platforms help aerospace social computing to popularize as business networks that cut across organizational, geographic, and functional titles.
Thrive with accenture product and platform engineering servicesAccenture Technology
Accenture’s Product and Platform Engineering Services team helps clients navigate through the new wave of platforms. With more than three decades of experience, our deep engineering-skilled workforce of over 8,000 professionals has grown out of the development of our own commercially-available software and platforms. With expertise across more than 40 industries and all business functions, we deliver transformational outcomes for a demanding, new digital world.
DiCoDE: Digital Content Distribution Ecosystem model v2010Fabian Tilmant
DiCoDE presents 1 model with 5 key concepts, at the crossroad of Digital Content, Advertising and Social Networks throughout Media, Telecom and User Experience universes. It aims to understand, analyse and decode actors, actions and stakes within the Digital Content Distribution Ecosystem. DiCoDE explains how users access, get engaged, consume and interact with any type of digital content. It also defines strategies and tactics accordingly.
Designing learning ecosystem of the future Kinetic Seeds
Interested in running a workshop on platform design? Want to dig deeper into underlying ecosystem development assumptions? In this 2018 workshop at ASU GSV, Kinetic Seeds, in partnership with Strada Education Network, facilitated a group of experts and creative thinkers present at the conference in an assessment of a platform-strategy as a future ecosystem for higher education. During the workshop, we considered the building blocks of a future learning ecosystem and brainstormed new platform model ideas.
The Meaning of the Platform OrganizationSimone Cicero
Building organizations for the present-future means understanding that we need to trust humans, help them develop new capabilities and improve their performances, all through interactions, relationships and collaboration.
Connected Intelligence is relational and social, here's the real meaning of the Platform Organization.
This slide deck goes with the following post: bit.ly/PDT-POMeaning. I highly recommend you to read it together.
Please visit: www.platformdesigntoolkit.com for more insights on how to build your modern business and organization.
The Collaborative Economy is always depicted as a revolution coming from an increasing role of communities and collaboration: in reality, growing technology enablers give individuals totally new possibilities and potential and therefore the collaborative shift should be seen from this alternative, key point of view, that of leveraging the potential of ones, multiplied by platforms and collaborative processes.
In this process, modern capitalism encompasses the whole of te self in a natural evolution that was predicted by Karl Marx already. It's just cognitive capitalism and it's just starting.
The big question is: will this post-industrial capitalism evolve into... post-capitalism?
Context: https://medium.com/@meedabyte/that-s-cognitive-capitalism-baby-ee82d1966c72
[This presentation was originally given for a private event targeting banking and insurance providers]
Living in a Connected, Collaborative but “Dis-integrated” Society - Simone Ci...Simone Cicero
How is digital transformation impacting the potential of collaborative businesses? What does it really mean "collaborative economy"? This is just an expression of the transition towards a post industrial society!
This presentation was given as an opening of the first OuiShare Forum - OuiShare semestrial event for the corporates that want to understand how to transform to cope with the collaborative transformation and become players of change.
On the role of Openness and Platforms in the Age of MakersSimone Cicero
This is the presentation I gave at the second edition of the Shenzhen China International Design Fair.
I spoke about the role of Open and Shared Innovation in the age of manufacturing transformation.
This presentation deals with the impact of digital transformation in the manufacturing industry and depicts the most interesting - the available - roles in the manufacturing ecosystem of the future.
An informative context for this presentation can be accessed here: http://wp.me/plmpp-xn
Beyond Openness - Open Design Shared CreativitySimone Cicero
This presentation was given as the Opening Keynote of Open Design / Shared Creativity Festival DAY 2 - In Barcelona on July the1st 2014
What does it mean today to be open, from a more holistic point of view: overcoming the open for the sake of openness approach towards a more pragmatic one, focused on meaning and impact. Beyond openness, there’s a lot of things one can do to make an open project really successful. The session will seek to define how design thinking and social entrepreneurship can help create real world stakeholders involvement – such as with public entities, corporates and communities – shape impact and inject meaning into initiatives.
Leveraging distributed leadership for ChangemakingSimone Cicero
My short presentation at the Maker Faire Rome session on P2P Economies. This presentation covers the story of how we built OuiShare from the very beginning. Ouishare is an horizontal organization based on stigmergy, do-cracy and consensus
SharingEconomy: The Buzzword of the MomentSimone Cicero
This presentation covers the diversity behind the so called sharingeconomy: a word that lately and increasingly is being used as a buzzword without the necessary understanding of the complexity and meaning that it represents.
This presentation and talk was given in Pisa, during the Internet Festival on October the 10th 2013.
Design à prova de futuro & Canvas de Geração de PlataformaSimone Cicero
Esta apresentação foi feita como uma introdução de um workshop sobre a Canvas de Geração de Plataforma durante o Barcelona Design Thinking Week no Elisava Design School.
O objetivo do Canvas é ajudar as pessoas diseñar Plataformas e Ecossistemas.
O Canvas é uma bifurcação do Canvas de Geração de Modelos de negócio
A Plataforma Projeto Canvas está atualmente em Editar ao vivo aqui http://goo.gl/wz615
Contexto: http://meedabyte.com/2013/06/26/the-platform-design-canvas-a-tool-for-business-design/
Future Proof Design and the Platform Design CanvasSimone Cicero
This presentation was given as an introduction of a workshop on the platform design canvas during the Barcelona Design Thinking Week at the Elisava Design and Engineering School.
The objective of the canvas is to help people design Platforms and Ecosystems not only one shot, one feature, linear products.
The canvas itself is derived by the Business Model Canvas of which it tries to overcome the limitations when applied in Platform Design.
The Platform Design Canvas is currently in Live Edit here http://goo.gl/wz615
Context post: http://meedabyte.com/2013/06/26/the-platform-design-canvas-a-tool-for-business-design/
This is an updated release:
First, I released the Platform Design Canvas alone, then I added the Platform Motivations Matrix to a newly born "toolkit" made of different tools (most of them are still in the making).
Here you can find a context post with a step by step guide to using this preliminary version of the toolkit: http://bit.ly/PDToolkitGuide
Open Gets Real - From Software to Manufacturing: how the open, agile and p2p ...Simone Cicero
A presentation I gave at Codemotion Roma 2013 on March the 22nd. This presentation connects the dots between the resource depletion trends (off peak), advancements in digital fabrication, open design, agile and lean manufacturing and shows the potential that an open production ecosystem may mean for ut in the future.
For those interested, here's a strongly related initiative that is also mentioned in the presentation: http://www.opensourcewarehouse.org/
Also, please note this work is strongly based on discussion I had with ouishare, open source ecology, open source hardware association, open knowledge foundation, etc...
In particular I wanted to thank:
- Marcin Jakuboski
- Catarina Mota
- Alicia Gibb
- Massimo Menichinelli
- Joe Justice
On Tuesday the 23rd of October, I had the honor and pleasure to speak on the subject of gLocality and innovation at the Udine’s DITEDI (District of Digital Technologies) born in a corner of Italy where the concentration of companies that are somehow involved in innovation and digital is awesome, one of the largest in Europe.
During my speech, I first introduced the correlation between the digitization of the economy, democratization, cooperation and resilience (in a context of access to resources that will become increasingly problematic in the future) and then moved on to the topic of companies transformation.
Generating a more resilient culture of entrepreneurship, striving for a "Future Proof Enterprise" (I already dealt with this in the past) the very same long term business that Fred Wilson is teaching in the Valley thanks to its "How to stay in business Forever " skillshare class: this is the innovation to look for right now.
This innovation quest, however, passes not only trough the acquisition of new learning tools, (such as lean thinking and agile practice) but also trough a more or less radical cultural change as local administrators have correctly guessed during the introduction.
I finished with three clear rules to be followed:
enable cross-fertlizzation through physically and logically shared creative contexts (such as Coworking, Fablabs or Hackerspaces)
focus on your own unique culture, nurture local, trustable relations and seek for local impact,in the long-term
foster an entrepreneurial mindset and teach job creation rather than job search (“make a job”).
original content on http://meedabyte.com
Innovation in a time of radical changesSimone Cicero
This is the presentation I've made during Joe Justice's Workshop in Rome, for the Wikispeed European Tour organized by Ouishare in Rome, Barcelona and Paris.
Here's a related post http://wp.me/plmpp-px
Blog link here >> http://goo.gl/Z8P6Q
(context/introduction of the presentation)
This is the presentation I used for my talk at the IDCAMP.
I tried to put together two things:
- an analysis of the new practices we need to create enduring and impacting enterprise in a time of radical change
- a practical 10 rules guide to be adopted.
All the material produced on my own is CC-BY-NC.
Hacia la producción Cooperativa a Pequena Escala y P2PSimone Cicero
Enlace al blog aquí >> http://goo.gl/eoeaf (contexto/introducción a
la presentación)
Está es la presentación que usé para mi participación en el encuentro OuiShare
He intentado unir los puntos de un conjunto de temas, autores
increíbles e innovadores (como John Robb, Michel Bauwens, Douglas
Rushkoff, Umair Haque, Las Indias, Kevin Carson, Joe Justice y
Wikispeed, Open Source
Ecology y mucho más) y también de escritos propios y que están
disponibles en el blog.
Todo el material producido por mi es CC-BY-SA (nota: la foto de Joe
Justice es de Michael Clinard y no es CC)
Towards a Cooperative, Small scale, Local, P2P Production FutureSimone Cicero
Blog link here >> http://goo.gl/eoeaf (context/introduction of the presentation)
This is the presentation I used for my talk at the ouishare summit.
I really tried to connect the dots over a bunch of topics, amazing authors and innovators (like John Robb, Michel Bauwens, Douglas Rushkoff, Umair Haque, Las Indias, Kevin Carson, Joe Justice and Wikispeed, Open Source Ecology and much more) and also writings that I've done on my own, available on my blog.
All the material produced on my own is CC-BY-SA (please note that Michael Clinard Joe Justice's pic is not CC)
When we are - How Digital Market changes as Society doesSimone Cicero
A talk about the major changes the digital market is living. Since digital market slightly merges with society (that is more and more digital in many aspects day after day) this is eventually for any of you dealing with innovation, consulting, business development and, at the end of the day, for anyone that is interested in understanding more about the new world we are about to see as society and human beings.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
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The Platform Design Tookit 2.0 Draft Launch - Executive Summary
1. The definitive set of design thinking and
system modeling tools to design digital and
non digital Platforms to access powerful
Ecosystems and reach objectives way beyond
the boundaries of your firm
Simone Cicero
@meedabyte #PDToolkit
www.meedabyte.com
2.0 Draft
Executive
Summary
WWW.PLATFORMDESIGNTOOLKIT.COM
2. This is an EXECUTIVE SUMMARY:
Know more about the Platform Design
Toolkit, get in touch with us and register
to the Platform Design Newsletter at:
WWW.PLATFORMDESIGNTOOLKIT.COM
3. ● First signals of a shift in
business models
● Business Model Canvas not “fit”
for multi sided business
● Launched in 2013 in Barcelona
Design Week
● Two tools (PD Canvas,
Motivation Matrix)
Mission: help designers design
multi sided business models
Help designers identify value
flows and design channels
accordingly
The motivation matrix to
look into motivations to
participate
The PD Canvas to map
the whole of a multi
sided platform model
The launch of PDT
(2013)
4. Moving towards a
post-industrial age
Firms are less about
organizing production
but more into
organizing interaction
Strong signals of such an
evolution were already
clear in 2013
The Original idea
behind PDT 1.0
5. More Studies confirmed superior
nature of networked business
models: the Pentagrowth
A research study and model that
described the five exponential
growth levers identified after
studying 50 organisations which
have grown more
than 50% in terms of revenue
and number of users between
2008 and 2013.
Result: growth is seen as a function of
connectivity, enablement and
empowerment of users and partners - a
result of interaction and reach.
6. “Our business model classification and analysis says that
Network Orchestrators outperform companies with other
business models on several key dimensions: higher
valuations relative to their revenues, faster growth, larger
profit margins.” (Deloitte and Open Matters Study)
Asset Builders: build, develop, and
lease physical assets
Service Providers: provide services to
customers in form of billable hours
Technology Creators: develop and sell
intellectual property
Network Orchestrators:
create a network of peers
in which the participants
interact and share in the
value creation.
More Studies
confirmed superior
nature of networked
business models:
the Value Shift
(Deloitte + Open
Matters)
NETWORK
ORCHESTRATORS
The latest evolution in
business model for
interconnected world
7. The PLATFORM
is a tool to let the
Firm access the
ecosystem
The boundaries of
the firm overlap with
the boundaries of
the Platform
The evolution of the
platform is to reach
bigger ecosystems
FIRMS BUILD
PLATFORMS
TO ACCESS
ECOSYSTEMS
AND SHAPE MARKETS
8. SHAPING
STRATEGY
“…an exciting potential is the ability to
change how an entire marketplace
operates and capture more value by doing
so.
…restructure entire markets and industries
by designing new platforms and offering
powerful incentives to motivate third
parties to participate on them.
…ecosystems enable the participation of
large and small organizations (or
individuals) in creating value at a scale
beyond the possibilities of a single firm
from Deloitte’s “Business ecosystems come of age”
9. Tim O’Reilly on Platforms
“In many ways, [platforms like] Uber and
Airbnb represent a 21st century update of
the franchising model. In franchising, the
parent company brands and markets the
product, sets standards for producing it,
and charges a licensing fee and receives a
percentage of revenue from each of its
franchisees. The difference is that
technology radically lowers the barriers
to being a franchisee. In many ways, you
can call the modern trend 'the franchise
of one.'"
Exceprted from:
”Networks and the Nature of the Firm”
10. The nature of the Firm is changing
Increasingly the
tradeoff between
coordination (through
platform) and
motivation (through a
shared marketplace)
works better than the
extremes (industrial
firm or open market)
12. “...a governance structure that determines
who can participate, what roles they might
play, how they might interact, and how
disputes get resolved plus additional set of
protocols or standards typically designed to
facilitate connection, coordination, and
collaboration.”
John Hagel’s definition exceprted from:
”Business ecosystems come of age”
How to define “Platforms” in the end?
13. Offering to the ecosystem participants an opportunity to get
better, professionalize, get more opportunities and hone
their capabilities, platforms represent powerful tools to
answer the disruption driven performance pressure of our
times
Aggregation Platforms - focused on simple
transactions, connecting users to resources
mostly in Hub and Spoke -
middleman/gatekeeper - fashion (Eg: Apple,
Airbnb)
Mobilization Platforms - helping people to
“act together”, fostering long term
relationships (Eg: Linux, Li & Fung)
Social Platforms - focused on social
interactions, connecting individuals to
communities, tend to foster mesh
relationship networking (Eg: Facebook)
Learning Platforms: facilitate
learning, bring participants together
to share insights, foster deep/trust
based relationships, help
participants realize more together
and hone their capabilities (Eg:
World of Warcraft)
Always according to
J. Hagel: we can
recognize four
types of Platforms
LEARNING
IS THE KEY
FEATURE
OF PLATFORMS
14. Platforms are tools for Learning Platforms help brands reach
unthinkable results
Platforms support individuals
and companies hone capabilities
and improve performance
providing an effective answer to
the pressure coming from digital
disruption
By empowering others in the
ecosystems and by creating
channels for transactions and
relationships, brands can
multiply their potential and
impact on markets way beyond
their reach
Why do platforms win?
15. Creating Channels Empowering Contributions
PDT can help you understand if
your platform has the right
channels in place to support
those who want to share value
and transact: the more this
happens inside your platform the
more it will be a successful one
PDT can help you designing
services that support Partners
and Peers to perform better as
professional and build more
value on your platform,
dramatically improving
resilience
How can Platform Design Toolkit help me
design the future of my business processes?
17. The Platform Design Toolkit 2.0: main changes!
● a revision of the type and set of key ecosystem entities you need to model
(now including Partners besides Platform Owners, Peers and external
Stakeholders)
● a bigger set of canvases (now four instead of two)
● a broader integration of aspects that go beyond the value production, such
as evaluating externalities, platform governance and platform innovation
18. Platform
Owners
Stakeholders Partners Peer
Producers
Peer
Consumers
players who owns
the vision behind
the realization of
the market and
ensure that the
platform exists
entities that have
a specific interest
in platform
success or
failure, in
controlling
platform
externalities and
outcomes
professional
entities that seek
to create
additional
professional
value and to
collaborate with
platform owners
with a stronger
relationship
entities
interested in
providing value
on the supply
side of the
ecosystem/mark
etplace, seeking
for a better
performance
entities interested
in consuming,
utilizing,
accessing the
value that the is
created through
and on the
platform
A model of roles and entities involved in Platforms
19. The PDT 2.0 - Roles
The Platform Owners This category refers to the “owners” of the Platform: ultimately this set of
players owns the vision behind the realization of the market, and is ultimately
responsible to ensure that the platform exists in production.
Typically: Startups/Scale-ups …then corporate firms, shaping firms; nothing
prevents this to be a non-profit organization, a foundation or a cooperative. In,
still rare, cases peers can also be somehow ownersof the platform – such as
in the Bitcoin Blockchain ecosystem, where peers collaboratively, effectively
own the infrastructure that makes the platform.
Examples: Airbnb, Apple (re the Apple app store ecosystem), Google (re the
Android ecosystem for example), the Bitcoin miners network, Tripadvisor,
WordPress (the firm), etc...
20. Stakeholders Are the entities that have a specific interest in platform success or failure, in
controlling platform externalities and outcomes, in regulating it or in
exercising rights in the platform governance
Typically: public actors or bodies dealing with regulation and control of
platforms on a local basis, representatives of communities of peers and
partners involved in the value creation, pre-existing institutions.
Examples: A municipality affected by the gentrification effects of short time
rentals, the government, a holding group, a pre-existing incumbent, a pre-
existing network or association of professionals interested in joining the
platform.
The PDT 2.0 - Roles
21. Peers (Peer Segments) – Consuming Peer (CP, users): these are entities – most of the times individuals but can
also be small/medium business and single representatives or teams in bigger
organizations – interested in consuming, utilizing, accessing the value that the is created
through and on the platform. Eventually they may evolve into producing peers, when they
realize that beyond fulfilling a need they can seek evolution opportunities.
– Producing Peers (PP, citizen producers, prosumers, providers….): these are entities –
most of the times individuals – interested in providing value on the supply side of the
ecosystem/marketplace, usually seeking for opportunities to improve their professionality
and honing their capabilities towards a better performance
Examples: The Airbnb hosts (PP), the Airbnb travelers (CP), WordPress bloggers (CP),
Salesforce customers (CP), AngelList Angels (CP), AngelList Startups (PP), Houzz users
(CP)
The PDT 2.0 - Roles
22. Partners Partners are essentially professional entities – individuals and small/medium
enterprises, most of the times – that seek to create additional professional
value and to collaborate with platform owners at a stronger stage of
relationship. Typically, partners are professional value creators that tend to
specialize in a niche or advanced/premium product/service and become
better and better within time. Partners sometimes also facilitate, cater,
enhance the value production by acting as broker, facilitators, connectors.
Examples: Airbnb Superhosts, WordPress theme developers, Apple or
Android developers, Salesforce Forge developers, AngelList syndication
SuperAngels, WordPress Cloud service providers, Houzz professionals
The PDT 2.0 - Roles
23. The PDT 2.0 - Other key concepts
Infrastructure and
core components
Infrastructure and core components are controlled and owned by the platform owners and governed
according to the platform governance. Assets that ensure the platform works and is usable by the
ecosystem.
External
components
(Bricks/APIS)
External components can be used to build and reinforce the value propositions of any given
platform. Most of the times these components are available in PAYG (Pay As You Go) mode (or in
general as a utility) and are easily integrated with the platform workflow.
The platform itself can offer utility like APIs and bricks to other players .
Channels (as evolution
of Contexts)
Every relationships is born in a context and transactions happen better thanks to controlled and
designed contexts that evolve into what we call channels. A context is defined more broadly than a
channel and the latter can be often considered an evolution of the first. A refined and optimized
channel should be available to make transactions easier. When complex transactions are broken
into several sub-transactions a channel must exist for every phase to happen smoothly.
24. Transactions and value
Platforms are ways to organize interactions and
ultimately transactions among an ecosystem
A Transaction is as a sub-action (part of a more
complex “experience”) during which value - in different
forms - is either created, provided, transferred or traded
among two (most often) or more entities.
● Typically pertains to two parties
● Value is consumed (as in utilities) or exchanged (as in exchanges) or
delivered (as in services) in whatever form: monetary value, reputation,
experience, use value, curation, knowledge, information, energy, kudos,
etc...
● Value can be tangibly identified and most of the time it can be
measured - though not precisely (intangibles)
Utilities: providing a third party (that can also be and often
is another platform) with componentized information and
access to the whole system of services and exchanges
happening in the ecosystem, through a packetized and/or
programmable interface (eg: APIs).
Services: provided by the platform as “organized services”
(by organising components, infrastructures, resources to
provide a common service) directly to Partners (enabling
services) and Producing Peers (empowering services)in one-
to-many pattern. Industrialized services can be provided to
peer consumers as complementary of the experiences
provided by the ecosystem through the platform.
Exchanges: these transactions happen between two
entities in the ecosystem and consist of exchanging or
transferring ownership of a currency or other stores of value
(assets, money, token, credits), providing elements of
intangible value (such as reputation, trust, kudos, likes, etc…),
providing labour/work or enabling access to resources.
25.
26. The PDT 2.0 - Value Generation Activities
Maintaining & Producing the Infrastructure
Running the infrastructure the platform ultimately relies on to work enables value creation to happen entirely.
Core Value Proposition
The primary value that the platform seeks to create for its core target
(can be Partners, Peer Producer or Peer Consumer).
Most of the times, in platforms and ecosystem that include Peer
Consumers this is the peer segment ultimately being the target of the
core value proposition. In many occasions a – even if the ecosystem
includes peer consumers – ultimately the Core Value Proposition may be
directed to Partners serving the peer consumer base.
Ancillary Value
Proposition
The ancillary value proposition is a secondary value that
the platform seeks to enable. This is usually targeted to
the same target segment of the Core Value proposition
but can also be targeted to a different one.
ENABLING
From Exchanges
and Services
27. The PDT 2.0 - Steering Activities
Design and
Evolution of the
Platform
This activity is key to enable a platform that is able to evolve and adapt to changing conditions
and to cope with changing demands in the ecosystem (see How Platforms Evolve). Example of
such activities is the evolution of a platform design (eg: improving software code base),
improving security of data, designing policies and strategies for reputation management,
designing the overall user-journey, etc…
Governance of the
Platform
Governance of the platform relates with complex decision affecting the internal and external of
ecosystem scope and entity. Examples of such activity relates with conflict resolution with
stakeholder, key decisions in ownership, value distribution, policing, etc...
Every platform needs to evolve and be
governed therefore is subjected to two key
“steering” activities that shape its evolution
28. The PDT 2.0 (Draft)
The new set of Tools
ADVANCED
ESSENTIALS
29. Used to map all actors in
an ecosystem: prioritize
entities according to
potential impact for
platform success, and
according to the level of
attraction they have for it,
and end up with a set of
maximum five entities
globally (peer consumers,
peer producers, partners).
Also to be used to track
bricks and API’s to be
used in building the
platform.
Link for comments: https:
//goo.gl/AKDJJK
ESSENTIALSESSENTIALS
30. Used to dig deep into the
motivation that push
entities in the ecosystem
to participate: helps you
track the main
advantages in
participating in the the
ecosystem through the
platform (namely, needs
they can meet,
opportunities they can
find and such positive
outcomes) and what each
entity can “give to” others.
Link for comments: https:
//goo.gl/0NxHd5
ESSENTIALS
31. Used to rapidly map the
overall platform’s
dynamics, important
resources and enabling
and empowering potential
- will help to understand if
the platform is doing its
job of sustaining the
ecosystem in value
production, will also help
you identify enabling and
empowering services that
the platforms should
provide.
Link for comments: https:
//goo.gl/NMlQcc
ESSENTIALSESSENTIALS
32. Used to understand better
and dig up the the details
of the transactions
happening in the
ecosystem. The use of
the transaction matrix is
not mandatory but it is of
great help in identifying
the key elements of each
transaction that happens
in the ecosystem.
Link for comments: https:
//goo.gl/lYpxQf
ADVANCED
33. Used to identify who’s to
produce the “Core Value
Proposition” and the other
Value Generation
Activities and how such
activities impact on
external stakeholders and
to complement this by
thinking how the different
entities should be
involved in platform
steering activities.
Link for comments: https:
//goo.gl/jmeiOU
ADVANCED
34. This is an EXECUTIVE SUMMARY:
Know more about the Platform Design
Toolkit, get in touch with us and register
to the Platform Design Newsletter at:
WWW.PLATFORMDESIGNTOOLKIT.COM
www.meedabyte.com
This work was originally inspired by the Business Model Generation Canvas by Alex
Osterwalder (http://www.businessmodelgeneration.com) and is licensed under the
Creative Commons Attribution-Share Alike 4.0 International License.To view a copy of
this license, visit: http://creativecommons.org/licenses/by-sa/4.0/
35. For consulting, advisory and workshop
requests on Platform Design get in touch:
> hello@platformdesigntoolkit.com
> https://www.linkedin.com/in/simonecicero www.meedabyte.com