Tom Dyson, technical director, Torchbox and Lani Jacobs, anthropologist, Girl Effect Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk

1. The internet, girl empowerment
and the potential of personalisation
Lani Jacobs
Digital Anthropologist, Girl Effect
Lani.Jacobs@GirlEffect.org
@LaniJacobs
Tom Dyson
Technical Director, Torchbox
tom@torchbox.com
@tomd

2. We build youth brands
and mobile platforms
to empower girls to
change their lives

3. A mobile-first global platform, Springster digitally
connects marginalised and vulnerable girls around the
world. It is an online community featuring content
designed for girls and created by girls.
66
countries
17
languages

4. 1. Personalise the user
experience
2. Use personalisation tools to
measure the impact of
content

5. “The Third Sector can never
afford to fall behind when
interacting with prospective
donors or volunteers”
Chris Thorn, BHF (Charity Digital News, August 2017)

19. The internet, girl empowerment
and the potential of personalisation
Lani Jacobs
Digital Anthropologist, Girl Effect
Lani.Jacobs@GirlEffect.org
@LaniJacobs
Tom Dyson
Technical Director, Torchbox
tom@torchbox.com
@tomd

20. Sponsored by
Charity digital
conference
21 November 2018
London
#charitydigital

21. Visit the CharityComms website to view
slides from past events, see what events
we have coming up and to check out
what else we do:
www.charitycomms.org.uk