The Future of Advertising 2020
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A co-authored piece by Mark Earls (@herdmeister) and John V Willshire (@willsh), part of the The Wharton Future of Advertising Program 2012, using Artefact Cards - http://shop.smithery.co
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“Advertising is any paid form of non-personal presentation and promotion of ideas, goods and services by an identified sponsor.”
The specific mix of advertising, personal selling, sales promotion, and public relations a company uses to pursue its advertising and marketing objectives.
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Followed by a conversation with the audience on where this could go next.
Hosted on The Steps at The RSA in London, 16th November 2023.
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“Advertising is any paid form of non-personal presentation and promotion of ideas, goods and services by an identified sponsor.”
The specific mix of advertising, personal selling, sales promotion, and public relations a company uses to pursue its advertising and marketing objectives.
Exploring Regenerative Ideas at The RSA - Questions About Questions
Slides from a conversation that started in summer 2023, with John V Willshire (Smithery), Andy Thornton (@rsaorg), Lizzie Shupak (Curve) and Dr Rob Phillips (@RoyalCollegeofArt) sharing four perspectives on their different, overlapping work, and the ways in which questions are a useful tool in open up ideas to cross between the different areas.
Followed by a conversation with the audience on where this could go next.
Hosted on The Steps at The RSA in London, 16th November 2023.
Regenerative Design Field Kit - https://artefactshop.com/products/regenerative-design-field-kit
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The RSA 10Cs - https://www.thersa.org/blog/2023/07/shifting-towards-a-life-centric-business
Curve - https://www.curve.cc
Ecological Citizens - http://ecologicalcitizens.co.uk
Design Council Systemic Design Framework - https://www.designcouncil.org.uk/our-resources/systemic-design-framework/
#regenerativedesign #regeneration #regenerativeagriculture #strategicdesign #systemic #systemicdesign #systemsthinking
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The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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