This document discusses how social media, crowdfunding, and street art can be used to advocate for issues in healthcare. It provides three examples: (1) how a patient activist used a borrowed ladder, $500 in paint, and a wall to send a message about advocacy; (2) suggestions to paint open access hospital data sets or hygiene practices needs in front of hospitals and enter it in an online vote; and (3) how crowdfunding can be used to create patient scholarships in healthcare. The document advocates using these grassroots tactics to encourage patient participation and influence healthcare policies.

1. The Future is Here:
Crowdfunding,
Social Media
and Flashmobs in Healthcare
A patient activist perspective by Regina Holliday

2. I
grok
in
fullness.

3. Writing
on the
Wall.
(or what one widow can
do with a borrowed ladder
an available wall and
$500.00 in paint.)

4. They can Write it on a Wall.
How can an outsider artist,
send a message to us all?

5. Painting Advocacy meets
Social Media
Street art is truly the first global art movement fueled by the Internet.
–Marc and Sara Schiller, Wooster Collective, 2010

6. “The aim of art is to represent not
the outward appearance of things,
but their inward significance.”
~Aristotle

7. This is the painting 73 cents.
This painting, like the internet,
advocates 24 hours a day
and you cannot tell a wall to shut up.

8. Next Steps: Why not paint open access hospital data sets…

9. …in front of said hospital?

10. Why not paint about the need
for better hygiene practices and
then enter that painting in an
online vote competition?

11. Sometimes “blowing a gasket” leads to the best kind of collaborative
disruption.Crowd-funding exists to make the impossible possible….

12. Patient Scholarships
You cancrowd fund in healthcare.

13. Where are the HOSPICE cards?
There is nothing between “Get Well” and “Sympathy”
Where are the faces of the dying and those that love them?

14. #TweetChat
can change
the conversation.
#EOL
#Tedmed
#DWDchat
#hospice

16. #HospiceCards
Become a reality

17. The Walking Gallery

18. The more stickers that are out there the more important it seems.
The more important it seems, the more people want to know what it is.
The more they ask they ask each other.
It gains real power from perceived power.-Shepard Fairey

20. We can redefine expectations of how we communicate
in medicine at every hospital, clinic and conference.

21. Let Patients Speak
We must encourage every committee,
conference and hospital board,
to actively recruit and include patients
in every aspect of the care process from
design to implementation to resolution.
Invite patients and you will include artists,
poets and writers in creating health policy.

22. Are you ready to jump?