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This document discusses programmatic marketing and how it can be used for digital sportsbook advertising in Africa. It describes programmatic marketing as automating online advertising buying in real-time to reach the desired audience based on their behaviors. The company provides programmatic marketing services tailored for the betting industry, including branding, acquisition, and retention campaigns as well as dynamic creative capabilities like integrating live sports data into ads.
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Direct Logic Sports Marketing Presentation 2012
Direct Logic provides sports marketing services including building websites and databases, search engine optimization, email marketing, online promotions, and data analytics. Their goal is to help clients attract new customers and maximize the lifetime value of existing customers through effective one-to-one digital marketing strategies and techniques. They have experience building successful marketing programs for clients across various sports industries.
Seo islamabad
This document provides an overview of various digital marketing services including Pay Per Click (PPC) Management, Paid Search Advertising, PPC Remarketing, Social Advertising, Display Advertising, Video Advertising, and Content Marketing Strategy. These services can help increase brand exposure, engagement, conversions, and reach a wider audience through search engines and social media platforms. Custom content services like industry news, case studies, content strategy, interviews, press releases, and white papers are also offered to inform and educate audiences.
Seo islamabad
Welcome to SEO Islamabad! Trusted Over 200+ Clients Who Love It!
SEO Islamabad leading SEO company Pakistan are currently providing it’s incredible proven Search Engine Optimization (SEO) service across the Globe with multiple offices including in but not limited to Pakistan, UK, USA, Norway, Sweden, Canada
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6 Powerful Benefits Of PPC Advertising in 2023.PPTX
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virtuation digital marketing agency, marketing agency
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Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
Mastering SEO for Google in the AI Era - Dennis Yu
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Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Influencer Marketing Master Class - Alexis Andreasik
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Empowering Influencers: The New Center of Brand-Consumer Dynamics
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Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
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• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandMastering SEO for Google in the AI Era - Dennis Yu
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test africa gsm
- 1. SWIPE FOR MORE DIGITAL SPORTSBOOK ADVERTISING & THE AFRICAN MARKET
- 2. SWIPE FOR MORE 02 What is programmatic marketing?
- 3. SWIPE FOR MORE WHAT IS PROGRAMMATIC MARKETING? 03 Programmatic marketing automates how and where you buy advertising space online – in real-time. It allows betting brands to reach their desired audience based on recent behaviours, resulting in hyper-targeted, highly effective ads.
- 4. SWIPE FOR MORE 04 Where do we come in?
- 5. SWIPE FOR MORE WHERE DO WE COME IN? 05 Our media-buying algorithm has been built for the betting and gaming sector. By snapping up ad space in the most relevant places, we deliver the right message to the right audience, at a time when the user is most likely to convert. So, we can acquire new, depositing players for way less than the industry average.
- 6. SWIPE FOR MORE 06 Branding campaigns
- 7. SWIPE FOR MORE BRANDING CAMPAIGNS 07 Reaches a completely new audience segment e.g. targeting Twitter users through a social media branding strategy Grows online brand recognition Rapidly builds trust in your brand Showcases your unique offers
- 8. SWIPE FOR MORE 08 Acquisition campaigns
- 9. Focuses on bringing in new, depositing players Maintains a cost-effective CPA (cost per acquisition) Consists of both prospecting and retargeting strategies SWIPE FOR MORE PROSPECTING: ACQUISITION CAMPAIGNS 09 Acquiring new players who have never interacted with your brand RETARGETING: Targeting users who have already interacted with your brand e.g. traffic to your site that isn't registered, or already registered users who haven't deposited
- 10. SWIPE FOR MORE 10 Retention campaigns
- 11. SWIPE FOR MORE RETENTION CAMPAIGNS 11 Ensures your brand stays at the forefront of your players’ minds Segments your customer base Delivers personalised ads based on past online behaviour Increases overall player LTV (Customer Lifetime Value) And helps to reactive lapsed customers
- 12. SWIPE FOR MORE 12 Dynamic creative
- 13. SWIPE FOR MORE WHAT IS DYNAMIC CREATIVE? 13 Captures the excitement of live sporting action Integrated live odds and game stats are proven to increase conversions All design and data integration done by our in-house team
- 14. SWIPE FOR MORE DYNAMIC CREATIVE FORMATS 14 Live sports feed integration Banner ads (web & mobile) Social ads (Facebook & Twitter) Search (contextual content creation) Push messaging (contextual content creation) SEO & landing page optimisation
- 15. SWIPE FOR MORE DYNAMIC CREATIVE FORMATS 15
- 16. DANIEL LYONS Business Development Manager - Africa /in/daniel-lyons-78491791/ FIND OUT MORE