The document summarizes a Web Analytics Wednesday event in Hong Kong on January 27, 2010. The event included a reception from 19:00-19:30, an introduction from 19:30-20:00, a presentation on a new way to look at bounce rate from 20:00-21:00, and a Q&A and networking session from 21:00-22:00. The presentation focused on analyzing bounce rate across six dimensions: design, product, development, blogging, deployment, and media. Specific factors discussed included visual appeal, layout, content, navigation, compatibility, color, images vs text vs animation, personalization, page load time, and code errors.