1. Reader Profile
NME
As you can see the average age of
the reader is 24 so I think that
£2.40 is a reasonable price. It also
says that 45% of the readers
spend a lot of money on clothes.
This means that I could possibly
include a fashion section in my
magazine to appeal to a large
percentage of readers. It says
that 52% are working part time
and 7% are working part time,
this shows that the class of the
people that buy this sort of
magazine are working class. Also
29% of the audience are still
studying which shows that quite
a lot of the audience could be
quite young. 94% of the audience use the internet, this shows it would probably be a good idea
introducing an online version of the magazine and including links to things to look for on the
internet. The majority of the audience is mainly male at 69% and then 31% female with an average
age range of 24. The social grade is 65% ABC 1 which is all of the middle classes.

2. Q
From the reader profile of Q magazine you can see that the majority of the readers are male at
68.3% and the rest are female at 31.7%. As you can see the majority of the readers are in the ABC 1
category so the £3.99 price tag per month is quite affordable. The majority of the readers of Q are
between the ages of 15-24 years old at 35.5%.
Kerrang
As you can see the gender ratio is very close to being 50/50% between male and female. And the
majority of the readers are between the age range of 15-14 at the percentage of 56.1%. Only just
over half of the readers are in the ABC 1 category so the rest may be of a lower class which means
the £2.20 every 2 weeks may be a bit more of a heavy asking price.