2. Price: £1.99
Frequency: Seasonally
Age range: 15-25
Job: Student/job
Female readers- 95%
Male readers- 5%
90% of my target audience
use social media and can
connect with each other
through these applications:
Facebook
Instagram
Twitter
Pinterest
Snapchat
My target audience love to shop
and spend. They get on average
monthly £25 pocket money.
In their spare time they like
to:
Read
Go out shopping
Play video games
Listen to music on
phones/iPods.
Netflix
Student: 75%
Job: 25%
60% of readers find out about
the new magazine updates
through social networking
sites.
Average of 40% of readers
spend an average of 2 hours
reading per week.
Average of 75% prefer to
spend their weekend off
online shopping