Task 13 - Pitch
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This document outlines a pitch for a new music magazine called "Rewind" aimed at 16-30 year olds. The magazine would focus on classic artists from the past who are experiencing a resurgence in popularity, like U2, Kate Bush, and Neil Diamond. It proposes content like top ten lists, tour information, new album reviews, and interviews with both established and up-and-coming artists. The main story in the first issue would be an interview with the singer Jamie about his band Mirage's return with a new album after splitting up in 2004.
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Task 13 - Pitch
The document outlines a pitch for a new music magazine called Rewind, which focuses on classic artists returning to mainstream music. It would target 16-30 year olds and feature content like top ten lists, tour information, album reviews, and interviews. The main story of the first issue would profile a 1990s band called Mirage returning with a new album. Feedback from a focus group was positive but suggested including more advertising and content details. Rewind has potential to become as successful as Bauer Media's magazine Q by appealing to a wider audience with its focus on established artists.
Task 13 - Pitch
The document proposes a new music magazine called Rewind that focuses on classic artists returning to mainstream music. It would target 16-30 year olds and feature content like top music lists, tour information, album reviews, and interviews. The main story of the first issue would profile a returning band from the 1990s. Feedback from a focus group was positive about the concept but suggested including more advertising and content details. The pitch argues Rewind would appeal to a wide audience and could be as successful as Bauer Media's magazine Q if published. It proposes developing a digital presence to compete with other music magazines online.
Magazine names
This document discusses the creation of a pop music magazine. It considers possible magazine names like "Brit Hits" and articles such as reviews of new albums, singles, tours and interviews with pop stars. It provides examples of popular pop artists like Ed Sheeran, Rihanna and Beyoncé. The history and genres of pop music are briefly outlined. Finally, it examines similar existing magazines like Billboard and Q Magazine, describing their covers, target audiences and focuses on pop music charts and artists.
Magazine names
The document analyzes magazine names and what they convey about the publication. It discusses how names like "Top Of The Pops", "Kerrang", and "Grape Vinyl" indicate the type of music content through references to genres like pop, rock, and older music. It also examines how names like "NME", "Q", and "Rolling Stone" use acronyms or allusions to bands to create memorable brands that position the magazines as authorities on new music or competitors to other publications. The document evaluates the strategic naming of magazines to represent their intended audiences and subject matter.
Research into music magazines
This document summarizes and compares three music magazines: NME, Vibe, and Top of the Pops. NME focuses on rock, indie, and alternative music, as evidenced by the artists featured and bold font styles. It targets working-class men aged 17-30 and includes interviews, festival reviews, and information on upcoming events. Vibe's genre is R&B and hip hop, shown through artists like Ed Sheeran and content about Michael Jackson. It targets people aged 18-24 interested in these genres. Top of the Pops focuses on pop music, seen from artists like Selena Gomez and colorful fonts. It targets girls aged 11-15 and includes articles on bands like 5 Seconds of
Assignment 6
The document analyzes magazine advertisements for three artists: Olly Murs, Post Malone, and Lana Del Ray. For Olly Murs, the ad uses the same image from his album cover to be recognizable to fans. For Post Malone, the ad prominently features his unique style and look to attract new audiences. For Lana Del Ray, her name is in bold white font to stand out, a large image reveals her recognizable style, and release date and new songs are listed to generate hype among fans.
Lo4 pro forma 1
The document outlines marketing and PR objectives for relaunching the band Crumple Zone through a "Greatest Hit" tour spanning New Zealand to California over the Christmas holidays. It profiles the band members, now aged 60, and analyzes their core audience of women in their 50s who were fans in the band's heyday in the 1970s. It discusses targeting this audience through TV, radio, magazines, and social media to promote their new album and tour, with the goals of selling 2 million albums and raising awareness. Internal and media motivations for the project focus on reconnecting with loyal fans and generating interest in the band's comeback.
Lo4 Booklet
The marketing objectives are to promote Crumple Zone's comeback tour titled "Summon Impossible Dreams: Greatest Hit Tour" through Christmas holidays in locations from New Zealand to California. The tour will feature their previous hit songs and new album to attract both long-time fans and promote their new music. The target audience is women in their 50s who were fans in their youth as they are still interested in the band's music and personalities. The marketing plan involves radio airplay, talk show appearances, and magazine interviews to promote their new album and sell an estimated 2 million copies to gain publicity.
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Task 13 - Pitch
The document outlines a pitch for a new music magazine called Rewind, which focuses on classic artists returning to mainstream music. It would target 16-30 year olds and feature content like top ten lists, tour information, album reviews, and interviews. The main story of the first issue would profile a 1990s band called Mirage returning with a new album. Feedback from a focus group was positive but suggested including more advertising and content details. Rewind has potential to become as successful as Bauer Media's magazine Q by appealing to a wider audience with its focus on established artists.
Task 13 - Pitch
The document proposes a new music magazine called Rewind that focuses on classic artists returning to mainstream music. It would target 16-30 year olds and feature content like top music lists, tour information, album reviews, and interviews. The main story of the first issue would profile a returning band from the 1990s. Feedback from a focus group was positive about the concept but suggested including more advertising and content details. The pitch argues Rewind would appeal to a wide audience and could be as successful as Bauer Media's magazine Q if published. It proposes developing a digital presence to compete with other music magazines online.
Magazine names
This document discusses the creation of a pop music magazine. It considers possible magazine names like "Brit Hits" and articles such as reviews of new albums, singles, tours and interviews with pop stars. It provides examples of popular pop artists like Ed Sheeran, Rihanna and Beyoncé. The history and genres of pop music are briefly outlined. Finally, it examines similar existing magazines like Billboard and Q Magazine, describing their covers, target audiences and focuses on pop music charts and artists.
Magazine names
The document analyzes magazine names and what they convey about the publication. It discusses how names like "Top Of The Pops", "Kerrang", and "Grape Vinyl" indicate the type of music content through references to genres like pop, rock, and older music. It also examines how names like "NME", "Q", and "Rolling Stone" use acronyms or allusions to bands to create memorable brands that position the magazines as authorities on new music or competitors to other publications. The document evaluates the strategic naming of magazines to represent their intended audiences and subject matter.
Research into music magazines
This document summarizes and compares three music magazines: NME, Vibe, and Top of the Pops. NME focuses on rock, indie, and alternative music, as evidenced by the artists featured and bold font styles. It targets working-class men aged 17-30 and includes interviews, festival reviews, and information on upcoming events. Vibe's genre is R&B and hip hop, shown through artists like Ed Sheeran and content about Michael Jackson. It targets people aged 18-24 interested in these genres. Top of the Pops focuses on pop music, seen from artists like Selena Gomez and colorful fonts. It targets girls aged 11-15 and includes articles on bands like 5 Seconds of
Assignment 6
The document analyzes magazine advertisements for three artists: Olly Murs, Post Malone, and Lana Del Ray. For Olly Murs, the ad uses the same image from his album cover to be recognizable to fans. For Post Malone, the ad prominently features his unique style and look to attract new audiences. For Lana Del Ray, her name is in bold white font to stand out, a large image reveals her recognizable style, and release date and new songs are listed to generate hype among fans.
Lo4 pro forma 1
The document outlines marketing and PR objectives for relaunching the band Crumple Zone through a "Greatest Hit" tour spanning New Zealand to California over the Christmas holidays. It profiles the band members, now aged 60, and analyzes their core audience of women in their 50s who were fans in the band's heyday in the 1970s. It discusses targeting this audience through TV, radio, magazines, and social media to promote their new album and tour, with the goals of selling 2 million albums and raising awareness. Internal and media motivations for the project focus on reconnecting with loyal fans and generating interest in the band's comeback.
Lo4 Booklet
The marketing objectives are to promote Crumple Zone's comeback tour titled "Summon Impossible Dreams: Greatest Hit Tour" through Christmas holidays in locations from New Zealand to California. The tour will feature their previous hit songs and new album to attract both long-time fans and promote their new music. The target audience is women in their 50s who were fans in their youth as they are still interested in the band's music and personalities. The marketing plan involves radio airplay, talk show appearances, and magazine interviews to promote their new album and sell an estimated 2 million copies to gain publicity.
Coventions of Pop and RnB Music Genres
The document summarizes a magazine called "Top of the Pops" which features chart information, quizzes, song lyrics and posters related to the TV show of the same name. It was launched in 1955 and is known for giving the Spice Girls their nicknames. Over time it shifted from focusing more on music to targeting young girls ages 11-14 with less music content.
Magazine advertisements
This document analyzes and compares three different magazine advertisements for music bands.
The first advertisement is for Friendly Fires and targets 17-20 year olds. It effectively represents the band as attractive to sell their album by using connotations from the location that suggest the music is lighthearted.
The second is for Band of Skulls and targets a wider 17-30 audience since it mentions 7" vinyl. It lacks showing the band but effectively uses an image of fire to make the audience remember the single title.
The third is for Blink-182 targeting a wide 16-35 range since they have been together over 20 years. It is concise by immediately showing key details but could be improved by
Macro analysis
The document analyzes the target audiences of 4 different music magazines:
- Q magazine targets an older audience around 30 years old, focused on established artists. Its ads are for mature products like whiskey.
- Rock Sound targets teenagers and focuses on underground and emo scenes. Its low price makes it accessible but not aimed at working class families.
- NME has a wide audience from 16-30 and a low price, aiming for people just starting careers. It features both new and established artists.
- All magazines use the cover artist and stories to indicate their target age group, and ads are appropriately aimed at those audiences.
Research into Music Magazines
The document discusses three music magazines: NME, Top of the Pops, and Billboard. NME targets young males aged 17-30 with coverage of indie, rock, and alternative music. Top of the Pops targets young girls aged 11-15 with stories about celebrities and fashion tips. Billboard targets older teens and young adults aged 16-26 with charts and information about new releases and concerts. All three magazines use elements like imagery, fonts, and colors in their covers to appeal to their target audiences.
Magazine: Ancillary products conventions and anaylsis
The document discusses magazine advertisements for several albums and bands:
1. The magazine poster for Blink-182's 1999 album "Enema of State" features a nurse to attract the primary audience of young males through sex appeal.
2. The poster for the NOFX band uses a distorted image and clashing colors to represent their punk genre and reckless attitude.
3. Larger, more famous bands like Blink-182 rely more on existing brand recognition and use basic advertising, while lesser-known bands like NOFX try to create a distinctive image through their ads.
Audience profile
Emma Watson profiles her ideal magazine reader as a 16-18 year old British or LGBTQ+ girl who enjoys pop punk music such as All Time Low. She would spend time online, enjoy wearing distressed black clothes, playing instruments, and dislike girly or conformist things. Stereotypically, this reader is an angsty person who uses rock music to express themselves and defy social norms through their dark style. Examples of popular pop punk bands given are All Time Low and Panic! At The Disco.
Music mag presentation
The document outlines plans for a new music magazine targeted towards 16-24 year old students in the UK. It will focus on popular genres like pop and chart music, covering mainstream artists and music news. The magazine's branding will use silver, black, and white colors and focus on creating a unisex design. Feature stories will include double page spreads on individual musicians or bands with photos, interviews, and articles.
Atl analysis
This document analyzes and summarizes the Kerrang magazine front cover featuring the band All Time Low. It notes that the magazine targets an audience of 16 and older based on the band's content and the radio station's audience. The front cover image features the band members in red football jerseys, with the two most well-known members, Alex and Jack, positioned prominently at the front to draw readers' attention. The use of red, white, and black colors and a bold font help the magazine stand out on shelves. Text on the front covers promotes All Time Low's popularity and an article about their arrival in the UK.
Publication plan
This document outlines the publication plan for a new monthly indie music magazine. It will be priced at £2.20 and distributed in supermarkets, newsagents, music shops, and online for digital subscriptions. The magazine will focus solely on indie music to differentiate itself from competitors like NME, Q, and Mojo that cover multiple genres. It will include album and artist reviews, interviews, quizzes, and news about upcoming concerts and artists. Regular sections will be a review of concerts, albums, singles, artists, and concerts as well as letters, feedback, and a monthly column by Liam Gallagher.
Music magazine names
Holly Etty has come up with several potential names for her new music magazine, including Breakin, Signify, Treble, Rhythmic, IndifyFresh, Rebel Sound, Smash, I, and Vinyl. Her favorite name is "Breakin" because it reflects the magazine's goal of breaking conventions by covering both established and up-and-coming artists, as well as introducing new music and artists that could become popular in the coming years.
My music magazine pitch, dan clewlow
The magazine will focus on unsigned pop and rock bands, as this genre is most enjoyed by the author and there is a gap in existing magazines. The target audience is younger people like students who enjoy similar music. Articles will feature new and upcoming artists to promote them, along with popular band news. The magazine aims to represent passion, hope, and excitement in music through a style similar to Q and NME magazines.
My music magazine pitch, dan clewlow
The magazine will focus on unsigned pop and rock bands, as this genre is most enjoyed by the author and there is a gap in existing magazines. It will target young people like students aged 16-20, providing articles on new and popular artists. The magazine aims to promote passion and enjoyment of music for all. It will have a central cover image with bold fonts and colors similar to Q and NME. Feature articles will include interviews to promote unsigned artists and bands.
Proposal
The document proposes a new rock music magazine called "Mordant" targeted at females aged 16-20 in the UK. Key points:
- The name "Mordant" was chosen as it means sharp/critical and fits the cynical tone of rock music. It also stands out on shelves.
- Rock music was chosen as the genre since existing magazines are aimed at older audiences or based in America.
- The target audience of 16-20 year old females was selected as there is a gap in the market for women and to tailor content to them.
- The magazine will include information on bands, gigs, competitions and posters, with more images than text per reader preferences.
Cover analysis 2
The document analyzes the front cover of the NME (New Musical Express) magazine. It discusses the target audience of 15-35 year olds interested in indie, rock, and mainstream music. It notes the magazine's circulation numbers and status as one of the most popular music magazines in the UK. It then examines specific elements of the cover, including the long-standing recognizable logo, the large primary image of rock icon Dave Grohl to draw readers, and the attention-grabbing cover lines about Grohl and a story on Kaiser Chiefs.
Publication plan
This document outlines the publication plan for a new monthly music magazine focused on indie music. It will be priced at £2.20 and distributed in supermarkets, newsagents, online and music shops. The magazine will also be available digitally. It aims to compete with similar magazines like NME, Q and Mojo while focusing solely on indie music. Each issue will include album and artist reviews, interviews, news, and quizzes about indie music. Regular sections will also feature an upcoming artist, concert reviews, a free song download, and a column by Liam Gallagher.
Target Audience Research
The document discusses research into the target audience for independent music. It finds that independent music audiences tend to be 15-34 years old, as popularity of indie music has grown with the internet and music festivals. XFM radio listeners, who like indie/alternative rock, modern alternative, and pop rock, are the target. The target audience enjoys comedy and going to concerts. They may be students and value freedom of expression. While indie music started as anti-mainstream, it is now popular across Europe so the audience includes both mainstream and anti-mainstream individuals aged 13-24.
Who is my target audience
- The target audience for the music video is likely ages 35+ men who are fans of The Doors and Jim Morrison specifically. They would have an interest in rock music, guitars, and poetry/literature.
- However, younger generations who are fans of retro/vintage styles and influential past artists like The Doors may also be part of the target audience.
- The video will aim to provoke nostalgic feelings and allow the audience to connect with the controversial themes and hidden meanings represented in a way that is relevant to modern society.
Task 5
The document discusses two similar music magazines - Smash Hits and Billboard. Smash Hits was a British monthly magazine founded in 1978 that focused on pop music. It ceased publication in 2006 due to declining sales. Billboard is an American weekly magazine founded in 1894 that is one of the oldest trade magazines. It publishes various music charts tracking popular songs and albums. The document also provides details about formatting and sections for a hypothetical new music magazine.
Feedback on my front cover
Everyone who participated in the survey about the front cover said that they liked it. The colors were said to complement each other and were used consistently throughout the cover. The layout was effective in using text to frame the image and draw focus to the model, though there was some unnecessary additional information. The fonts were used to differentiate categories and show importance, with various sizes, and all were appropriate for the magazine type. The image featured a rock-like male figure shot close up from the head and shoulders, interacting with the audience.
Task 2 - Detailed Analysis of Music Magazines
- The document analyzes the cover and contents pages of two music magazines, Q and Rolling Stone.
- It finds that both magazines use similar stylistic conventions - neutral color schemes, orderly layouts, large central images, and concise text. However, Q has a more sophisticated design aimed at an older audience.
- Key parts like the logo and cover lines are consistently placed in the optimal areas to guide the reader's eyes. Photos and design elements are intentionally structured to draw focus to important artists and articles.
Improvements to my magazine
The document describes improvements made to the layout of a magazine, including the front page, contents page, and a double-page spread. The front page now has more text and cover lines, removes unnecessary elements, and better positions the image, barcode, and cover lines. The contents page removes the front page image, improves typography, and changes the page number layout. The double-page spread adds feature boxes, alters spacing and positioning of elements, and moves the pull quote. Overall, the adaptations improve readability and professional appearance.
Feedback on My Contents Page
Survey respondents liked the cover design of the magazine. The colors on the contents page matched the magazine's style and were similar to other mainstream magazines like Rolling Stone and Q. The articles and pages were split into thirds, with images taking up two-thirds and text one-third, making the most popular articles easier to find quickly. While the font choices were appropriate, different fonts or captions on the images could better show the relative importance of articles. Larger images also indicated greater importance, though only four images kept the design conventional.
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Coventions of Pop and RnB Music Genres
The document summarizes a magazine called "Top of the Pops" which features chart information, quizzes, song lyrics and posters related to the TV show of the same name. It was launched in 1955 and is known for giving the Spice Girls their nicknames. Over time it shifted from focusing more on music to targeting young girls ages 11-14 with less music content.
Magazine advertisements
This document analyzes and compares three different magazine advertisements for music bands.
The first advertisement is for Friendly Fires and targets 17-20 year olds. It effectively represents the band as attractive to sell their album by using connotations from the location that suggest the music is lighthearted.
The second is for Band of Skulls and targets a wider 17-30 audience since it mentions 7" vinyl. It lacks showing the band but effectively uses an image of fire to make the audience remember the single title.
The third is for Blink-182 targeting a wide 16-35 range since they have been together over 20 years. It is concise by immediately showing key details but could be improved by
Macro analysis
The document analyzes the target audiences of 4 different music magazines:
- Q magazine targets an older audience around 30 years old, focused on established artists. Its ads are for mature products like whiskey.
- Rock Sound targets teenagers and focuses on underground and emo scenes. Its low price makes it accessible but not aimed at working class families.
- NME has a wide audience from 16-30 and a low price, aiming for people just starting careers. It features both new and established artists.
- All magazines use the cover artist and stories to indicate their target age group, and ads are appropriately aimed at those audiences.
Research into Music Magazines
The document discusses three music magazines: NME, Top of the Pops, and Billboard. NME targets young males aged 17-30 with coverage of indie, rock, and alternative music. Top of the Pops targets young girls aged 11-15 with stories about celebrities and fashion tips. Billboard targets older teens and young adults aged 16-26 with charts and information about new releases and concerts. All three magazines use elements like imagery, fonts, and colors in their covers to appeal to their target audiences.
Magazine: Ancillary products conventions and anaylsis
The document discusses magazine advertisements for several albums and bands:
1. The magazine poster for Blink-182's 1999 album "Enema of State" features a nurse to attract the primary audience of young males through sex appeal.
2. The poster for the NOFX band uses a distorted image and clashing colors to represent their punk genre and reckless attitude.
3. Larger, more famous bands like Blink-182 rely more on existing brand recognition and use basic advertising, while lesser-known bands like NOFX try to create a distinctive image through their ads.
Audience profile
Emma Watson profiles her ideal magazine reader as a 16-18 year old British or LGBTQ+ girl who enjoys pop punk music such as All Time Low. She would spend time online, enjoy wearing distressed black clothes, playing instruments, and dislike girly or conformist things. Stereotypically, this reader is an angsty person who uses rock music to express themselves and defy social norms through their dark style. Examples of popular pop punk bands given are All Time Low and Panic! At The Disco.
Music mag presentation
The document outlines plans for a new music magazine targeted towards 16-24 year old students in the UK. It will focus on popular genres like pop and chart music, covering mainstream artists and music news. The magazine's branding will use silver, black, and white colors and focus on creating a unisex design. Feature stories will include double page spreads on individual musicians or bands with photos, interviews, and articles.
Atl analysis
This document analyzes and summarizes the Kerrang magazine front cover featuring the band All Time Low. It notes that the magazine targets an audience of 16 and older based on the band's content and the radio station's audience. The front cover image features the band members in red football jerseys, with the two most well-known members, Alex and Jack, positioned prominently at the front to draw readers' attention. The use of red, white, and black colors and a bold font help the magazine stand out on shelves. Text on the front covers promotes All Time Low's popularity and an article about their arrival in the UK.
Publication plan
This document outlines the publication plan for a new monthly indie music magazine. It will be priced at £2.20 and distributed in supermarkets, newsagents, music shops, and online for digital subscriptions. The magazine will focus solely on indie music to differentiate itself from competitors like NME, Q, and Mojo that cover multiple genres. It will include album and artist reviews, interviews, quizzes, and news about upcoming concerts and artists. Regular sections will be a review of concerts, albums, singles, artists, and concerts as well as letters, feedback, and a monthly column by Liam Gallagher.
Music magazine names
Holly Etty has come up with several potential names for her new music magazine, including Breakin, Signify, Treble, Rhythmic, IndifyFresh, Rebel Sound, Smash, I, and Vinyl. Her favorite name is "Breakin" because it reflects the magazine's goal of breaking conventions by covering both established and up-and-coming artists, as well as introducing new music and artists that could become popular in the coming years.
My music magazine pitch, dan clewlow
The magazine will focus on unsigned pop and rock bands, as this genre is most enjoyed by the author and there is a gap in existing magazines. The target audience is younger people like students who enjoy similar music. Articles will feature new and upcoming artists to promote them, along with popular band news. The magazine aims to represent passion, hope, and excitement in music through a style similar to Q and NME magazines.
My music magazine pitch, dan clewlow
The magazine will focus on unsigned pop and rock bands, as this genre is most enjoyed by the author and there is a gap in existing magazines. It will target young people like students aged 16-20, providing articles on new and popular artists. The magazine aims to promote passion and enjoyment of music for all. It will have a central cover image with bold fonts and colors similar to Q and NME. Feature articles will include interviews to promote unsigned artists and bands.
Proposal
The document proposes a new rock music magazine called "Mordant" targeted at females aged 16-20 in the UK. Key points:
- The name "Mordant" was chosen as it means sharp/critical and fits the cynical tone of rock music. It also stands out on shelves.
- Rock music was chosen as the genre since existing magazines are aimed at older audiences or based in America.
- The target audience of 16-20 year old females was selected as there is a gap in the market for women and to tailor content to them.
- The magazine will include information on bands, gigs, competitions and posters, with more images than text per reader preferences.
Cover analysis 2
The document analyzes the front cover of the NME (New Musical Express) magazine. It discusses the target audience of 15-35 year olds interested in indie, rock, and mainstream music. It notes the magazine's circulation numbers and status as one of the most popular music magazines in the UK. It then examines specific elements of the cover, including the long-standing recognizable logo, the large primary image of rock icon Dave Grohl to draw readers, and the attention-grabbing cover lines about Grohl and a story on Kaiser Chiefs.
Publication plan
This document outlines the publication plan for a new monthly music magazine focused on indie music. It will be priced at £2.20 and distributed in supermarkets, newsagents, online and music shops. The magazine will also be available digitally. It aims to compete with similar magazines like NME, Q and Mojo while focusing solely on indie music. Each issue will include album and artist reviews, interviews, news, and quizzes about indie music. Regular sections will also feature an upcoming artist, concert reviews, a free song download, and a column by Liam Gallagher.
Target Audience Research
The document discusses research into the target audience for independent music. It finds that independent music audiences tend to be 15-34 years old, as popularity of indie music has grown with the internet and music festivals. XFM radio listeners, who like indie/alternative rock, modern alternative, and pop rock, are the target. The target audience enjoys comedy and going to concerts. They may be students and value freedom of expression. While indie music started as anti-mainstream, it is now popular across Europe so the audience includes both mainstream and anti-mainstream individuals aged 13-24.
Who is my target audience
- The target audience for the music video is likely ages 35+ men who are fans of The Doors and Jim Morrison specifically. They would have an interest in rock music, guitars, and poetry/literature.
- However, younger generations who are fans of retro/vintage styles and influential past artists like The Doors may also be part of the target audience.
- The video will aim to provoke nostalgic feelings and allow the audience to connect with the controversial themes and hidden meanings represented in a way that is relevant to modern society.
Task 5
The document discusses two similar music magazines - Smash Hits and Billboard. Smash Hits was a British monthly magazine founded in 1978 that focused on pop music. It ceased publication in 2006 due to declining sales. Billboard is an American weekly magazine founded in 1894 that is one of the oldest trade magazines. It publishes various music charts tracking popular songs and albums. The document also provides details about formatting and sections for a hypothetical new music magazine.
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Magazine: Ancillary products conventions and anaylsis
Magazine: Ancillary products conventions and anaylsis
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Feedback on my front cover
Everyone who participated in the survey about the front cover said that they liked it. The colors were said to complement each other and were used consistently throughout the cover. The layout was effective in using text to frame the image and draw focus to the model, though there was some unnecessary additional information. The fonts were used to differentiate categories and show importance, with various sizes, and all were appropriate for the magazine type. The image featured a rock-like male figure shot close up from the head and shoulders, interacting with the audience.
Task 2 - Detailed Analysis of Music Magazines
- The document analyzes the cover and contents pages of two music magazines, Q and Rolling Stone.
- It finds that both magazines use similar stylistic conventions - neutral color schemes, orderly layouts, large central images, and concise text. However, Q has a more sophisticated design aimed at an older audience.
- Key parts like the logo and cover lines are consistently placed in the optimal areas to guide the reader's eyes. Photos and design elements are intentionally structured to draw focus to important artists and articles.
Improvements to my magazine
The document describes improvements made to the layout of a magazine, including the front page, contents page, and a double-page spread. The front page now has more text and cover lines, removes unnecessary elements, and better positions the image, barcode, and cover lines. The contents page removes the front page image, improves typography, and changes the page number layout. The double-page spread adds feature boxes, alters spacing and positioning of elements, and moves the pull quote. Overall, the adaptations improve readability and professional appearance.
Feedback on My Contents Page
Survey respondents liked the cover design of the magazine. The colors on the contents page matched the magazine's style and were similar to other mainstream magazines like Rolling Stone and Q. The articles and pages were split into thirds, with images taking up two-thirds and text one-third, making the most popular articles easier to find quickly. While the font choices were appropriate, different fonts or captions on the images could better show the relative importance of articles. Larger images also indicated greater importance, though only four images kept the design conventional.
Task 7 - Questionnaire analysis
The document summarizes the results of a survey conducted to understand the target audience for a music magazine. Most respondents were 18-20 year olds who enjoy listening to music, socializing, and partying. When buying magazines, they look for good design with popular artists and content. The target audience prefers articles with new music events and gossip.
Task 5 - Representation Analysis
This document contains summaries of various magazine cover images and articles. The summaries describe the visual elements and text used to represent different musical artists from a variety of genres in a way that would appeal to target audiences. Close-up shots and certain styles of dress, hair, background and facial expressions are used to convey information about the artist's personality, music and history in a stereotypical way for their genre. Quotes from interviews aim to intrigue readers and match the artist's public persona. Images of both new and established artists from different eras aim to attract a wide readership.
About Time Detailed Trailer Analysis
This 3 sentence summary provides the essential information about the AboutTime trailer analysis document:
The document analyzes the trailer for the 2013 romantic drama film AboutTime, summarizing the key scenes and explaining how they establish the plot, characters, tone, and genre of the film. It describes how the trailer introduces the main character Tim and his ability to time travel, shows his attempts to find love with Rachel McAdams' character Mary, and highlights the film's themes of making the most of life through a series of emotional clips.
Content analysis for the Notebook
The document summarizes the trailer for the romantic drama film "The Notebook". It takes place in 1940s South Carolina and tells the story of Noah and Allie, a young working-class man and wealthy woman who fall in love but face class differences that threaten to tear them apart. When Noah leaves to fight in World War II, Allie becomes involved with another man. Years later, when Noah returns, their romance is rekindled but Allie is now engaged to the other man. The trailer uses many short romantic scenes between the two leads at the beginning and end to convey the hopefulness of their love while also showing some longer key event scenes to outline the challenges they face.
Pitch for a Romantic Film
New Line Cinema is an independent American film studio founded in 1967 that was acquired by TimeWarner in 1996. It is known for producing major franchises like The Lord of the Rings and creating many romantic comedies between 1996 and 2014. As a subsidiary of Warner Brothers Studio, which produces many comedies, New Line Cinema focused on romantic films targeted towards 16 to 28 year old audiences, especially women. These audiences can relate to the mature themes and actors frequently featured across multiple romantic films.
Evaluation - Conventions
This document analyzes the conventions and design elements used in magazine covers and layouts. It discusses how the front covers typically feature a headshot of the artist in the foreground with the magazine title in the background. The covers also break the image into thirds and keep the text minimal to focus on the photo. The contents pages also use a three-column layout with photos and the table of contents. Double page spreads typically feature a large image on one page and the artist's name or a quote on the opposing page in a large font. Captions are also included to provide context for photos.
Shot list template
This document contains a shot list for a film titled "The Last Chapter". It details 79 shots across 38 scenes. The shots include locations, camera angles, durations and basic descriptions of the actions occurring in each shot. Overall, the shot list follows the story of a couple, Oscar and Lily, and documents their daily life together as well as activities they engage in from a bucket list. It shows their relationship developing and moments they share up until the film's conclusion.
Detailed analysis of a music magazine
The document provides an analysis of the design conventions used in two music magazine covers and contents pages. Some key conventions discussed include:
- Logos and mastheads being placed in the primary optical area at the top of pages.
- Covers and contents pages using a consistent color scheme, typically some combination of red, black, and white.
- Covers featuring a large central image with limited additional text or images.
- Contents pages arranged in columns with cover lines and page numbers.
- Double page spreads following the eye's route with large pull quotes and images dominating one page and the article on the other.
Test shots
Oscar will propose to Lily on a beach in Hunstanton, Norfolk. Their white bedroom will be an important setting that provides insight into the characters, especially Lily who is often shown in the bed. Lily will be portrayed by the actress Gina and will appear both healthy and frail at times. A park will feature in multiple shots where Oscar walks with friends and where he and Lily's romantic relationship develops. Additional shots will show the characters experiencing both love and sadness, with the lighting establishing the mood for the audience.
Romantic Drama Promotional Package
The document provides promotional materials for the 2003 romantic comedy film Love Actually. It includes a description of the film's intertwining stories about various characters navigating love around Christmas time. It also summarizes the film's poster, which features 10 famous British actors to attract audiences, conventions like bright colors and a red bow representing love and Christmas, and how the film's soundtrack included a cover of "Love Is All Around" that became a British Christmas number one hit.
Death and disasters in romantic films
Our film involves the main character Lily dying at the end after achieving many of her life dreams, but leaving one wish unfulfilled to show that death is unpredictable. Other popular romantic films like The Notebook and P.S. I Love You also include the death of main characters to drive the plot. While films like Eternal Sunshine of the Spotless Mind and The Vow center their stories around relationship dilemmas like memory loss or breakups instead of death. These films are incredibly popular due to their emotional storylines involving elements like death, illness, breakups, and other disasters.
Risk assesment
This document contains a risk assessment for various filming locations for a project involving characters Oscar and Lily. The locations assessed include Ellis' house (kitchen, living room, garden, hall), Louis' house (bathroom), a road, Emma's house (bedroom, study), Ferry Meadows lake, Hunstanton beach, a fair ground, an arcade, and a park. Electrical equipment near water poses a moderate risk in some indoor locations. Weather poses a moderate to high risk for outdoor locations. Other risks assessed include cars on the road, tripping over wires, drowning or falling at the lake/beach, bumper car injuries, dogs chasing actors, and injuring members of the public with equipment
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Similar to Task 13 - Pitch
unit 1
The document provides information about Q magazine, including:
1) Q magazine was founded in 1986 by Mark Ellen and David Hepworth to cater to the older generation who were still buying CDs, as there was no other magazine targeting that niche audience.
2) The magazine is published monthly in the UK and has a history of association with charitable organizations. Its target audience are people in their 30s and 40s.
3) In addition to interviews, profiles, and reviews, Q magazine also covers music-related news and events like album releases and concerts. It provides readers with information on new music and upcoming artists across various genres.
Music magazine analysis
NME is a weekly British music magazine that has been published since 1952. It targets readers aged 13-35 and focuses on indie and rock music. Q is a monthly magazine published since 1986 that targets an older audience aged 45+ with a focus on legends and serious artists. Kerrang is a weekly magazine published since the 1980s that targets younger readers aged 11-23 with a mix of up and coming bands and more established bands in the rock/indie genres.
Task 5 and 6
The document discusses ideas for a new pop-rock music magazine, including potential names, articles, featured artists, and target audience. It considers "Sound Magazine" as a name option that would appeal to the target demographic of young music fans. Suggested article topics include instruments, album reviews, concerts, and how to start a band. Artists mentioned that could be featured include bands and soloists popular in the indie/pop/rock genre. The target audience is identified as 16-25 year old, working to middle class individuals in the UK interested in current music trends.
Audience Research
The document discusses the results of a survey about 80s music audiences. It finds the most popular age groups are 31+ and 13-19. Most listeners are from the US and UK. While many have not read 80s music magazines, Smash Hits was popular. Artists like Michael Jackson, Madonna, and Blondie were favorites. The document also analyzes issues of the magazines MOJO and Q, finding they target a wide audience but with a focus on older readers. Front covers use bright colors and photos to appeal to target demographics.
Audience Research
The document discusses research conducted on the audience for a proposed magazine about 1980s music. A survey was distributed on various forums and websites. The results showed that the target audience spans ages 13-19 and 31+, with most interest in the US and UK. Popular 1980s artists like Michael Jackson, Madonna, and Blondie should be featured. Analysis of existing magazines like Q and Mojo found they appeal to both older and younger audiences through their mix of content and designs. Further research on cover designs, readership profiles, and content breakdowns was summarized to inform the planning of the new 1980s music magazine.
Existing magazine names
The document discusses several existing music magazines, including their target audiences and publishers. Top of the Pops targets teenage girls and focuses on popular artists like One Direction. It is published by the BBC. Q magazine targets both genders and age groups with a mix of pop and rock music. It is published by Bauer Media. Rolling Stone targets both genders ages 18-24 and was founded in 1967 in San Francisco. Vibe targets both genders of older audiences with a variety of genres. It was founded by Quincy Jones but later shut down before being purchased and restarted. Kerrang targets both genders with rock music and has been published weekly by Bauer Media Group since 1981.
Researching target audiences
This document discusses several music magazines and their target audiences:
- Q Magazine was founded in 1986 in the UK to target older generations buying CDs at the time. It differentiated by publishing a new issue each month.
- Kerrang! Magazine launched in 1981 in the UK focused on new wave British heavy metal and hard rock. It targeted 14-21 year old rock/metal fans, predominantly male. Circulation grew to over 43,000 readers in the 2000s.
- Billboard Magazine is one of the oldest trade magazines worldwide, first published in 1894. It covers various music genres and charts the most popular songs and artists. Its target audience ranges from 16-26 years old.
Lo4 pro forma
The document outlines marketing and PR objectives for relaunching the band Crumple Zone, who were popular in the 1970s-90s, through a "Greatest Hit" tour and new album. The tour will target their core audience of women aged 50s who have remained fans. Plans include viral advertising of the tour and album, television appearances, and leveraging existing fan bases of similar bands to promote sales of 2 million for the new album. The document provides background on the band and strategies for managing messaging to convey Crumple Zone is still dedicated to their music and fans.
Task 5 powerpoint
The document discusses the music magazine NME and provides examples of its front covers, contents pages, and spreads. It provides background information on NME's history dating back to 1952 and its target audience of 15-24 year olds. The document also discusses the music magazine Q, providing examples of its covers and contents. It details Q's target audience of 14-24 year old males and history launching in 1986 focusing on older music buyers. Finally, it outlines possible ideas for the student's own music magazine covering indie/rock music and targeting 16-24 year olds, including festival reviews and band interviews.
Unit 13-l01
The document discusses a print-based music magazine called Q Magazine published in the UK. It provides details on the magazine's purpose, target audience, content, and ownership structure. Q Magazine aims to inform readers about new music and artists. It targets 12-50 year olds and covers a wide range of music genres. The magazine includes features on artists, reader mail, and a top albums list. It is published monthly in the UK by Bauer Media, a large European media company.
Music magazine pitch
The document outlines initial ideas for a rock music magazine. It will focus on genres like alternative, indie, punk, and metal. The magazine aims to cover popular artists like Green Day and Fall Out Boy, as well as promote new, up-and-coming artists. Potential names include Ready Set Rock!, Rock On, and We Like It Loud. The target audience is 16-24 year olds interested in rock music and discovering new bands. Features will include interviews, album and concert reviews, tour schedules, and competitions.
Market research media
Q magazine is a popular UK music magazine founded in 1986 that focuses on interviews with popular musical artists and compiling lists about music. It stands out from other music magazines through its monthly publication schedule and high production standards. The majority of Q's readers are male between 15-44 years old.
Classic Rock is a UK magazine dedicated to rock music, targeting affluent men aged 35+ who enjoy classic rock bands. The majority of its readers are white males aged 14-30+ who are fans of the rock music genre.
NME targets younger readers, with the average reader in their early 20s. The majority of readers are male at 69% and spend a significant amount of money on music-related purchases,
Research (media)
This edition of NME magazine features Bruno Mars prominently on the cover. They utilize a long shot of Bruno Mars wearing all black against a white background to make him stand out. Minimal text is used to allow the focus to remain on Bruno Mars. The masthead remains in red as always for brand consistency. Together these visual elements create an minimalist yet attention-grabbing cover centered around Bruno Mars as the main attraction for readers.
Research (media)
This edition of NME magazine features Bruno Mars prominently on the cover. They utilize a long shot of Bruno Mars staring directly at the camera in a black suit against a white background to draw attention. Very little other text is included to let the focus remain on Bruno Mars. The magazine keeps with its typical color scheme of red, black, and white. Overall the minimalist cover is inspired by Bruno Mars and aims to intrigue readers with its focus on him.
Top 3 music magazines in the uk
The document discusses three popular UK music magazines - Q, Mojo, and NME. Q magazine targets those over 25 years old and focuses on older genres of pop and rock music. It uses red, black, and white colors and is published monthly. Mojo covers various genres including indie and 1960s music, and targets 15-25 year old males with its sans-serif bold font. NME targets 13-19 year olds and focuses on rock and progressive rock music through interviews and articles about upcoming artists and releases. It uses a bold block font to catch the attention of its target audience.
Front cover analysis
This issue of Billboard magazine features Nicki Minaj on the cover. Her unconventional outdoor photo shoot and colorful style suggest she is an individual. The article title calls her the "First Lady of Hip-Hop." The cover uses bright colors and represents a summer feeling. Since Billboard does not advertise giveaways, it differs from more mainstream music magazines that clutter covers with multiple artist features.
Unit 30 - LO1
The document provides information about the publisher and product Q Magazine. Some key details include:
- Q Magazine was first published in October 1996 by editors David Hepworth and David March. It covers rock, indie, and alternative music genres.
- The publisher, Bauer Media Group, is a large global media company founded in 1875. They own over 300 digital products and 50 radio stations across Europe and Australia.
- Q Magazine competes in the music magazine market with titles like NME, Mojo, Kerrang, and Uncut. NME has the largest market position based on weekly readership numbers.
- The magazine covers a wide variety of modern music genres and includes news, interviews, videos, and
Unit 30 - LO1
The document provides information about the Q magazine, including its publisher, products, ownership structure, operating model, associated products, market position, competitors, brand competitors, genre, front cover analysis, contents page analysis, DPS analysis, form and style, website analysis, production process, synergy, product analysis, genre and form, technological convergence, advertisers, and distribution. The Bauer Media Group publishes Q magazine, which has a monthly circulation of around 40,000 copies and covers rock, indie and alternative music. It faces competitors from other music magazines and media companies. The magazine's production involves establishing a publishing schedule, budget, and content before editing, layout, printing and distribution.
Market research.
There are several existing music magazines in the UK targeted at different audiences and genres. Three magazines - Q, Top of the Pops, and We ♥ Pop - are similar in format to the type of music magazine the author wishes to create. Top of the Pops targets teenage girls aged 11-15, with an 85% female readership. It has a circulation of 56,000 and aims to provide exclusive celebrity interviews, photos, and affordable fashion and beauty content. Q has a readership of 550,000 and targets 29-year-olds, aiming to guide readers to quality music of substance. We ♥ Pop targets 13-15-year-old girls with a circulation of 50,000 and aims to be affordable for
Unit 13 LO1
This document provides information about the publisher Bauer and their magazine Q. Bauer is a large publishing company that was started 138 years ago and now has over 300 digital products. They have 11,000 employees worldwide and offices in Europe and Australia.
The document then provides details about the magazine Q. It was first published in 1986 and is a monthly music magazine based in the UK. It is currently published by Bauer who bought it from EMAP in 2008. The magazine focuses on rock and pop music genres.
The rest of the document breaks down information about the magazine's target audience, content, production process, and more through analyses of its covers, contents pages, and website. It provides demographic information about its mainly male readers
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Risk assesment
The document analyzes risks associated with various filming locations for a project involving characters Oscar and Lily. It identifies potential risks such as electrical hazards, slips and falls, bad weather, traffic accidents, drowning and more. For each risk, it evaluates the level and likelihood, and provides ways to avoid the risk if possible as well as contingency plans if the risk cannot be avoided. The locations covered include houses, roads, parks, beaches, ferries, fairs and arcades. Safety of the actors and crew and public is the top priority in managing the identified risks.
Script
A couple, Oscar and Lily, are going about their morning routine getting ready for work. Lily is a struggling writer while Oscar is an accountant. Lily collapses after Oscar leaves for work. Oscar finds Lily's bucket list of things she wants to do and feels compelled to help her complete everything on the list as Lily's health declines. Throughout the film, Oscar takes Lily around to complete various activities on her bucket list in an attempt to make the most of the time they have left together.
Pitch
New Line Cinema is an independent American film studio founded in 1967 that has been a subsidiary of TimeWarner since 1996. It helped create the Lord of the Rings and Hobbit films and has recently focused on romantic comedies and sequels. Some of its popular romantic films include In Love and War, The Notebook, Sex and the City, and Valentine's Day. The document discusses New Line Cinema's history of romantic films and strategies for their new romantic comedy film, including targeting 16-28 year old audiences who can relate to the themes of love and relationships.
Script For 'The Last Chapter' trailer
A couple, Oscar and Lily, are going about their morning routine getting ready for work. Lily is a struggling writer while Oscar is an accountant. Lily collapses after Oscar leaves for work. Oscar finds Lily's bucket list of things she wants to do and feels compelled to help her complete everything on the list as Lily's health declines. Throughout the film, Oscar takes Lily around to complete various activities on her bucket list in an attempt to make the most of the time they have left together.
Production plan
This production plan outlines the dates, locations, costumes, props, equipment, and personnel needed for filming. On October 26th, filming will take place at the director's house, which will serve as the bathroom setting, and on nearby roads. Costumes will include dressing gowns and casual clothes. A camera and tripod will be used. On October 27th, filming will occur at Ferry Meadows Country Park, where costumes will be slightly warm clothes. A camera and tripod will again be used. On October 28th, filming is scheduled for Hunstanton Beach, where warmer but casual clothes and props including a ring, slot machine, and bumper cars will be needed. The camera, tripod and all
Plot Outline
Oscar finds his partner Lily's secret bucket list of things she wants to do before dying after being diagnosed with a terminal illness. The list includes getting married, which Oscar decides to help make come true. He proposes at the beach and plans a wedding in Las Vegas. However, Lily's health declines rapidly and she passes away before they can marry in Vegas. After her death, Oscar finishes and publishes her unfinished book to fulfill the last item on her bucket list.
Romantic Drama Promotioal Package
The document provides promotional materials for the 2003 romantic comedy film Love Actually. It includes a description of the film's intertwining stories about various characters navigating love around Christmas time. It also summarizes the film's poster, which features 10 famous British actors to attract audiences, conventions like bright colors and a red bow representing love and Christmas, and how the film's soundtrack includes a cover of "Love Is All Around" that became a British Christmas number one hit.
About Time Trailer Analysis
This document provides an analysis of the trailer for the 2013 romantic drama film About Time. The 3 sentence summary is:
The trailer introduces the main character Tim and establishes that the film will revolve around him discovering he can time travel. Scenes show Tim using his new ability to relive moments in attempts to woo Rachel McAdams' character Mary, but also experiencing complications. The trailer uses a mix of dialogue, scenic shots from the film and an indie folk song to entice viewers and set the tone that the film will combine romance, comedy and exploration of how Tim's power impacts his life.
01 Prelimianry Evalutation
The document summarizes the author's preliminary task of creating a 30 second movie trailer clip to gain experience using a camera and editing software. The trailer depicted a quiet woman's love story through a variety of shots and artistic shots expressing different emotions. While the range of shots and scene transitions worked well, the time limit prevented adding sound or text animations as planned, but future clips would allow more software proficiency.
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Task 13 - Pitch
- 1. Task 13 - Pitch To Bauer Media
- 2. introduction My magazine is called Rewind and focuses more on the older music coming back into mainstream music. The artists would be a series of big famous artists who are perceived as classic, big and music royalty. In the month in which my first issue would be made, such bands as U2, Kate Bush, Neil Diamond, Lady Gaga has gone back on tour and George Michael has rumoured that Wham will return.
- 3. Introduction The genre is of course what I have already mentioned. Mainstream pop/rock. Your other magazines which you have published, include TV Quick, Bella, Kerrang and Q. These have lead you to become the third biggest publisher in the UK. Your target audiences have ranged from older women in the gossip magazines to the middle aged men in your music magazines. Although this magazine appeals to a much wider audience of both men and women of the ages 16- 32.
- 4. Target Audience The magazine I am creating will be aimed towards 16- 30 year olds. In oppose to the magazines you already cover with an elder target audience. The concept of having another magazine with a younger audience means that you would sell more and overall your magazine company will overall then appeal to a more wide audience.
- 5. House Style The House style of my magazine will follow a colour scheme of the similar colours shown in this presentation. With a red mast head similar also. The font I will be using is also similar to the one being used here. As well as other fonts
- 6. Content My content for my first issue will include: A top ten list – Everyone likes ratings and lists, and lists are quite popular in your magazine Q. Tour information – New reviews on tours, and tour dates. New Albums – Reviews of albums and what's coming up album wise. Interview – interviews with big artists and newer artists who will appear to be hits.
- 7. Main Story The main story in my magazine for the first issue, will be a male singer named Jamie who's band ‘Mirage’ The band was a late 90s band which split up in 2004. Jamie then done a short but big solo career In America and the UK, for around 6 years. Now he is returning with his band Mirage with a new image, new music, and new influence. They are releasing a new greatest hits album called – Mirage together and apart. The main interview, is featuring Jamie, who talks about his career and the new album.