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CORPORATE
CITIZENSHIP
REPORT2017
FOREWORD
If corporate socialresponsibility isayardstick to measureacompany's
commitment to improve society in aneffective and sustainable manner,
then TAFEisatrailblazer. Foryearsbefore the term becamethe regular
parlance of corporate conversations,TAFEhad,with its empathetic
founder Mr.S.Anantharamakrishnan,instilled asenseof caring and
sharing at the very core of its businesspractice. Theimportance that ‘J’-as
he wasaffectionately called, placed on education, matched with hisvision
for affordable and quality healthcare; manifested in the SriParamakalyani
hospital and school which became the edifice on which the
Amalgamations Group and TAFE'sCSRinitiatives restedin the early1960's
and burgeonedthereafter.
Hisson,Mr.A.Sivasailam,former Chairman&Managing Director, TAFE,
institutionalized and made these stellar initiatives sustainable by aligning
them to the company's belief that it was not sufficientto just
manufacture the finest agricultural machinery, but to proactively provide
arange of servicesthat improved the well-being of the farmer.JFarmwith
afocuson agriculture and adaptive researchwasthus born in 1964,
pioneering new varieties of rice,mango, groundnuts, citrus fruits,and
more recently, oilseedsand pulses,and acomprehensive organic range of
rice,fruits and vegetables.It provides training to innumerable farmers in
order to initiate and sustainatransformation from the individual farmer to
his community, city and the nation at large.Frominvesting in and
developing sustainable models for the SriParamakalyani hospital and
school projects and later at Chamrajin the Nilgiris; enhancing the
research-driveninitiatives of JFarm;starting and supportingthe
JRehabCentrethat empowered orthopedically challenged women by
including their contribution of creating wire harnessesin TAFE’sproducts.
Mr.Sivasailam'scontributions span almost 50yearsof consistent effort,
tirelessdedication and unshakeableconviction that, only inclusive
community development canlead to lasting prosperityand
equitable growth.
Mallika Srinivasan, Chairman&CEO- TAFE,following her father and
grandfather's illustrious footsteps, while focusing on the coreareasof
agriculture,healthcare and education, believes in the multiplier effect
which, by working with non-governmental and governmentalagencies,
local communities and arange of other professionalstakeholders,aims
to lift vast cross-sectionsof society in aseachange oftransformation.
While drawing inspiration from and sustaining agenerational legacy, she
hasactively aimed to extend the reachand resultant impact of several
projects by incorporating digital and technological interventions. JFarm's
extension to JFarmRajasthan,the Digital India farmservice initiative as
well asthe addition of newer projects - healthcare,particularly eyecare
and cancercare;projects that enable women's empowerment,
conservation and tribal welfare aswell asthose that focuson the
propagation and preservationof Indian art and culture - bear testimony
to the mannerin which the belief systemsofTAFEhavesuccessfullystood
the test of time; with each generation reiterating the importance of
sowing seedsof knowledge, with compassion and far-sightedness,to
sustainably Cultivating theWorld.
TAFE'score valuesdefine its beliefs,principles and practices.Theyoutline
the conduct of businessin the everydaylives of its employees and diverse
stakeholders,dictate its overarching vision and corporatestrategy.
TAFEreachesout to society in three differentways:
»Through philanthropic initiatives
»Byworking with local communities through direct intervention and
dedicated resourcesbothin terms of manpower and financial support
or through strategic partnerships with governmentand
non-governmental and professionalnetworks to developa
sustainable model for inclusivegrowth
»Through initiatives that areclosely aligned to the broader visionof
the company which isabout being an active partner and enabler
of the agriculturaldevelopment of the country
Asaresponsible corporate citizen, TAFEiscommittedto:
»Enablethe farming community to achieve higherproductivity
and prosperity
»Contribute to the health and welfare of employees and the community
»Conservethe environment through the propagationof
sustainable practices
»Empower the differently-abled by creating meaningfulopportunities
»Preserveand perpetuate the rich Indian heritage of art andculture
TAFE’SCSR
PHILOSOPHY

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TAFE CORPORATE CITIZENSHIP

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  • 3. FOREWORD If corporate socialresponsibility isayardstick to measureacompany's commitment to improve society in aneffective and sustainable manner, then TAFEisatrailblazer. Foryearsbefore the term becamethe regular parlance of corporate conversations,TAFEhad,with its empathetic founder Mr.S.Anantharamakrishnan,instilled asenseof caring and sharing at the very core of its businesspractice. Theimportance that ‘J’-as he wasaffectionately called, placed on education, matched with hisvision for affordable and quality healthcare; manifested in the SriParamakalyani hospital and school which became the edifice on which the Amalgamations Group and TAFE'sCSRinitiatives restedin the early1960's and burgeonedthereafter. Hisson,Mr.A.Sivasailam,former Chairman&Managing Director, TAFE, institutionalized and made these stellar initiatives sustainable by aligning them to the company's belief that it was not sufficientto just manufacture the finest agricultural machinery, but to proactively provide arange of servicesthat improved the well-being of the farmer.JFarmwith afocuson agriculture and adaptive researchwasthus born in 1964, pioneering new varieties of rice,mango, groundnuts, citrus fruits,and more recently, oilseedsand pulses,and acomprehensive organic range of rice,fruits and vegetables.It provides training to innumerable farmers in order to initiate and sustainatransformation from the individual farmer to his community, city and the nation at large.Frominvesting in and developing sustainable models for the SriParamakalyani hospital and school projects and later at Chamrajin the Nilgiris; enhancing the research-driveninitiatives of JFarm;starting and supportingthe JRehabCentrethat empowered orthopedically challenged women by including their contribution of creating wire harnessesin TAFE’sproducts. Mr.Sivasailam'scontributions span almost 50yearsof consistent effort, tirelessdedication and unshakeableconviction that, only inclusive community development canlead to lasting prosperityand equitable growth. Mallika Srinivasan, Chairman&CEO- TAFE,following her father and grandfather's illustrious footsteps, while focusing on the coreareasof agriculture,healthcare and education, believes in the multiplier effect which, by working with non-governmental and governmentalagencies, local communities and arange of other professionalstakeholders,aims to lift vast cross-sectionsof society in aseachange oftransformation. While drawing inspiration from and sustaining agenerational legacy, she hasactively aimed to extend the reachand resultant impact of several projects by incorporating digital and technological interventions. JFarm's extension to JFarmRajasthan,the Digital India farmservice initiative as well asthe addition of newer projects - healthcare,particularly eyecare and cancercare;projects that enable women's empowerment, conservation and tribal welfare aswell asthose that focuson the propagation and preservationof Indian art and culture - bear testimony to the mannerin which the belief systemsofTAFEhavesuccessfullystood the test of time; with each generation reiterating the importance of sowing seedsof knowledge, with compassion and far-sightedness,to sustainably Cultivating theWorld.
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  • 5. TAFE'score valuesdefine its beliefs,principles and practices.Theyoutline the conduct of businessin the everydaylives of its employees and diverse stakeholders,dictate its overarching vision and corporatestrategy. TAFEreachesout to society in three differentways: »Through philanthropic initiatives »Byworking with local communities through direct intervention and dedicated resourcesbothin terms of manpower and financial support or through strategic partnerships with governmentand non-governmental and professionalnetworks to developa sustainable model for inclusivegrowth »Through initiatives that areclosely aligned to the broader visionof the company which isabout being an active partner and enabler of the agriculturaldevelopment of the country Asaresponsible corporate citizen, TAFEiscommittedto: »Enablethe farming community to achieve higherproductivity and prosperity »Contribute to the health and welfare of employees and the community »Conservethe environment through the propagationof sustainable practices »Empower the differently-abled by creating meaningfulopportunities »Preserveand perpetuate the rich Indian heritage of art andculture TAFE’SCSR PHILOSOPHY