The document discusses 10 principles of designing for engagement. It begins with an introduction to Susan Weinschenk and her contact information. The 10 principles are then listed and include: 1) The fusiform facial area makes us pay attention to human faces. 2) People can remember/deal with only 3-4 items. 3) People have mental models. 4) When uncertain, people look to others' behavior to decide what to do. 5) Food, sex, danger grab attention. 6) Video is engaging media. 7) People are motivated to connect. 8) Beauty is processed unconsciously. 9) The brain processes information best in story format. 10) People expect technology to follow human interaction rules. References and contact information are
UKUPA Jan 09: User Experience In A DownturnUXPA UK
Gerred Blyth (Lighthouse Experience) and Be Kaler Blake (Aquent) presented on their perspective on the user experience industry and how companies and individuals can cope and find opportunities during the economic downturn. Discussions and pop quiz results from the evening are incorporated in the slides.
UX by the numbers: Scavenging data - Using public data to learn about your usersUXPA UK
Geraint Jones from the Home Office
'Big data' is all the rage at the moment, and promises all kind of insights into human behaviour (or at least how to target more adverts...). As UX professionals we don't always have access to analytics and data warehouses, let alone the time and resource to go doing complex analyses with complex results. Fortunately, there is loads of juicy, public, data out there for the taking if you know where to look. I'm going to give some concrete examples, tools and techniques for doing 'guerilla' data capture and analysis, resulting in simple to understand deliverables and insights about your users.
UKUPA Jan 09: User Experience In A DownturnUXPA UK
Gerred Blyth (Lighthouse Experience) and Be Kaler Blake (Aquent) presented on their perspective on the user experience industry and how companies and individuals can cope and find opportunities during the economic downturn. Discussions and pop quiz results from the evening are incorporated in the slides.
UX by the numbers: Scavenging data - Using public data to learn about your usersUXPA UK
Geraint Jones from the Home Office
'Big data' is all the rage at the moment, and promises all kind of insights into human behaviour (or at least how to target more adverts...). As UX professionals we don't always have access to analytics and data warehouses, let alone the time and resource to go doing complex analyses with complex results. Fortunately, there is loads of juicy, public, data out there for the taking if you know where to look. I'm going to give some concrete examples, tools and techniques for doing 'guerilla' data capture and analysis, resulting in simple to understand deliverables and insights about your users.
This is my attempt at an introduction to data ethics for mathematicians. Mathematicians increasingly need to deal with these kinds of issues, but we don't have the tradition of ethics training from other disciplines.
I welcome comments on how to improve these slides. Did I miss any salient points? Do you want to offer a different perspective on any of these? Do you want to offer any counterpoints? (Please e-mail me directly with comments and suggestions.)
Eventually, I hope to develop these slides further into an article for a venue aimed at mathematical scientists, and of course I would love to have knowledgeable coauthors who can offer a different perspective from mine.
Slides from a presentations about Generation Y and using Web 2.0 tools in higher education. Presented to the Minnesota Council of Accounting Educators in April 2009.
The emerging field of computational social science (CSS) is devoted to the pursuit of interdisciplinary social science research from an information processing perspective, through the medium of advanced computing and information technologies.
21st Century Influencer: Finding the Vital Behaviors to Flatten Your ClassroomVicki Davis
Technology can seem overwhelming, but in order to encourage the masses of school rooms around the world to incorporate technology to improve learning, we must understand the psychology of influencing change as well as the vital behaviors that we should influence. This presentation was given to Orange County School Superintendents via webinar on 1/25/2010. All rights reserved due to the purchased photography included.
Communication 103Persuasive Outline, Stock IssuesApril 8, .docxmonicafrancis71118
Communication 103
Persuasive Outline, Stock Issues
April 8, 2015
General Purpose: To persuade
Specific Purpose:
I. INTRODUCTION
A. Imagine a world where you get to choose the type of child that you bring into it. You could pick their hair color, height, personality, intelligence, and many other aspects. You would get to design your baby. Would this be good or bad?
B. If you have an opinion on this
, then you will be interested in the concept of designer babies.
C. I have read over ten articles on this topic and am well informed.
D. I am here to convince you that the creation of designer babies will be negative to our society.
E. If designer
babies become a reality, they will affect everyone. While there can be some positives to certain aspects of this technology, they do no outweigh the negatives. The idea of perfection is a major barrier that our society needs to overcome in order to get past the want to genetically design children.
II. BODY
A. In the near future we may have the genetic technology needed in order to change an embryo and choose desirable characteristics for it. If this becomes a reality, it will affect everyone.
1. The concept of creating a child with specific traits is not far-fetched. A procedure already being widely used is called IVF, which helps couples that have infertility problems have children by pre-selecting embryos before implantation. Another procedure called PGD screens embryos for different genetic traits before they are implanted and physicians can choose ones that are not predisposed to certain genetic conditions, like serious diseases such as cystic fibrosis (Ly, 2010).
2. A major issue with the concept of designer babies is the fact that it would be a very expensive process. This technology would only be available to wealthy “affluent couples and would be used in ways that could increase inequality. The last thing we need now is a genetic elite” (Steere, 2008, para. 8).
3. In addition, there are many ethical and moral issues that go along with all this. When doctors helped infertile women have children or when they determined if a child would have certain diseases, they were praised. However, when they started helping paying people to change the sex of their child, many began to question this. Choosing the sex of a child, especially in some countries, could lead to even more sex discrimination (Sandel, 2004).
TRANSITION: The beginnings
of creating a designer baby are already in place today.
B. Some of the reasons that we are getting closer and closer to a complete designer baby is because there can be some positives. However, all of these positives have two sides, one where they are ethically or morally okay, and one where they are not.
1. There is the concept
of a savior child. This child could be considered the beginning of designer babies. The parents in this situation usually have another child who is very sick and needs a donor of some sort. Therefore they crea.
This is my attempt at an introduction to data ethics for mathematicians. Mathematicians increasingly need to deal with these kinds of issues, but we don't have the tradition of ethics training from other disciplines.
I welcome comments on how to improve these slides. Did I miss any salient points? Do you want to offer a different perspective on any of these? Do you want to offer any counterpoints? (Please e-mail me directly with comments and suggestions.)
Eventually, I hope to develop these slides further into an article for a venue aimed at mathematical scientists, and of course I would love to have knowledgeable coauthors who can offer a different perspective from mine.
Slides from a presentations about Generation Y and using Web 2.0 tools in higher education. Presented to the Minnesota Council of Accounting Educators in April 2009.
The emerging field of computational social science (CSS) is devoted to the pursuit of interdisciplinary social science research from an information processing perspective, through the medium of advanced computing and information technologies.
21st Century Influencer: Finding the Vital Behaviors to Flatten Your ClassroomVicki Davis
Technology can seem overwhelming, but in order to encourage the masses of school rooms around the world to incorporate technology to improve learning, we must understand the psychology of influencing change as well as the vital behaviors that we should influence. This presentation was given to Orange County School Superintendents via webinar on 1/25/2010. All rights reserved due to the purchased photography included.
Communication 103Persuasive Outline, Stock IssuesApril 8, .docxmonicafrancis71118
Communication 103
Persuasive Outline, Stock Issues
April 8, 2015
General Purpose: To persuade
Specific Purpose:
I. INTRODUCTION
A. Imagine a world where you get to choose the type of child that you bring into it. You could pick their hair color, height, personality, intelligence, and many other aspects. You would get to design your baby. Would this be good or bad?
B. If you have an opinion on this
, then you will be interested in the concept of designer babies.
C. I have read over ten articles on this topic and am well informed.
D. I am here to convince you that the creation of designer babies will be negative to our society.
E. If designer
babies become a reality, they will affect everyone. While there can be some positives to certain aspects of this technology, they do no outweigh the negatives. The idea of perfection is a major barrier that our society needs to overcome in order to get past the want to genetically design children.
II. BODY
A. In the near future we may have the genetic technology needed in order to change an embryo and choose desirable characteristics for it. If this becomes a reality, it will affect everyone.
1. The concept of creating a child with specific traits is not far-fetched. A procedure already being widely used is called IVF, which helps couples that have infertility problems have children by pre-selecting embryos before implantation. Another procedure called PGD screens embryos for different genetic traits before they are implanted and physicians can choose ones that are not predisposed to certain genetic conditions, like serious diseases such as cystic fibrosis (Ly, 2010).
2. A major issue with the concept of designer babies is the fact that it would be a very expensive process. This technology would only be available to wealthy “affluent couples and would be used in ways that could increase inequality. The last thing we need now is a genetic elite” (Steere, 2008, para. 8).
3. In addition, there are many ethical and moral issues that go along with all this. When doctors helped infertile women have children or when they determined if a child would have certain diseases, they were praised. However, when they started helping paying people to change the sex of their child, many began to question this. Choosing the sex of a child, especially in some countries, could lead to even more sex discrimination (Sandel, 2004).
TRANSITION: The beginnings
of creating a designer baby are already in place today.
B. Some of the reasons that we are getting closer and closer to a complete designer baby is because there can be some positives. However, all of these positives have two sides, one where they are ethically or morally okay, and one where they are not.
1. There is the concept
of a savior child. This child could be considered the beginning of designer babies. The parents in this situation usually have another child who is very sick and needs a donor of some sort. Therefore they crea.
Similar to Susan Weinschenk's UKUPA Presentation (20)
Matthew and Jesmond will share their approach to understanding Lovehoney’s new customers. They’ll walk through their end-to-end approach: how they researched and built an experience map, then plotted the impact points and gaps, and used data analysis to form hypotheses and page redesigns.
Jonny will focus on the challenges of designing for stigmatised, vulnerable, disenfranchised people. He’ll explore how working on taboo subjects and with people that society tends to ignore, can lead to life changing design solutions.
"Making Accessibility Accessible" by Kirtika BhuvaUXPA UK
A talk given by Kirtika Bhuva at UXPA UK's May 2017 event covering "Global Accessibility Awareness Day".
http://uxpa-uk.org/events/uxpa-uk-gaad-2017/
Check out our Events page to see what's coming up in the future: http://uxpa-uk.org/events/
"Designing a Product with Mental Health in Mind" by Zander BradeUXPA UK
A talk given by Zander Brade at UXPA UK's May 2017 event covering "Global Accessibility Awareness Day".
http://uxpa-uk.org/events/uxpa-uk-gaad-2017/
Check out our Events page to see what's coming up in the future: http://uxpa-uk.org/events/
A talk given by Gavin Evans at UXPA UK's May 2017 event covering "Global Accessibility Awareness Day".
http://uxpa-uk.org/events/uxpa-uk-gaad-2017/
Check out our Events page to see what's coming up in the future: http://uxpa-uk.org/events/
"How to tie your customer design work into the enabling organisation" - by Jo...UXPA UK
A talk given by Joel Bailey at UXPA UK's April 2017 event covering "Investigating Service Design".
http://uxpa-uk.org/events/exploring-service-design/
Check out our Events page to see what's coming up in the future: http://uxpa-uk.org/events/
'Mainstream' UX and Games UX - Alistair Greo, Player ResearchUXPA UK
This was part of the UXPA UK January 2017 event. For videos of our recent talks, please check out our YouTube channel https://www.youtube.com/user/uxpauk
A talk given at UKPA UK's 'World Usability Day' event - 10 November 2016.
FoodCloud connects businesses that have too much food to charities in their communities that have too little. Using our technology platform, participating businesses can upload details of their surplus food. FoodCloud provides a simple way for food businesses to contribute to their communities in a meaningful and practical way and reduce their impact on the environment. Many retailers find themselves with perfectly good food that they cannot sell. This high quality food is often wasted at a large cost to businesses. Good food that can feed people should never be wasted. FoodCloud offers businesses a solution by using this food to support the work of the charity sector in Ireland and the UK. This solution has been developed through a close relationship with the business and charities to understand their needs.
Since the creation of FoodCloud in 2014 Co-Founders Iseult Ward and Aoibheann O’Brien were one of Time magazines Next Generation Leaders, Ben and Jerry’s Join Our Core Winner and winner of the 2016 Green Awards. Most recently FoodCloud’s UK partnership with FareShare and Tesco won the Sustainable Future Award at the IGD awards. The three-way partnership between FareShare, FoodCloud and Tesco is live across 900 stores and has already delivered the equivalent of 1.4 million meals to local organisations. By the end of next year, the organisations aim to send all of Tesco’s edible surplus food to charity. Fiona will outline FoodClouds journey so far and how they have perfected their solution.
Conservation & The Knowledge Chain - Paul-Jervis Heath, Modern HumanUXPA UK
A talk given at UKPA UK's 'World Usability Day' event - 10 November 2016.
In September Giant Pandas were reclassified from endangered to vulnerable. The news was less favourable for the Eastern Gorilla. At the same time they were reclassified as critically endangered. Their population has declined by 70% over the last 20 years. Globally, there has been a 52% average decline in the populations of mammals, birds, reptiles, amphibians and fish around the globe between 1970 and 2010. How do we know the global outlook for the conservation of threatened species? How do conservation organisations decide on the actions to protect those species? And, how is human-centred design being used to help secure funding for conservation research, to gather data about endangered species, to report on the fate of those sepcies and inform conservation decisions?
Paul-Jervis Heath talks about design research with Zoologists, Conservationists, with Park Rangers in Africa and fieldwork at London Zoo. He also talk about how Modern Human are using human-centred design to support conservation from the scientist gathering data about endangered species through to the conservationist planning conservation actions on the ground.
A talk given by Thoughtworks at UKPA UK's 'World Usability Day' event - 10 November 2016.
The challenge of reconnecting unaccompanied child refugees with their loved ones is a growing problem with the global refugee crisis. In Kakuma refugee camp filmmaker Lieven Corthouts sought out a solution after living there for 5 years and talking with refugees struggling to find their families. ThoughtWorks collaborated with Lieven to design and user test a ‘Find Me’ web application with refugees, which exposed the challenges of cultural barriers, limited technical literacy and the western bias applied within the design process.
Mike Gatman is a project manager and coach from ThoughtWorks who looked after the Find Me initiative. He is an agile/lean enthusiast who brings the user to the heart of every delivery, with a background in digital projects across media, telecommunications, banking and retail. Find Me was his first foray into the humanitarian sector.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
The Metaverse and AI: how can decision-makers harness the Metaverse for their...Jen Stirrup
The Metaverse is popularized in science fiction, and now it is becoming closer to being a part of our daily lives through the use of social media and shopping companies. How can businesses survive in a world where Artificial Intelligence is becoming the present as well as the future of technology, and how does the Metaverse fit into business strategy when futurist ideas are developing into reality at accelerated rates? How do we do this when our data isn't up to scratch? How can we move towards success with our data so we are set up for the Metaverse when it arrives?
How can you help your company evolve, adapt, and succeed using Artificial Intelligence and the Metaverse to stay ahead of the competition? What are the potential issues, complications, and benefits that these technologies could bring to us and our organizations? In this session, Jen Stirrup will explain how to start thinking about these technologies as an organisation.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
zkStudyClub - Reef: Fast Succinct Non-Interactive Zero-Knowledge Regex ProofsAlex Pruden
This paper presents Reef, a system for generating publicly verifiable succinct non-interactive zero-knowledge proofs that a committed document matches or does not match a regular expression. We describe applications such as proving the strength of passwords, the provenance of email despite redactions, the validity of oblivious DNS queries, and the existence of mutations in DNA. Reef supports the Perl Compatible Regular Expression syntax, including wildcards, alternation, ranges, capture groups, Kleene star, negations, and lookarounds. Reef introduces a new type of automata, Skipping Alternating Finite Automata (SAFA), that skips irrelevant parts of a document when producing proofs without undermining soundness, and instantiates SAFA with a lookup argument. Our experimental evaluation confirms that Reef can generate proofs for documents with 32M characters; the proofs are small and cheap to verify (under a second).
Paper: https://eprint.iacr.org/2023/1886
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Enhancing Performance with Globus and the Science DMZGlobus
ESnet has led the way in helping national facilities—and many other institutions in the research community—configure Science DMZs and troubleshoot network issues to maximize data transfer performance. In this talk we will present a summary of approaches and tips for getting the most out of your network infrastructure using Globus Connect Server.
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
1. Designing For Engagement:
What makes them click?
Susan
Weinschenk,
Ph.D.
thebrainlady@gmail.com
@thebrainlady
#100Things
US Phone: 847-909-5946
www.whatmakesthemclick.net
2. Most
Mental
Processing
is
Unconscious
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
16. Iyengar, Sheena S.
and Mark R. Lepper.
2000. When choice is
demotivating: Can one
desire too much of a
good thing?. Journal
of Personality and
Social Psychology.
79: 995-1006.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
17. Fact
Or
Fic:on?
If you give people too
many choices they won’t
choose anything.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
18. Fact
Or
Fic:on?
If you give people too
many choices they won’t
choose anything.
FACT
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
19. Choice = Control = Survival
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
20. Fact
or
Fic:on?
People can only
remember/process 7 + or –
“things” at a time
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
21. Fact
or
Fic:on?
People can only
remember/process 7 + or –
“things” at a time
FICTION
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
22. 7
+/-‐
2
is
an
Urban
Legend
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
23. 2. People Can Remember/Deal With Only 3-4 Items
Baddeley,
A.
D.
(1994).
The
magical
number
seven:
S:ll
magic
aSer
all
these
years?
Psychological
Review,
101,
353-‐356.
Broadbent,
D.
(1975).
The
magic
number
seven
aSer
fiSeen
years.
In:
Studies
in
long-‐
term
memory,
ed.
A.
Kennedy
&
A.
Wilkes.
Wiley.
Cowan,
N.
(2001).
The
magical
number
4
in
short-‐term
memory:
A
reconsidera:on
of
mental
storage
capacity.
Behavioral
and
Brain
Sciences,
24,
87-‐185.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
27. One bystander Five bystanders
Gives help 85% Gives help 31%
of the time of the time
Latane, B., and J.M. Darley. “Group Inhibition of Bystander Intervention in Emergencies.”
Journal of Personality and Social Psychology 10 (1968): 215-21.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
28. Chen, Yi-Fen, Herd behavior in purchasing books online, Computers in Human
Behavior, 24, (2008), 1977-1992.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
29. 4. When Uncertain, People Look To Others’ Behavior To Decide
What To Do
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
31. just how good is the
cookie?
Worchel, Stephen, Jerry Lee, and Akanbi
Adewole. 1975. Effects of supply and
demand on ratings of object value. Journal
of Personality and Social Psychology. Vol
32(5), 906-914.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
39. 6. Video is the engaging media
Stephens,
Greg,
and
Hasson,
U.
2010.
“Speaker-‐listener
neural
coupling
underlies
successful
communica:on.”
Proceedings
of
the
Na:onal
Academy
of
Sciences.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
41. 7. People Are Motivated To Connect
“Weak”
Ties
=
?
Professor
Robin
Dunbar
University
of
Oxford
hep://www.isca.ox.ac.uk/about-‐
“Strong”
Ties
=
us/staff/academic/prof-‐robin-‐
150
dunbar/
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
42. 8.
Beauty
Is
In
The
Eye
Of
The
Unconscious
Tractinsky, et. al. Using
ratings and response
latencies to evaluate
the consistency of
immediate aesthetic
perceptions of web
pages. Proceedings of
the 3rd Annual
Workshop on HCI
Research in MIS, 2004.
Fernandes, et.al.
Judging the appeal of
web sites. Proceedings
of the 4th World
Congress on the
Management of
Electronic commerce,
2003.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
43. Berns, Gregory S.,
McClure, S., Pagnoni,
G., & Montague, P.
(2001). Predictability
modulates human
brain response to
reward. The Journal
of Neuroscience,
21(8), 2793–2798.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
44. Factor 1:
Aesthetic – Orderly and clear design
Factor 2:
Expressive – Creativity and originality;
breaking design conventions
Lavie & Tractinsky, Assessing dimensions of perceived visual aesthetics of web sites.
Intl Journal of Human-Computer Studies. 60 (2004) 269-298.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
52. Fact,
Theory,
Or
Fic:on?
People Prefer Objects
With Curves
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
53. Fact,
Theory,
Or
Fic:on?
People Prefer Objects
With Curves
FACT
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
54. People Prefer Objects With Curves
Bar, M., & Neta, M.
(2006). Humans
prefer curved visual
objects.
Psychological
Science, 17(8),
645-648.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
57. 9: The Brain Processes Information Best In Story Format
Singer, T., B. Seymour, J.
O’Doherty, H. Kaube, J.D. Dolan,
and C. Frith. 2004. Empathy for pain
involves the affective but not
sensory component of pain.
Science. 303: 1157-1162.
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com
68. Designing for Engagement
1. The Fusiform Facial Area (FFA) Makes Us Pay Attention To Human Faces
2. People Can Remember/Deal With Only 3-4 Items
3. People Have Mental Models
4. When Uncertain, People Look To Others’ Behavior To Decide What To Do
5. Food, Sex, Danger Grab Attention –Fear of Loss>Anticipation Of Gain
6. Video is the engaging media
7. People Are Motivated To Connect
8. Beauty Is In The Eye Of The Unconscious
9: The Brain Processes Information Best In Story Format
10. People Expect Technology To Follow Human-To-Human Interaction
Rules
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69. For
More
Informa:on
@thebrainlady whatmakesthemclick.net thebrainlady@gmail.com