summer Report on Globus Store

A
SUMMER TRAINING REPORT
ON
Report Title: – Customer Satisfaction toward the Globus store
Submitted To
DEPARTMENT OF MANAGEMENT STUDIES
TEERTHANKER MAHAVEER INSTITUTE OF MANAGEMENT
AND TECHNOLOGY, MORADABAD
In Partial Fulfillment of the Requirement of the Degree of
Master of Business Administration (MBA)
SESSION: 2017 - 2018
TEERTHANKER MAHAVEER UNIVERSITY
MORADABAD
Guided By: Submitted By:
Mr. Rajendra Verma Sumit Kumar Singh
(Asst. professor)
Exam Roll no.TMG1602127
Company name
Globus Store Moradabad

Date-04 Aug.2017
Globusstore KanthRoad
wave cinema
moradadabad
Company Certificate
TO WHOM EVER IT MAY CONCERN
This is to certify that Sumit Kumar Singh has completed the internship at Globus store
Moradabad.
(UP) unit by period of seven weeks from 15th June 04 Aug. 2017
His performance during Internship is found Satisfactory.
Date-04 Aug.2017 (Authorized Signatory)
Vijay sharma

STUDENT DECLARATION
I Sumit Kumar Singh hereby declare that the research work presented in this
project report entitled “Customer satisfaction ” for the fulfillment of the award of
Master of Business Administration from TMIMT, Teerthanker Mahaveer
University; Moradabad is based on Summer Training. The Summer Training
embodies the result of original work and studies carried out by me and the contents
of the project do not form the basis for the award of any other degree to me or to
anybody else.
Name: Sumit Kumar Singh
MBA 3 SEM SECTION B
Roll No. : TMG1602127

ACKNOWLEDGEMENT
It gives me immense pleasure and privilege to acknowledge my deepest sense of gratitude
towards all those who helped me in the successful execution of this project.
I would like to thanks Principal Prof. (Dr.) Vipin Jain and HOD-Management Mr. Paritosh
Sharma for his able guidance. I also extend my gratitude towards Course Co-coordinators Mr.
Mohit Rastogi (Class coordinator), who entrusted me for the completion of this project.
I am highly indebted to my Project Guide Mr. Mousam Sinha.whose constructive counseling and
able guidance helped me immensely in bringing out this project in the present form.
The acknowledgement would be incomplete without thanking my family and friend who were a
big support throughout.
Name: Sumit Kumar Singh
MBA 3 SEM SECTION ‘B’
Roll No. : TMG1602127

EXECUTIVE SUMMARY
In the time of today the lifestyle hand fashion have a great connection to each other. When the
customer and the apparel store is talk about the products together. It is very important topic and
the. We all know that the time of today the fashion and the life style is changing the market and
also making the customer demand. And the retail stores is breaking the all the records of the
market and the great income sector. The retail business is making revenue very in a very simple
and easy way. And the other companies are making the more profit with connect together means
other companies are investing the money for gained the profit from the retail business. If I say
that there is very high profile and lots of money and job to do. It is not the bad way for job
seekers. The retail sector is also winning the reward for the best income and the work.
Globus is a big brand in the date of today when he started his work then he has only a small
working area which was local pvt. Ltd. After some time the globus has started his journey with
big store in Indore. Then they started a large area work for the store after some time the store
thoughts that lets work in market and the globus have changed his working skills and conditions
because the store was covering the new way of the business in retail sector. In the indore the
globus opened a new store with new thoughts and segment for people they apparel. This is all the
work was done in 1998 by the globus store. And after some time in 2008 the globus made his 25
functional stores and the 100 is queues for work in youth generation in the next 2 or 3 years
stores has already make this idea on his mind. Now the chairman of globus has his own two
brands Globus&F21. Now it’s known as a big brand in the youth generation and the apparel
store.

TABLE OF CONTENT
Content Page No.
 Executive Summary
01
 Introduction 6
 Company Profile 20
 Literature Review 10
 Objectives of the Study 01
 Research Methodology 01
 Analysis and Interpretations 15
 Findings 01
 Conclusion 01
 Suggestions or Recommendations 01
 Limitations 01
 References/ Bibliography 01
 Annexure 02

CHAPTER 1
INTRODUC TION
OF
THE TOPIC

(TMIMT, Teerthanker Mahaveer University, Moradabad) 1

Overview of the industry
The Govt. of India gives the permission to the garment of India. This industry is the in the time
of 90, century it becomes a popular company on the time of it. It just makes a brand itself after
some time it’s covered a large market in retail market. It just not a company at the date of today
it’s become a brand itself after give best performance. So it just makes large customers of a
market. And now this company is directing by the owner of the company by Mr. Rajan Raheja
the great Indian billioners. This company makes the products according the youth generation. It
also take a big reward for his working experience that is best fashion industry in india. This was
some little overview about the company this is the overview of the company. There are very big
competitors against of this company. This company was marketing in urban areas by metro but
in the Bhubaneswar didn’t allow it to advertising for his store. After some time this company
survived in the market and take some place for the working and the market just take some time
for the measure the Brand and give the products to the store and do the efficient of market place
or area. This is based on the industry’s performance for the future. So Rajan Raheja the owner of
this brand decided that let,s expand the business in all over the world and keep some products in
the store and sale them all. So form this moment the journey of the globus store has started. Now
he have a big brand and products in the store and also many stores in the world for the working.
It was the overview of the company and the brand Globus fashion store.

Review on the company
The fashion & style of the people is becoming change day by day. And the customer is
demanding the much more things for the fashion and the style.
Marketing is a complex and robust activity that encompasses many different skills, competencies
and people. It is very exciting and rewarding field that offers a marketer the chance to explore his
own interest and develop the strength in areas he may never considered.
“Marketing” seems different means to different people. Some thinks of advertisement given by
the well known personalities, while other may thinks of the circulars and coupons they get in
their news paper.
Many also think of the spam in their inboxes and junk mail the postman delivers every day. In
reality all these views are correct, but marketing is much.

Customer Satisfaction
Customer satisfaction is one of the most important things in the business and market is very
important for the store. And it is the part of the marketing and it helps us to modify the new
product for the customer to take some advantages and it also mention the customer as a thanks
purpose so it is very important to the store. In the generation of today’s market customers
becomes demanding for his fashion and life style so it is important. In fact, it is conceivable that
an increase of just one or two percent for customers demand can increase business demand for
products and services by five or more percent. This is the topic about the customers demand and
also for the market. It is the main reason of the topic to analysis the new satisfaction to the
important notice and some several results for the customer and the topic of the reason and under
the market store and the providence of the fund and industry for the satisfaction. The customer
satisfaction is very important thing in the Retail store because if the customer will be satisfied to
buy the products it means the store’s performance is going well so this the thing which retail
market have to understood between the customer and the retail market. This will also help to the
fashion store for the store’s profit making and the customers to to satisfy. Everyone just have to
follow this thing which is customer satisfaction. These things also provide some suggestions and
the fulfillment to the store. So the customer satisfaction is very important for the retail market
and the brand and the Clothing store.

Introductions of Indian Retail Industries
The relationship between the customer and the retail store is very important for the business of
the retail without this performance the work and the profit of the retail store will be not increase
so it is important for the retail marketing. When a customer enter in a store so he want some
perfect and in the under budget products for his self this work is called the loyalty for the product
and the store so. And I also noticed in the globus store the attraction of the customer for the
products and reaction for the products this work is depend on the customer,s response to the
store. And the customer was demanding some more and different type of products for the fashion
and style. this is the one thing that disturbs the customer that some great products disturbs the
attraction of the customer the loyalty is based of the store’s product and it is very useful for the
store and the employs of the retail store.

Retail market in India
The Indian economy discussed that the marketing of India in retail business is increasing day by
day. And everyone wants to buy profitable thing for his self otherwise the customer want
discount on the products. So this the main thing for a customer that he want some different type
of products and react on the products after listen about the product like; price, value, type and
size and loyalty of the products customer is rationings in the store. I noticed that the globus store
is providing the products according to the customer and taking the trails if the customer is liking
the products on the same time of buying not postponing for buying matter. This is the customer,s
reaction the globus stores automatically catch the reaction of the customer that what kind of
product the customer is want to buy so the staff was helping the customer for buying the product
also giving the opinion and suggestions and comment for the products. The retail market of
india is very big to do the business and the stores.

Customer, s Experience
In the Indian market this is the old habits of the customers that if the customer is buying the
products so he will be will not compromise between the products and the also will be comparison
in between the products for the best buying and best want best quality of the product and also
want convenience for his self that is very important for the products. It will never depress the
customer. And I was in the globus stores for the project and I was noticed the. Customer just
willing the best product and aware for a product in the time of the buy. This is the best choice for
the customer to show the latest fashionable and stylish product and the providence for the
product. The stores provide the more discount so the customer is happy with the experience with
globus store so it is very happy thing for the globus.

History of the company
Globus is a big company of clothing and fashion accessories apparels. In this store all kind of
variety of clothes are available for man, women, and kids. Globus is departmental store and its
retail outlets are spread all over the India.
In 1998 Globus store was discovered by Rajan Raheja group. Its first location at 35,000 square
foot store opened in Indore in June 1999, followed by two locations in Chennai. Its Mumbai
flagship opened in November 2001. In 2008 the chain had expanded to 24, stores and started a
push to greatly expand the number of location. After it’s make a chain and decided that it will
opened much branches of global in India. The chain was directed by Prakash Arya since its
founding until March 2004. But now in current session its run by the Vinay Gajanan Nadkarni,
who serves it as the managing director and CEO. Nadkarni took it over from Arya in 200,
opened the 36th store in February 2013.
In 2007, Globus has made the world’s largest Christmas stocking, which was 111 feet tall.
Kareena Kapoor has become the brand ambassador in 2008, and planned to launch her own
clothing lone with the Globus store.

Rajan Raheja
Rajan Raheja is an Indian billionaire. Who was born in 1953 in Mumbai. Rajan Raheja is the son
of dr. beharilal s. Raheja. Rajan Raheja made his starts with the construction business. He is
married to suman, and they have two sons. Akshay and viren. When he made his huge presence
building in the market with his Rajan Raheja group. After some time he made the owner of the
outlook magazines. He also applied manufacturing, financial and media service.
Rajan Raheja group companies
Starting with as a construction and real estate development company. In the time of today the
Rajan Raheja groups covers a range of big venture. They also include;
Manufacturing Company
1. Prism Cement
2. H&R Johnson
3. RMC ready-mix
4. Exide industries
5. Supreme petrochemical
Software
 Sonata Software

MISSION OF GLOBUS
The vision of this global store is to be Achieve customer. Attract customer by offering quality
products and services through a process of continuous innovation and adaption.
The Globus has made a dynamic team of committed and passionate employees through a
sustained learning and grooming.
And its also developed a mutually beneficial relationship with our business partners.
Employees satisfied the customer by it’s communication and effective looks and it,s created
strong organization. And Globus make a strong Area of the stores.
Globus stores in India

This group has set up a chain of apparel stores under the name “Globus” fully owned by
the group Company, the focus of Globus is to build Globus and strong F21 as strong fashion led
brands for apparel. It is one of the few brands in India which has apparel products in mall major
categories for men, women and kids.
In the India 18 crore of across of Globus. 15 more stores to open shortly and plans to expand 125
stores in 4-5 years make Globus a formidable player in the retail business. It is well on track to
become India’s largest own brand apparel chain. The company has recently launched Globus
inter exchange which is India’s first retail youth fashion industry.

Group of company Partners
1) Rajan Raheja properties: Rajan Raheja group was dealing with the partners to
increase the property and business of the Globus stores so he developed a group of
company in real estate of numerous, prestigious, residential and commercial complex
under in the Mumbai.
2) H and R Johnson ltd. (India): this is manufacturing the ceramic tiles. Started a
collaboration with H&R Johnson in UK in 1993 they increase the ltd.
3) Prism cement Ltd.: This cement company commissioned in JUNE 1997 and has
planted in satna, M.P(Madhya Pradesh)
4) Exide industries: This is a battery segment brand which was dealing with the Globus
store.
5) RMC Ready mix(India): RMC is known for ready mixed cocerate
established by the RR group in India.
6) Asianetsatellite:It is known as cable TV network in Sothern state of Kerala since 1999.
Its groups is own 100%.
7) Outlook Publishing (Publishing house): It is the most famous brand in group kitty.
Magazine is published by this group companies of :-
 Outlook since 1995.
 Outlook Money.
 Outlook traveler.

BRAND
A brand may be:
1. Name
2. Term
3. Sign
4. Symbol
5. Design
A Brand Globus is a simple type of logo.

Products of the Globus store
Men’s Products
Globus is very big store in India for in the generation of the fashion. Its provide some
men’s purpose products like;
Jeans, Shirts, T-shirts, Jackets, Trouser kurtas and pajamas, blazer, Ties and
accessories Formal and informal shoes and socks and many types of products is
available at Globus Store.

Women’s products
Globus is also providing some women’s type of Products which is very stylish and
fashionable women’s also like this store’s products which are;
Kurtis, tops, jeans, Pajamas, Slacks suits; frocks, Lehanga, suits, and May kinds of
products are available here.

Swot analysis
Strength
1. Existing distribution and sales
networks.
2. Barriers of market entry.
3. High growth rate.
4. Experienced business units.
5. High profitability and revenue.
Weakness
1. Future market size.
2. Future cost structure.
opportunities
1. Global market
2. New market
Threats
1. Price changes
2. Technological problems

Organization Structure

Award and accolades
The globus store has won many achievements through his working skill and increases the value
of the Globus store so it is very prideful thing for the globus store. There are some awards given
below.
1. Globus style award 2013
2. Stylish host beauty and fashion
3. Golden globe award 2017
4. Social media award
5. Digital marketing award

Management team
Management team is the main part of any organization. These teams handled all the branches of
organization and build a better improvement in the organization. Without this team nothing is
possible. This team manages the organization and gives them the works to do so it is very
important. It, s also can be changes in the organization. Many times many people directed this
organization everyone done their best in to the organization so the improvements provide new
services and facilility to the customer. The management team increases its position in the world
hire more employees to work and search and used every employee’s skill in to the organization.
So this is the work of management team in the organization and the skills of the management
team work.
There is something below;

Medical Team

Team management

CHAPTER 3
OBJECTIVES OF
THE
SUMMER
TRAINING

Objective of the study
The reason of to make report on globus to motivate customer for this store and show them that it
is a big brand of fashion world. Mr. Rajan Raheja just want to expand his large company to the
all over world. And he just wants to provide best quality for his customer than others. It is the
fact which involved in the objective and selects a area to work in the market with all the brands.
And make a competition for everyone objective is to be show that which is the best brand and the
policy of the bazaar.
This store also wants to expand his fashion with the digital india and provide the customer to his
home deliver the products at home reason of this means that the customer will faces the more
services of this.

CHAPTER 4
LITERATURE
REVIEW

Literature review
(Thompson & Chen 2011) The literature review on the retail store is very important
thing that will be show that what the purpose of the literature review is. It’s also helps to
improve the retail store’s some new review. The retail store is helped Indian economy to
growth effect on the Demonetarization. There is also some ability to globe the industry as
possible the is the main review. An authority to keep the unorganized employee to keep in
the business. If it is possible to continue the work of the retailers likewise the business.
This is the review to give the customer a retail customer. Without permission unorganized
India 4.25 per annum it is too much. There is also a competition between the
competitors lower may be 1.7% per annum.

Erden & oulil & tuncalp (2011) Today India is very big country and lifestyle of everyone
has become fashionable and everyone just wants to look different and stylish than other people.
And at the time of today India is increasing the trade business in his business. If it is growing and
there is the 90,000 crore trade garment industry and every year it increased by 13% percent.
There is 45% percent garment in overall India. There is Total 45% clothes industry in the india.
The men’s clothing is very fast increasing. And the industry is manufacturing more retail store in
the India. In Bangalore the industry of clothing make 138 billion U.S dollars in 2004. And the
Tommy Hilfiger and JC penny ere had large order of factory. In 2006 the textile industry
includes some garments store to make more revenue It’s contribute the 145 and done the 45
production house if the industry. In the month of 2008-09 the garment industry included the 35
billion employees to the work for the store and total apparel exports 50,293.After sometime in
the year and months of 2009-10 the clothes industry expected more so this store compared the
income. Then since last years. The profit was the 45 extra than last year. It was the joyful
moment for the peoples of the clothes industry.

Steve & carralero (2012) The Indian garment is now closely connected to the fashion and
life style industries and grows every time. And also it’s increasing the salary of the employees in
India. It’s also giving the ideas to the management team to do some new things to do. some
policies and services to the customer and employees also who are highly productive the this type
of the industries it is the best way to create incentive to the industries and stores and also
providing some new thought and fact to do in the industries. The fashion industries also need
some designers and the partners to increase its work on the base of it. The many more customers
visits to these stores and faces the some new services according to the structure and provide the
customer much products in the stores. Many types’ celebrities promote the different stores to
increase the business of the stores. The govt. also gives the permissions to the chairmen’s of the
stores to expand their business to the other areas. This store also recruits some manpower for
working and expands their services to the local market and gives a area of working to everyone.

Uusitalo (2013)This was some the some top clothing stores in india which is leading the
business properly and expanding their business by year by year and gaining profit making
revenue it just have to paid some taxes and rents to the govt. of india. This opportunity legally
used for the garment of the India for the globe lest to the worlds retail store for the next
generation to the business of the garment for the new type of products. The report is very
important for the business. It increases the value of the money provide by type garments of India
it is very hopefully helped the retailer to do the business in the field of the retail market. It also
helps the customer for the new production and the business of the retail marketing’s it is useful
and helpful for the customer.

Pauline and Geistfeld (2014)In the southern India the town of Tripura, The young boys
and girls making some reports that how it works in the govt. industries with the
liabilities and the profit.
This the golden opportunities to the students for making projects there are 10,000 projects
already is being proceed for the reports After the three years of journey in the garment stores
11,000 crore dollars fallen in the stores that was very awesome period for the clothing stores
and It was changing through period of 50,000 the clothing stores have been gained in 2006-
07.The employs of the industry of the clothes regularly was doing his jobs and making much
incentive as the work. The Indian garments industries is now being modern and giving th
exclusive offers to the customers. Some agencies also investing their money in the clothes
stores for gaining profit. In the time of modern today the industries are being digital and
working through machines. There are some international industries which are expanding their
business in India with the industries which are very famous in India.

B.philipins (2015) According to the investigation on the worlds clothing stores china and
India is the major country in the world in the business of clothing. Many types of companies
invest their 8% of money in the garment industries. The clothing stores have increases 135
marketing in India. Morgan Stanley has made a project on India to opened there industries to
do business. The Indian cotton mills make $40 billion and 13.5% shares in the clothing
stores. The Indian clothing stores faces the completions in world’s clothing as; Bangladesh,
china, and veintam.The Indian garments organized and finished some more industries. The
(AEPC) apparel export promotion council gives $25 billion the target to the garments of
India. The Indian industries today need a 1.5 billion employs’ for working in clothing stores.
An agency make infrastructure of the 35,000 crore. AEPC set up to the 50 training centres
besides the 22 centres it requires present across country.

Gehrt & yard (2016) the retail markets comprises of the super markets departmental store
food chain outlets, specialty stores, and franchise stores. This type of consumer market
discovering new business opportunities with each passing day because of the rapidly changing
life style and spending pattern of the people. Even the suburban areas and in small town
departmental stores are coming up from the big retail chain houses as westernized culture is
making their presence all over the world. This type of market generates low profit margins but
has high growth potential company needs to modify their business activities in accordance with
the changing life style. Changing consumption trends of the customers. If the customers receive
enough value for money, only then they will be loyal to the brands and will make repeated
purchase. This is the mean of retail market to analyze the clothes garment’s data to inter potation
in the business. It is called the business of clothes store and the retail market.

Miranda & Konya(2015)The business market is comprised of organization that in some
form are involved in the manufacturer distribution or support of products or services sold or
otherwise provided to the organization. The amount of purchase under taken in the business
market easily dwarfs the total spending by consumers. Because the business market is so large, it
draws the interest of millions of companies worldwide that market exclusively to business
customers. For these marketers understanding how business makes purchase decisions is critical
to organization marketing efforts. However In many other ways business buying is much more
complicated. For instance the demand by businesses for products or services is affected by
consumer purchase called derived and demand and because so. Many organization may have a
part in creating consumer purchase are a good example. If consumers demand for car increases
many companies connected with the automobile industry will also see demand for their products.

Carpenter & Moore (2015) though the markets of retail. It helps in many respects to
marketers in various dimensions but it is our own limitation and Implication. This I very
implement of the great ideas and the permission of the garment store of the market. Limitation of
the retail marketing can be expensive in the terms of production and marketing of products to
only those specific groups of the the market. Mass production offers economies of scale.
Standardization and modernization of offers increased delivery speed and efficiency Increase in
promotion, administrative and inventory costs.

Korgaonkar & silverblatt (2016) Services increase (we will later refers to these companies
as supply chin members) under this condition company will ratchet up their operations to ensure
demand is met. Which invariably will lead to the new purchase by a large numbers of
companies? In fact, it is conceivable that an increase of just one or two percent for customers
demand can increase business demand for products and services by five or more percent.
Unfortunately the opposite is true demand declines. Trying to predict these swings require
business to not only understand their immediate customers but also the and user. Which as we
will discuss may be well down the supply chain from where the business operates?

CHAPTER 5
RESEARCH
METHODOLOGY

Research methodology
Data type Primary and secondary data
Sampling unit Globus fashion store
Sampling Type Convenience sampling
Sample size 50
Research tool Questionnaire
Type of research Descriptive
Data collection method Survey
Area Moradabad

CHAPTER 6
ANALYSIS &
INTERPRETATION

INTERPRETATION
Q1) In a month how many time you visit Globus store?
Sr. No. Options No. of respondents
1 Once 25
2 Twice 15
3 More than twice 10
Table no. 1
Graph no. 1
Interpretation
25
15
10
once
twice
more than twice

In a month 25 people goes once in globus store and 15 people go twice in a month and 10 people
go more than twice in globus store.
Q2) Your shopping experience in Globus store is always !
1 Excellent 20
2 Good 20
3 Average 10
Table no. 2
Graph no.2
Interpretation
20
20
10
Excellent
Good
Average

The 20 people have Excellent shopping experience and 20 people have Good experience and the
10 people have Average experience.
Q3) Brands and product availability in Globus store is !
1 Excellent 10
2 Good 30
3 Average 10
Table no. 3
Graph no. 3
10
30
10
0
5
10
15
20
25
30
35
Excellent Good Average

Interpretation
The 10 people is giving excellent to the product and brands of availability in store and the 30
people give the good response 10 people are giving average.
Q4) Ambience and atmosphere under the store is !
1 Excellent 35
2 Good 5
3 Average 10
Table no. 4
Graph no. 4
Interpretation
35
5
10
0
5
10
15
20
25
30
35
40

35 people feel that the ambience and atmosphere of globus store is excellent 5 people good and
10 people is feeling average.
Q5) Discount and offer served in Globus store is !
1 Excellent 15
2 Good 15
3 Average 20
Table no 5.
Graph no. 5
15
15
20
Excellent
Good
Average

Interpretation
15 people thinks that globus store gives discount and 15 people Got discount and 20 people feel
that the discount of globus store gives average.
Q6) Location of Globus store in your city is !
1 Excellent 40
2 Good 5
3 Average 5
Table no.6
Graph no. 6
40
5 5
0
5
10
15
20
25
30
35
40
45

Interpretation
40 people thinks that location of the globus store in his city is excellent 5 people thinks It is
Good and 5 people give it average.
Q7) Product display signage in the store is !
1 Excellent 25
2 Good 10
3 Average 15
Table no.7
Graph no. 7
25
10
15
0
5
10
15
20
25
30

Interpretation
25 people thinks that the signage of the globus tore is Excellent and 10 people is giving good and
15 people is giving average.
Q8) How do feel about sales person and promoter !
1 Excellent 10
2 Good 10
3 Average 30
Table no.8
Graph no. 8
10
1030
Excellent
Good
Average

Interpretation
10 people feels that the sales person promoter is Excellent and 10 people feel that Good and 30
people feels that is Average.
Q9) parking facility in Globus store is!
1 Excellent 25
2 Good 20
3 Average 5
Table no.9
Graph no. 9
25
20
5
0
5
10
15
20
25
30

Interpretation
25 people feel that the parking service of the globus store is Excellent and 20 people feel that
Good and 5 people think that it is Average.
Q10) The quality of product served by Globus store is!
1 Excellent 18
2 Good 18
3 Average 14
Table no.9
Graph no. 10
18
18
14
Excellent
Good
Average

Interpretation
18 people thinks that the quality of products served by globus store is Excellent 18 people thinks
good and 14 people thinks that it is Average.
Q11) The cleanliness and hygiene maintained in store is!
1 Excellent 40
2 Good 5
3 Average 5
Table no.11
40
5 5
0
5
10
15
20
25
30
35
40
45

Graph no. 11
Interpretation
40 people are giving Excellent for cleanliness and hygiene maintained to the store 5 people is
giving Good and 5 people are giving Average.
Q12) Are you satisfied with the billing facility at the store is !
1 Excellent 32
2 Good 8
3 Average 10
Table no.12
Graph no. 12
32
8
10
Excellent
Good
Average

Interpretation
32 people is giving Excellent for billing service of the globus store8 people is giving Good and
10 people is giving Average.
Q13). Do you feel that shopping in Globus store has made you a more
knowledgeable?
Sr. No. Options No. of Respondents
1 Yes 25
2 No 25
Table no.13

Graph no. 13
Interpretation
25 people feel that globus store shopping made him Excellent knowledgeable yes and 25 are
gives No.
Q14) Do you feel that Globus store provides you value for money?
Sr. No. Options No. of Respondents
1 Yes 40
2 No 10
Table no.14
0
5
10
15
20
25
Yes No
25 25

Graph no. 14
Interpretation
40 people feel that globus provide him value for money so he says yes and 10 people say no.
Q15) Your overall experience in Globus stories!
1 Excellent 17
2 Good 13
3 Average 20
40
10
0
5
10
15
20
25
30
35
40
45
Yes No

Table no.15
Graph no. 15
Interpretation
17 people feeling Excellent for his overall experience in Globus store 13 is fell good and 10
people feel Average for this.
0
5
10
15
20
Excellent
Good
Average
17
13
20

CHAPTER NO. 7
FINDING THE
STUDY
FINDING OF THE STUDY

 The people think that the garment store is very good.
 The management service of the store is very good.
 Customers also satisfied with the globus service.
 The billing service of globus store is very good.
 Customers are satisfied with cleanliness and hygiene environment.
 The store is faces the problems of the customers quickly.
 The store has a personnel security for the customers and store.
 There is no reason of arguments with the store.
 Maximum employees are available here for the work.
 The terms and conditions of these stores are very good.

CHAPTER 8
CONCLUSION

CONCLUSION
After seeing a large amount of the customers of the globus stores I am just want thank of this
store for provide the service for the customer.
The globus has maintained his environment properly for the customers and the employs of the
globus. He just hired a large staffing service for the customer satisfaction.
This matter of proud to the globus store I’m very happy to give me a support for makes me more
knowledgeable. The globus have a large area of working where I was gone and see.
The communication skill of the globus staff is very good happy after seeing this the moments I
spend in the globus very maintain and high profile view of the globus store.

SUGGETIONS
1. Increase the advertisement of the stores for more revenue and provide some more
different type of offers to the customer.
2. Provide the customer more discounts then customer will buy more products from the
globus
3. Allow customers to ask some enquiries about the product.
4. Faces the customer’s problems and give him solution.
5. Satisfied the customer to buy the products.
6. Provide some facilities for the customer according the customer.
7. Maintain the environment cleanliness and hygine.
8. Also provide customer of your products in local market.
9. Provide some products in low value of money of the customers.
10. Keep some fashionable clothes.
11. Provide some facilities like water, tea or coffee after buy the products.

LIMITATIONS
 There was very low time for make this report otherwise I was search more about the
globus store.
 No one tell me about the globus store so I research on the globus and make it well
myself.
 It was little difficult to research on globus store and I also have the low time to make this
report.
 The globus have included some high prices on the products.
 The study was limit only to moradabad city so the outcome cannot be worldwide to the
complete market place.
 Not an exact tool for predicting
 It is hard to know whether every one of the respondent gave accurate data a few
respondent tend to give misallocating data.
 Some respondent refuse to collaborate

CHAPTER 12
REFERENCES
AND
BIBILOGRAPHY

BOOKS
 Marketing Management (Philip kotler, mithileshvar jha, Kevin len keller.)
 Marketing management(C.R Kothari)
 Research Methodology(S.Chand)
 Marketing Management(Paritosh Sharma)
WEBSITES
 WWW.GOOGLE.COM
 WWW.WIKIPEDIA.COM
 WWW.SCRIBD.COM
 WWW.SLIDESHARE.COM
 WWW.INDIANECONOMY.COM

ANNEXURE/
QUESTIONNAIRE

QUESTIONNAIRE
1. Name:……………………….
2. Age:
Below 20 20-30 30-40 Above 40
3. Education :
Under graduate Post graduate any other
4. Marital Status:
Married Unmarried
5. Income:
Below 10000 10000-20000 20000-30000 Above 30000
6. In a month how much time you visit Globus store?
a. Once b. Twice c. more than twice
7. Your shopping experience in Globus store is always!
a. Excellent b. Good c. Average
8. Brands and product availability in Globus store is!
9. Ambience and atmosphere under the store is!
10. Discount and offer served in Globus store is!
11. Location of Globus store in your city is!

12. Product display signage in the store is!
13. How do feel about sales person and promoter!
14. The parking facility in Globus store is!
15. The quality of product served by Globus store is!
16. The cleanliness and hygiene maintained in store is!
17. Are you satisfied with the billing facility at the store is!
a. Yes b. No
18. Do you feel that shopping in Globus store has made you a more knowledgeable?
a. Yes b. No
19. Do you feel that Globus store provide you value for money?
a. Yes b. No
20. Your overall experience in Globus stories!

summer Report on Globus Store

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