The document summarizes key points from the 2009 World Copyright Summit. It discusses:
1) Korea's position as a global leader in internet usage and digital piracy issues. Mobile internet accounts for 25% of its wireless market and online piracy is widespread.
2) The country's music and gaming industries have been significantly impacted by piracy, with online sources accounting for 80% and billions in losses respectively.
3) The judiciary, administration and legislature have taken steps to strengthen copyright protection, including increased penalties, monitoring of infringement, and suspension of user accounts.
4) Ongoing debates center around whether strict regulation helps or hurts creative industries. Cooperation between industries and new business models
Leveraging digital insights via mobile channels
Joanna Jen - Director, Kantar Digital - Kantar
Rolfe Swinton - Co-Founder & Director - Lumi Mobile
Covering the evolution of market research – why mobile now? Consumer and digital insights.
Kenya Research Briefing - Mobile Phones Transform Kenyan Publishers - Strateg...Thaesis
During a period of three months Koen Voermans, consultant working for strategy boutique Thaesis, interviewed 26 executives, entrepreneurs, and representatives from organizations in the Kenyan publishing and mobile industry.
In the research briefing you will read about...
1. importance of the mobile phone becoming the main gateway for communication, money transfer, information, and commerce in Kenya;
2. trends and developments in the Kenyan mobile services industry including innovative new initiatives within the Kenyan context;
3. the structure and challenges of the Kenyan book and newspaper publishing industry;
4. online and mobile initiatives of Kenyan newspaper publishers;
5. the inevitable transformation of the Kenyan publishing industry driven by fierce competition of disruptive mobile substitute information and commerce service providers.
We hope you will enjoy reading the briefing and get inspired by the great developments within the Kenyan mobile and publishing industries!
Leveraging digital insights via mobile channels
Joanna Jen - Director, Kantar Digital - Kantar
Rolfe Swinton - Co-Founder & Director - Lumi Mobile
Covering the evolution of market research – why mobile now? Consumer and digital insights.
Kenya Research Briefing - Mobile Phones Transform Kenyan Publishers - Strateg...Thaesis
During a period of three months Koen Voermans, consultant working for strategy boutique Thaesis, interviewed 26 executives, entrepreneurs, and representatives from organizations in the Kenyan publishing and mobile industry.
In the research briefing you will read about...
1. importance of the mobile phone becoming the main gateway for communication, money transfer, information, and commerce in Kenya;
2. trends and developments in the Kenyan mobile services industry including innovative new initiatives within the Kenyan context;
3. the structure and challenges of the Kenyan book and newspaper publishing industry;
4. online and mobile initiatives of Kenyan newspaper publishers;
5. the inevitable transformation of the Kenyan publishing industry driven by fierce competition of disruptive mobile substitute information and commerce service providers.
We hope you will enjoy reading the briefing and get inspired by the great developments within the Kenyan mobile and publishing industries!
An overview of mobile media consumption and advertising opportunities in Thailand by Shiraz Kabir, Head - Performance Advertising, Inmobi and Phalgun Raju, General Manager, Inmobi
My keynote address at the 2003 Spring VON conference, presented on April 1, 2003. I pointed to real 100/100 Mbps Internet connectivity (deployed in 1999-2000, in Ulmea Sweden) emphasizing this was only possible by getting control of local fiber away from the incumbent PTT.
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Detailed analysis of the quasi-property rights held by television broadcasters and its impact on the FCC spectrum rationalization process including the planned incentive auctions. Analysis of the text of relevant legislation, legislative and judicial history as well as public policy implications.
Presentation was for a talk given at Columbia Law School in November 2012 and is based on an paper published in the Columbia Science and Technology Law Review (Spring 2012) which examines the showdown between television broadcasters and the government in light of the FCC’s plan to reallocate currently licensed broadcast spectrum to significantly higher value mobile broadband use. The government seeks to do so in an economically, socially and legally efficient manner, and has indicated that it seeks a reallocation via a voluntary reverse auction process. Nonetheless, any spectrum reallocation proceeding raises the question of whether, and to what extent, television broadcasters ultimately possess rights to licensed spectrum, and what type of compensation, if any, they would be owed if the FCC takes their spectrum licenses involuntarily.
Digital marketing has gradually increase the marketing share and has given a new dimension to the marketing professional. This document will help you to understand the statistics about how digital marketing has evolved over the years and and helped business
An overview of mobile media consumption and advertising opportunities in Thailand by Shiraz Kabir, Head - Performance Advertising, Inmobi and Phalgun Raju, General Manager, Inmobi
My keynote address at the 2003 Spring VON conference, presented on April 1, 2003. I pointed to real 100/100 Mbps Internet connectivity (deployed in 1999-2000, in Ulmea Sweden) emphasizing this was only possible by getting control of local fiber away from the incumbent PTT.
Broadcasting Licenses: Ownership Rights and the Spectrum Rationalization Chal...Summit Ridge Group, LLC
Detailed analysis of the quasi-property rights held by television broadcasters and its impact on the FCC spectrum rationalization process including the planned incentive auctions. Analysis of the text of relevant legislation, legislative and judicial history as well as public policy implications.
Presentation was for a talk given at Columbia Law School in November 2012 and is based on an paper published in the Columbia Science and Technology Law Review (Spring 2012) which examines the showdown between television broadcasters and the government in light of the FCC’s plan to reallocate currently licensed broadcast spectrum to significantly higher value mobile broadband use. The government seeks to do so in an economically, socially and legally efficient manner, and has indicated that it seeks a reallocation via a voluntary reverse auction process. Nonetheless, any spectrum reallocation proceeding raises the question of whether, and to what extent, television broadcasters ultimately possess rights to licensed spectrum, and what type of compensation, if any, they would be owed if the FCC takes their spectrum licenses involuntarily.
Digital marketing has gradually increase the marketing share and has given a new dimension to the marketing professional. This document will help you to understand the statistics about how digital marketing has evolved over the years and and helped business
Forrester: Getting out of the digital music impasse | MidemNet 2011 Presentationmidem
The full "SPARC" presentation given by Mark Mulligan at MidemNet 2011, in 3 parts:
1. Why digital music has lost its mojo
2. Digital downloads: the transition technology
3. SPARC: the ingredients of future music products
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
2. The Most Wired Country
51% of 99% of
3~5 yr olds 6~19 yr olds
Use internet
Source: OECD 2008
3
The Most Wired Country
Mobile internet share is 25%
of the total wireless market
Source: SK Telecom 2009 Source: SK Telecom 2009 Mobile internet
4
2
3. Korean Music Industry
Online share is 80%
of the total music market
(Unit; $ Million)
Music
85
Online
19%
154
35%
Mobile
202
46%
Source: Ministry of Culture & Tourism 2007
5
Who Won the Market?
Mobile phone operators captured the most of the value
While traditional music player got lost
0 005 Pioneered bell tone market
500
Pioneered ring tone market (Unit; $ Million)
400
0 004
300
0 003
53
180 Digital music market
200
0 002
Music market
100
0 001
0
2001 2002 2003 2004 2005 2006
Source: Ministry of Culture & Tourism 2007
6
3
4. The Piracy Market Size
6334 493 4
Piracy market
Legitimate market 42 72 0362
(Unit; $ million)
43 61
6331
073
63
Music Movie Publishing Total
Source: Korean copyright center 2007
7
Online Copyright Violation
Case 1
TV series
8
4
5. One of the Most Popular US TV series
$ 60
+
TV tuner card
9
How they spread out
Convert into
internet-friendly file
Upload
Within a day
Recording alive in the US Internet community
In no time
Online translating
community
“Thank you”
3~4 days
With Korean subtitle
Download
10
5
6. Attributes
Web 2.0
Online
communities
No monetary
incentive
No concerted process
11
Online Copyright Violation
Case 2
Network Game
12
6
7. Network Game Market
North America
$10 billion EUROPE
6%
13%
as of 2009
KOREA
JAPAN
14% 57%
Etc.
10%
China, TAIWAN
Geographical distribution
Source: DFC Intelligence, Online Game Market Forecasts 2006 Source: NCsoft
Source: DFC Intelligence, Online Game Market Forecasts 2006
13
Piracy in Network Games
Game
company
hacking
server Piracy server
cyber money
black market
$ billions
Client PC Client PC
14
7
8. Piracy in Network Games
Legitimate Pirated
www.lineage2.com.cn cnc.tt2free.com
Source: NCsoft
15
Online Copyright Violation
Case 3
Movie
16
8
9. Independent Movie Wonangsori
Widely spread out on Internet
while it is on screen
3 million box office hit
17
Reactions
18
9
10. The Judicature
19
First Criminal Prosecution
“The supreme court sentenced
a music café sysop to
8 month imprisonment
With 2 year probation.”
20
10
11. The Administration
21
The Ministry of Culture
40% budget increase
ey
on
for copyright protection
M
n
tio
Special Copyright Police (08~)
za
ni
Issues monthly watch report
ga
Or
em
st
Copyright violation monitoring system
Sy
ive
nt
Grant ‘Clean Site Mark’ to OSPs
ce
In
22
11
12. The Legislature
23
Revised Copyright Act
3 strikes-out
Online
@ infringement
User account Bulletin board system
Suspension for upto 6 months
24
12
13. Continuing Debate
Will strict regulation help
or
hurt the
contents industry?
25
Lessons
from
Korean Case
26
13
14. Strict Regulation
followed by
Failure in self-regulation
27
Signs of
Hope
28
14
15. Cooperation in Industry
Agreement made May 2009
between the Digital Contents Network Association(48 OSP)
& the Movie Producers Association
Run monitoring centers Member companies
DNA
fingerprinting
system
29
New Business Model for Profit Share
Filtering solution
company
Copyright owner
OSP
Legitimatize pirated motion pictures
by inserting 15 seconds advertisement
30
15
16. Put
Customers
first!
31
How to Expand Legitimate market
Pirated Market Gray area Legitimate market
LOW HIGH
Controllability
Private FTP
Closed internet community
with no commercial orientation
Decentralized P2P
Positive effect Centralized P2P
WOM, Market creation Open webhard service
Other OSPs
Focusing Area
Service quality, Effective pricing strategy, Customer value
Pirated Market Gray area Legitimate market
32
16