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1. Mobile internet usage in Japan is extremely widespread, with Japanese people using their phones for a variety of activities including payments, photography, shopping, reading books and magazines, accessing maps and social networks, searching, watching videos and TV, listening to music, and playing games. 2. Data revenues now account for over 40% of telecom operators' average revenue per user (ARPU) in Japan, reflecting Japanese people's heavy use of mobile internet, while the average wireless data ARPU is 2-3 times higher in Japan than other countries. 3. According to a government survey, while the number of people only using PCs to access the internet declined in 2007, the number of people using both P















