Student-Driven Innovation
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1) The Simul8 Group at UCLA Library was founded as an experiment to leverage student skills and create a startup-like culture within the library to drive innovation. 2) The group is comprised of 5 founding students and works independently and flexibly to design, prototype, test and iterate on mobile and web apps using skills like iOS/Android development. 3) By working in this startup-like culture, the group aims to better understand user experiences and create valuable apps and services for new devices to benefit both students and the library.
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Student-Driven Innovation
- 1. Student-Driven Innovation Simul8 Group @ UCLA Library Kevin Rundblad Todd Grappone UX & Social Technology Strategist AUL, Digital Initiatives & IT UCLA Library UCLA Library Supported by the Arcadia Fund
- 2. Innovation Thesis: Great new development projects arise from startup-like cultures
- 3. Qualities of a Startup: Small, Experimental, Feedback Loops
- 4. 2009: We needed to find a way to understand our users
- 5. 2009: Good Defense Ability to maintain systems
- 6. Offense? Ability to create new apps for newest devices
- 7. Defense Flowing, person to person Hierarchical Work anytime/anywhere Structured work times/places Independent/casual meetups Strength is in maintaining Work on Laptop Org Graphics: http://www.game-changer.net/2010/11/19/radical-management-it-isn%E2%80%99t-just-w-l-gore/
- 8. Hierarchical Offense Time-driven 9-5 Flowing, peer-to-peer Committees, Meetings Work anytime/anywhere Work at desk Strength is in creating Being “effective” is only rule Startup Graphics: http://www.game-changer.net/2010/11/19/radical-management-it-isn%E2%80%99t-just-w-l-gore/
- 9. Defense Offense Flowing, person to person Hierarchical Flowing, peer-to-peer Work anytime/anywhere Structured work times/places Work anytime/anywhere Independent/casual meetups Strength is in maintaining Strength is in creating Work on Laptop Being “effective” is only rule Org Startup/Students Graphics: http://www.game-changer.net/2010/11/19/radical-management-it-isn%E2%80%99t-just-w-l-gore/
- 10. Can we create experiences for
- 12. Working “with them” is only part of story
- 13. Working “like them” is even more important
- 14. “If you truly want to understand customers' wants and needs, you need to remove the distance between you and them.” Jorge Barba Digital Strategist, Blu Maya
- 15. Simul8 Group Founded as an experiment In startup culture on campus
- 16. Simul8 Group Started with 5 students
- 17. Founding Concepts Leverage student skillsets
- 19. Founding Concepts Innovation smeared over time Requirements found in process
- 20. Founding Concepts Get closer to user experience Implicit user research
- 22. Our Focus Experiment with new devices and APIs
- 23. Our Focus Build library value by creating apps for new interactions & devices
- 24. Our Focus Build value for students by providing A platform for their skills
- 25. Facebook Google Fotopedia Yelp Travelstrings (co-founder) Amazon Student Value Adobe Fandango Yahoo Bigfish Creative Group ROBLOX
- 26. How We Work Students work independently on their own laptops.
- 27. How We Work Weekly meeting & flexible hours
- 28. “A „frame‟ can kill the life of the situation by too ridged limitation” – Bruce Lee
- 29. How We Work Collaborative coding – Github Code repo, Ticketing, Wiki
- 30. Process Plan, Design, Prototype, Test …Iterate
- 31. Planning Apps & UX App planning Wireframing
- 33. Testing Detail, detail, detail Find speed/ui issues Github issues
- 34. FAQs How do we recruit for group?
- 35. FAQs How do we transfer knowledge?
- 36. FAQs What is the cultural impact of the Simul8 Group to UCLA Library?
- 37. FAQs What is the strategic advantage for the UCLA Library with Simul8 Group?
- 38. “If you get the culture right then most of the other stuff will naturally happen out of it.” Tony Hsieh CEO, Zappos
- 39. Demos Stashd (Web/Tablet) Article Search (Web/Tablet) Mobile (Article Search/Stashd) iOS Library App
- 40. Skillsets for Group Leader App development: end-to-end UX/UI User Research Wireframing Preferably startup experience
- 41. “Create the conditions under which people can flourish” Sir Ken Robinson Questions/Conversation Kevin Rundblad Todd Grappone UX & Social Technology Strategist AUL, Digital Initiatives & IT UCLA Library UCLA Library
Editor's Notes
- Startup culture create fractures in commonly accepted product / service conceptsCame from Startup development – MastNetworks
- 3-5 developersPivot as experiments dictateSuccess/Fail-why feedback loopRan video app startup 2003-07
- Students were usingmobile devices – iPhones/AndroidBut we did not have any apps to address this.Working at time with my colleague – John Wang
- We did not have any staff capabilities on new mobile platforms
- Does this look familiar?Managerial culturePast is managed effectivelyStable/Low Risk
- Think of this as San Francisco culture. Creation/Sharing cultureFast moving.Knowledge networks.
- Maintaining PastCreating Future
- Change how we approach work
- Students naturally work like this...Get assignment, Then go off on their own to completeNot done at desk 9-5
- Iterative development is the modeWaterfall – All requirements up front
- Group is part of the demographic.Students Inform every stage of development.
- Worldcat,Goodreads, Serials SolutionsWrite our own API layers on top of our apps
- On a budgetFor less than 1 FTE – Student groupThere is a lot of competition with MOOCs…Udacity, Coursera, Codeacademy, MIT, Standford…10K Bachelors
- Students work with companies in summer – internships
- Keep it open and flexible.
- Demo Github – Article SearchArticles.stashd.org
- Innovation is smeared over time
- Starts on my notepad…drafting out potentials.Share app concepts in meeting.Then see if app ideas serve real application
- Recruit via current members.They work in teams for classes and suggest best team-matesAlso, via the work our students do….USC Hackathon winners.
- Hiring in advance of departureKnowledge overlap.Github Wiki
- Newest tools and cloud resources are being utilized as a result.Other staff are getting involved at the API layer of our apps…course reserves, autosuggest, etc.
- Ask: how much would it could you to have a company building these apps?For less than the cost of 1 FTE we have a group that builds iOS/Android and Web/Tablet apps.Capabilities that did not exist in our system prior.
- Stashd – overview, install, saveArticle search – Search, saveMobile – Article searchMobile – stashd + stashingMobile – iOS app old / new
- Main thing is to be able to envision new interactions and appsUnderstand all interactions in appsUnderstand User ResearchKnow how to wireframeKnow iOS/Android process and app store wrangling with University Legal.