Start your presentation with a strong opening such as asking an engaging question, sharing an interesting fact, or telling a relevant story. Keep the audience interested throughout by varying techniques such as involving them, surprising them, keeping them guessing, and using powerful quotes. Conclude memorably by summarizing key points and issuing a call to action.

1. To Dr. Ahmed Fahmy
Presented By :Mahmoud Nasa
Strategies to capture
Interests Of Your Audience
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2. Business Communication Course
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3. Starting a presentation with a strong
opening is just as useful. A good opening
will get, and keep, the audience's
attention. More than that, it will also
prepare the audience to understand your
topic.
Open a speech with power
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4. Start your speech with a question.
• A question automatically gets the
audience thinking of an answer. It is
important to choose an interesting
question that also leads in to your topic
effectively.
• You could ask something that challenges
the audience
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5. Gets the audience thinking!
• if your topic has to do with job interviewing
techniques, you might not ask "Are you
satisfied with your job?". Instead, a
question such as "What would you do if
you lost your job tomorrow?". That really
gets the audience thinking!
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6. Start your speech with an interesting
fact or surprising statistic.
• Do a little research on your topic and you
will uncover some information that you can
use in your speech.
• Example
• you could begin by telling your audience that
"the average person changes career 5 times
during their lifetime". That will get the audience
thinking about their own experiences
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7. Storytelling.
• Tell an interesting story that your
presentation.
“Facts tell and stories sell.”
Stories hook audiences from the start.
Share a unique story to hold their attention
and make sure to tie it into your
presentation.
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8. Involve.
Ask your audience to participate. Play a
game, solve a puzzle, or perform an
exercise.
Avoid telling your audience everything. Let
them learn through trial and error. Give your
group an exercise and ask what worked and
what did not.
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9. Surprise.
Say, show or do something that is shocking
or unexpected. It can be as simple as a loud
noise (a clap or a few notes of music) or an
odd picture added to the slide deck.
The purpose is to reengage the audience’s
brain.
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10. Keep your audience guessing
Hold their brains off balance by feeding bits
of information as opposed to revealing your
point early.
Build a graphic slide by slide, briefly speak
to each part and keep your point is revealed
in the end.
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11. Use a powerful quotes.
“The beginning is the most important part of
the work.”
—Plato
“No audience ever complained about a
presentation or speech being too short”
“In presentations or speeches less really is
more”
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12. “Proper Planning and Preparation Prevents
Poor Performance”
“The audience are likely to remember only
three things from your presentation or
speech”
by : Stephen Keague,
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13. Write clear headlines.
• Write headlines for your slides that
express a point of view.
• The audience will get the big idea and
look at the body of the slide for evidence
that supports your point.
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14. Keep it short.
• Stop talking before they stop listening.
The mind cannot absorb what the behind
cannot endure.
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15. Use a creative visual aid.
Show a gripping photo.
“ A picture is worth a thousand words”
Play a short video.
“Videos evoke emotional responses,”
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16. Memorable Conclusions
Ending your speech in such ways is a big
missed opportunity! Most people forget the
main points of a speech. How will they
remember your message? They key is to
end with a good conclusion.
•Give a very general summary of your
speech
•End by emphasizing the main point
•End your speech with a "call to action
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17. summary
1. Start your speech with a question.
2. Gets the audience thinking!
3. Start your speech with an interesting fact or statistic.
4. Storytelling
5. Involve.
6. Surprise.
7. Keep your audience guessing
8. Use a powerful quote.
9. Write clear headlines.
10.Keep it short.
11.Use a creative visual aid.
12.Memorable Conclusions
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18. Now the Mic waiting for you
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